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Partner Marketing & Events Lead

Pilot.com
Full-time
On-site
Nashville, Tennessee, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Partner Marketing & Events Lead

πŸ”Ή Company: Pilot.com

πŸ”Ή Location: Nashville, TN

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 29, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing a clear partner marketing strategy and budget allocation framework
  • Nurturing relationships with strategic partners, including VC firms, tech platforms, service providers, and ecosystem builders
  • Creating and managing co-marketing campaigns that benefit both parties
  • Planning and producing virtual and in-person events that showcase expertise
  • Securing and maximizing sponsorships that build brand awareness

ASSUMPTION: This role requires a strategic mindset and strong execution skills. The ideal candidate will have experience in fintech, B2B SaaS, or professional services and be comfortable working in a fast-paced, startup environment.

πŸ“‹ Key Responsibilities

βœ… Partnership Development:

  • Develop a clear partner marketing strategy and budget allocation framework
  • Work with the Partner Development team to nurture relationships with strategic partners
  • Create and manage co-marketing campaigns that benefit both parties
  • Create joint thought leadership content
  • Find creative ways to expand reach through partner channels, especially their exclusive communities
  • Identify and evaluate a small number of sponsorship opportunities with partners

ASSUMPTION: Success in this role requires strong relationship-building skills and the ability to navigate complex partner ecosystems.

βœ… Event Strategy and Execution:

  • Plan and produce virtual and in-person events that showcase expertise
  • Coordinate brand presence and activation inside virtual communities and sponsored events
  • Create compelling event content and promotional materials
  • Coordinate speakers, topics, and session flow
  • Handle technical and operational aspects of event production
  • Design and execute post-event engagement strategies
  • Build repeatable processes for program management

ASSUMPTION: This role requires strong project management skills and the ability to work effectively with cross-functional teams.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 7+ years of experience in partnerships or events, with a preference for fintech or B2B SaaS backgrounds

Required Skills:

  • Proven experience in partnership development or event management
  • Strong relationship-building skills
  • Ability to engage audiences with financial topics
  • Metrics-driven approach with a focus on qualitative aspects of partnerships
  • Ability to spot high-value opportunities and move quickly to secure them

Preferred Skills:

  • Experience in co-marketing campaigns
  • Familiarity with event planning software

ASSUMPTION: The ideal candidate will have a proven track record in partnership development or event management, with a strong focus on results and a strategic mindset.

πŸ’° Compensation & Benefits

Salary Range: $127,000 - $172,000 USD per year

Benefits:

  • Equity opportunity
  • 401(k) plan
  • Flexible vacation/time-off policy
  • Parental leave for birthing or non-birthing parents – 100% pay for 12 weeks
  • Wellness benefits, including Modern Health, Headscape, One Medical, Aaptiv, and Rightway

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is a target and may vary based on candidate experience and other factors. The benefits package is designed to support work-life balance and employee well-being.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Accounting

Company Size: 201-500 employees

Founded: 2016

Company Description:

  • Pilot provides the most reliable accounting, CFO, and tax services for startups and small businesses
  • Pilot partners with thousands of companies to help them grow sustainably and operate more effectively

Company Specialties:

  • Accounting services
  • CFO services
  • Tax services

Company Website: pilot.com

ASSUMPTION: Pilot's focus on providing reliable financial services makes it an attractive option for startups and small businesses looking to streamline their back-office operations.

πŸ“Š Role Analysis

Career Level: Mid-level

Reporting Structure: Reports directly to the Head of Marketing

Work Arrangement: On-site, with occasional remote work for events

Growth Opportunities:

  • Potential to take on additional responsibilities as the team grows
  • Opportunity to work closely with senior leadership and influence company strategy

ASSUMPTION: This role offers significant growth potential as Pilot continues to expand its services and customer base.

🌍 Location & Work Environment

Office Type: Hybrid (onsite and remote work)

Office Location(s): San Francisco, CA and Nashville, TN

Geographic Context:

  • San Francisco, CA: Known for its vibrant tech industry and diverse cultural scene
  • Nashville, TN: Offers a lower cost of living and a thriving music and arts scene

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with flexibility for event-related work)

ASSUMPTION: The hybrid work arrangement allows for flexibility and a better work-life balance, while the office locations provide access to vibrant cultural scenes and networking opportunities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the hiring manager
  • On-site interview with the marketing team and other stakeholders
  • Final interview with the Head of Marketing

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Relationship-building and communication skills
  • Event planning and management skills

Application Tips:

  • Highlight relevant experience in partnership development or event management
  • Tailor your resume to emphasize skills and experiences relevant to the role
  • Prepare for behavioral interview questions that focus on your ability to work with partners and manage events

ATS Keywords: Partnership development, event planning, co-marketing campaigns, sponsorship management, strategic partnerships, fintech, B2B SaaS, relationship building, project management

ASSUMPTION: The interview process is designed to assess your strategic thinking, communication skills, and ability to work effectively with partners and cross-functional teams.

πŸ› οΈ Tools & Technologies

  • Event planning software (e.g., Hopin, Bizzabo, or Cvent)
  • Marketing automation tools (e.g., HubSpot, Marketo, or Pardot)
  • CRM software (e.g., Salesforce, HubSpot CRM, or Zoho CRM)

ASSUMPTION: Familiarity with these tools is not required, but candidates with experience in event planning software and marketing automation tools may have an advantage.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Reliability: Provide consistent, accurate, and reliable services to customers
  • Integrity: Act with honesty and transparency in all interactions
  • Expertise: Continuously improve and expand our knowledge and skills

Work Style:

  • Collaborative: Work closely with cross-functional teams to achieve common goals
  • Adaptable: Embrace change and adapt to new situations quickly
  • Results-driven: Focus on delivering results and achieving objectives

Self-Assessment Questions:

  • How do you ensure the reliability of your work, especially when managing multiple partners and events?
  • Can you provide an example of a time when you had to adapt to a significant change in a project or event?
  • How do you prioritize your work and ensure you're delivering the most impactful results?

ASSUMPTION: Success in this role requires strong cultural fit, with a focus on reliability, integrity, and expertise. Candidates should be collaborative, adaptable, and results-driven.

⚠️ Potential Challenges

  • Managing multiple partners and events simultaneously may be challenging
  • Dealing with last-minute changes or cancellations from partners or speakers
  • Balancing strategic planning with hands-on event execution
  • Working with tight deadlines and limited resources

ASSUMPTION: These challenges can be mitigated by strong project management skills, effective communication, and the ability to work efficiently under pressure.

πŸ“ˆ Similar Roles Comparison

  • This role differs from a traditional marketing role in its focus on partnerships and events, requiring strong relationship-building and project management skills
  • Compared to an event planning role, this position involves more strategic planning and partnership development, with less focus on day-to-day event logistics
  • Career paths in this role may lead to senior marketing or partnership leadership positions, or transition into other areas of the business, such as business development or strategy

ASSUMPTION: This role offers a unique blend of strategic and operational responsibilities, with significant growth potential as Pilot continues to expand its services and customer base.

πŸ“ Sample Projects

  • Planning and executing a multi-partner virtual event series, including securing speakers, managing logistics, and driving attendance
  • Developing a co-marketing campaign with a strategic partner, including content creation, promotion, and lead generation
  • Negotiating and securing sponsorships for a series of events, ensuring maximum brand exposure and ROI

ASSUMPTION: These sample projects demonstrate the strategic and operational aspects of the role, requiring strong relationship-building, project management, and communication skills.

❓ Key Questions to Ask During Interview

  • How does the company support the growth and development of its marketing team members?
  • What are the most significant challenges facing the marketing team in the next 12-24 months, and how can this role help address them?
  • How does the company measure the success of its partnership and event initiatives?
  • What opportunities exist for collaboration with other departments, such as sales or product, to drive growth and customer acquisition?

ASSUMPTION: These questions can help you better understand the company's priorities, growth plans, and how this role can contribute to its success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Pilot Careers page
  • Tailor your resume to highlight your experience in partnership development, event management, or related fields
  • Prepare a cover letter explaining your interest in the role and how your skills and experiences make you a strong fit
  • If selected, be prepared to provide examples of your past work, including event planning documents, marketing campaigns, or partnership agreements
  • Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.