📌 Core Information
🔹 Job Title: Peacock Marketing Internships – Academic Year 2025-2026
🔹 Company: NBCUniversal
🔹 Location: New York, United States
🔹 Job Type: Intern
🔹 Category: Entertainment Providers
🔹 Date Posted: April 21, 2025
🔹 Experience Level: 0-2 years (Undergraduate/Recent Graduate)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Paid internship with benefits such as mental health days, networking opportunities, and complimentary Peacock subscription and Universal Parks admission.
- Academic Year recruitment timeline from April to July, with a program duration from September 2025 to April 2026, requiring 16-24 hours per week.
- Opportunities in areas such as Peacock Performance Marketing, involving digital marketing, analytics, and data-driven decision-making.
- Eligibility requirements include active enrollment in a degree-granting program, current class standing of sophomore or above, and authorization to work in the United States.
ASSUMPTION: This internship is designed for students currently enrolled in a degree-granting program, offering a unique opportunity to gain real-world experience in the entertainment industry while earning academic credit.
📋 Key Responsibilities
✅ Assist in planning and optimizing performance marketing campaigns across various digital channels such as paid social, paid search, programmatic, and affiliate.
✅ Collaborate with the creative team to develop compelling ad copy and assets that drive conversion.
✅ Analyze campaign performance metrics to identify trends, insights, and areas for improvement.
✅ Review media partner proposals to formulate best-in-class ideas and testing opportunities.
✅ Work with cross-functional teams to align performance marketing initiatives with overall business goals and objectives.
ASSUMPTION: The responsibilities listed are specific to the Peacock Performance Marketing internship. Other areas of placement may have different responsibilities.
🎯 Required Qualifications
Education: Actively enrolled in a degree-granting program at an accredited institution during the entire duration of the program (September 2025 through April 2026).
Experience: Current class standing of sophomore or above (30 credits).
Required Skills:
- Excellent analytical skills with the ability to interpret data and draw actionable insights.
- Familiarity with digital marketing platforms such as Google Ads, Meta Ads Manager, or similar advertising platforms (a plus).
Preferred Skills:
- Students with class standing of junior or above.
- Cumulative GPA of 3.0 or above.
- Experience or interest in any of the following: social media marketing, asset operations, media planning, project management, data analysis.
ASSUMPTION: While not explicitly stated, it is assumed that strong communication skills, both written and verbal, are essential for this role to effectively collaborate with cross-functional teams and develop compelling ad copy.
💰 Compensation & Benefits
Salary Range: $17.50 per hour for undergraduate student interns, $25.00 per hour for graduate student interns. These rates are based on industry standards for internship compensation in the entertainment industry.
Benefits:
- Paid time off for mental health, school exams, and personal holidays.
- Robust networking, learning, and development opportunities.
- Complimentary Peacock subscription during the internship.
- Free admission to Universal Parks to use during the internship.
Working Hours: 16-24 hours per week, with a flexible schedule to accommodate course schedules.
ASSUMPTION: The salary range provided is an estimate based on industry standards for internship compensation in the entertainment industry. Actual compensation may vary based on factors such as the specific role, location, and the candidate's qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: NBCUniversal is a leading entertainment company that creates, distributes, and markets world-class content across various platforms, including film, television, streaming, and theme parks.
Company Size: NBCUniversal is a subsidiary of Comcast Corporation and has over 10,000 employees worldwide. As an intern, you will have the opportunity to work alongside industry professionals and contribute to meaningful projects.
Founded: NBCUniversal was founded in 2004, following the acquisition of Universal Studios by General Electric's NBC division. The company has since grown to become a major player in the entertainment industry.
Company Description:
- NBCUniversal creates world-class content and distributes it across its portfolio of film, television, and streaming services.
- The company owns and operates leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, its premium ad-supported streaming service.
- NBCUniversal produces and distributes premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and has world-renowned theme parks and attractions through Universal Destinations & Experiences.
Company Specialties:
- Content creation and distribution across various platforms.
- Theme park attractions and experiences.
- News and entertainment programming.
Company Website: NBCUniversal.com
ASSUMPTION: As a large entertainment company, NBCUniversal offers a wide range of internship opportunities across various departments, providing interns with diverse experiences and the chance to explore different career paths within the industry.
📊 Role Analysis
Career Level: This internship is designed for undergraduate or recent graduate students seeking to gain practical experience in the entertainment industry before entering the workforce.
Reporting Structure: Interns will report directly to the manager of the department in which they are placed. The specific reporting structure may vary depending on the area of placement.
Work Arrangement: This is an on-site internship, requiring interns to work from the NBCUniversal offices in New York, NY. The specific office location may vary depending on the area of placement.
Growth Opportunities:
- Interns may have the opportunity to work on high-profile projects and collaborate with industry professionals, providing valuable experience and networking opportunities.
- Upon successful completion of the internship, interns may be considered for full-time employment opportunities within the company.
- As NBCUniversal continues to evolve, interns may have the opportunity to transition to SpinCo, a new publicly traded company comprised of most of NBCUniversal's cable television networks and digital assets.
ASSUMPTION: While not guaranteed, interns who demonstrate strong performance and a good cultural fit may have the opportunity to secure full-time employment with the company following their internship.
🌍 Location & Work Environment
Office Type: NBCUniversal's offices are modern, collaborative workspaces designed to foster creativity and innovation.
Office Location(s): 30 Rockefeller Plaza, New York, NY 10111, United States
Geographic Context:
- New York City is a major hub for the entertainment industry, offering interns the opportunity to work alongside industry professionals and gain valuable insights into the inner workings of the business.
- The city's vibrant culture and diverse communities provide a unique backdrop for the creative industries.
- New York City is also home to numerous entertainment and media companies, offering interns the chance to network and explore other career opportunities within the industry.
Work Schedule: Interns will work 16-24 hours per week, with a flexible schedule to accommodate course schedules. The specific work schedule may vary depending on the area of placement and business needs.
ASSUMPTION: As an on-site internship, interns will have the opportunity to immerse themselves in the company's culture and collaborate directly with team members in a dynamic work environment.
💼 Interview & Application Insights
Typical Process:
- Applications open from April 21 to May 9, 2025, and may close earlier due to applicant volume.
- First round video interviews will take place in early May to mid-June 2025.
- Second round interviews will occur in mid-June to mid-July 2025.
- Selected candidates will receive offers throughout July 2025.
Key Assessment Areas:
- Candidates' relevant experience and skills for the specific internship role.
- Candidates' ability to thrive in a fast-paced, dynamic work environment.
- Candidates' alignment with NBCUniversal's company values and culture.
Application Tips:
- Submit a one-page resume that outlines work experience, accomplishments, and graduation month and year.
- Submit a cover letter that highlights passion for NBCUniversal, preferred locations, and top areas of interest.
- Upload an unofficial transcript that confirms actively enrolled student status.
- Prepare for interviews by researching NBCUniversal, the specific internship role, and the company's values and culture.
ATS Keywords: Digital marketing, performance marketing, social media marketing, media planning, project management, data analysis, Google Ads, Meta Ads Manager, advertising platforms, customer acquisition, campaign optimization, creative collaboration, data-driven decision-making
ASSUMPTION: As a large entertainment company, NBCUniversal receives a high volume of applications for its internship programs. To increase the chances of being selected, candidates should tailor their application materials to highlight relevant skills and experiences for the specific internship role they are applying for.
🛠️ Tools & Technologies
- Google Ads
- Meta Ads Manager
- Advertising platforms (e.g., Google Analytics, Facebook Insights, etc.)
- Microsoft Office Suite
- Project management tools (e.g., Asana, Trello, etc.)
ASSUMPTION: As an intern working on performance marketing campaigns, candidates should be comfortable using digital marketing platforms and tools to analyze data and optimize campaign performance.
👔 Cultural Fit Considerations
Company Values:
- Inclusion: NBCUniversal strives to foster a diverse, equitable, and inclusive culture where employees feel supported, embraced, and heard.
- Excellence: The company aims to create and deliver content that reflects the current and ever-changing face of the world, setting high standards for quality and innovation.
- Integrity: NBCUniversal is committed to conducting business ethically and responsibly, upholding the highest standards of integrity in all aspects of its operations.
Work Style:
- Collaborative: NBCUniversal encourages teamwork and collaboration across departments and divisions to create the best possible content and experiences for its audiences.
- Dynamic: The company operates in a fast-paced, ever-evolving industry, requiring employees to be adaptable and responsive to change.
- Creative: NBCUniversal values innovation, creativity, and the ability to think outside the box to drive success.
Self-Assessment Questions:
- Do you share NBCUniversal's commitment to inclusion, excellence, and integrity?
- Are you comfortable working in a dynamic, collaborative environment that requires adaptability and responsiveness to change?
- Do you possess strong analytical skills and the ability to interpret data and draw actionable insights?
ASSUMPTION: As an intern, candidates should be prepared to work in a fast-paced, dynamic environment that requires strong analytical skills, creativity, and the ability to collaborate effectively with team members.
⚠️ Potential Challenges
- As an on-site internship, candidates must be willing to work in New York, NY, and may face the challenges of commuting and adjusting to the city's fast-paced lifestyle.
- Interns may encounter competitive work environments and high expectations for performance, requiring strong time management and prioritization skills.
- As an intern, candidates may face limited decision-making authority and may need to navigate office politics and hierarchies to make an impact on projects.
- Candidates may need to balance internship responsibilities with coursework and other commitments, requiring strong time management and organizational skills.
ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and learning, as interns develop the skills and experience necessary to succeed in the entertainment industry.
📈 Similar Roles Comparison
- Compared to other internship roles in the entertainment industry, this internship offers a unique opportunity to gain hands-on experience in performance marketing for a major entertainment company.
- As an intern at NBCUniversal, candidates will have the chance to work on high-profile projects and collaborate with industry professionals, providing valuable experience and networking opportunities.
- This internship is designed for undergraduate or recent graduate students seeking to gain practical experience in the entertainment industry before entering the workforce.
ASSUMPTION: While this internship offers unique opportunities, candidates should also consider other roles within the entertainment industry that may better align with their career goals and interests.
📝 Sample Projects
- Developing and executing a targeted social media marketing campaign to drive customer acquisition for Peacock's latest original series.
- Analyzing campaign performance data to optimize ad spend and maximize return on investment for a major film release.
- Collaborating with the creative team to develop compelling ad copy and assets that drive conversion for a seasonal promotion.
ASSUMPTION: These sample projects are specific to the Peacock Performance Marketing internship role. Other areas of placement may involve different projects and responsibilities.
❓ Key Questions to Ask During Interview
- What are the key priorities for this internship role in the first 30-60-90 days?
- How does this internship role fit into the broader marketing strategy for Peacock or NBCUniversal?
- What opportunities are there for growth and development within this role and the company?
- How does NBCUniversal support work-life balance for its interns?
- What are the key challenges facing the marketing team, and how can this internship role contribute to addressing them?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates a candidate's interest in the role and commitment to contributing to the company's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your relevant skills and experiences for the Peacock Performance Marketing internship role.
- Prepare for interviews by researching NBCUniversal, the specific internship role, and the company's values and culture.
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application.
- If selected for an interview, practice common interview questions and prepare examples of your work to showcase your skills and experiences.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
