📌 Core Information
🔹 Job Title: Performance Marketing Manager
🔹 Company: Nimbyx Philippines, Inc.
🔹 Location: Makati City, Metro Manila, Philippines
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 15, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Building and scaling Facebook campaigns with precision and creativity
- Managing large ad budgets with a focus on return on ad spend (ROAS)
- Analyzing data to optimize every touchpoint and drive business impact
- Collaborating with marketing, product, and creative teams to drive real business impact
ASSUMPTION: This role requires a strong background in performance marketing, with a focus on Facebook Ads. The ideal candidate will have a proven track record of scaling campaigns and driving results.
📋 Key Responsibilities
✅ Build and scale Facebook campaigns with precision and creativity
✅ Manage large ad budgets with a focus on return on ad spend (ROAS)
✅ Dive deep into analytics to optimize every touchpoint
✅ Test fast, learn fast, and lead data-backed experimentation
✅ Collaborate with marketing, product, and creative teams to drive real business impact
ASSUMPTION: The role requires a high level of autonomy and the ability to work independently. The ideal candidate will be comfortable taking the lead and driving results.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years of hands-on Facebook Ads experience with a track record of scaling campaigns
Required Skills:
- Proven performance marketer with Facebook Ads expertise
- Obsessed with results, strategy, and optimization
- Analytical, creative, and relentless about improving performance
- A true team player who's not afraid to take the lead
Preferred Skills:
- Experience with other ad platforms (e.g., Google Ads, LinkedIn Ads)
- Familiarity with marketing automation tools
- Knowledge of the dental industry
ASSUMPTION: While not explicitly stated, it's assumed that the ideal candidate will have a strong understanding of digital marketing best practices and a data-driven approach to decision-making.
💰 Compensation & Benefits
Salary Range: PHP 800,000 - 1,200,000 per year (based on industry standards for a performance marketing manager with 5-10 years of experience)
Benefits:
- Health insurance
- Dental insurance
- Vision insurance
- Retirement plan
- Paid time off
Working Hours: Full-time, Monday to Friday or Tuesday to Saturday, with flexible scheduling depending on business needs
ASSUMPTION: The salary range is estimated based on industry standards for a performance marketing manager with 5-10 years of experience in the Philippines. Benefits may vary and are subject to change.
📌 Applicant Insights
🔍 Company Context
Industry: Technology, Information and Media
Company Size: 201-500 employees
Founded: 2016
Company Description:
- Nimbyx is a leading technology-focused venture capital firm based in BGC, Philippines with offices in Vancouver, Canada, and Seoul, Korea.
- The company invests in disruptive healthcare and technology companies with the goal of changing healthcare for good.
- Nimbyx is the parent company of EviSmart, a digital dentistry platform.
Company Specialties:
- CAD Design
- Design Operations
- Teleconsultation
- Medical Consulting
- Health and Wellness
- Sales and Marketing
Company Website: nimbyx.com
ASSUMPTION: Nimbyx is a fast-growing venture capital firm with a strong focus on innovation and disruption. The company's investment in EviSmart demonstrates its commitment to the digital dentistry space.
📊 Role Analysis
Career Level: Mid-level to senior
Reporting Structure: The Performance Marketing Manager will report directly to the Marketing Director and work closely with various teams, including product, creative, and sales.
Work Arrangement: On-site, full-time, with flexible scheduling depending on business needs
Growth Opportunities:
- Potential to grow into a leadership role as the company expands
- Opportunity to work on cutting-edge technology and innovative products
- Chance to gain experience in a fast-paced, dynamic environment
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn, develop, and advance within the company.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace in a high-rise building
Office Location(s): One World Place, 32nd Street, BGC, Taguig City
Geographic Context:
- Makati City is the financial capital of the Philippines and a major commercial hub
- The BGC area is known for its modern infrastructure, upscale amenities, and vibrant nightlife
- The office is located in a high-rise building with easy access to public transportation
Work Schedule: Full-time, Monday to Friday or Tuesday to Saturday, with flexible scheduling depending on business needs
ASSUMPTION: The work environment is fast-paced, collaborative, and dynamic, with a strong focus on innovation and results.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- In-depth interview with the Marketing Director and other team members
- Final interview with the CEO or another senior leader
Key Assessment Areas:
- Facebook Ads expertise and campaign management skills
- Data analysis and optimization capabilities
- Collaboration and communication skills
- Problem-solving and critical thinking
- Alignment with company values and culture
Application Tips:
- Highlight your Facebook Ads experience and track record of scaling campaigns
- Include specific examples of data-driven optimization and experimentation
- Tailor your resume and cover letter to emphasize your relevant skills and experience
- Prepare thoughtful questions about the role, team, and company to ask during the interview
ATS Keywords: Facebook Ads, Performance Marketing, Campaign Management, Budget Management, ROAS Optimization, Analytics, Creative Strategy, Team Collaboration, Experimentation, Results Driven, Performance Improvement, Digital Marketing, Growth Strategy, Lead Generation, Creative Thinking
ASSUMPTION: The application process is competitive, and candidates should be prepared to demonstrate their expertise and fit for the role through their resume, cover letter, and interview performance.
🛠️ Tools & Technologies
- Facebook Ads Manager
- Google Analytics
- Social media management platforms (e.g., Hootsuite, Buffer)
- Marketing automation tools (e.g., HubSpot, Marketo)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The ideal candidate will be comfortable using a variety of marketing tools and platforms, with a focus on Facebook Ads Manager and Google Analytics.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Results-driven
- Integrity
- Customer-focused
Work Style:
- Fast-paced and dynamic
- Data-driven and analytical
- Collaborative and team-oriented
- Adaptable and flexible
- Results-focused and accountable
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you comfortable taking the lead and driving results?
- Do you have a strong data-driven approach to decision-making?
- Are you a collaborative team player who's not afraid to take the lead?
ASSUMPTION: Nimbyx values innovation, collaboration, and results. The ideal candidate will be a strong fit for the company culture and able to thrive in a fast-paced, dynamic environment.
⚠️ Potential Challenges
- Managing large ad budgets and optimizing ROAS can be challenging and requires a strong focus on data and analytics
- The role may require working non-standard hours to accommodate business needs
- The company is growing rapidly, which can present both opportunities and challenges
- The role may require working with a diverse range of teams and stakeholders, which can be complex and demanding
ASSUMPTION: The role presents significant challenges and opportunities for growth and development. The ideal candidate will be comfortable working in a fast-paced, dynamic environment and able to thrive under pressure.
📈 Similar Roles Comparison
- This role is similar to a Performance Marketing Manager or Growth Marketing Manager role in other companies, but with a focus on Facebook Ads and the dental industry
- The role may have more autonomy and responsibility than similar roles in larger organizations
- The role offers significant growth potential and the opportunity to work on cutting-edge technology and innovative products
ASSUMPTION: While this role is similar to other performance marketing roles, it has a unique focus on Facebook Ads and the dental industry, and offers significant growth potential.
📝 Sample Projects
- Developing and executing a Facebook Ads campaign to drive user acquisition and engagement for EviSmart
- Analyzing campaign performance data to optimize ROAS and maximize efficiency
- Collaborating with the creative team to develop and test new ad creative
- Working with the product team to integrate marketing data and insights into product development
ASSUMPTION: The role involves a wide range of projects and initiatives, with a focus on driving results and optimizing performance.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the organization?
- What are the biggest challenges facing the company and how can this role help address them?
- How does the company support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company measure success for this role, and what are the key performance indicators?
ASSUMPTION: Asking thoughtful, well-researched questions during the interview demonstrates your interest in the role and your commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your Facebook Ads experience and track record of scaling campaigns
- Prepare specific examples of data-driven optimization and experimentation
- Prepare thoughtful questions about the role, team, and company to ask during the interview
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
