Performance Marketing Manager(all genders)

📌 Core Information

🔹 Job Title: Performance Marketing Manager (all genders)

🔹 Company: saint sass

🔹 Location: Berlin, Germany

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: June 27, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing paid social channels with a focus on Meta
• Creative testing and optimization
• Analyzing data and drawing insights
• Budget planning and allocation
• Collaborating with brand and content teams

ASSUMPTION: This role requires a strong understanding of performance marketing, particularly on Meta platforms, and the ability to work collaboratively with other teams.

📋 Key Responsibilities

✅ Paid Social & Growth: Steer our performance channels, with a focus on Meta, from campaign structure to creative testing. KPIs such as CAC, ROAS, CLV, and CM3 will guide your decisions.

✅ Creative Testing: Work closely with our content team to break down creatives into testable hypotheses and generate learnings that can be scaled.

✅ Analytics & Reporting: Master our dashboards, analyze data, draw conclusions, and derive concrete measures.

✅ Budget Steering: Plan, allocate, and optimize our budgets efficiently and effectively.

✅ Performance Meets Brand: Understand how performance and brand work together and build scalable campaigns that align with our brand.

✅ Testing & Funnel Optimization: Enjoy testing new approaches, optimizing funnels, and finding the next growth lever.

ASSUMPTION: This role requires a hands-on approach, strong analytical skills, and a keen eye for creative optimization.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 3+ years in performance marketing, ideally in e-commerce or DTC

Required Skills:

• Proven expertise in Meta advertising (setup to scaling)
• Strong analytical thinking and KPI understanding
• High level of self-motivation, team spirit, and hands-on mentality
• Affinity for fashion, brand-building, and digital trends
• Fluency in German and English

Preferred Skills:

• Experience with Google Ads
• Knowledge of additional paid channels (e.g., TikTok, Pinterest)

ASSUMPTION: Candidates with a strong background in performance marketing and a passion for fashion and brand-building will be most successful in this role.

💰 Compensation & Benefits

Salary Range: €50,000 - €70,000 per year (based on experience and market standards for mid-level marketing roles in Berlin)

Benefits:

• Flexible working hours
• Room for ideas and engaged small team
• Chance to build one of the fastest-growing fashion brands in Europe and the US

Working Hours: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The salary range is estimated based on market standards for mid-level marketing roles in Berlin. saint sass offers competitive compensation and benefits packages.

📌 Applicant Insights

🔍 Company Context

Industry: saint sass operates in the fashion industry, focusing on lingerie and loungewear. The company is known for its bold, empowering messages and high-quality products.

Company Size: saint sass is a small but rapidly growing company, with a team of 12 employees. This size allows for close collaboration and quick decision-making.

Founded: saint sass was founded in 2021 and has since grown to become a prominent player in the European and US fashion markets.

Company Description:

• saint sass is more than just fashion; it's a statement of self-empowerment and sexiness.
• The company aims to move and inspire people worldwide with its strong community and bold, sarcastic statements.
• saint sass is committed to building a global fashion lingerie brand with a strong team and a focus on culture.

Company Specialties:

• Fashion lingerie and loungewear
• Bold, empowering messaging
• Global brand-building

Company Website: saintsass.com

ASSUMPTION: saint sass is a dynamic, growing company with a strong focus on its brand and culture. Candidates who align with the company's values and mission will thrive in this environment.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the Head of Marketing.

Work Arrangement: On-site, with flexible working hours and a focus on results.

Growth Opportunities:

• As saint sass continues to grow, there will be opportunities for career advancement within the marketing team.
• The company encourages internal mobility and promotes from within.
• Candidates with strong performance and a growth mindset will have ample opportunities to take on more responsibility and grow with the company.

ASSUMPTION: saint sass offers strong growth opportunities for candidates who demonstrate strong performance and a commitment to the company's mission.

🌍 Location & Work Environment

Office Type: saint sass has a modern, collaborative office space in Berlin.

Office Location(s): Joachimstraße 3-4, Berlin, 10119, DE

Geographic Context:

• Berlin is a vibrant, multicultural city with a thriving fashion industry.
• The city offers a high quality of life, with numerous cultural attractions, parks, and recreational activities.
• Berlin is well-connected by public transportation, making it easy to commute to the office.

Work Schedule: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: Candidates who enjoy working in a collaborative, creative environment and thrive in a fast-paced, growing company will find saint sass' work environment appealing.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screening
• In-depth interview with the Head of Marketing
• Case study presentation or assignment
• Final interview with the CEO

Key Assessment Areas:

• Performance marketing expertise
• Analytical skills and data-driven decision-making
• Creativity and problem-solving
• Alignment with company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight your performance marketing experience and any relevant achievements.
• Be prepared to discuss your approach to creative testing and optimization.
• Demonstrate your understanding of saint sass' brand and values during the interview process.

ATS Keywords: Performance marketing, Meta advertising, creative testing, analytics, KPI understanding, brand strategy, funnel optimization, e-commerce, DTC, fashion affinity, digital trends

ASSUMPTION: The interview process at saint sass is designed to assess candidates' technical skills, cultural fit, and alignment with the company's mission and values.

🛠️ Tools & Technologies

• Meta Ads Manager
• Google Analytics
• Tableau or other data visualization tools
• Asana or other project management tools

ASSUMPTION: Candidates should be comfortable using industry-standard performance marketing tools and platforms.

👔 Cultural Fit Considerations

Company Values:

• Self-empowerment
• Boldness
• Collaboration

Work Style:

• Hands-on and results-driven
• Creative and innovative
• Collaborative and team-oriented

Self-Assessment Questions:

• Do you align with saint sass' values of self-empowerment and boldness?
• Are you comfortable working in a collaborative, fast-paced environment?
• Do you have a growth mindset and a passion for learning and improvement?

ASSUMPTION: Candidates who share saint sass' values and are comfortable working in a collaborative, fast-paced environment will be most successful in this role.

⚠️ Potential Challenges

• Managing a tight budget and maximizing ROI
• Keeping up with the fast-paced, ever-changing fashion industry
• Balancing creative and data-driven approaches to marketing
• Working in a small, growing company with limited resources

ASSUMPTION: Candidates should be comfortable working in a fast-paced environment and be able to balance creative and data-driven approaches to marketing.

📈 Similar Roles Comparison

• Unlike traditional fashion brands, saint sass focuses on empowerment and self-expression through its messaging and products.
• This role requires a strong understanding of performance marketing and the ability to work collaboratively with other teams.
• As a mid-level role, this position offers opportunities for career growth and advancement within the marketing team.

ASSUMPTION: Candidates should research saint sass' unique brand and values to ensure they are a good fit for the company and this role.

📝 Sample Projects

• Developing and executing a successful Meta advertising campaign to drive sales and brand awareness
• Optimizing the checkout funnel to improve conversion rates and reduce cart abandonment
• Analyzing customer data to identify trends and opportunities for targeted marketing campaigns

ASSUMPTION: Candidates should be prepared to discuss their experience with performance marketing and provide examples of successful campaigns or projects they have worked on.

❓ Key Questions to Ask During Interview

• How does saint sass approach brand-building and how can this role contribute to that effort?
• What are the biggest challenges facing the marketing team in the next 6-12 months and how can this role help address them?
• How does saint sass foster a culture of collaboration and innovation?
• What opportunities are there for career growth and development within the marketing team?
• How does saint sass balance data-driven decision-making with creative, brand-focused marketing?

ASSUMPTION: Candidates should use the interview process to assess the company's culture and values, as well as the specific needs and challenges of the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your performance marketing experience and any relevant achievements.
• Prepare for the interview process by researching saint sass' brand and values and thinking about how your skills and experience align with the role's requirements.
• Follow up with the hiring manager within one week of submitting your application to express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.