Paid Social Specialist

📌 Core Information 🔹 Job Title: Paid Social Specialist 🔹 Company: Global Accelerator 🔹 Location: Birmingham, United Kingdom 🔹 Job Type: On-site 🔹 Category: Advertising Services 🔹 Date Posted: May 12, 2025 🚀 Job Overview Key aspects of this role include: - Scaling client success through strategic media acquisition and data-driven forecasting - Engaging with clients to build trust and strengthen partnerships - Collaborating with a team of experts to execute campaigns that drive measurable growth - Working in a fast-paced, dynamic environment that values continuous learning and improvement *ASSUMPTION:* This role requires a strong understanding of media acquisition strategies, data analysis, and client communication. The ideal candidate will have experience in a similar role or a related field. 📋 Key Responsibilities ✅ Craft precise performance forecasts and ensure the seamless execution of campaigns that drive measurable growth ✅ Engage with clients, maintaining clear and transparent communication about strategies, actions taken, and performance against forecasts ✅ Collaborate with the team to optimize productivity and maintain high-performance standards ✅ Apply best practices in media buying to drive outstanding results ✅ Maintain client satisfaction levels above benchmark rates, aligning daily on forecasts to exceed client expectations ✅ Adhere to rigorous quality standards in client feedback, forecasting, media buying decisions, and system execution ✅ Meet all deadlines and budget requirements, ensuring timely and on-target performance ✅ Contribute valuable ideas to team discussions and company-wide content, supporting growth and innovation *ASSUMPTION:* This role requires strong analytical skills, attention to detail, and the ability to work effectively under pressure. The ideal candidate will have experience in a similar role or a related field. 🎯 Required Qualifications Education: - Bachelor's degree in Marketing, Business, Statistics, or a related field (or equivalent experience) Experience: - Proven experience (2+ years) in paid social media, media buying, or a related role - Demonstrated success in driving measurable results through media acquisition strategies Required Skills: - Proficiency in data analysis tools (e.g., Google Sheets, Excel) - Strong communication and presentation skills - Excellent analytical and problem-solving skills - Ability to work independently and manage multiple tasks effectively - Familiarity with Facebook Ads Manager, Google Ads, and other social media advertising platforms Preferred Skills: - Experience with data visualization tools (e.g., Tableau, Power BI) - Familiarity with e-commerce platforms (e.g., Shopify, Magento) - Knowledge of SQL or other programming languages *ASSUMPTION:* The ideal candidate will have a strong foundation in data analysis, media buying, and client communication. Relevant experience in a similar role or a related field is preferred. 💰 Compensation & Benefits Salary Range: - First month: $2,000 - Second month: $4,000 - Third month (on average): $7,000 a month - 1st Year Annual Range: $64,000-$76,000 - 2nd Year Annual Range: $100,000-$120,000 *Assumption:* The salary range provided is based on industry standards for similar roles and experience levels. However, the actual salary may vary depending on the candidate's skills, experience, and the company's internal compensation structure. Benefits: - Growth, Transparency, and Fairness in Career Development - Progress is Clearly Defined - Fairness and transparency are prioritized - Pay transparency is upheld for all team members - My Commitment to You: You will work harder, learn more than ever before, and “make more than you ever have.” You will gain a diverse skill set while actively contributing to the continuous development of new tools and improvements within our system. In doing so, you will have an incredible opportunity for rapid career progression. We will continue to provide you mentorship through every step of your development in the role and promotion from it. We will then continue to provide feedback against the expectation and evaluate against it. Working Hours: - Full-time (40 hours per week) 📌 Applicant Insights 🔍 Company Context Industry: Advertising Services Company Size: 51-200 employees Founded: 2012 Company Description: Common Thread Collective is an e-commerce growth agency, helping DTC brands that are doing $10M-$100M in annual online revenue. As your partner, we produce better financial outcomes for your business by constructing a system for achieving profitable scale. Whether you learn how to build that system from us — or hire us to build it for you — we have a solution to meet your business where it’s at. Company Specialties: Digital Sales, Digital Marketing, Digital Advertising, Understanding Brands, Identifying Brands Consumers, Discovering Who Influences Brand Consumers, Producing Engaging Content, Establishing Target Distribution, Creating Simple Transaction Flow, content production, Media Buying, Facebook Advertising, Growth Marketing, Email Marketing, Google Advertising, Instagram Advertising, Marketing, and Advertising Company Website: http://commonthreadco.com 📊 Role Analysis Career Level: Mid-level Reporting Structure: Reports directly to Joy Sharma, Director of the CTC Accelerator Program Work Arrangement: Fully remote with the ability to pick your schedule. Embrace autonomy as a core value, with clear expectations, regular 1:1 feedback sessions, and measurable quality benchmarks to support personal growth. Exceptional work is recognized and rewarded, with weekly check-ins for accountability, ensuring you’re consistently challenged and engaged with new opportunities daily. Growth Opportunities: - Rapid career progression based on performance and skill development - Opportunities to contribute to the continuous development of new tools and improvements within the system - Mentorship and feedback throughout the role and promotion process *ASSUMPTION:* This role offers significant growth potential for the right candidate, with a clear path for career progression based on performance and skill development. 🌍 Location & Work Environment Office Type: Fully remote Office Location(s): 3011 S Croddy Way, Santa Ana, California 92704, US; 511 W 25th St, New York, NY 10001, US Geographic Context: - Santa Ana, California: A suburban city in Orange County, California, with a population of approximately 335,000 people. It is known for its mild Mediterranean climate, diverse cultural attractions, and proximity to beaches and outdoor recreation areas. - New York, NY: The most populous city in the United States, with a population of approximately 8.4 million people. It is a global hub for finance, media, fashion, and the arts, offering a wide range of cultural, entertainment, and professional opportunities. Work Schedule: - Flexible, with the ability to pick your schedule *ASSUMPTION:* This role offers a flexible work arrangement, allowing employees to balance their personal and professional lives effectively. 💼 Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or video screening 3. In-depth behavioral and technical interviews 4. Final round interview with the hiring manager Key Assessment Areas: - Data analysis and interpretation skills - Media buying strategies and tactics - Client communication and presentation skills - Problem-solving and critical thinking abilities - Cultural fit and alignment with company values Application Tips: - Tailor your resume and cover letter to highlight relevant skills and experiences for this role - Prepare for behavioral interview questions by reflecting on your past experiences and how they have prepared you for this role - Familiarize yourself with the company's mission, values, and culture to demonstrate your fit and enthusiasm for the position - Practice your data analysis and presentation skills to showcase your abilities in these critical areas ATS Keywords: Paid Social Media, Media Buying, Data Analysis, Client Communication, Strategic Planning, Problem Solving, Autonomy, Feedback Integration, Creativity, Resilience, Attention to Detail, Team Collaboration, Growth Mindset, Self-Management *ASSUMPTION:* Including these ATS keywords in your resume and application materials will help your application stand out to the company's Applicant Tracking System. 🛠️ Tools & Technologies - Google Ads - Facebook Ads Manager - Google Analytics - Google Sheets - Excel - Tableau (preferred) - Power BI (alternative) - SQL (preferred) - Python (alternative) *ASSUMPTION:* Familiarity with these tools and technologies is essential for success in this role. Candidates should be prepared to demonstrate their proficiency in these areas during the interview process. 👔 Cultural Fit Considerations Company Values: - Autodidact: Naturally curious and an autodidact, able to absorb information quickly and effectively, like osmosis. Your commitment to learning sets you apart, absorbing information swiftly and more effectively than your peers. You offer and embrace feedback as an opportunity for growth and implement it proactively, without needing constant direction. You demonstrate resourcefulness, independently refining your skills without being prompted. You thrive in a self-managed environment, showing autonomy, initiative, and a commitment to continuous improvement, not requiring task lists built by your managers and constant oversight. - Unimpeachable Character: You embody a character that inspires pride in both personal and professional associations. You are consistently honest, with the courage to acknowledge and communicate hard truths, and the humility to accept them, even when uncomfortable. You display a high level of self-awareness, taking full ownership of outcomes without resorting to a victim mindset. You value constructive feedback and integrate it, understanding nothing great is built without feedback. - Competitive Greatness: You perform at your best when it matters most, enjoying hard challenges. You demonstrate an unyielding determination to get things done, regardless of obstacles, time constraints, skills needed, or resources. You adapt to changing circumstances, recognizing that true success is about not just meeting, but exceeding what is required. You possess a deep passion for your work, using creativity and resilience to overcome any hurdle. Work Style: - The ideal candidate will be comfortable working in a fast-paced, dynamic environment that values continuous learning and improvement. They should be able to thrive in a self-managed environment, with clear expectations, regular 1:1 feedback sessions, and measurable quality benchmarks to support personal growth. Self-Assessment Questions: - How do you approach learning new information and skills? Can you provide an example of a time when you quickly absorbed and applied new knowledge to achieve a significant outcome? - Can you describe a situation where you had to communicate a difficult truth to someone, and how did you handle it? - How do you approach challenges and setbacks in your work? Can you share an example of a time when you faced a significant obstacle and how you overcame it? *ASSUMPTION:* These self-assessment questions are designed to help candidates evaluate their fit with the company's values and work style. Honest self-reflection and thoughtful responses will demonstrate your understanding of the role's requirements and your commitment to growth and improvement. 🛡 Potential Challenges - The fast-paced nature of the role may require candidates to adapt quickly to new tools, technologies, and strategies - The remote work environment may present challenges in maintaining productivity and work-life balance - The role may require candidates to manage multiple tasks and prioritize effectively, which can be stressful at times - The competitive nature of the role may lead to feelings of imposter syndrome or self-doubt, which candidates must be prepared to manage *ASSUMPTION:* These potential challenges are inherent in the role and the industry. Candidates should be prepared to address these challenges proactively and seek support when needed. 📈 Similar Roles Comparison - Paid Social Media Specialist vs. Media Buyer: Both roles focus on media acquisition strategies, but the Paid Social Media Specialist role emphasizes expertise in social media advertising platforms, while the Media Buyer role may encompass a broader range of advertising channels. - Industry-specific context: The advertising industry is dynamic and fast-paced, with constant changes in technology, consumer behavior, and market trends. Candidates should be prepared to stay up-to-date with industry developments and adapt their strategies accordingly. *ASSUMPTION:* This role requires a strong understanding of the advertising industry and a commitment to continuous learning and improvement. 📝 Sample Projects - Developing a comprehensive media acquisition strategy for a new e-commerce client, including target audience research, platform selection, and budget allocation - Optimizing an existing Facebook Ads campaign to improve return on ad spend (ROAS) by 20% within a month - Conducting a competitive analysis of a client's industry to identify gaps and opportunities in their media acquisition strategy *ASSUMPTION:* These sample projects are designed to showcase the range of responsibilities and required skills for this role. Candidates should be prepared to discuss their approach to these projects and the outcomes they achieved. 💡 Key Questions to Ask During Interview - Can you describe the team structure and dynamics of the Paid Social Media Specialist role? How does this role collaborate with other teams within the company? - What are the most significant challenges facing the company in the next 12-24 months, and how does this role contribute to addressing them? - How does the company support the professional development and growth of its employees, particularly in this role? - Can you provide an example of a time when you had to pivot your strategy due to changing circumstances? How did you approach this situation, and what was the outcome? *ASSUMPTION:* These key questions are designed to help candidates evaluate the company's culture, growth potential, and the fit of the role with their career goals. Thoughtful and insightful questions demonstrate your interest in the role and the company. 📌 Next Steps for Applicants To apply for this position: - Submit your application through this [link](https://job-boards.greenhouse.io/globalaccelerator/jobs/5538170004) - Tailor your resume and cover letter to highlight relevant skills and experiences for this role - Prepare for behavioral interview questions by reflecting on your past experiences and how they have prepared you for this role - Familiarize yourself with the company's mission, values, and culture to demonstrate your fit and enthusiasm for the position - Practice your data analysis and presentation skills to showcase your abilities in these critical areas - Follow up with the hiring manager after your interview to reiterate your interest in the role and address any concerns or questions that may have arisen during the interview process ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.