📌 Core Information
🔹 Job Title: Pessoa Coordenadora de Produto I - Growth
🔹 Company: RD Station
🔹 Location: Remoto
🔹 Job Type: Full-time
🔹 Category: Software Development
🔹 Date Posted: 2025-05-23
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Liderar, desenvolver e inspirar o time, promovendo alta performance e desenvolvimento contínuo.
- Estabelecer metas claras, rituais e processos que equilibrem estratégia de negócio, jornada do usuário e impacto em receita.
- Atuar como ponte entre o time e stakeholders da empresa, promovendo alinhamento e engajamento.
- Colaborar no planejamento estratégico, revisão de OKRs e alinhamento de iniciativas.
- Garantir boas práticas de discovery, delivery e experimentação alinhadas ao framework de growth da empresa.
ASSUMPTION: This role requires a balance between strategic thinking and hands-on execution, with a focus on driving growth through product innovation.
📋 Key Responsibilities
✅ Liderar, desenvolver e inspirar o time, promovendo alta performance e desenvolvimento contínuo.
✅ Estabelecer metas claras, rituais e processos que equilibrem estratégia de negócio, jornada do usuário e impacto em receita.
✅ Atuar como ponte entre o time e stakeholders da empresa, promovendo alinhamento e engajamento.
✅ Colaborar no planejamento estratégico, revisão de OKRs e alinhamento de iniciativas.
✅ Garantir boas práticas de discovery, delivery e experimentação alinhadas ao framework de growth da empresa.
ASSUMPTION: This role involves a mix of leadership, strategic planning, and tactical execution to drive product growth.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, or Computer Science) is preferred but not required.
Experience: 2-5 years of experience in product coordination, leading multidisciplinary teams, and driving growth.
Required Skills:
- Experiência anterior em posições de Coordenação de Produto, liderando times multidisciplinares e orientados a resultados.
- Visão crítica e analítica para identificar padrões, avaliar riscos e priorizar oportunidades com base em dados e contexto de negócio.
- Capacidade de entender profundamente os problemas dos usuários e do negócio, conectando dores e objetivos a soluções testáveis e escaláveis.
- Habilidade de traduzir desafios em hipóteses e iniciativas de produto, com foco em impacto direto sobre métricas de negócio (ex: receita, retenção, conversão).
- Facilidade em navegar entre estratégia e execução, conciliando visão de longo prazo com entregas consistentes no curto prazo.
Preferred Skills:
- Conhecimento sobre Product-Led Growth e funis complexos de SaaS.
- Experiência de 2 anos ou mais em posições de liderança em Produto e/ou Design, preferencialmente em contexto B2B e com foco em Growth.
- Vivência sólida em ambientes 100% remotos, com capacidade de manter alinhamento, cadência e colaboração à distância.
- Domínio de métodos de priorização e frameworks de experimentação, com foco em impacto e velocidade de aprendizado.
- Participação ativa em processos de discovery e definição de oportunidades, conectando necessidades do usuário aos objetivos estratégicos da empresa.
ASSUMPTION: While a Bachelor's degree is preferred, relevant experience and a strong portfolio can also be considered for this role.
💰 Compensation & Benefits
Salary Range: Based on market research and the company's size, the estimated salary range for this role is R$80,000 - R$120,000 per year. This is an estimate and the actual salary may vary based on experience and performance.
Benefits:
- Emotional Well-being: Resources for mental health and emotional support.
- Financial Well-being: Competitive salary and benefits package.
- Physical Well-being: Health and wellness benefits.
- Occupational Well-being: Opportunities for professional growth and development.
- Social Well-being: Company-sponsored events and team-building activities.
Working Hours: Full-time position with flexible hours and a focus on results. The role requires occasional availability outside of regular business hours to accommodate team meetings and deadlines.
ASSUMPTION: The salary range provided is an estimate based on market research and the company's size. The actual salary may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: RD Station is a leader in software development for ecommerce, marketing digital, and sales in Brazil. They empower heroes and heroínas that grow the economy through their platform and content, media, and education divisions.
Company Size: With approximately 1,500 employees, RD Station is a mid-sized company that offers opportunities for growth and development.
Founded: RD Station was founded in 2011 and has since grown to become one of the leading technology companies in Brazil.
Company Description:
- Líder em soluções de tecnologia para ecommerce, marketing digital e vendas no Brasil.
- Mais de 50 mil clientes, em mais de 60 países.
- Reconhecido pelo ranking “Great Place to Work” como uma das melhores para se trabalhar no Brasil em Diversidade, Equidade e Inclusão.
Company Specialties:
- marketing digital
- automação de marketing
- vendas
- conversational
- ecommerce
Company Website: www.rdstation.com
ASSUMPTION: RD Station's focus on growth and innovation makes it an attractive company for professionals looking to make an impact in the tech industry.
📊 Role Analysis
Career Level: This role is suitable for experienced professionals looking to take on a leadership position in product growth.
Reporting Structure: The Coordenadora de Produto I - Growth will report directly to the Head of Product Growth and work closely with cross-functional teams, including design, engineering, and marketing.
Work Arrangement: This role is remote-friendly, with a focus on results and occasional availability outside of regular business hours.
Growth Opportunities:
- Advancement to senior or management roles within the product growth team.
- Opportunities to work on high-impact projects and initiatives that drive business growth.
- Access to professional development resources and training programs.
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a real impact on the company's success.
🌍 Location & Work Environment
Office Type: Remote-friendly, with occasional in-person meetings and events.
Office Location(s): Florianópolis, Santa Catarina, Brazil (headquarters)
Geographic Context:
- Florianópolis is the capital city of the state of Santa Catarina, located in southern Brazil.
- The city is known for its beautiful beaches, vibrant culture, and strong tech industry.
- RD Station's headquarters is located in the Trindade district, offering easy access to amenities and public transportation.
Work Schedule: Full-time, with flexible hours and a focus on results. Occasional availability outside of regular business hours may be required.
ASSUMPTION: The remote-friendly work arrangement and flexible hours make this role an attractive option for professionals seeking a better work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the company's careers portal.
- Phone or video screening to assess cultural fit and basic qualifications.
- Technical assessment or case study to evaluate problem-solving skills and strategic thinking.
- Final round interviews with key stakeholders, including the hiring manager and team members.
Key Assessment Areas:
- Problem-solving skills and strategic thinking.
- Leadership and team management capabilities.
- Understanding of product growth methodologies and frameworks.
- Cultural fit and alignment with RD Station's values.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Be prepared to discuss your approach to product growth and provide examples of your past achievements in driving business growth.
- Demonstrate your understanding of RD Station's mission and values, and how you can contribute to their success.
ATS Keywords: Product Coordination, Team Leadership, Analytical Skills, User-Centric Problem Solving, Data-Driven Decision Making, Strategic Planning, Stakeholder Engagement, Growth Methodology, Experimentation, Discovery Processes, B2B Experience, Remote Work Experience, Prioritization Methods, Product-Led Growth, SaaS Knowledge
ASSUMPTION: RD Station's hiring process is designed to assess both technical skills and cultural fit, with a focus on finding the best candidate for the role.
🛠️ Tools & Technologies
- Product management tools (e.g., Asana, Trello, or Jira)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau, or Power BI)
- Collaboration and communication tools (e.g., Slack, Microsoft Teams, or Google Workspace)
- Project management tools (e.g., Asana, Trello, or Monday.com)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the team's preferences and the company's standards.
👔 Cultural Fit Considerations
Company Values:
- Customer First: Focus on understanding and addressing customer needs and pain points.
- Evolução Contínua: Embrace continuous learning and improvement.
- Proatividade e Inovação: Be proactive and innovative in finding solutions to challenges.
Work Style:
- Results-driven: Focus on achieving outcomes and delivering value.
- Collaborative: Work closely with cross-functional teams to drive growth and innovation.
- Adaptable: Embrace change and adapt to new situations and challenges.
Self-Assessment Questions:
- How do you approach understanding and addressing customer needs and pain points?
- Can you provide an example of a time when you drove growth and innovation through product management?
- How do you balance strategic thinking with tactical execution to deliver results?
ASSUMPTION: RD Station values candidates who are passionate about driving growth, collaborative, and adaptable to change.
⚠️ Potential Challenges
- Managing remote teams and maintaining productivity and engagement.
- Balancing strategic planning with day-to-day execution and tactical tasks.
- Navigating a fast-paced and evolving work environment.
- Adapting to new tools and technologies as the company grows and evolves.
ASSUMPTION: These challenges can be overcome with strong leadership, effective communication, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- Compared to other product management roles, this position has a stronger focus on growth and driving business results.
- In the context of the software development industry, this role requires a unique blend of strategic thinking, leadership, and tactical execution.
- Career-wise, this role offers significant growth potential for the right candidate, with opportunities to advance to senior or management positions within the product growth team.
ASSUMPTION: This role is well-suited for experienced professionals looking to take on a leadership position in product growth and drive business results.
📝 Sample Projects
- Developing and implementing a new product growth framework to drive business results.
- Leading a cross-functional team to identify and address customer pain points and opportunities for growth.
- Conducting user research and usability testing to inform product development and improve user experience.
ASSUMPTION: These sample projects are designed to showcase the key responsibilities and required skills for this role.
❓ Key Questions to Ask During Interview
- Can you describe the current product growth framework and how it has evolved over time?
- How does the product growth team collaborate with other departments, such as design and engineering?
- What are the most significant challenges facing the product growth team, and how can this role help address them?
- How does RD Station support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: These questions are designed to help you better understand the role, the team, and the company's priorities and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the company's careers portal.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for the phone or video screening by reviewing the job description and practicing your responses to common interview questions.
- Research RD Station's mission, values, and company culture to demonstrate your fit and alignment with the organization.
- Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
