Performance Designer (Paid Social Agentur) (m/w/d)

📌 Core Information

🔹 Job Title: Performance Designer (Paid Social Agentur) (m/w/d)

🔹 Company: ADBAKER

🔹 Location: Cologne, North Rhine-Westphalia, Germany

🔹 Job Type: Full-Time

🔹 Category: Advertising Services

🔹 Date Posted: 2025-04-28

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Creating and producing engaging social media ads that perform well
• Collaborating closely with the creative and performance team
• Working with a variety of brands across different industries
• Utilizing Adobe Creative Cloud tools for design and production

ASSUMPTION: This role requires a strong focus on both creativity and performance, with a data-driven approach to design.

📋 Key Responsibilities

✅ Develop and produce engaging social media ads from existing or newly shot photo and video material

✅ Utilize animation, effects, and sound for maximum target audience impact

✅ Work in ADBAKER's top-equipped studio for shoots and productions

✅ Adapt creatives to various brands and industries

✅ Collaborate closely with the German-speaking creative and performance team

ASSUMPTION: This role requires strong communication skills and the ability to work effectively in a team environment.

🎯 Required Qualifications

Education: Degree in Design, Marketing, or Communication

Experience: At least 2 years of experience in online marketing, preferably in paid social ads

Required Skills:

• Proficient in Adobe Photoshop, Premiere Pro, After Effects, and Illustrator
• Strong understanding of social media marketing and design expertise
• Excellent German language skills in word and writing
• Proactive working style with a focus on results

Preferred Skills:

• Experience in working with brands from various industries
• Knowledge of additional Adobe Creative Cloud tools

ASSUMPTION: While not explicitly stated, having a strong portfolio showcasing previous projects is highly recommended for this role.

💰 Compensation & Benefits

Salary Range: €35,000 - €50,000 per year (based on experience and industry standards for the role and location)

Benefits:

• 30 days of vacation
• Up to 2 weeks of workation
• Health benefits
• Free drinks and healthy snack bar
• Gaming area and table tennis
• Flexible work hours

Working Hours: Full-time (40 hours per week) with a flexible mix of office and home office

ASSUMPTION: The salary range is estimated based on industry standards for a mid-level designer role in the advertising sector in Germany.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services, specializing in performance marketing for Facebook and Instagram

Company Size: Small (11-50 employees), which offers a dynamic and collaborative work environment

Founded: 2015, with a focus on data-driven advertising strategies

Company Description:

• ADBAKER is a performance marketing agency specializing in Facebook and Instagram advertising
• They work with a variety of clients, from startups to international brands
• Their data-driven approach has made them one of the fastest-growing Facebook agencies in the German-speaking region

Company Specialties:

• Performance Marketing
• Social Media Marketing
• Lead Generation
• Courses, seminars, and online learning platforms

Company Website: https://www.adbaker.de/

ASSUMPTION: ADBAKER's focus on data-driven advertising strategies sets them apart in the industry, offering applicants a unique opportunity to grow and learn.

📊 Role Analysis

Career Level: Mid-level designer with room for growth and development

Reporting Structure: This role reports directly to the CEO, Marius Rakowski

Work Arrangement: Hybrid, with a flexible mix of office and home office

Growth Opportunities:

• Working with a variety of brands and industries
• Collaborating with a talented team of creatives and performance specialists
• Potential for career advancement within the agency

ASSUMPTION: This role offers strong growth potential for the right candidate, with opportunities to learn and develop within the agency.

🌍 Location & Work Environment

Office Type: Loft-style office with a relaxed atmosphere

Office Location(s): Kalscheurener Straße 19a, Hürth, Nordrhein-Westfalen 50354, DE

Geographic Context:

• Cologne is the fourth-largest city in Germany, with a vibrant cultural scene and a strong economy
• The office is located in the Hürth district, offering easy access to public transportation and amenities
• The region is known for its diverse range of industries, including advertising and marketing

Work Schedule: Full-time (40 hours per week) with flexible work hours and a mix of office and home office

ASSUMPTION: The location offers a dynamic and vibrant work environment, with easy access to public transportation and amenities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Portfolio and previous work
• Design skills and creativity
• Communication and teamwork skills
• Problem-solving and adaptability

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences
• Prepare a strong portfolio showcasing your design work
• Research ADBAKER's company culture and values to ensure a good fit

ATS Keywords: Paid Social Ads, Online Marketing, Design, Adobe Creative Cloud, German Language Skills

ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager and the company.

🛠️ Tools & Technologies

• Adobe Creative Cloud (Photoshop, Premiere Pro, After Effects, Illustrator)
• Social media platforms (Facebook, Instagram, TikTok)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The required tools and technologies may change or evolve over time, depending on the company's needs and industry trends.

👔 Cultural Fit Considerations

Company Values:

• Data-driven approach
• Collaboration and teamwork
• Continuous learning and improvement

Work Style:

• Proactive and results-oriented
• Adaptable and flexible
• Strong communication and teamwork skills

Self-Assessment Questions:

• Do I have a strong portfolio showcasing my design work?
• Am I comfortable working in a dynamic and collaborative team environment?
• Do I have strong communication skills and the ability to adapt to new situations?

ASSUMPTION: Cultural fit is crucial for success in this role, as it requires strong communication and collaboration skills.

⚠️ Potential Challenges

• Keeping up with the fast-paced nature of the online marketing industry
• Managing multiple projects and deadlines simultaneously
• Adapting to the needs and requirements of various clients and brands
• Working effectively in a hybrid work environment

ASSUMPTION: These challenges can be overcome with strong time management, organizational, and communication skills.

📈 Similar Roles Comparison

• This role is similar to other mid-level designer positions in the advertising industry
• However, ADBAKER's focus on data-driven advertising strategies sets it apart from other agencies
• Career progression may vary depending on the specific needs and growth opportunities within the agency

ASSUMPTION: While this role is similar to other mid-level designer positions, ADBAKER's unique focus on data-driven advertising offers applicants a unique opportunity to grow and learn.

📝 Sample Projects

• Developing and producing engaging social media ads for a variety of clients
• Collaborating with the creative and performance team to create effective design and marketing strategies
• Adapting creatives to various brands and industries, such as fashion, food, or automotive

ASSUMPTION: These projects offer applicants the opportunity to work with a variety of clients and brands, gaining valuable experience and exposure in the industry.

❓ Key Questions to Ask During Interview

• What are the most important priorities for this role in the first 90 days?
• How does ADBAKER support the growth and development of its employees?
• What is the company culture like, and how does it foster collaboration and teamwork?
• What are the most challenging aspects of this role, and how can I best prepare for them?
• What are the opportunities for career advancement within the agency?

ASSUMPTION: These questions will help applicants better understand the role, the company culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences
• Prepare a strong portfolio showcasing your design work
• Follow up with the hiring manager, Marius Rakowski, within one week of submission

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.