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Product Led Growth Product Manager (PLG PM)

Progress
Full-time
On-site
Bulgaria
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Product Led Growth Product Manager (PLG PM)

πŸ”Ή Company: Progress

πŸ”Ή Location: Sofia, Bulgaria

πŸ”Ή Job Type: Full-Time Regular Employee

πŸ”Ή Category: Software Development

πŸ”Ή Date Posted: June 22, 2025

πŸ”Ή Experience Level: Mid-Senior Level (2-5 years)

πŸ”Ή Remote Status: Hybrid (On-site and Remote)

πŸš€ Job Overview

Key aspects of this role include:

  • Driving product-led growth strategy for user onboarding and feature adoption
  • Collaborating with cross-functional teams to drive revenue growth
  • Enhancing self-service experiences for users
  • Leveraging data-driven decision making and experimentation methods

ASSUMPTION: This role requires a strategic thinker with a proven track record in product management and a strong focus on product-led growth strategies in software.

πŸ“‹ Key Responsibilities

βœ… Develop and execute product-led growth strategy, enabling users to easily discover value and motivating them to grow usage and investment in the product

βœ… Leverage user data and analytics to identify areas for improvement and measure the impact of product changes on key growth metrics

βœ… Collaborate with Telerik and Kendo UI Product Managers, Product Marketing, Sales, and Systems teams to align strategy and execution to drive business outcomes

βœ… Drive revenue growth by identifying and implementing opportunities to improve self-service upsell and conversion experiences

βœ… Deeply understand customer needs and behaviors to inform product improvements and drive user satisfaction

βœ… Manage and enhance onboarding, in-product, licensing, and billing experiences, representing user needs in self-service purchasing

ASSUMPTION: This role requires a dynamic and experienced product manager with a strong focus on data-driven decision making and customer-centric approach.

🎯 Required Qualifications

Education: Bachelor’s Degree (Business, engineering, or computer science preferred)

Experience: At least 2 years of proven experience in Product Management, with a focus on Product-Led Growth strategies in software

Required Skills:

  • Solid understanding of experimentation methods, such as A/B testing
  • Exceptional analytical skills with a deep understanding of product & business metrics and user behavior analytics
  • Demonstrated success in driving user engagement and adoption through self-service product experiences
  • Excellent collaboration skills, with experience working across Product, Marketing, Sales, and Engineering teams
  • Project management skills with the ability to prioritize and manage multiple initiatives simultaneously
  • Solid communication and storytelling skills to articulate vision, strategy, and results effectively

Preferred Skills:

  • Experience with Pendo for driving and analyzing the customer lifecycle
  • Familiarity with developer tools, AI adoption, and subscription models
  • Experience with pricing and packaging and competitive benchmarking

ASSUMPTION: Candidates should have a strong background in product management with a focus on product-led growth strategies and data-driven decision making.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role is typically between €40,000 and €60,000 per year, depending on experience and qualifications. This estimate is based on industry standards for product management roles in Bulgaria.

Benefits:

  • Generous remuneration package
  • Employee Stock Purchase Plan Enrollment
  • 30 days paid annual vacation
  • An extra day off for your birthday
  • 2 additional days off for volunteering
  • Premium healthcare and dental care coverage
  • Additional pension insurance
  • Well-equipped gym on-site
  • Co-funded Multisport card
  • Daycare Center for your little ones on-site
  • Flexible working hours and work-from-home allowance
  • Free underground parking with a designated space for bikes and electric scooters

Working Hours: Full-time position with standard working hours, but flexible arrangements may be available.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Progress is a trusted provider of software that enables organizations to develop, deploy, and manage responsible AI-powered applications and digital experiences with agility and ease. They operate in the software development industry.

Company Size: Progress is a mid-sized company with 1,001-5,000 employees, providing a structured environment with established processes and a clear hierarchy.

Founded: Progress was founded in 1981 and has since grown to become a publicly traded company with a strong global presence.

Company Description:

  • Progress empowers organizations to achieve transformational success in the face of disruptive change
  • Their software enables customers to develop, deploy, and manage responsible AI-powered applications and digital experiences with agility and ease
  • Progress has a strong focus on customer success and provides the products, expertise, and vision customers need to succeed

Company Specialties:

  • Application development
  • Web development
  • Cloud development
  • Application modernization
  • Digital experience
  • Content management
  • Data connectivity
  • Business rules
  • Secure file transfer
  • Network monitoring
  • Frontend development
  • Developer productivity
  • UI library
  • UI components
  • Automated testing
  • Web proxy
  • Design systems
  • DevOps
  • DevSecOps
  • And cloud deployment

Company Website: www.progress.com

ASSUMPTION: Progress is a well-established company with a strong focus on customer success and a broad range of specialties in software development.

πŸ“Š Role Analysis

Career Level: This role is at the mid-senior level, requiring a significant amount of experience and expertise in product management and product-led growth strategies.

Reporting Structure: The Product Led Growth Product Manager reports directly to the Senior Director of Product Management.

Work Arrangement: This role is hybrid, with a combination of on-site and remote work arrangements. The specific details of the hybrid work arrangement are not provided in the job description.

Growth Opportunities:

  • Potential career growth into senior or director-level product management roles
  • Opportunities to work on high-impact projects and drive significant business outcomes
  • Chance to gain experience in a dynamic and fast-paced environment

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a significant impact on the company's product-led growth strategy.

🌍 Location & Work Environment

Office Type: Progress has a well-equipped gym on-site, indicating a modern and well-resourced office environment.

Office Location(s): Sofia, Bulgaria

Geographic Context:

  • Sofia is the capital and largest city of Bulgaria, with a population of over 1.2 million
  • The city is known for its rich history, cultural attractions, and vibrant nightlife
  • Sofia has a continental climate, with warm summers and cold winters

Work Schedule: The work schedule for this role is not specified in the job description. However, it is a full-time position with standard working hours, and flexible arrangements may be available.

ASSUMPTION: The work environment at Progress is modern and well-resourced, with a focus on employee well-being and comfort. The specific work schedule for this role may be flexible, depending on the candidate's needs and the company's policies.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the hiring manager
  • On-site or virtual interview with the team
  • Final interview with the senior leadership team

Key Assessment Areas:

  • Product management skills and experience
  • Data-driven decision making and analytics skills
  • Customer-centric approach and understanding of user needs
  • Collaboration and communication skills
  • Problem-solving and strategic thinking skills

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Be prepared to discuss your experience with product-led growth strategies and data-driven decision making
  • Showcase your ability to drive user engagement and adoption through self-service product experiences
  • Prepare questions to ask the interviewer about the team, company culture, and growth opportunities

ATS Keywords: Product Management, Product-Led Growth, Data-Driven Decision Making, User Engagement, Self-Service Product Experiences, Collaboration, Communication, Problem-Solving, Strategic Thinking

ASSUMPTION: The interview process for this role will focus on assessing the candidate's product management skills, data-driven decision making, and customer-centric approach. Candidates should be prepared to discuss their relevant experience and provide examples of their ability to drive user engagement and adoption through self-service product experiences.

πŸ› οΈ Tools & Technologies

  • Pendo (for driving and analyzing the customer lifecycle)
  • Developer tools, AI adoption, and subscription models
  • Pricing and packaging tools
  • Project management tools
  • Data analytics and visualization tools

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the candidate's experience and the company's needs. However, the role requires experience with Pendo for driving and analyzing the customer lifecycle, as well as familiarity with developer tools, AI adoption, and subscription models.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Innovative
  • Collaborative
  • Accountable
  • Respectful

Work Style:

  • Data-driven and analytical
  • Customer-focused and user-centric
  • Collaborative and team-oriented
  • Strategic and forward-thinking
  • Adaptable and open to change

Self-Assessment Questions:

  • Do you have a proven track record of driving user engagement and adoption through self-service product experiences?
  • Are you comfortable working in a dynamic and fast-paced environment, with a focus on data-driven decision making?
  • Do you have strong collaboration and communication skills, with experience working across multiple teams?
  • Are you able to prioritize and manage multiple initiatives simultaneously, with a focus on driving business outcomes?
  • Do you have a customer-centric approach, with a deep understanding of user needs and behaviors?

ASSUMPTION: Progress values candidates who are data-driven, customer-focused, collaborative, and adaptable. Candidates should be able to demonstrate their fit with the company's values and work style through their self-assessment questions.

⚠️ Potential Challenges

  • Working in a fast-paced and dynamic environment may require adaptability and flexibility
  • Driving user engagement and adoption through self-service product experiences may require continuous experimentation and iteration
  • Collaborating with multiple teams may require strong communication and project management skills
  • Working in a hybrid environment may require balancing on-site and remote work arrangements

ASSUMPTION: This role may present challenges related to working in a fast-paced environment, driving user engagement and adoption, collaborating with multiple teams, and balancing on-site and remote work arrangements. Candidates should be prepared to adapt to these potential challenges and demonstrate their ability to thrive in a dynamic and collaborative work environment.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other product management roles with a focus on product-led growth strategies and data-driven decision making
  • However, this role is unique in its focus on driving user engagement and adoption through self-service product experiences
  • Compared to other product management roles, this role may require more experience with data analytics and user behavior analytics
  • This role may also require more experience with collaboration and communication skills, as it involves working with multiple teams

ASSUMPTION: While this role is similar to other product management roles, it is unique in its focus on driving user engagement and adoption through self-service product experiences. Candidates should be prepared to demonstrate their relevant experience and skills in this area.

πŸ“ Sample Projects

  • Improving user onboarding and feature discovery through self-service product flows
  • Driving user engagement and adoption through targeted in-product messaging and notifications
  • Enhancing self-service upsell and conversion experiences to maximize customer lifetime value
  • Analyzing user data and behavior to identify opportunities for product improvement and optimization
  • Collaborating with cross-functional teams to implement changes to self-service purchasing and licensing experiences

ASSUMPTION: These sample projects are intended to provide an overview of the types of projects a Product Led Growth Product Manager might work on. Candidates should be prepared to discuss their relevant experience and provide examples of their ability to drive user engagement and adoption through self-service product experiences.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics for this role?
  • How does the company support the growth and development of its product managers?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does the company measure the success of its product-led growth strategy?
  • What are the key challenges facing the product management team, and how can this role help address them?

ASSUMPTION: These key questions are intended to help candidates better understand the role, the team, and the company's priorities and challenges. Candidates should be prepared to ask thoughtful and insightful questions to demonstrate their interest and engagement with the role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for the interview by researching the company, the role, and the industry
  • Prepare questions to ask the interviewer about the team, company culture, and growth opportunities
  • Follow up with the hiring manager after the interview to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.