Performance Marketing Manager (m/w/d)

📌 Core Information

🔹 Job Title: Performance Marketing Manager (m/w/d)

🔹 Company: NK Media GmbH

🔹 Location: Zürich, Switzerland

🔹 Job Type: Full-Time

🔹 Category: Advertising Services

🔹 Date Posted: 2025-05-17

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Datengetriebenes, analytisches und zielorientiertes Arbeiten
• Verantwortung für datenbasierte Performance-Marketing-Kampagnen
• Entwicklung von smarten Strategien und frischen Ideen
• Zahlenorientiertes Steuern von kreativen Kampagnen

ASSUMPTION: This role requires a strong focus on data analysis and optimization, with a creative mindset to drive successful marketing campaigns.

📋 Key Responsibilities

✅ Planen und Steuern von Performance-Marketing-Kampagnen (von Paid Social bis Google Ads)

✅ Analyse der Kampagnen-Performance und Ableitung von datenbasierten Optimierungsmaßnahmen

✅ Zusammenarbeit mit Content Creation und Analytics, um die besten Ergebnisse zu erzielen

✅ Überwachung und Optimierung relevanter KPIs

✅ Schnittstelle zwischen kreativen Konzepten und datengetriebenem Marketing

ASSUMPTION: This role requires a high level of autonomy and the ability to work cross-functionally with various teams to achieve campaign goals.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience

Experience: Mindestens 3 Jahre Erfahrung im Performance-Marketing, idealerweise in einer Agentur

Required Skills:

• Fundierte Kenntnisse in Paid Media, Social Ads und Google Analytics
• Zahlenaffinität und die Fähigkeit, datenbasierte Insights in smarte Kampagnenstrategien zu übersetzen
• Strukturiertes Mindset und Hands-on-Mentalität
• Sehr gute Deutsch- und Englischkenntnisse

Preferred Skills:

• Erfahrung im Umgang mit Marketing-Tools und -Plattformen
• Know-how im Bereich E-Commerce oder Affiliate-Marketing

ASSUMPTION: Candidates should have a strong background in performance marketing and a proven track record of driving results through data-driven strategies.

💰 Compensation & Benefits

Salary Range: CHF 80,000 - 120,000 per year (Based on experience and market standards for the role and location)

Benefits:

• Arbeiten mit Seeblick – in Zürich Wollishofen, im Sommer auf der Hauseigenen Dachterrasse oder mit einer Abkühlung in der Badi Mythenquai (5 Min. zu Fuss)
• Flexibilität – Homeoffice, die Möglichkeit für Workations und flexible Zeiteinteilung
• Team-Spirit – Wir arbeiten auf Augenhöhe, haben Spass und feiern gemeinsam Erfolge
• Weiterentwicklung – Wir fördern deine Stärken und bieten dir spannende Perspektiven
• Raum für Ideen – Du willst Dinge verändern? Bei uns kannst du wirklich etwas bewegen

Working Hours: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The salary range is estimated based on market standards for the role, experience level, and location. Benefits are tailored to the company's culture and focus on work-life balance and employee well-being.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: Small (11-50 employees) – A smaller company size allows for closer collaboration and more opportunities for growth and impact.

Founded: 2021 – NK Media GmbH is a relatively new company, offering opportunities for growth and shaping its culture.

Company Description:

• NK Media GmbH is a digital marketing agency focused on helping businesses reach the right audience through digital channels.
• The company sees each business as a unique ecosystem interacting with customers and employees.
• NK Media GmbH offers a range of services, including social media marketing, branding, advertising, and performance marketing.

Company Specialties:

• Social Media Marketing
• Branding
• Social Recruiting
• Consulting
• Advertising
• Performance Marketing
• Social Media Performance
• Digital Marketing

Company Website: nk.media

ASSUMPTION: NK Media GmbH is a growing agency with a focus on digital marketing and a strong emphasis on data-driven strategies.

📊 Role Analysis

Career Level: Mid-level – This role requires a balance of experience and growth, making it suitable for professionals with 2-5 years of experience.

Reporting Structure: The Performance Marketing Manager will report directly to the Marketing Director and work closely with various teams, including content creation and analytics.

Work Arrangement: Hybrid – This role offers a combination of on-site and remote work, providing flexibility and a balance between office collaboration and remote productivity.

Growth Opportunities:

• As a growing company, NK Media GmbH offers opportunities for professional development and career advancement.
• This role provides the chance to work on a variety of campaigns and gain experience in different aspects of performance marketing.
• The company's focus on data-driven strategies allows for continuous learning and skill development.

ASSUMPTION: This role offers a good balance between responsibility and growth, making it an attractive opportunity for mid-career professionals looking to expand their skills and advance their careers.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace with a focus on employee well-being and work-life balance.

Office Location(s): Zürich, Switzerland

Geographic Context:

• Zürich is a major financial hub and offers a high quality of life, with a vibrant cultural scene and numerous outdoor activities.
• The office is located in the Wollishofen neighborhood, offering easy access to public transportation and nearby amenities.
• The company's location allows for a healthy work-life balance, with opportunities for outdoor activities and relaxation.

Work Schedule: Full-time (40 hours/week) with flexible scheduling and the option for remote work.

ASSUMPTION: The office environment is designed to foster collaboration and creativity, with a focus on employee well-being and work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview to discuss qualifications and fit
• On-site interview with the Marketing Director and relevant team members
• Final decision and job offer

Key Assessment Areas:

• Data analysis and interpretation skills
• Campaign management and optimization experience
• Creativity and strategic thinking
• Communication and collaboration skills

Application Tips:

• Highlight relevant experience and achievements in performance marketing
• Demonstrate a strong understanding of data-driven strategies and optimization techniques
• Showcase your ability to work collaboratively and adapt to different teams and environments
• Tailor your resume and cover letter to emphasize your fit with the company's culture and values

ATS Keywords: Performance Marketing, Data Analysis, Campaign Management, Paid Media, Social Ads, Google Analytics, Budget Optimization, KPI Definition, Creative Campaigns, Data-Driven Insights, Collaboration, Structured Mindset, Hands-On Mentality, German Language, English Language

ASSUMPTION: The application process is designed to assess the candidate's technical skills, cultural fit, and ability to thrive in a collaborative, data-driven environment.

🛠️ Tools & Technologies

• Google Analytics
• Social media advertising platforms (e.g., Facebook Ads, Instagram Ads, LinkedIn Ads)
• Google Ads
• Marketing automation and analytics tools (e.g., HubSpot, Marketo)

ASSUMPTION: The required tools and technologies may vary depending on the specific needs of the role and the company's tech stack.

👔 Cultural Fit Considerations

Company Values:

• Data-driven decision making
• Collaboration and teamwork
• Continuous learning and improvement
• Creativity and innovation
• Customer focus

Work Style:

• Structured and organized
• Adaptable and flexible
• Results-oriented and proactive
• Strong communication and interpersonal skills

Self-Assessment Questions:

• Do you thrive in a data-driven environment and enjoy analyzing and interpreting data to inform decision-making?
• Are you comfortable working collaboratively with various teams and adapting to different work styles?
• Do you have a structured mindset and a hands-on approach to problem-solving and campaign management?

ASSUMPTION: NK Media GmbH values candidates who are strong communicators, adaptable, and results-oriented, with a passion for data-driven marketing and a commitment to continuous learning and improvement.

⚠️ Potential Challenges

• Managing multiple campaigns and priorities simultaneously
• Adapting to a fast-paced, dynamic work environment
• Collaborating effectively with diverse teams and stakeholders
• Keeping up with the latest trends and developments in performance marketing

ASSUMPTION: These challenges can be overcome through strong organizational skills, adaptability, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Compared to other performance marketing roles, this position offers a unique blend of data-driven strategy and creative campaign management.
• NK Media GmbH's focus on data-driven decision making sets it apart from other advertising agencies, offering candidates the opportunity to work in a highly analytical and results-oriented environment.
• This role provides a good balance between responsibility and growth, making it an attractive opportunity for mid-career professionals looking to expand their skills and advance their careers.

ASSUMPTION: This role offers a unique combination of data-driven strategy and creative campaign management, making it an attractive opportunity for candidates with a strong background in performance marketing and a passion for data-driven decision making.

📝 Sample Projects

• Developing and executing a data-driven social media advertising campaign to increase brand awareness and drive conversions
• Analyzing campaign performance and optimizing ad spend to maximize ROI
• Collaborating with content creation and analytics teams to develop and implement a comprehensive performance marketing strategy

ASSUMPTION: These sample projects demonstrate the role's focus on data-driven decision making, campaign management, and collaboration with various teams to achieve campaign goals.

❓ Key Questions to Ask During Interview

• Can you describe the typical workflow and collaboration process between the performance marketing team and other departments?
• How does the company support the professional development and growth of its employees?
• What are the most significant challenges facing the performance marketing team in the coming months, and how can this role contribute to addressing them?
• How does the company measure the success of its performance marketing campaigns, and what key metrics are most important for this role?
• What opportunities are there for growth and advancement within the performance marketing team and the company as a whole?

ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, the company's culture, and their fit within the team and organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills, emphasizing your fit with the company's culture and values
• Prepare examples of your past performance marketing campaigns and their results to showcase your abilities
• Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.