📌 Core Information
🔹 Job Title: Product Manager, Growth
🔹 Company: Headspace
🔹 Location: Remote - United States
🔹 Job Type: Full-time
🔹 Category: Mental Health Care
🔹 Date Posted: May 6, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Driving subscriber growth through rapid experimentation and data-driven decisions
- Optimizing sign-up and onboarding experiences across Web and Mobile platforms
- Collaborating with cross-functional teams to deliver high-impact product initiatives
- Enhancing Headspace's consumer growth reporting capabilities
ASSUMPTION: This role requires a strong focus on experimentation, data analysis, and cross-functional collaboration to drive sustainable growth for Headspace's consumer subscription business.
📋 Key Responsibilities
✅ Define, prioritize, and execute a roadmap of growth experiments aimed at improving conversion rates, reducing friction, and driving incremental subscriber growth across Web and Mobile platforms
✅ Build strong cross-functional relationships with engineering, design, marketing, data analytics, finance, and legal teams to align on objectives and deliver high-impact product initiatives
✅ Develop product requirements, define success metrics, and ensure seamless roadmap execution
✅ Own and enhance Headspace’s consumer growth reporting capabilities, ensuring robust, scalable, and insightful data dashboards to support decision-making
✅ Optimize systems and processes to increase the speed and reliability of shipping experiments
✅ Monitor, analyze, and report out on key performance metrics, identifying trends, uncovering areas of opportunity, and driving strategic decisions
✅ Analyze experimentation results, share learnings, and provide recommendations to iterate
✅ Stay current with industry trends and best practices in growth product management, experimentation frameworks, and subscription models
ASSUMPTION: This role involves a high degree of experimentation, data analysis, and collaboration with various teams to drive growth and optimize user experiences.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, Statistics, or a related discipline)
Experience: Minimum of 2 years of product management experience, ideally in growth or consumer subscriptions
Required Skills:
- Proven experience with A/B testing frameworks and experimentation platforms (i.e., StatSig)
- Strong analytical skills, with the ability to interpret complex data, apply statistical concepts, and make informed decisions
- Familiarity with mobile and web funnel optimization, including best practices around onboarding flows and paywall optimization
- A demonstrated ability to move quickly, execute in a fast-paced environment, and adapt to shifting priorities
- A metrics-oriented mindset with a strong focus on business outcomes
- A user-centered approach with a passion for user needs and pain points to deliver impactful product experiences
Preferred Skills:
- Experience working in consumer mental health technology
- Familiarity with subscription-based business models, including pricing strategies, retention tactics, and revenue optimization
ASSUMPTION: While a degree in a relevant field is preferred, Headspace values practical experience and demonstrated skills over formal education. Candidates with equivalent experience and skills are encouraged to apply.
💰 Compensation & Benefits
Salary Range: $100,800 - $161,000 per year
Benefits:
- Stock Awards
- Comprehensive Healthcare Coverage
- Monthly Wellness Stipend
- Retirement Savings Match
- Lifetime Headspace Membership
- Generous Parental Leave
- Paid Performance Incentives
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is inclusive of base salary, stock awards, and other cash compensation components. The total compensation package may vary based on factors such as skills, experience, and location.
📌 Applicant Insights
🔍 Company Context
Industry: Mental Health Care. Headspace is a leading provider of mindfulness and mental health support, offering a range of digital tools and services to help users manage stress, anxiety, and other mental health challenges.
Company Size: 501-1,000 employees. As a mid-sized company, Headspace offers a dynamic and collaborative work environment with ample opportunities for growth and development.
Founded: Headspace was founded in 2010 and has since grown to become a global leader in the mental health and wellness space.
Company Description:
- Headspace offers a comprehensive suite of mental health tools and resources, including guided meditations, sleepcasts, mindful movement, and focus exercises
- The company's enterprise offerings combine mental health coaching with EAP and work-life services, as well as therapy and psychiatry services
- Headspace is committed to making mental health support accessible to everyone, regardless of their background or experience
Company Specialties:
- Meditation
- Mindfulness
- Technology
- Digital products
- Mobile applications
- Headspace at work bespoke packages
- Live events
- Science and research
- Brand partnerships
- Healthcare
- Mental Health
- Exercise
- Coaching
- Therapy
- Psychiatry
Company Website: https://www.headspace.com/
ASSUMPTION: Headspace's focus on mental health and wellness makes it an attractive employer for candidates interested in making a positive impact on people's lives.
📊 Role Analysis
Career Level: Mid-level. This role is suitable for experienced product managers looking to apply their skills in a dynamic and fast-paced environment.
Reporting Structure: The Product Manager, Growth will report directly to the Head of Growth and collaborate closely with cross-functional teams, including engineering, design, marketing, data analytics, finance, and legal.
Work Arrangement: Remote OK. This role can be performed remotely, offering flexibility and work-life balance for the right candidate.
Growth Opportunities:
- As Headspace continues to grow, there will be opportunities for the Product Manager, Growth to take on more responsibilities and advance their career within the company
- The company's focus on experimentation and data-driven decision-making provides ample opportunities for professional development and skill-building
- Headspace's commitment to employee growth and development ensures that employees have the resources and support they need to succeed
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn, develop, and make a meaningful impact on the company's success.
🌍 Location & Work Environment
Office Type: Remote. This role does not require employees to work from a physical office location, offering flexibility and work-life balance.
Office Location(s): Headspace has offices in Santa Monica, California; London, England; and San Francisco, California. However, this role can be performed remotely from anywhere in the United States.
Geographic Context:
- The United States is Headspace's primary market, with a significant user base and growth opportunities
- Remote work allows employees to live and work from anywhere in the United States, offering flexibility and convenience
- Headspace's remote work culture fosters collaboration and connection among team members, regardless of location
Work Schedule: Full-time (40 hours per week). Headspace offers a flexible work schedule, with core hours between 9:00 AM and 5:00 PM PST.
ASSUMPTION: Headspace's remote work culture and flexible work schedule make it an attractive employer for candidates seeking work-life balance and flexibility.
💼 Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen with a member of the Talent Acquisition team
- Behavioral interview with the hiring manager
- Technical assessment or case study
- Final interview with key stakeholders
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Cross-functional collaboration and communication
- Data-driven decision-making and experimentation mindset
- Understanding of subscription-based business models and growth strategies
- Alignment with Headspace's mission and values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Be prepared to discuss your experience with A/B testing frameworks and experimentation platforms
- Demonstrate your understanding of Headspace's business and the role's responsibilities in your application materials
- Showcase your passion for mental health and wellness, and your commitment to Headspace's mission
ATS Keywords: A/B testing, experimentation, growth strategies, subscription models, user experience, funnel optimization, data analysis, cross-functional collaboration, mental health, wellness
ASSUMPTION: Headspace's interview process is designed to assess candidates' skills, experience, and cultural fit, with a focus on behavioral and technical assessments.
🛠️ Tools & Technologies
- StatSig (A/B testing platform)
- Amplitude (product analytics platform)
- Asana (project management tool)
- Slack (communication platform)
- Google Workspace (collaboration and productivity suite)
ASSUMPTION: Headspace uses a variety of tools and technologies to support its product development and growth efforts. Familiarity with these tools is not required but may be beneficial.
👔 Cultural Fit Considerations
Company Values:
- Mindful
- Compassionate
- Curious
- Inclusive
- Balanced
- Proud
Work Style:
- Collaborative and team-oriented
- Data-driven and experimentation-focused
- Adaptable and flexible
- Results-oriented and action-taking
- Committed to personal and professional growth
Self-Assessment Questions:
- How do you approach experimentation and data-driven decision-making in your current role?
- Can you describe a time when you had to adapt to shifting priorities or changing circumstances? How did you handle it?
- How do you balance your work and personal life? What strategies do you use to maintain balance and prevent burnout?
ASSUMPTION: Headspace's values and work style are centered around mindfulness, compassion, and a commitment to personal and professional growth. Candidates who align with these values and work styles are more likely to succeed in this role.
⚠️ Potential Challenges
- Managing multiple experiments and priorities simultaneously may be challenging for candidates new to growth product management
- Working remotely may present unique challenges, such as maintaining focus and productivity in a home environment
- Headspace's fast-paced and dynamic work environment may require candidates to adapt quickly and learn new skills
- Balancing work and personal life may be challenging, particularly for candidates with caregiving or other external responsibilities
ASSUMPTION: These challenges can be mitigated with strong time management, communication, and self-care skills, as well as a commitment to work-life balance.
📈 Similar Roles Comparison
- Compared to other growth product management roles, this position places a greater emphasis on experimentation and data-driven decision-making
- Headspace's focus on mental health and wellness sets it apart from other consumer subscription businesses, offering unique challenges and opportunities
- This role offers significant growth potential, with opportunities to advance one's career within the company
ASSUMPTION: This role is well-suited to candidates with experience in growth product management, a strong analytical mindset, and a passion for mental health and wellness.
📝 Sample Projects
- Optimizing Headspace's onboarding funnel to improve user activation and reduce churn
- Conducting A/B tests to evaluate the impact of different pricing strategies on subscriber acquisition and retention
- Developing and implementing a system for tracking and analyzing key performance metrics to inform decision-making
ASSUMPTION: These sample projects illustrate the types of initiatives the Product Manager, Growth may be responsible for, focusing on experimentation, data analysis, and user experience optimization.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics of the Growth team? How does this team collaborate with other departments?
- What are the most pressing challenges facing the Growth team, and how can this role help address them?
- How does Headspace support the personal and professional growth of its employees, particularly in this role?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Headspace measure the success of its growth initiatives, and how will this role contribute to those metrics?
ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company's growth strategies, as well as their own potential for growth and success in the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral and technical interviews by brushing up on your A/B testing and data analysis skills, as well as your understanding of Headspace's business and mission
- If selected for an interview, be prepared to discuss your experience with subscription-based business models and growth strategies
- Follow up with the Headspace Talent Acquisition team one week after submitting your application to inquire about your application status
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
