π Core Information
πΉ Job Title: Product & Growth Marketing Manager (AI)
πΉ Company: Matillion
πΉ Location: Manchester, United Kingdom
πΉ Job Type: Full time
πΉ Category: Software Development
πΉ Date Posted: 2025-04-25
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site/Hybrid
π Job Overview
Key aspects of this role include:
- Developing and executing comprehensive marketing programs to hit pipeline and brand awareness goals
- Creating clear, compelling, and differentiated messaging for Matillionβs AI product
- Elevating customers, employees, and executives with thought leadership content
- Collaborating closely with cross-functional teams to align on product features and customer needs
- Measuring and optimizing the effectiveness of product marketing efforts
ASSUMPTION: This role requires a strong understanding of AI markets, proven experience in early-stage start-ups, and the ability to work effectively in a fast-paced, cross-functional environment.
π Key Responsibilities
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Develop and execute a comprehensive marketing program across positioning, demand generation, content marketing, customer marketing, and field marketing to hit pipeline and brand awareness goals
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Create clear, compelling, and differentiated messaging that resonates with target audiences, emphasizing the productβs unique value in the AI and data transformation space
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Elevate customers, employees, and executives with thought leadership content that differentiates Matillionβs AI product in the market and educates the market on the category disruption it will create
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Enable the sales team with the necessary tools, training, and content to sell the new solution, including pitch decks, demo scripts, case studies, and competitive analyses
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Partner with wider Product Marketing, Demand Gen, Field, and Corp marketing teams to integrate AI products into broader marketing programs
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Track and measure the effectiveness of product marketing efforts, using data and insights to continuously optimize campaigns and drive growth
ASSUMPTION: This role involves a high degree of change and requires adaptability, as well as strong communication and influencing skills to work effectively with various stakeholders.
π― Required Qualifications
Education: Bachelor's Degree in Marketing, Computer Science, or a related field
Experience: 5+ years in product marketing, with a focus on AI, SaaS, or data-related products; at least 3+ years in a leadership role
Required Skills:
- Proven experience in launching and growing disruptive products or services, ideally in the data or analytics space
- Strong ability to think strategically and execute tactical plans to drive product adoption and revenue growth
- Demonstrated experience leading cross-functional teams, including product, sales, engineering, and customer success, to achieve shared goals
- Excellent verbal and written communication skills, with the ability to craft compelling messages and influence stakeholders at all levels
- Comfortable with data and analytics to measure campaign success and adjust strategies accordingly
- Experience in a fast-paced startup and scale-up environments - tolerance for a high degree of change
Preferred Skills:
- Experience working with AWS, Google, Microsoft, or Snowflake products and support teams
- Pragmatic Marketing certification is a plus
ASSUMPTION: Candidates with experience in AI markets and a passion for creating categories or disrupting existing markets through compelling, creative, and technical marketing will be highly sought after for this role.
π° Compensation & Benefits
Salary Range: Β£80,000 - Β£120,000 per year (estimated based on market standards for the role, experience level, and location)
Benefits:
- Company Equity
- 30 days holiday + bank holidays
- 5 days paid volunteering leave
- Health insurance
- Life Insurance
- Pension
- Access to mental health support
Working Hours: Full-time, with a flexible and hybrid working culture that promotes work-life balance
ASSUMPTION: The salary range provided is an estimate based on market standards and may vary depending on the candidate's relevant skills, experience, and qualifications demonstrated in the hiring process.
π Applicant Insights
π Company Context
Industry: Software Development, specifically focused on data transformation, data productivity, and AI
Company Size: 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and impact
Founded: Matillion was founded in 2011, with a history of innovation and growth in the data transformation space
Company Description:
- Matillion is The Data Productivity Cloud, empowering data teams to build and manage pipelines faster for AI and analytics at scale
- The company offers a no-code and AI-powered data pipeline platform, integrating data wherever it lives and delivering data thatβs ready for AI and analytics
- Matillion is committed to doing things in a smart, considerate way and has been named a great place to work for several years running
Company Specialties:
- Business Intelligence (BI)
- SaaS
- Reporting
- Dashboards
- Analytics
- Cloud
- Amazon Redshift
- Data Warehousing
- ETL
- Data Integration
- Amazon Web Services
- Snowflake
- AI
Company Website: http://www.matillion.com
ASSUMPTION: Matillion's focus on data productivity and AI positions it well for growth and innovation in the market.
π Role Analysis
Career Level: Mid-level to senior, with opportunities for growth and leadership within the marketing team
Reporting Structure: This role reports directly to the Chief Marketing Officer (CMO) and works closely with cross-functional teams, including Product, Sales, Engineering, and Customer Success
Work Arrangement: Hybrid, with a flexible and collaborative work environment that promotes work-life balance
Growth Opportunities:
- As Matillion continues to grow and expand its AI offerings, there will be opportunities for the successful candidate to take on more responsibilities and grow within the organization
- The role offers the chance to work on cutting-edge AI technology and help shape the company's go-to-market strategy
- Collaborating with cross-functional teams provides opportunities to learn and develop skills in various aspects of the business
ASSUMPTION: The successful candidate will have a strong desire to learn, grow, and make a significant impact on Matillion's AI product and overall business success.
π Location & Work Environment
Office Type: Matillion's headquarters is located in Manchester, UK, with a second office in Denver, Colorado, USA
Office Location(s): Two New Bailey, Stanley Street, Salford, Manchester M3 5GS, GB and 675 15th St, Denver, Colorado 80202, US
Geographic Context:
- Manchester, UK: A vibrant, multicultural city with a rich history and a thriving tech industry
- Denver, Colorado, USA: A growing tech hub with a high quality of life and numerous outdoor recreation opportunities
Work Schedule: Full-time, with a flexible and hybrid working culture that promotes work-life balance
ASSUMPTION: The successful candidate will be comfortable working in a hybrid environment and may be required to travel between offices or to client sites as needed.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the Talent Acquisition team
- In-depth interview with the hiring manager and/or other team members
- Final interview with the Chief Marketing Officer (CMO)
- Background check and offer extension
Key Assessment Areas:
- Cultural fit and alignment with Matillion's core values
- Strategic thinking and problem-solving skills
- Communication and influencing skills
- Technical knowledge of AI markets and data-related products
- Leadership and teamwork abilities
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Be prepared to discuss your experience with AI markets, disruptive products, and cross-functional team leadership
- Demonstrate your understanding of Matillion's products, company culture, and the AI market landscape
ATS Keywords: AI, Product Marketing, Growth Marketing, Disruptive Products, Cross-Functional Teams, Data Transformation, AI Markets, Strategic Thinking, Communication Skills, Leadership
ASSUMPTION: The interview process may vary depending on the candidate's qualifications and the hiring team's availability.
π οΈ Tools & Technologies
- Marketing automation and CRM platforms (e.g., HubSpot, Salesforce)
- Content creation and design tools (e.g., Canva, Adobe Creative Suite)
- AI and data-related tools (e.g., AWS, Google, Microsoft, Snowflake)
- Project management and collaboration tools (e.g., Asana, Trello, Slack)
ASSUMPTION: The successful candidate will be comfortable learning and utilizing new tools and technologies as needed for the role.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Ambitious
- Transparent
Work Style:
- Fast-paced and dynamic
- Cross-functional and collaborative
- Data-driven and analytical
- Adaptable and resilient
- Passionate about customer success and market disruption
Self-Assessment Questions:
- How do you align with Matillion's core values, and how have you demonstrated these values in your previous roles?
- How comfortable are you working in a fast-paced, cross-functional environment, and how have you navigated change in previous roles?
- How do you approach thought leadership content creation, and how have you elevated customers, employees, or executives in previous roles?
ASSUMPTION: The successful candidate will be a strong cultural fit with Matillion's values and work style, with a passion for driving customer success and market disruption through innovative, data-driven marketing strategies.
β οΈ Potential Challenges
- The role requires a strong understanding of AI markets and the ability to create compelling, differentiated messaging for Matillion's AI product
- Working in a fast-paced, cross-functional environment may present challenges in terms of prioritization, communication, and collaboration
- The role requires a high degree of adaptability and resilience in the face of change
- Candidates may face competition from other highly qualified marketing professionals with relevant experience in AI markets and disruptive products
ASSUMPTION: The successful candidate will be proactive, resourceful, and able to navigate challenges effectively in a dynamic, fast-paced environment.
π Similar Roles Comparison
- This role is unique in its focus on Matillion's new AI product and go-to-market strategy, requiring a strong understanding of AI markets and disruptive product launches
- Compared to other product marketing roles, this position offers the opportunity to work on cutting-edge AI technology and help shape the company's market positioning
- Career progression in this role may involve taking on more responsibilities within the marketing team or exploring opportunities in other areas of the business, such as sales or customer success
ASSUMPTION: The successful candidate will be excited about the opportunity to work on innovative AI technology and help shape Matillion's go-to-market strategy for its new AI product.
π Sample Projects
- Developing and executing a comprehensive marketing program to launch a new AI product, including positioning, demand generation, content marketing, customer marketing, and field marketing
- Creating clear, compelling, and differentiated messaging for Matillion's AI product, emphasizing its unique value in the AI and data transformation space
- Elevating customers, employees, and executives with thought leadership content that differentiates Matillion's AI product in the market and educates the market on the category disruption it will create
ASSUMPTION: The successful candidate will have experience working on similar projects in previous roles and be able to demonstrate their ability to create and execute effective marketing strategies for disruptive AI products.
β Key Questions to Ask During Interview
- How does Matillion plan to differentiate its AI product in the market, and what role will this position play in achieving that goal?
- Can you describe the team structure and dynamics within the marketing department, and how this role will fit into that structure?
- How does Matillion support the professional development and growth of its employees, particularly in marketing roles?
- What are the key priorities for this role in the first 30, 60, and 90 days, and how will success be measured?
- How does Matillion approach work-life balance, and what resources are available to support employees in maintaining a healthy work-life balance?
ASSUMPTION: The successful candidate will be proactive in asking insightful questions to better understand the role, the team, and the company's goals and culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on AI markets, disruptive products, and cross-functional team leadership
- Prepare examples of your previous work, such as marketing campaigns, thought leadership content, or customer success stories, to demonstrate your qualifications for the role
- Follow up with Matillion's Talent Acquisition team within one week of submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.