📌 Core Information
🔹 Job Title: Performance Marketing Supervisor
🔹 Company: dentsu
🔹 Location: Shanghai - Haisu Plaza, China
🔹 Job Type: Full-time, Fixed Term Contract (Fixed Term)
🔹 Category: Advertising Services
🔹 Date Posted: July 8, 2025
🔹 Experience Level: Mid-Senior level (2-5 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Day-to-day planning and execution of key accounts
- Building and maintaining strong media owner relationships
- Collaborating with cross-functional teams to ensure timely campaign launches
- Guiding investment towards appropriate partners based on commercial opportunities and trading focuses
ASSUMPTION: This role requires a balance of strategic planning and hands-on execution, with a focus on building strong relationships and ensuring smooth campaign operations.
📋 Key Responsibilities
✅ Effectively run day-to-day planning on key accounts
✅ Build and develop media owner relationships to drive market-leading planning for clients
✅ Work with other departments to ensure campaigns go live on time through best practice and adherence to Service Level Agreements
✅ Use understanding of commercial opportunities and trading focuses to guide investment towards appropriate partners
ASSUMPTION: This role involves a mix of strategic planning, relationship management, and operational execution to ensure successful campaign delivery.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience (2-5 years) in performance marketing, media planning, or a related role
Required Skills:
- Proven experience in performance marketing and media planning
- Strong client relationship management skills
- Excellent organizational skills and attention to detail
- Fluency in English and Mandarin Chinese
- Strong commercial awareness and trading focus
- Ability to work effectively with cross-functional teams
Preferred Skills:
- Experience with media planning tools (e.g., DDS, MediaMind)
- Knowledge of the Chinese advertising market
- Experience working with global brands
ASSUMPTION: Candidates should have a strong background in performance marketing and media planning, with a proven track record of building relationships and delivering successful campaigns.
💰 Compensation & Benefits
Salary Range: Based on industry standards for mid-senior level roles in Shanghai, the estimated salary range for this position is ¥350,000 - ¥500,000 per year. Final compensation will be determined based on experience and qualifications.
Benefits:
- Competitive benefits package
- Opportunities for professional development and growth
- Dynamic and collaborative work environment
Working Hours: Full-time position with standard office hours (Monday-Friday, 9:00 AM - 6:00 PM), with flexibility for project demands
ASSUMPTION: The salary range is estimated based on market data for similar roles in Shanghai. Final compensation will be determined through the interview process.
📌 Applicant Insights
🔍 Company Context
Industry: dentsu is a global advertising and marketing services company, operating in the competitive advertising services industry.
Company Size: With over 10,000 employees worldwide, dentsu is a large organization that offers ample opportunities for career growth and development.
Founded: dentsu was founded in 1901 and has since grown into a global leader in its industry.
Company Description:
- dentsu is a creative agency that combines creativity, media, and data to create meaningful brand experiences for clients.
- The company is committed to driving sustainable growth for its clients and creating a positive impact on society.
- dentsu's global network spans 145 countries, with a strong presence in Asia, Europe, and North America.
Company Specialties:
- Marketing communications
- Advertising
- Media planning and buying
- People-Based Marketing
- Creative services
- Innovation and data-driven solutions
Company Website: dentsu.com
ASSUMPTION: As a large, global organization, dentsu offers a dynamic and collaborative work environment with opportunities for professional growth and development.
📊 Role Analysis
Career Level: This role is suited for mid-senior level professionals with 2-5 years of experience in performance marketing or a related field.
Reporting Structure: The Performance Marketing Supervisor will report directly to the Senior Performance Marketing Manager and work closely with cross-functional teams, including media planning, creative, and account management.
Work Arrangement: This is an on-site role based in Shanghai, with the possibility of remote work for specific tasks or projects.
Growth Opportunities:
- Progression to a senior or management role within the performance marketing team
- Expansion into other areas of the business, such as creative or account management
- Opportunities to work on global brands and gain international experience
ASSUMPTION: This role offers strong growth potential within dentsu's performance marketing team and the broader organization.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with state-of-the-art facilities
Office Location(s): Shanghai - Haisu Plaza, China
Geographic Context:
- Shanghai is a major commercial and financial hub in China, offering a vibrant and dynamic work environment
- The city is known for its rich culture, history, and diverse food scene
- Shanghai has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: Standard office hours with flexibility for project demands and potential overtime during peak periods
ASSUMPTION: The Shanghai office provides a dynamic and collaborative work environment, with ample opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR team
- In-depth interviews with the hiring manager and relevant team members
- Final interview with the senior leadership team
Key Assessment Areas:
- Performance marketing and media planning skills
- Client relationship management and communication skills
- Problem-solving and analytical skills
- Cultural fit and alignment with dentsu's values
Application Tips:
- Tailor your resume to highlight relevant experience in performance marketing and media planning
- Prepare examples of successful campaigns or projects you've managed, demonstrating your ability to deliver results
- Research dentsu's clients and industry to show your understanding of the business and market trends
ATS Keywords: Performance Marketing, Media Planning, Client Relationship Management, Campaign Management, Commercial Awareness, Trading Focus, Service Level Agreement Adherence
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' technical skills, problem-solving abilities, and cultural fit.
🛠️ Tools & Technologies
- Media planning tools (e.g., DDS, MediaMind)
- Microsoft Office Suite
- Project management tools (e.g., Asana, Trello)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the projects and clients the candidate is working on.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Integrity
- Collaboration
- Accountability
- Passion
Work Style:
- Dynamic and fast-paced work environment
- Collaborative and team-oriented culture
- Focus on continuous learning and professional development
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working collaboratively with cross-functional teams?
- Do you have a strong desire to learn and grow professionally?
ASSUMPTION: Candidates who are adaptable, collaborative, and passionate about continuous learning are likely to be a strong fit for dentsu's culture.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Building and maintaining strong relationships with media owners and clients
- Adapting to changes in market trends and client needs
- Working effectively with cross-functional teams, including creative and account management
ASSUMPTION: This role presents both opportunities and challenges, with a focus on building relationships, managing projects, and adapting to a dynamic work environment.
📈 Similar Roles Comparison
- Compared to other performance marketing roles, this position places a stronger emphasis on client relationship management and cross-functional collaboration
- In the Chinese advertising market, this role requires a strong understanding of both local and international market trends
- Career progression in this role may involve moving into a senior or management position within the performance marketing team or expanding into other areas of the business
ASSUMPTION: This role offers a unique blend of strategic planning, relationship management, and operational execution, with opportunities for growth and development within dentsu.
📝 Sample Projects
- Developing and executing a comprehensive media plan for a global brand launch in China
- Building and maintaining strong relationships with key media owners to secure preferential rates and placements for clients
- Managing the day-to-day operations of a large-scale, integrated marketing campaign, including creative development, media planning, and execution
ASSUMPTION: The specific projects a candidate may work on will vary depending on the clients and market trends, but will likely involve a mix of strategic planning, relationship management, and operational execution.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role collaborate with other departments, such as creative and account management?
- What opportunities are there for professional development and growth within the performance marketing team and the broader organization?
- How does dentsu support its employees in balancing work and personal life?
- What are the most challenging aspects of this role, and how has the incumbent team member(s) addressed them?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates a candidate's interest in the role and provides valuable insights into the work environment and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience in performance marketing and media planning
- Prepare a cover letter that demonstrates your understanding of the role and your fit with dentsu's values
- Prepare examples of successful campaigns or projects you've managed, demonstrating your ability to deliver results
- Follow up with the hiring manager one week after submission to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
