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Praktikum/Werkstudent:in Influencer Marketing (m/f/x)

Scalable GmbH
Full-time
On-site
Munich, Bavaria, Germany
🀳 Influencer Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Praktikum/Werkstudent:in Influencer Marketing (m/f/x)

πŸ”Ή Company: Scalable GmbH

πŸ”Ή Location: Munich, Bavaria, Germany

πŸ”Ή Job Type: Intern, Part-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 22, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the entire influencer partnership process
  • Building and maintaining relationships with influencers
  • Coordinating content and deadlines during campaigns
  • Researching and identifying relevant influencers
  • Analyzing influencer performance and developing best practices
  • Staying up-to-date with influencer and social media trends
  • Contributing creative ideas for influencer activations
  • Assisting the social media team with daily business

ASSUMPTION: This role is ideal for students interested in gaining practical experience in influencer marketing and social media within the finance industry.

πŸ“‹ Key Responsibilities

βœ… Supporting the influencer partnership process from research to reporting

βœ… Building and maintaining relationships with influencers

βœ… Coordinating content and deadlines during campaigns

βœ… Researching and identifying relevant influencers

βœ… Analyzing influencer performance and developing best practices

βœ… Staying up-to-date with influencer and social media trends

βœ… Contributing creative ideas for influencer activations

βœ… Assisting the social media team with daily business

ASSUMPTION: The role requires strong organizational skills, attention to detail, and the ability to work independently and proactively.

🎯 Required Qualifications

Education: Enrolled in a Bachelor's or Master's program in Germany

Experience: Previous internships in marketing or a related field are beneficial but not required

Required Skills:

  • Interest in financial markets and passion for influencer marketing and social media
  • Proactive and self-motivated work style
  • Excellent written and verbal communication skills in German and English; fluent Italian is a plus
  • Availability of 16-20 hours per week for Werkstudenten or a minimum of 6 months for internships

Preferred Skills:

  • Previous experience in influencer marketing or social media
  • Strong interest in starting a career in digital marketing
  • Affinity for investments and Fintech solutions

ASSUMPTION: Applicants should have a strong interest in the finance industry and be eager to learn and grow within the digital marketing field.

πŸ’° Compensation & Benefits

Salary Range: Industry-standard salary for entry-level marketing interns in Munich, Germany (€400-€600 per month for Werkstudenten, €1,000-€1,500 per month for internships)

Benefits:

  • Flexible working hours
  • Knowledge sharing sessions across teams
  • Modern hardware and tools
  • Free PRIME+ Broker subscription

Working Hours: 16-20 hours per week for Werkstudenten, flexible for internships

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing interns in Munich, Germany.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services

Company Size: Medium (501-1,000 employees)

Founded: 2014

Company Description:

  • Scalable Capital is a leading FinTech in Europe, bringing people and technology-based investment together.
  • The company offers a digital investment platform, Scalable Broker, for private individuals to trade stocks, ETFs, crypto, funds, and more.
  • Scalable Wealth offers a digital wealth management service with globally diversified ETF portfolios.
  • The European Investor Exchange (EIX) is a stock exchange specifically for private investors.

Company Specialties:

  • Digital investment management

Company Website: www.scalable.capital

ASSUMPTION: Scalable Capital is a fast-growing FinTech company with a strong focus on innovation and customer-centric services.

πŸ“Š Role Analysis

Career Level: Entry Level (Praktikant/in or Werkstudent:in)

Reporting Structure: This role reports directly to the influencer marketing team.

Work Arrangement: On-site, with flexible working hours for Werkstudenten and a minimum duration of 6 months for internships.

Growth Opportunities:

  • Learning and gaining practical experience in influencer marketing and social media
  • Potential full-time employment opportunities after the internship
  • Working in a dynamic and growing FinTech environment

ASSUMPTION: This role offers an excellent opportunity for students to gain practical experience and grow within the digital marketing field.

🌍 Location & Work Environment

Office Type: Modern and centrally located office in Munich

Office Location(s): Seitzstraße 8e, München, Bayern 80538, DE

Geographic Context:

  • Munich is the capital and most populated city in Bavaria, Germany
  • Munich is known for its vibrant culture, rich history, and strong economy
  • The office is located in the city center, close to public transportation and various amenities

Work Schedule: Flexible working hours for Werkstudenten, with a minimum duration of 6 months for internships

ASSUMPTION: The work environment is dynamic, collaborative, and focused on innovation and growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • On-site or virtual interview with the hiring manager and team members
  • Background check and onboarding

Key Assessment Areas:

  • Communication skills and language proficiency
  • Interest and knowledge in financial markets and influencer marketing
  • Proactivity and self-motivation
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Demonstrate your passion for influencer marketing and the finance industry
  • Showcase your understanding of Scalable Capital's mission and values

ATS Keywords: Influencer Marketing, Social Media, Communication, Research, Data Analysis, Creativity, Proactivity, Self-Management, Finance, Fintech

ASSUMPTION: The application process may vary depending on the specific needs of the hiring team and the volume of applicants.

πŸ› οΈ Tools & Technologies

  • Social media platforms (e.g., Instagram, TikTok, YouTube)
  • Influencer marketing platforms (e.g., Grin, Upfluence, BrandSnob)
  • Project management tools (e.g., Asana, Trello, Monday.com)
  • Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The specific tools and technologies used may vary depending on the team's preferences and the projects at hand.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Innovative
  • Collaborative
  • Ambitious
  • Responsible

Work Style:

  • Dynamic and fast-paced
  • Data-driven and analytical
  • Collaborative and team-oriented
  • Adaptable and open to change

Self-Assessment Questions:

  • How do you align with Scalable Capital's company values?
  • How comfortable are you working in a dynamic and fast-paced environment?
  • How do you approach data analysis and using data to inform decision-making?

ASSUMPTION: Applicants should be comfortable working in a collaborative and data-driven environment, with a strong focus on innovation and customer-centric services.

⚠️ Potential Challenges

  • Managing multiple influencer partnerships and campaigns simultaneously
  • Keeping up with the fast-paced and ever-changing social media landscape
  • Adapting to a dynamic work environment with shifting priorities
  • Balancing academic responsibilities with work commitments

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to learning and growth.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on influencer marketing within the finance industry
  • Similar roles in other industries may have different target audiences, campaign goals, and KPIs
  • Career progression may involve moving into more senior marketing roles or specializing in a specific area of influencer marketing

ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and interests.

πŸ“ Sample Projects

  • Researching and identifying relevant influencers for a new campaign
  • Developing a content strategy for an influencer partnership
  • Analyzing the performance of an influencer campaign and making data-driven recommendations for improvement

ASSUMPTION: These sample projects are intended to give applicants an idea of the types of tasks they may encounter in this role.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30 days?
  • How does this role contribute to the overall marketing strategy of the company?
  • What opportunities are there for professional development and growth within the team?
  • How does the team collaborate and communicate to ensure successful campaign execution?
  • What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their interest in the role and eagerness to learn and contribute.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare for the interview by researching Scalable Capital's mission, values, and recent projects
  • Follow up with the hiring manager within a week after the interview to express your enthusiasm and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.