📌 Core Information
🔹 Job Title: Performance Marketing Manager | Remote
🔹 Company: Kendago
🔹 Location: Israel
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 13, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote
🚀 Job Overview
Key aspects of this role include:
- Leading high-budget performance marketing campaigns
- Managing and optimizing large-scale digital media platforms
- Collaborating with creative teams for innovative marketing angles
- Analyzing and reporting marketing activities to maximize ROI
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a fast-paced, dynamic environment.
📋 Key Responsibilities
✅ Own all marketing analytics aspects, including analyzing, reporting, and tracking marketing activities
✅ Manage, optimize, and maximize ROI on large scale digital media platforms (Facebook, Instagram, Google, YouTube, Tiktok, Snap, X)
✅ Constant conversion performance improvement by A/B testing ad copy, creative types, and funnel experience
✅ Collaborate with the creative team on new marketing angles and ads
ASSUMPTION: The role may involve working with a diverse team across different time zones and managing multiple projects simultaneously.
🎯 Required Qualifications
Education: Not specified
Experience: At least 4 years of experience managing significant budgets, with a deep understanding of video performance campaigns (highly required)
Required Skills:
- High analytical ability and the ability to learn advanced analytical tools
- Able to multitask and prioritize among many competing needs in a fast-paced, fluid environment, and ensure delivery dates are met
- Ability to handle high budgets for performance campaigns
Preferred Skills:
ASSUMPTION: Candidates with a proven track record in performance marketing, particularly in video campaigns, are strongly preferred.
💰 Compensation & Benefits
Salary Range: The salary range for this role in Israel is typically between ₪25,000 - ₪40,000 per month, depending on experience and performance.
Benefits:
Working Hours: Full-time, with flexible hours to accommodate remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for a performance marketing manager role in Israel. Actual compensation may vary based on individual performance and company policy.
📌 Applicant Insights
🔍 Company Context
Industry: Kendago operates in the digital marketing and advertising industry, focusing on direct-to-consumer (D2C) brands.
Company Size: Kendago is a mid-sized company with 51-200 employees, providing a collaborative and dynamic work environment.
Founded: Kendago was founded in 2006 by two Israeli tech-engineers with expertise in data analysis, business intelligence, and computer engineering.
Company Description:
- Kendago is a global leader in Direct-to-Consumer (D2C) digital marketing and advertising
- They provide brands with a comprehensive suite of services, including proprietary AdTech-backed PPC, creative production, digital marketing expertise, and data-backed CRO optimization
- Kendago helps its clients grow into world leaders by combining its unique approach to PPC with a focus on brand development, funnel optimization, and ad creativity
Company Specialties:
- Digital Marketing
- Innovative Products
- Online Advertising
- Global Reach
- Traffic Optimization
- High Conversions
- Sales Funnels
- Advanced Analytics
- Affiliate Campaigns
- Monetization Strategies
- PPC
- Paid Traffic
- Facebook Advertising
- Google Adwords
- Digital Performance Advertising
- Conversion Rate Optimization
- Creative Services
- Display Advertising
- Consulting & Strategic Services
- Instagram Advertising
- and CRO
Company Website: http://www.kendago.com/
ASSUMPTION: Kendago's focus on data-driven marketing and innovative strategies sets it apart in the digital marketing industry.
📊 Role Analysis
Career Level: This role is at the senior level, requiring significant experience and expertise in performance marketing.
Reporting Structure: The Performance Marketing Manager will report directly to the Marketing Director and may oversee junior team members.
Work Arrangement: This is a remote, full-time position, allowing for flexibility and work-life balance.
Growth Opportunities:
- Potential to lead and mentor junior team members
- Opportunities to work on high-budget campaigns and drive significant results
- Possibility to advance to a director-level role with further experience and success
ASSUMPTION: Kendago's focus on growth and innovation may present additional growth opportunities not explicitly stated.
🌍 Location & Work Environment
Office Type: Remote, with the option to work from home or a co-working space
Office Location(s): Israel
Geographic Context:
- Israel has a competitive digital marketing industry, with many opportunities for growth and innovation
- The remote work arrangement allows for a flexible work-life balance
- The time zone (Israel Standard Time, UTC+2) may require some overlap with team members in different regions
Work Schedule: Full-time, with flexible hours to accommodate remote work
ASSUMPTION: The remote work arrangement may require strong self-motivation and time management skills to maintain productivity.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical interview with the Marketing Director or a senior team member
- Final interview with the CEO or another senior executive
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Experience with digital media platforms and performance marketing
- Communication and collaboration skills
- Cultural fit and alignment with Kendago's values
Application Tips:
- Highlight relevant experience with video performance campaigns and large-scale digital media platforms
- Tailor your resume and cover letter to emphasize your analytical skills and ability to manage high budgets
- Prepare examples of successful performance marketing campaigns you've led in the past
ATS Keywords: Performance Marketing, Video Performance Campaigns, Analytical Ability, A/B Testing, Digital Media Platforms, ROI Optimization, Creative Collaboration, Multitasking, Budget Management
ASSUMPTION: Kendago's application process may involve assessments or case studies to evaluate candidates' skills and problem-solving abilities.
🛠️ Tools & Technologies
- Google Analytics
- Facebook Ads Manager
- Google Ads
- YouTube Ads
- Advanced analytical tools (e.g., Tableau, Power BI)
ASSUMPTION: The specific tools and technologies used may vary depending on the client and project requirements.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Data-driven decision making
- Collaboration
- Entrepreneurship
Work Style:
- Dynamic and fast-paced
- Results-oriented
- Collaborative and team-focused
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you comfortable working with large budgets and making data-driven decisions?
- Do you enjoy collaborating with creative teams and driving innovative marketing strategies?
ASSUMPTION: Kendago values candidates who are proactive, self-motivated, and able to work effectively in a remote team environment.
⚠️ Potential Challenges
- Managing high budgets and expectations for performance
- Working with a diverse team across different time zones
- Keeping up with the latest trends and best practices in performance marketing
- Adapting to the unique needs and requirements of each client
ASSUMPTION: Kendago's focus on growth and innovation may present additional challenges and opportunities for learning and development.
📈 Similar Roles Comparison
- This role is similar to a Senior Performance Marketing Manager or a Digital Marketing Manager with a focus on performance campaigns
- Kendago's focus on data-driven marketing and innovation sets it apart from other digital marketing agencies
- Career progression may involve advancing to a director-level role or specializing in a specific area of performance marketing
ASSUMPTION: The specific responsibilities and requirements of similar roles may vary depending on the company and industry.
📝 Sample Projects
- Developing and executing a high-budget video performance campaign for a leading D2C brand
- Optimizing ad spend and maximizing ROI for a global e-commerce client
- Collaborating with the creative team to develop innovative marketing angles and ads for a new product launch
ASSUMPTION: The specific projects and campaigns worked on may vary depending on the client and project requirements.
❓ Key Questions to Ask During Interview
- How does Kendago support the professional development and growth of its employees?
- What are the most challenging aspects of working on high-budget performance marketing campaigns?
- How does Kendago foster a culture of innovation and collaboration in a remote work environment?
- What are the key priorities for this role in the first 90 days?
- How does Kendago measure the success of its performance marketing campaigns, and how are these metrics communicated to clients?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of successful performance marketing campaigns you've led in the past
- Follow up with the hiring manager one week after submission to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
