Performance Marketing Manager (based in Madrid)

📌 Core Information

🔹 Job Title: Performance Marketing Manager (based in Madrid)

🔹 Company: FeverUp

🔹 Location: Madrid, Spain

🔹 Job Type: Full-time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: June 5, 2025

🔹 Experience Level: 4+ years

🔹 Remote Status: On-site (Madrid)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing marketing strategies for exclusive experiences worldwide
• Creating successful performance digital marketing campaigns on social media platforms like Facebook and Instagram
• Managing a significant marketing budget and P&L for your region
• Collaborating with cross-functional teams to provide strategic directions for campaigns
• Building and growing your team and experiences

ASSUMPTION: This role requires a high level of autonomy and strategic thinking, with a focus on driving results through digital marketing channels.

📋 Key Responsibilities

✅ Own the marketing strategy for your experiences, creating compelling strategies for FeverUp's partners and Fever Original events

✅ Develop and execute successful performance digital marketing campaigns with high visibility on social media channels like Facebook and Instagram

✅ Work closely with the growth marketing team to analyze performance, identify opportunities, and optimize campaigns

✅ Manage the P&L and marketing budget for your region, ensuring maximum ROI

✅ Coordinate with cross-functional teams (Sales, Media, CRM, Design, Content Copywriting) to provide strategic directions for campaigns

✅ Build and grow your team, fostering a collaborative and innovative work environment

ASSUMPTION: This role involves a high degree of collaboration and communication with various teams, as well as a strong focus on data-driven decision making.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: At least 4 years of experience in digital marketing, with a focus on Facebook ads and other paid social platforms

Required Skills:

• Proficient level of Japanese
• Fluency in English, with a second language being a plus
• Strong analytical skills and data-driven mindset
• Proven experience in managing marketing budgets and P&L
• Excellent communication and collaboration skills

Preferred Skills:

• Experience in event marketing or a related field
• Familiarity with marketing automation tools and CRM systems
• Knowledge of the Spanish or Japanese entertainment industries

ASSUMPTION: Candidates with a strong background in digital marketing and a passion for live entertainment are likely to succeed in this role.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (based on industry standards for a Marketing Manager with 4-6 years of experience in Madrid)

Benefits:

• Attractive compensation package
• Health insurance and other benefits such as flexible remuneration through Cobee
• English and Spanish lessons
• Free food, drink, and fruit at the office
• 40% discount on all events on Fever
• Wellhub Membership

Working Hours: Full-time, with a flexible work schedule that may include evenings and weekends to accommodate event timings

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: FeverUp operates in the live entertainment technology sector, focusing on democratizing access to culture and entertainment through data-driven experiences

Company Size: FeverUp has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration

Founded: FeverUp was founded in 2014 and has since grown into a global leader in its industry

Company Description:

• FeverUp is the leading global live-entertainment discovery tech platform, with a mission to democratize access to culture and entertainment
• The company uses proprietary technology to inspire its global community of over 125 million people through personalized and curated experiences in their local cities
• FeverUp empowers entertainment and event creators to reach new audiences and enhance their experiences

Company Specialties:

• Internet
• Mobile
• Nightlife
• Startups
• Events
• Music
• Tickets
• And concerts

Company Website: feverup.com

ASSUMPTION: FeverUp's focus on innovation and data-driven experiences makes it an attractive employer for candidates seeking a dynamic and fast-paced work environment.

📊 Role Analysis

Career Level: This role is at the mid-level management stage, with opportunities for growth and advancement within the company

Reporting Structure: The Performance Marketing Manager reports directly to the Head of Marketing and works closely with various cross-functional teams

Work Arrangement: This is a hybrid role, with a combination of on-site work in Madrid and remote work options

Growth Opportunities:

• Advancement to a senior marketing role or management position within the company
• Expanding your team and taking on more responsibilities as the company grows
• Gaining experience in international marketing and event management

ASSUMPTION: FeverUp's rapid growth and expansion present numerous opportunities for career development and advancement within the company.

🌍 Location & Work Environment

Office Type: FeverUp's Madrid office is located in the heart of the city's entertainment scene, providing a vibrant and dynamic work environment

Office Location(s): 50 Greene St, New York, NY 10013, US; Calle de Fernando 'El Santo', 16, Madrid, Community of Madrid 28010, ES

Geographic Context:

• Madrid is a major cultural and entertainment hub, with a thriving nightlife and events scene
• The city is home to numerous international companies and offers a multicultural work environment
• Madrid has a Mediterranean climate, with mild winters and hot summers

Work Schedule: Full-time, with a flexible work schedule that may include evenings and weekends to accommodate event timings

ASSUMPTION: FeverUp's Madrid office provides an exciting and dynamic work environment, with ample opportunities for networking and collaboration with industry professionals.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the Talent team
• In-depth interview with the hiring manager and/or team members
• Final interview with the Head of Marketing

Key Assessment Areas:

• Marketing strategy and campaign development
• Data analysis and interpretation
• Budget management and P&L responsibility
• Cross-functional collaboration and communication
• Language skills (Japanese and English)

Application Tips:

• Tailor your resume and cover letter to highlight your digital marketing experience and relevant skills
• Prepare examples of successful marketing campaigns you've managed, focusing on results and ROI
• Demonstrate your understanding of FeverUp's business model and mission during the interview

ATS Keywords: Digital Marketing, Facebook Ads, Paid Social Platforms, Marketing Strategy, Performance Marketing, Social Media, Data Analysis, Budget Management, Cross-Functional Coordination, Team Building

ASSUMPTION: FeverUp's interview process is designed to assess candidates' strategic thinking, data-driven mindset, and cultural fit within the company.

🛠️ Tools & Technologies

• Facebook Ads Manager
• Instagram Insights
• Google Analytics
• Marketing automation tools (e.g., HubSpot, Marketo)
• CRM systems (e.g., Salesforce, HubSpot CRM)

ASSUMPTION: FeverUp uses industry-standard marketing tools and platforms, with a focus on data-driven decision making and optimization.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Data-driven decision making
• Collaboration and teamwork
• Customer-centric approach
• Continuous learning and improvement

Work Style:

• Dynamic and fast-paced work environment
• Strong focus on results and ROI
• Collaborative and cross-functional teamwork
• Data-driven and analytical mindset
• Adaptability and flexibility

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable managing a significant marketing budget and P&L?
• Do you have strong analytical skills and a data-driven mindset?
• Are you fluent in Japanese and English, with a second language being a plus?
• Do you enjoy working collaboratively with cross-functional teams?

ASSUMPTION: FeverUp's company culture values innovation, data-driven decision making, and collaboration, with a strong focus on results and continuous improvement.

⚠️ Potential Challenges

• Managing a significant marketing budget and P&L may require a high degree of financial responsibility and accountability
• Working in a fast-paced, dynamic environment may be challenging for candidates who prefer a more structured or predictable work environment
• Collaborating with cross-functional teams may require strong communication and interpersonal skills
• FeverUp's focus on data-driven decision making may require a strong analytical mindset and willingness to adapt to new information

ASSUMPTION: FeverUp's fast-paced and dynamic work environment may present challenges for candidates who prefer a more structured or predictable work environment.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses heavily on digital marketing and performance-driven campaigns
• FeverUp's global presence and focus on international events provide unique opportunities for growth and development
• This role offers a unique blend of marketing, event management, and data analysis responsibilities, with a strong focus on driving results and ROI

ASSUMPTION: FeverUp's unique business model and focus on live entertainment present unique opportunities and challenges compared to traditional marketing roles.

📝 Sample Projects

• Developing and executing a successful marketing campaign for a Fever Original event, such as the "Candlelight Concert Series" or "Van Gogh: The Immersive Experience"
• Analyzing performance data for a partner event and optimizing marketing strategies to improve ROI
• Managing a marketing budget for a regional event series, ensuring maximum ROI and minimal waste

ASSUMPTION: FeverUp's diverse range of events and marketing campaigns provide numerous opportunities for candidates to demonstrate their skills and creativity.

❓ Key Questions to Ask During Interview

• Can you describe the typical marketing strategy for a Fever Original event, and how it differs from partner events?
• How does FeverUp collaborate with cross-functional teams to provide strategic directions for marketing campaigns?
• What opportunities are there for growth and advancement within the company, particularly for someone with a strong background in digital marketing?
• How does FeverUp use data-driven decision making to optimize marketing campaigns and improve ROI?
• What is the work-life balance like for a Performance Marketing Manager at FeverUp, particularly in terms of working hours and remote work options?

ASSUMPTION: FeverUp's interview process is designed to assess candidates' strategic thinking, data-driven mindset, and cultural fit within the company, with a strong focus on results and ROI.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your digital marketing experience and relevant skills
• Prepare examples of successful marketing campaigns you've managed, focusing on results and ROI
• Demonstrate your understanding of FeverUp's business model and mission during the interview
• Follow up with the hiring manager one week after your final interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.