📌 Core Information
Job Title: Performance Marketing Associate
Company: Fuse Energy
Location: United Kingdom (Remote)
Job Type: Full-time
Category: Marketing
Date Posted: May 27, 2025
Experience Level: Entry-level to Mid-level (0-2 years)
Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Planning, launching, and optimizing paid campaigns across digital channels
- Analyzing campaign data daily to drive performance and growth
- Collaborating with cross-functional teams to improve tracking, attribution, and user segmentation
- Developing testing frameworks to evaluate new strategies and tools
- Working in a fast-paced, high-growth startup environment
ASSUMPTION: This role requires a strong analytical mindset and a passion for data-driven decision making. Candidates should be comfortable working with data tools and have a curious, testing-oriented mindset.
📋 Key Responsibilities
Campaign Management:
- Plan, launch, and optimize paid campaigns across Google Ads, Meta, and other digital channels
- Monitor and analyze campaign performance daily
- Test hypotheses and identify areas for improvement
Collaboration:
- Work closely with data science and engineering teams to improve tracking and user segmentation
- Collaborate with product and design teams to create effective marketing campaigns
- Present key performance insights and growth opportunities to marketing and leadership teams
Innovation:
- Develop rigorous testing frameworks to evaluate new creative, messaging, landing pages, and channels
- Stay up-to-date with market trends and competitors to identify emerging tactics and tools
- Assist in the development of marketing automation tools and internal dashboards
ASSUMPTION: This role requires a high degree of autonomy and self-motivation. Candidates should be comfortable managing multiple projects and deadlines in a fast-paced environment.
🎯 Required Qualifications
Education: Bachelor's degree in a STEM discipline (e.g., Engineering, Physics, Math, Computer Science, Economics)
Experience: At least 1 year of hands-on experience in performance marketing, ideally in a high-growth environment
Required Skills:
- Highly analytical with the ability to interpret complex datasets
- Proficient in spreadsheets and basic data tools (SQL or Python is a plus)
- Strong communication skills and ability to work cross-functionally
- Self-starter with the ability to manage multiple projects and deadlines
Preferred Skills:
- Experience in a startup or direct-to-consumer environment
- Familiarity with marketing APIs, automation, or building internal tools
- Interest in the energy or utilities space
- Prior experience building custom attribution models or working closely with data science teams
ASSUMPTION: While a background in marketing is not required, candidates should have a strong understanding of digital marketing channels and a passion for learning.
💰 Compensation & Benefits
Salary Range: £35,000 - £45,000 per year (Based on industry standards for entry-level to mid-level performance marketing roles in the UK)
Benefits:
- Biannual bonus scheme
- Fully expensed tech to match your needs
- Paid annual leave
- Breakfast and dinner for office-based employees
Working Hours: Full-time (40 hours per week) with flexible working hours
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the UK. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Fuse Energy operates in the renewable energy sector, focusing on accelerating global renewable energy transition
Company Size: Fuse Energy has 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact
Founded: Fuse Energy was founded in 2022, making it a relatively new and fast-growing startup
Company Description:
- Fuse Energy is building a full-stack renewable energy company to fix the broken energy sector
- The company is based in London, New York, and Houston, with a remote-friendly work culture
- Fuse Energy has raised $90M from top-tier investors, including Balderton, Lakestar, Accel, Creandum, Lowercarbon, Ribbit, and MultiCoin
Company Specialties:
- Renewable energy
- Energy transition
- Data-driven marketing
- Startup growth
Company Website: www.fuseenergy.com
ASSUMPTION: Fuse Energy's focus on renewable energy and data-driven marketing makes it an attractive opportunity for candidates interested in sustainability and growth-oriented environments.
📊 Role Analysis
Career Level: This role is suitable for entry-level to mid-level candidates with 0-2 years of experience in performance marketing or a related field
Reporting Structure: The Performance Marketing Associate will report directly to the Marketing Manager
Work Arrangement: This role is fully remote, with the option to work from one of Fuse Energy's offices in London, New York, or Houston
Growth Opportunities:
- As Fuse Energy continues to grow, there will be opportunities for career progression within the marketing team
- Candidates with strong performance in this role may have the opportunity to take on more senior responsibilities or explore other areas of the business
ASSUMPTION: Fuse Energy's fast-paced growth and startup environment provide ample opportunities for career development and advancement.
🌍 Location & Work Environment
Office Type: Fuse Energy has offices in London, New York, and Houston, with a remote-friendly work culture
Office Location(s): London, New York, and Houston
Geographic Context:
- The United Kingdom has a thriving tech and renewable energy sector, providing ample opportunities for growth and collaboration
- London, in particular, is a global hub for tech and innovation, with a vibrant startup ecosystem
- The United Kingdom's commitment to renewable energy and sustainability makes it an attractive location for candidates interested in the energy sector
Work Schedule: Full-time (40 hours per week) with flexible working hours and the option to work remotely
ASSUMPTION: Fuse Energy's remote-friendly work culture and flexible working hours provide a supportive environment for work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the Marketing Manager
- Data analysis test or case study
- Final interview with the Marketing Manager and/or other team members
Key Assessment Areas:
- Analytical skills and data interpretation
- Campaign planning and optimization
- Communication and collaboration skills
- Cultural fit and alignment with Fuse Energy's mission and values
Application Tips:
- Highlight your relevant experience and achievements in performance marketing
- Demonstrate your analytical skills and data-driven mindset in your resume and cover letter
- Showcase your passion for renewable energy and sustainability
- Prepare for data analysis questions or case studies by brushing up on your Excel and data interpretation skills
ATS Keywords: Performance marketing, data analysis, campaign optimization, testing frameworks, user segmentation, attribution, marketing automation, STEM background, fast-paced environment, spreadsheets, SQL, Python
ASSUMPTION: Fuse Energy's interview process is designed to assess candidates' analytical skills, campaign management abilities, and cultural fit within the company's fast-paced, growth-oriented environment.
🛠️ Tools & Technologies
- Google Ads
- Meta Ads (Facebook, Instagram)
- Display advertising platforms
- Spreadsheets (Excel, Google Sheets)
- Data analysis tools (SQL, Python)
- Marketing automation tools (e.g., HubSpot, Marketo)
ASSUMPTION: The specific tools and technologies used in this role may evolve as Fuse Energy continues to grow and adopt new platforms.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Data-driven decision making
- Collaboration
- Sustainability
- Growth mindset
Work Style:
- Fast-paced and dynamic
- Data-driven and analytical
- Collaborative and cross-functional
- Remote-friendly and flexible
Self-Assessment Questions:
- Do you thrive in fast-paced, high-growth environments?
- Are you comfortable working with data and making data-driven decisions?
- Do you enjoy collaborating with cross-functional teams to achieve common goals?
- Are you passionate about renewable energy and sustainability?
ASSUMPTION: Fuse Energy's company culture is characterized by innovation, data-driven decision making, collaboration, and a strong commitment to sustainability. Candidates should be comfortable working in a fast-paced, dynamic environment and be passionate about renewable energy and growth.
⚠️ Potential Challenges
- The fast-paced nature of the role may require candidates to manage multiple projects and deadlines simultaneously
- The role may involve working with large datasets and complex data analysis, which can be challenging for candidates without a strong analytical background
- The remote work environment may present communication and collaboration challenges, requiring candidates to be proactive and self-motivated
- The energy sector can be complex and regulated, which may present unique challenges for candidates new to the industry
ASSUMPTION: While these challenges may present obstacles, they also provide opportunities for growth and learning in a dynamic and evolving industry.
📈 Similar Roles Comparison
- Compared to traditional marketing roles, this role places a greater emphasis on data analysis and campaign optimization
- Compared to other performance marketing roles, this role offers the opportunity to work in a fast-growing startup in the renewable energy sector
- Compared to other entry-level marketing roles, this role offers a high degree of responsibility and autonomy, with the opportunity to make a significant impact on the company's growth
ASSUMPTION: This role offers a unique blend of data-driven marketing, startup growth, and renewable energy, providing a compelling opportunity for candidates interested in these areas.
📝 Sample Projects
- Developing and implementing a new paid search campaign to drive user acquisition and reduce cost per acquisition
- Analyzing user data to identify segments with high lifetime value and optimizing campaigns to target these segments
- Building a custom attribution model to better understand the impact of marketing channels on user behavior and revenue
ASSUMPTION: These sample projects are designed to illustrate the types of tasks and responsibilities associated with the Performance Marketing Associate role at Fuse Energy.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing team in the next 6-12 months, and how can this role help address them?
- How does Fuse Energy approach data-driven decision making, and how can this role contribute to that process?
- What opportunities are there for career growth and development within the marketing team and the company as a whole?
- How does Fuse Energy support work-life balance for its employees, particularly in remote work environments?
- What is Fuse Energy's approach to sustainability and renewable energy, and how does this role contribute to that mission?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Customize your resume to highlight your relevant experience and achievements in performance marketing
- Write a cover letter explaining your interest in Fuse Energy and the renewable energy sector
- Prepare for data analysis questions or case studies by brushing up on your Excel and data interpretation skills
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
