📌 Core Information
🔹 Job Title: Paid Social Trader Specialist
🔹 Company: Havas Group
🔹 Location: Lima, Peru
🔹 Job Type: Full-time
🔹 Category: Advertising & Marketing
🔹 Date Posted: June 25, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and managing paid social campaigns across multiple platforms
- Aligning campaign strategies with overall marketing objectives
- Defining and refining audience segments using demographic and behavioral data
- Managing campaign budgets to maximize ROI
- Monitoring campaign metrics and generating performance reports
- Conducting A/B tests on creatives, headlines, and landing pages
- Maintaining detailed records of campaign strategies, results, and creative assets
ASSUMPTION: This role requires a strong understanding of paid social advertising and a data-driven mindset to succeed.
📋 Key Responsibilities
✅ Develop and manage paid social campaigns across multiple platforms
✅ Align campaign strategies with overall marketing objectives
✅ Define and refine audience segments using demographic and behavioral data
✅ Manage campaign budgets to maximize ROI
✅ Monitor campaign metrics and generate performance reports
✅ Conduct A/B tests on creatives, headlines, and landing pages
✅ Maintain detailed records of campaign strategies, results, and creative assets
ASSUMPTION: The role may require occasional work on weekends or evenings to monitor campaign performance and address any issues that arise.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, or a related field.
Experience: 2+ years of experience managing paid social campaigns with platforms like Meta ads, TikTok Ads, LinkedIn Ads, Twitter Ads, etc.
Required Skills:
- B2+/C1 English skills (a must)
- Strong analytical skills and a data-driven mindset
- Excellent communication and copywriting skills
- Up-to-date knowledge of social media trends and best practices
Preferred Skills:
- Fluency in Spanish
- Experience with Google Analytics
- Knowledge of social media management tools (e.g., Hootsuite, Buffer)
ASSUMPTION: While not explicitly stated, having experience with social media management tools and Google Analytics would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role in Lima, Peru is typically between 12,000 - 18,000 PEN (Peruvian Nuevo Sol) per month, based on experience and qualifications.
Benefits:
- Health insurance
- Dental insurance
- Life insurance
- Retirement plan
- Paid time off (vacation, sick leave, holidays)
Working Hours: Full-time, Monday to Friday, 9:00 AM to 6:00 PM, with a 1-hour lunch break. Occasional overtime may be required.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Havas Group is a global advertising and marketing communications company, operating in over 100 markets worldwide.
Company Size: Havas Group has 10,001+ employees globally, providing a large network of resources and opportunities for professional growth.
Founded: 1835, in Paris, France
Company Description:
- Havas is committed to making a meaningful difference to brands, businesses, and people
- It offers integrated communications solutions, supercharged by data, tech, and AI, but powered by humans
- Havas is dedicated to building a diverse culture where everybody feels they belong and can thrive
Company Specialties:
- Advertising & Marketing
- Brand Strategy
- Creative Services
- Media Planning & Buying
- Public Relations
Company Website: havas.com
ASSUMPTION: Havas Group's global presence and diverse range of services provide ample opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is at the mid-level career stage, requiring a balance of technical skills and strategic thinking.
Reporting Structure: The Paid Social Trader Specialist will report directly to the Digital Media Director.
Work Arrangement: This role is on-site, with the possibility of occasional remote work for specific tasks or meetings.
Growth Opportunities:
- Progression to a Senior Paid Social Trader role
- Expansion into other areas of digital media or advertising
- Potential international assignments or transfers within the Havas Group
ASSUMPTION: Given Havas Group's global presence, there may be opportunities for international assignments or transfers, depending on business needs and the candidate's qualifications.
🌍 Location & Work Environment
Office Type: The Lima office is a modern, collaborative workspace with an open floor plan.
Office Location(s): 29/30 Quai de Dion Bouton, Puteaux, 92800, FR
Geographic Context:
- Lima is the capital and largest city of Peru, with a population of over 10 million
- The city offers a mix of modern and historic architecture, with a vibrant cultural scene
- Lima has a subtropical desert climate, with mild winters and warm summers
Work Schedule: The work schedule is Monday to Friday, from 9:00 AM to 6:00 PM, with a 1-hour lunch break. Occasional overtime may be required.
ASSUMPTION: The work environment at Havas Group's Lima office is likely to be dynamic and collaborative, with a focus on teamwork and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-depth interview with the Digital Media Director
- Final interview with the Country Manager
Key Assessment Areas:
- Technical skills in paid social advertising
- Analytical and problem-solving abilities
- Communication and presentation skills
- Cultural fit and alignment with Havas Group's values
Application Tips:
- Highlight relevant experience and achievements in paid social advertising
- Demonstrate a strong understanding of social media trends and best practices
- Showcase your ability to analyze data and draw insights from campaign performance
- Prepare questions about the role, team, and company to ask during the interview
ATS Keywords: Paid Social Campaigns, Audience Segmentation, Budget Management, Campaign Metrics, A/B Testing, Analytical Skills, Communication Skills, Copywriting Skills, Social Media Trends, Marketing, Digital Media, Creatives, Performance Reports, Demographic Data, Behavioral Data, ROI Maximization
ASSUMPTION: The application process at Havas Group may take several weeks, depending on the number of applicants and the hiring team's availability.
🛠️ Tools & Technologies
- Social media advertising platforms (e.g., Meta ads, TikTok Ads, LinkedIn Ads, Twitter Ads)
- Google Analytics
- Social media management tools (e.g., Hootsuite, Buffer)
- Microsoft Office Suite
ASSUMPTION: The specific tools and technologies used may vary depending on the client's requirements and the candidate's expertise.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Innovation
- Collaboration
- Excellence
- Diversity
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Data-driven and results-focused
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working collaboratively with cross-functional teams?
- Do you have a strong attention to detail and a data-driven mindset?
ASSUMPTION: Havas Group values a diverse and inclusive work environment, and candidates who can demonstrate their ability to work effectively with people from different backgrounds are likely to be a good fit.
⚠️ Potential Challenges
- Managing multiple campaigns simultaneously, with varying priorities and deadlines
- Adapting to changes in social media algorithms and platform policies
- Dealing with tight budgets and maximizing ROI for clients
- Occasional work on weekends or evenings to monitor campaign performance
ASSUMPTION: The role may present challenges related to time management, adaptability, and problem-solving, but these can be overcome with strong organizational skills and a proactive approach.
📈 Similar Roles Comparison
- Paid Social Media Manager - Responsible for developing and executing paid social media strategies, with a focus on driving results and maximizing ROI. This role may have more strategic responsibilities and less day-to-day campaign management.
- Social Media Advertising Specialist - Focuses on creating and managing paid social media advertising campaigns, with a strong emphasis on creative development and copywriting. This role may have less responsibility for campaign performance analysis and optimization.
- Digital Media Planner/Buyer - Responsible for planning and buying digital media inventory across various channels, including paid social. This role may have more responsibility for media planning and less focus on campaign execution and optimization.
ASSUMPTION: The Paid Social Trader Specialist role is focused on campaign execution and optimization, with a strong emphasis on data analysis and performance reporting. The specific responsibilities and priorities may vary depending on the client and the agency's structure.
📝 Sample Projects
- Developing and executing a paid social campaign for a retail client, focused on driving online sales and increasing brand awareness
- Conducting A/B tests on creatives, headlines, and landing pages for a B2B client, with the goal of improving click-through rates and conversions
- Analyzing campaign performance data for a non-profit client, and providing insights and recommendations to optimize future campaigns
ASSUMPTION: The specific projects and campaigns that the Paid Social Trader Specialist will work on will vary depending on the client's needs and the agency's workload.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the team currently, and how can this role help address them?
- How does this role fit into the overall digital media strategy for the agency?
- What opportunities are there for professional growth and development within the agency?
- How does the agency support work-life balance for its employees?
- What is the team's approach to collaboration and knowledge-sharing, both within the team and across the agency?
ASSUMPTION: Asking thoughtful, well-researched questions during the interview process demonstrates your interest in the role and your commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for the interview by researching Havas Group's values and culture, and practicing your responses to common interview questions
- Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
