Performance Marketing Intern

📌 Core Information

🔹 Job Title: Performance Marketing Intern

🔹 Company: PRISM+

🔹 Location: Singapore

🔹 Job Type: Full-time Intern

🔹 Category: Marketing

🔹 Date Posted: April 4, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Assisting in executing marketing campaigns across various digital platforms
• Monitoring and reporting on campaign results
• Participating in lead generation and product launch projects
• Working in a fast-paced ecommerce environment

ASSUMPTION: This role is ideal for students pursuing a degree in Marketing, Communications, Business, or a related field who are looking to gain practical experience in digital marketing.

📋 Key Responsibilities

✅ Think creatively, develop new designs and copy concepts for ads

✅ Setting up of paid media campaigns on Facebook and Google

✅ Assist in data entry and analysis of past mega campaigns and BAU campaigns

✅ Develop UTMs for all marketing campaigns & establish closed-loop analytics with sales and conversion rates.

✅ Executing email marketing campaigns and push campaigns on our websites and ecommerce platforms

✅ Monitor, tracking and reporting of BAU campaign results

✅ Assist in creating automated dashboards for performance reporting to higher management

✅ Participate in lead generation projects to improve funnel conversion rates

✅ Participate in other marketing projects relating to new product launches

✅ Other ad-hoc marketing duties as required

ASSUMPTION: This role requires a strong attention to detail, excellent communication skills, and the ability to work independently under pressure.

🎯 Required Qualifications

Education: Currently enrolled in an undergraduate course for Marketing, Communications, Business, or a similar field

Experience: Candidates with experience in Facebook and Google Ads preferred

Required Skills:

• Proficient in Excel
• Meticulous and strong attention to detail
• Excellent verbal communication and writing skills
• Hardworking and dedicated outlook
• Keen interest in ecommerce and digital marketing
• Team player & can work independently under pressure

Preferred Skills:

• Experience in Facebook and Google Ads

ASSUMPTION: A 6-month internship is preferred for this role.

💰 Compensation & Benefits

Salary Range: SGD 2,000 - 3,000 per month (Estimated, based on industry standards for entry-level marketing interns in Singapore)

Benefits:

• Free flow snacks and bubble tea FRIDAY!

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing interns in Singapore. The actual salary may vary depending on the candidate's skills and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Computers and Electronics Manufacturing

Company Size: Small (11-50 employees)

Founded: 2017

Company Description:

• PRISM+ entered the Singapore market in 2017 with gaming monitors at premium value
• Now offers a myriad of consumer electronics and house appliances
• Investing in smart technology within its product offerings

Company Specialties:

• Gaming Monitors
• TVs
• Monitors
• Air-Conditioners
• Sound Systems
• Ceiling Fans

Company Website: http://www.prismplus.sg

ASSUMPTION: PRISM+ is a trusted Singaporean brand that offers world-class smart electronics and appliances for every household.

📊 Role Analysis

Career Level: Entry-level (Intern)

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site, full-time

Growth Opportunities:

• Potential full-time employment after the internship
• Opportunities to work on various marketing projects and campaigns
• Exposure to a fast-paced ecommerce environment

ASSUMPTION: This role offers a great opportunity for students to gain practical experience in digital marketing and ecommerce.

🌍 Location & Work Environment

Office Type: On-site, in an office environment

Office Location(s): Ubix, 25 Ubi Rd 4, 01-02, Singapore, Singapore 408621, SG

Geographic Context:

• Singapore has a tropical rainforest climate with uniform temperatures throughout the year
• English is the lingua franca and is widely spoken
• Singapore is known for its multiculturalism and food scene

Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break)

ASSUMPTION: The work environment is fast-paced and dynamic, with a focus on teamwork and collaboration.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site interview with the Marketing Manager
• Final decision and offer

Key Assessment Areas:

• Creativity and problem-solving skills
• Technical skills in digital marketing
• Communication and interpersonal skills
• Attention to detail and analytical skills

Application Tips:

• Highlight relevant coursework and projects in your resume
• Showcase your creativity and problem-solving skills in your cover letter
• Prepare examples of your work, such as ads or marketing campaigns you've created
• Research PRISM+ and be prepared to discuss the company and its products

ATS Keywords: Digital Marketing, Facebook Ads, Google Ads, Email Marketing, Data Analysis, UTM Development, Performance Reporting, Lead Generation, Product Launches, Attention to Detail, Communication Skills, Team Player, Ecommerce Interest

ASSUMPTION: The application process may take up to 2-3 weeks, depending on the number of applicants.

🛠️ Tools & Technologies

• Facebook Ads Manager
• Google Ads
• Google Analytics
• Microsoft Excel
• Email marketing platforms (e.g., Mailchimp, SendGrid)

ASSUMPTION: Familiarity with these tools is preferred but not required. Training will be provided as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer-centricity
• Integrity
• Teamwork

Work Style:

• Fast-paced and dynamic
• Collaborative and team-oriented
• Results-driven and data-focused

Self-Assessment Questions:

• Do you thrive in a fast-paced environment?
• Are you a team player who can work well with others?
• Do you have a strong attention to detail and a data-driven mindset?

ASSUMPTION: PRISM+ values candidates who are innovative, customer-focused, and results-driven, with a strong work ethic and a collaborative mindset.

⚠️ Potential Challenges

• Working in a fast-paced environment may be challenging for some
• The role requires a strong attention to detail and may involve repetitive tasks
• Some projects may have tight deadlines and require working overtime
• Singapore's tropical climate may be uncomfortable for some

ASSUMPTION: These challenges can be overcome with a strong work ethic, attention to detail, and a willingness to learn and adapt.

📈 Similar Roles Comparison

• This role is similar to a Digital Marketing Coordinator or Assistant Marketing Manager
• However, this role is an internship and does not require as much experience
• This role offers a unique opportunity to gain practical experience in digital marketing and ecommerce

ASSUMPTION: This role is ideal for students looking to gain practical experience in digital marketing and ecommerce.

📝 Sample Projects

• Creating and executing a social media marketing campaign for a new product launch
• Analyzing campaign performance data and creating reports for management
• Assisting in the creation of automated dashboards for performance reporting

ASSUMPTION: These projects are examples of the types of tasks and responsibilities that may be assigned to the intern.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional development and growth within the company?
• What is the company culture like, and how does this role contribute to it?
• What are the biggest challenges facing the marketing team currently, and how can this role help address them?

ASSUMPTION: These questions are designed to help the candidate understand the role, the company, and the team better, and to demonstrate their interest and engagement.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant coursework and projects
• Write a cover letter that showcases your creativity and problem-solving skills
• Prepare examples of your work, such as ads or marketing campaigns you've created
• Follow up with the hiring manager one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.