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Product Design Leader, Growth Tribe

Preply
Full-time
On-site
London, City of, United Kingdom
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Product Design Leader, Growth Tribe

πŸ”Ή Company: Preply

πŸ”Ή Location: London, United Kingdom

πŸ”Ή Job Type: Full-time, Hybrid

πŸ”Ή Category: Design

πŸ”Ή Date Posted: July 15, 2025

πŸ”Ή Experience Level: 8+ years

πŸ”Ή Remote Status: On-site/Hybrid

πŸš€ Job Overview

Key aspects of this role include:

  • Leading design for Preply's Growth Tribe, working closely with the VP of Product
  • Owning the design vision and strategy for the tribe, ensuring every flow, feature, and experiment delivers long-term value
  • Mentoring and guiding product designers, helping them refine their craft and deliver high-quality, learner-centered solutions
  • Collaborating with cross-functional squads and supporting teams to create beautiful, user-centered designs that drive progress
  • Evolving Preply's Design System to ensure a consistent and scalable experience

ASSUMPTION: This role requires a strategic mindset, excellent communication skills, and the ability to balance creative vision with data-informed decisions.

πŸ“‹ Key Responsibilities

βœ… Lead design for the Growth Tribe, ensuring every flow, feature, and experiment delivers long-term value

βœ… Mentor and guide product designers, helping them refine their craft and deliver high-quality, learner-centered solutions

βœ… Collaborate with cross-functional squads and supporting teams to create beautiful, user-centered designs that drive progress

βœ… Evolve Preply's Design System to ensure a consistent and scalable experience

βœ… Partner with leadership to shape the Growth Tribe's strategy, ensuring a cohesive vision that guides and connects the work across squads

βœ… Design and elevate the learner journey, from discovery to subscription, alongside product and engineering

βœ… Push creative boundaries through experiments and data-informed decisions

ASSUMPTION: This role requires a strong understanding of user-centered design principles, experience with design systems, and the ability to work effectively with cross-functional teams.

🎯 Required Qualifications

Education: Bachelor's degree in Design, Human-Computer Interaction, or a related field (or equivalent experience)

Experience: 8+ years of professional Product Design experience, with a strong track record in setting vision, mentoring designers, and driving cohesive strategy across teams

Required Skills:

  • Proven success in building consumer-facing, mobile-first products with frequent use patterns
  • Skilled at leading research and uncovering insights to guide smart, user-centered decisions
  • Strong communicator - able to tell a clear story, align stakeholders, and advocate for design with confidence and openness
  • Experienced in partnering closely with engineers to ensure quality from handoff to launch
  • Collaborative mindset - shares early, gives and receives feedback well, and helps raise the bar for the whole team

Preferred Skills:

  • Experience working in a fast-paced, growth-focused environment
  • Fluency in multiple languages

ASSUMPTION: This role requires a proven track record in product design leadership, with a focus on user-centered design and strategic thinking.

πŸ’° Compensation & Benefits

Salary Range: Β£80,000 - Β£120,000 per year (based on industry standards for a senior product design role in London)

Benefits:

  • Generous monthly allowance for lessons on Preply.com
  • Learning & Development budget and time off for self-development
  • Competitive financial package, including equity, leave allowance, and health insurance
  • Attractive relocation package (if not based in Barcelona)
  • Access to free mental health support platforms
  • Access to Gympass-partnered wellness and gym centers throughout Spain

Working Hours: Full-time, with flexible hours and a hybrid work arrangement (2-3 days per week in the London office)

ASSUMPTION: The salary range is estimated based on industry standards for a senior product design role in London, with consideration for Preply's company size and location.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Preply operates in the Ed-Tech industry, focusing on language learning and tutoring

Company Size: Preply has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and impact

Founded: Preply was founded in 2012, with a mission to create life-changing learning experiences through personalized tutoring

Company Description:

  • Preply is a global online language learning platform, connecting learners with qualified tutors for personalized, one-on-one lessons
  • The company offers a wide range of languages and caters to both individual learners and corporate clients
  • Preply is committed to creating a diverse and inclusive environment where people from all backgrounds can thrive

Company Specialties:

  • Language learning and tutoring
  • Marketplace and platform development
  • Online education and software development
  • ed-tech and corporate language training

Company Website: http://preply.com/

ASSUMPTION: Preply's focus on personalization and user-centered design creates a unique opportunity for product designers to make a significant impact on the learner experience.

πŸ“Š Role Analysis

Career Level: This role is at the senior leadership level, with a focus on strategic decision-making and team mentorship

Reporting Structure: The Product Design Leader reports directly to the VP of Product and works closely with cross-functional squads and supporting teams

Work Arrangement: This role follows a hybrid work arrangement, with 2-3 days per week in the London office and the remainder of the time working remotely

Growth Opportunities:

  • As Preply continues to grow, there may be opportunities for the Product Design Leader to expand their team or take on additional responsibilities
  • The company's focus on internal mobility and career development provides opportunities for growth within the organization

ASSUMPTION: This role offers significant growth potential, both within the design team and across the broader organization.

🌍 Location & Work Environment

Office Type: Preply's London office is a modern, collaborative workspace designed to foster creativity and productivity

Office Location(s): 1 Old Street Yard, London EC1Y 8AF, London, GB

Geographic Context:

  • London is a vibrant, multicultural city with a thriving tech industry
  • The city offers a wide range of cultural, social, and professional opportunities
  • Preply's London office is located in the heart of the city, providing easy access to public transportation and amenities

Work Schedule: Full-time, with flexible hours and a hybrid work arrangement (2-3 days per week in the London office)

ASSUMPTION: Preply's London office provides a dynamic and engaging work environment, with opportunities for collaboration and growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the hiring manager
  • Design challenge or case study presentation
  • Final interview with the VP of Product and other stakeholders

Key Assessment Areas:

  • Design portfolio and process
  • Strategic thinking and problem-solving skills
  • Communication and collaboration skills
  • Cultural fit and alignment with Preply's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare a strong design portfolio that demonstrates your process, creativity, and user-centered design approach
  • Research Preply's mission, values, and culture to ensure a strong fit and alignment

ATS Keywords: Product Design, Growth Tribe, User-Centered Design, Design Strategy, Design Leadership, Cross-Functional Teams, Design Systems, Learner Experience, Design Challenges

ASSUMPTION: Preply's interview process is designed to assess both technical skills and cultural fit, with a focus on strategic thinking and user-centered design.

πŸ› οΈ Tools & Technologies

  • Sketch or Figma
  • InVision or Adobe XD
  • Zeplin or Figma for handoffs
  • Miro or similar collaboration tools

ASSUMPTION: Preply uses industry-standard design tools and encourages designers to choose the tools they are most comfortable with.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Care to change the world
  • We do it for learners
  • Keep perfecting
  • Now is the time
  • Disciplined execution
  • Dive deep
  • Growth mindset
  • Raise the bar
  • Challenge, disagree and commit
  • One Preply

Work Style:

  • Collaborative and inclusive
  • Data-driven and user-centered
  • Fast-paced and growth-focused
  • Focused on continuous improvement and learning

Self-Assessment Questions:

  • How do you embody Preply's values in your work and personal life?
  • Can you describe a time when you pushed creative boundaries through experiments and data-informed decisions?
  • How do you approach mentoring and guiding designers to help them refine their craft and deliver high-quality, learner-centered solutions?

ASSUMPTION: Preply's values-driven culture emphasizes collaboration, continuous learning, and a growth mindset, creating an environment where designers can thrive and make a significant impact.

⚠️ Potential Challenges

  • Balancing creative vision with data-informed decisions and stakeholder alignment
  • Managing a team of designers and mentoring them to deliver high-quality work
  • Working effectively with cross-functional squads and supporting teams in a fast-paced, growth-focused environment
  • Adapting to a hybrid work arrangement and maintaining productivity and collaboration

ASSUMPTION: These challenges can be overcome with strong communication skills, strategic thinking, and a collaborative mindset.

πŸ“ˆ Similar Roles Comparison

  • Compared to other senior product design roles, this position offers a unique opportunity to lead design for a specific tribe within a growing Ed-Tech company
  • Preply's focus on user-centered design and continuous improvement creates a strong alignment with similar roles in the industry
  • Career progression in this role may involve expanding the design team or taking on additional responsibilities as the company grows

ASSUMPTION: This role offers a unique blend of strategic decision-making, team mentorship, and hands-on design work, making it an attractive opportunity for experienced product designers looking to make a significant impact in the Ed-Tech industry.

πŸ“ Sample Projects

  • Redesigning the learner onboarding experience to improve engagement and retention
  • Developing a new feature to connect learners with their perfect tutor, based on user research and data analysis
  • Creating a design system that ensures consistency and scalability across Preply's web and mobile platforms

ASSUMPTION: These sample projects demonstrate the range of responsibilities and impact that the Product Design Leader can have on Preply's learner experience.

❓ Key Questions to Ask During Interview

  • How does Preply support the growth and development of its designers?
  • Can you describe the team structure and dynamics within the Growth Tribe?
  • How does Preply approach user research and incorporating user feedback into the design process?
  • What are the most significant challenges facing the Growth Tribe, and how can design contribute to addressing them?
  • How does Preply's hybrid work arrangement support productivity, collaboration, and work-life balance?

ASSUMPTION: These questions can help applicants better understand the role, team dynamics, and company culture, ensuring a strong fit and alignment with their personal and professional goals.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare a strong design portfolio that demonstrates your process, creativity, and user-centered design approach
  • Research Preply's mission, values, and culture to ensure a strong fit and alignment
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.