Performance Marketing Manager (m/w/d) - SEA-Fokus mit E-Commerce-Background

📌 Core Information

🔹 Job Title: Performance Marketing Manager (m/w/d) - SEA-Fokus mit E-Commerce-Background

🔹 Company: Momenterie

🔹 Location: Berlin, Germany

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 11, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing effective SEA strategies with a focus on Google Ads
• Managing and optimizing performance campaigns, with a focus on Google and Bing
• Taking responsibility for budget planning, controlling, and reporting
• Monitoring and acting on relevant KPIs
• Bringing innovative ideas and a customer-centric mindset to the team

ASSUMPTION: This role requires a strong background in performance marketing, with a focus on Search Engine Advertising (SEA) in an e-commerce environment. The ideal candidate will have a proven track record in managing Google Ads campaigns, with a particular focus on PMax, Shopping, and Search.

📋 Key Responsibilities

✅ Developing and implementing effective SEA strategies with a focus on Google Ads (PMax, Shopping, Search)

✅ Setting up, managing, and optimizing performance campaigns independently

✅ Taking responsibility for budget planning, controlling, and reporting

✅ Monitoring and acting on relevant KPIs

✅ Bringing innovative ideas and a customer-centric mindset to the team

✅ Collaborating with other departments to improve the entire marketing funnel

ASSUMPTION: The successful candidate will have a strong analytical mindset, with a keen eye for detail and a passion for data-driven decision making. They will also be comfortable working in a dynamic, fast-paced environment and be able to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: At least 2 years of experience in performance marketing with a focus on SEA in an e-commerce environment

Required Skills:

• Proven expertise in Google Ads (PMax, Shopping, Search)
• Strong analytical skills and a data-driven mindset
• Excellent communication and teamwork skills
• Fluency in English, with additional languages being a plus

Preferred Skills:

• Experience with Meta Ads
• Knowledge of additional marketing channels (e.g., social media, display advertising)
• Familiarity with e-commerce platforms and processes

ASSUMPTION: While not explicitly stated, it is assumed that the ideal candidate will have a solid understanding of the e-commerce landscape and be comfortable working with e-commerce-specific tools and platforms.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (based on experience and market rates for performance marketing managers in Berlin)

Benefits:

• Flexible working hours
• 28 vacation days
• Home office options
• Macbook provided
• Health and wellness support
• Team events

Working Hours: Full-time (40 hours per week), with flexible working hours and the option for regular home office

ASSUMPTION: The salary range provided is an estimate based on market rates for performance marketing managers in Berlin with 2-5 years of experience. The actual salary may vary depending on the candidate's specific skills and experience.

📌 Applicant Insights

🔍 Company Context

Industry: E-commerce

Company Size: Small to medium (based on the lack of LinkedIn data)

Founded: Unknown (no LinkedIn data available)

Company Description:

• Momenterie is an e-commerce company specializing in... (additional information not provided)

Company Specialties:

• Performance marketing
• SEA
• E-commerce

Company Website: momenterie.com

ASSUMPTION: Given the lack of LinkedIn data, it is assumed that Momenterie is a smaller e-commerce company with a focus on performance marketing and Search Engine Advertising.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the Head of Marketing (assumed)

Work Arrangement: Hybrid (on-site with home office options)

Growth Opportunities:

• Potential to take on additional responsibilities as the company grows
• Opportunity to learn and manage Meta Ads campaigns
• Possibility to collaborate with other departments and gain a holistic view of the business

ASSUMPTION: While not explicitly stated, it is assumed that this role offers opportunities for professional growth and development within the company.

🌍 Location & Work Environment

Office Type: Hybrid (on-site with home office options)

Office Location(s): Berlin, Germany

Geographic Context:

• Berlin is a vibrant, multicultural city with a thriving tech and startup scene
• The cost of living in Berlin is relatively affordable compared to other major European cities
• Berlin offers a wide range of cultural, recreational, and culinary experiences

Work Schedule: Full-time (40 hours per week) with flexible working hours and the option for regular home office

ASSUMPTION: The work environment at Momenterie is assumed to be dynamic, collaborative, and fast-paced, with a strong focus on performance and results.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview to discuss qualifications and fit
• On-site interview with the hiring manager and/or team members
• Final decision and job offer

Key Assessment Areas:

• Technical skills and expertise in performance marketing and SEA
• Analytical and problem-solving skills
• Communication and teamwork skills
• Cultural fit and alignment with company values

Application Tips:

• Highlight your relevant experience and achievements in performance marketing and SEA
• Tailor your resume and cover letter to emphasize your fit for this specific role and company
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work collaboratively
• Research the company and industry to demonstrate your knowledge and enthusiasm

ATS Keywords: Performance marketing, SEA, Google Ads, PMax, Shopping, Search, Bing, Meta Ads, KPI, budget management, campaign optimization, e-commerce, customer-centric, innovative, teamwork, collaboration

ASSUMPTION: The application process for this role is assumed to be competitive, with a focus on assessing the candidate's technical skills, cultural fit, and alignment with the company's values and goals.

🛠️ Tools & Technologies

• Google Ads (PMax, Shopping, Search)
• Bing Ads
• Meta Ads (assumed, based on the job description)
• E-commerce platforms (assumed, based on the job description)
• Analytics tools (e.g., Google Analytics)

ASSUMPTION: The successful candidate will be comfortable working with a range of performance marketing tools and platforms, with a particular focus on Google Ads and Bing Ads.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity
• Innovation and continuous learning
• Collaboration and teamwork
• Data-driven decision making

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Data-driven and results-focused
• Adaptable and flexible

Self-Assessment Questions:

• Do I have a strong customer-centric mindset and a passion for data-driven decision making?
• Am I comfortable working in a dynamic, fast-paced environment and collaborating with a team?
• Do I have a proven track record in performance marketing and SEA, with a focus on Google Ads?

ASSUMPTION: The ideal candidate for this role will be highly motivated, results-driven, and comfortable working in a dynamic, collaborative environment. They will also have a strong customer-centric mindset and a passion for data-driven decision making.

⚠️ Potential Challenges

• Managing multiple campaigns and projects simultaneously
• Keeping up with the latest trends and best practices in performance marketing and SEA
• Balancing the need for data-driven decision making with the need for creativity and innovation
• Working in a fast-paced, dynamic environment with tight deadlines

ASSUMPTION: While this role offers many opportunities for growth and development, it also presents a number of challenges that the successful candidate will need to navigate.

📈 Similar Roles Comparison

• This role is similar to other performance marketing manager positions, but with a stronger focus on SEA and e-commerce
• Compared to other marketing roles, this position requires a higher level of technical expertise in performance marketing and SEA
• Career progression in this role could lead to senior marketing roles, or potentially a move into a more specialized area of performance marketing

ASSUMPTION: While this role is similar to other performance marketing manager positions, it offers a unique opportunity to focus on SEA and e-commerce, with the potential for significant growth and development.

📝 Sample Projects

• Developing and implementing a successful Google Ads campaign for a new product launch
• Optimizing Bing Ads campaigns to improve ROI and reduce costs
• Conducting a comprehensive analysis of the company's marketing funnel and making data-driven recommendations for improvement

ASSUMPTION: The successful candidate will have a proven track record of success in performance marketing and SEA, with a portfolio of projects that demonstrate their ability to develop and implement effective campaigns.

❓ Key Questions to Ask During Interview

• Can you describe the company's approach to performance marketing and how this role fits into the broader marketing strategy?
• What are the biggest challenges facing the company's marketing efforts, and how can this role help to address them?
• How does the company support the professional development and growth of its employees?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company measure the success of its performance marketing campaigns, and how will this role be held accountable for performance?

ASSUMPTION: Asking thoughtful, well-researched questions during the interview process is an excellent way to demonstrate your interest in the role and your commitment to the company's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Join.com link provided
• Tailor your resume and cover letter to highlight your relevant experience and skills for this specific role and company
• Prepare for the interview by researching the company and industry, and practicing your responses to common interview questions
• Follow up with the hiring manager after the interview to express your appreciation for the opportunity and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.