Product Marketing Analyst

📌 Core Information

🔹 Job Title: Product Marketing Analyst

🔹 Company: Amprius Technologies

🔹 Location: Fremont, California, United States

🔹 Job Type: Full-time, On-site

🔹 Category: Marketing & Sales

🔹 Date Posted: July 8, 2025

🔹 Experience Level: Entry-level to Mid-level (0-2 years)

🔹 Remote Status: On-site (Fremont, CA)

🚀 Job Overview

Key aspects of this role include:

• Analyzing sales data, market trends, and customer behavior to drive growth and efficiency
• Collaborating with product teams, sales, and customers to shape go-to-market strategies
• Supporting marketing communication efforts to position Amprius as a leader in high-performance silicon anode battery technology
• Attending industry conferences and maintaining technical knowledge of Amprius' products
• Assisting in planning and executing trade shows, conferences, and industry events

ASSUMPTION: This role requires a strong analytical mindset, excellent communication skills, and a willingness to learn and adapt in a dynamic, growing industry.

📋 Key Responsibilities

✅ Sales Support:

• Gain a deep understanding of Amprius' products to advise and make suitable recommendations to the team and customers
• Analyze market potential and gather intelligence to propose product development ideas
• Conduct phone prospecting, develop leads, and manage calendar

✅ Marketing Support:

• Draft and edit press releases, product announcements, newsletters, blog posts, and customer-facing content
• Coordinate content creation for digital platforms to drive engagement
• Monitor media coverage, competitive news, and industry trends to inform messaging and positioning
• Track marketing spend and performance metrics to support ROI analysis and continuous improvement

ASSUMPTION: This role involves a mix of sales and marketing responsibilities, requiring strong organizational skills and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor’s degree in business, marketing, or a related field

Experience: 0-2 years of relevant experience in marketing, sales, or a related field

Required Skills:

• Proficient in data analysis, market research, and statistical tools
• Knowledge of CRM programs (e.g., Salesforce)
• Strong presentation and communication skills
• Ability to present findings and advice to senior management and clients
• Customer-focused attitude with a drive to meet and exceed goals

Preferred Skills:

• Experience in the renewable energy or semiconductor industry
• Fluency in additional languages

ASSUMPTION: While industry-specific experience is not required, candidates with relevant experience may have an advantage in understanding the nuances of the market and customer base.

💰 Compensation & Benefits

Salary Range: $64,350.00 to $107,250.00 per year. Base salary will be determined based on knowledge, experience, and education.

Benefits:

• Health benefits: Medical, dental, and vision coverage with HMO and PPO plans, employer-funded HRA, FSA options, and mental health support
• Life and disability insurance: Life, AD&D, short-term, and long-term disability
• Retirement: Traditional and Roth 401(k) with no employer match
• Time off: Generous vacation leave, 10 paid holidays, and sick time off
• Additional perks: Cell phone reimbursement, pet health insurance, and wellness benefits

Working Hours: Full-time, typically 40 hours per week. Some domestic and infrequent international travel may be required.

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles, experience levels, and locations. Actual compensation may vary based on the candidate's qualifications and the company's assessment.

📌 Applicant Insights

🔍 Company Context

Industry: Amprius Technologies operates in the renewable energy and semiconductor manufacturing sectors, focusing on high-performance lithium-ion batteries with silicon anode technology.

Company Size: Amprius has 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact.

Founded: 2008, with a history of innovation and growth in the lithium-ion battery industry.

Company Description:

• Amprius Technologies is a leading manufacturer of high-energy and high-capacity lithium-ion batteries, producing the industry’s highest energy density cells
• The company develops, designs, and manufactures high-performance lithium-ion cells for advanced applications, with a focus on electric vehicles, energy storage, and consumer electronics
• Amprius has invented and perfected a 100% silicon anode that enables the highest energy density cell commercially available in the industry

Company Specialties:

• Silicon anode technology
• High-energy and high-capacity lithium-ion batteries
• Electric vehicle (EV) and energy storage solutions
• Custom battery solutions for various industries

Company Website: amprius.com

ASSUMPTION: Amprius Technologies is a well-established company with a strong focus on innovation and growth in the lithium-ion battery industry.

📊 Role Analysis

Career Level: This role is an entry-level to mid-level position, offering opportunities for growth and development within the marketing and sales fields.

Reporting Structure: The Product Marketing Analyst reports to the Sr. Director, Marketing, with a dotted line to the VP of Sales.

Work Arrangement: This is an on-site position based in Fremont, California, with some domestic and infrequent international travel required.

Growth Opportunities:

• Developing expertise in the lithium-ion battery industry and related technologies
• Expanding marketing and sales skills through hands-on experience and collaboration with cross-functional teams
• Potential career progression into more senior marketing or sales roles within the company

ASSUMPTION: This role offers a unique opportunity to gain experience in both marketing and sales, with potential for growth and development within the company.

🌍 Location & Work Environment

Office Type: Amprius Technologies has an on-site office in Fremont, California.

Office Location(s): 1180 Page Ave, Fremont, California 94538, US

Geographic Context:

• Fremont is located in the San Francisco Bay Area, offering a diverse and vibrant community with numerous amenities and attractions
• The office is situated near major highways and public transportation, providing easy access for commuters
• The region experiences a Mediterranean climate, with mild, wet winters and warm, dry summers

Work Schedule: Full-time, typically 40 hours per week, with some flexibility for remote work as needed.

ASSUMPTION: The on-site work environment at Amprius Technologies offers a collaborative and innovative atmosphere, with opportunities for growth and development in a dynamic industry.

💼 Interview & Application Insights

Typical Process:

• Online application review
• Phone or video screen
• On-site or virtual interview with hiring manager and/or team members
• Final interview with senior leadership
• Background check and offer

Key Assessment Areas:

• Analytical skills and data interpretation
• Communication and presentation skills
• Customer focus and sales aptitude
• Adaptability and willingness to learn

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this hybrid marketing and sales role
• Prepare for behavioral and situational interview questions that assess your problem-solving, communication, and customer focus skills
• Research Amprius Technologies and the lithium-ion battery industry to demonstrate your interest and understanding of the company and market

ATS Keywords: Product Marketing, Sales Support, Market Analysis, Customer Behavior, CRM, Data Analysis, Marketing Communication, Content Creation, Event Planning, Silicon Anode, Lithium-ion Batteries

ASSUMPTION: The application process for this role may involve multiple interviews and assessments, focusing on both technical skills and cultural fit within the company.

🛠️ Tools & Technologies

• CRM: Salesforce
• Data Analysis: Excel, Google Sheets, or other data analysis tools
• Marketing Automation: HubSpot, Marketo, or other marketing automation platforms
• Content Creation: Microsoft Office Suite, Google Workspace, or other content creation tools

ASSUMPTION: The specific tools and technologies used in this role may evolve over time as the company grows and adapts to industry trends.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer Focus
• Collaboration
• Integrity
• Sustainability

Work Style:

• Dynamic and fast-paced environment
• Cross-functional collaboration and teamwork
• Focus on continuous learning and improvement
• Adaptability and flexibility in a growing industry

Self-Assessment Questions:

• How do you stay up-to-date with industry trends and market developments?
• Can you provide an example of a time when you had to adapt to a significant change in your work environment or role?
• How do you prioritize and manage multiple projects and deadlines simultaneously?

ASSUMPTION: Successful candidates for this role will demonstrate a strong cultural fit with Amprius Technologies, aligning with the company's values and work style.

⚠️ Potential Challenges

• Working in a dynamic and growing industry with evolving market trends and customer needs
• Balancing multiple responsibilities in both marketing and sales, requiring strong organizational skills and adaptability
• Managing a diverse workload, including data analysis, content creation, event planning, and customer engagement
• Some domestic and infrequent international travel may be required

ASSUMPTION: These challenges can be overcome through strong communication, time management, and a willingness to learn and adapt in a fast-paced environment.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong focus on sales support and customer engagement
• While the role involves marketing communication and content creation, it also emphasizes market analysis, customer behavior, and product development
• Career progression in this role may lead to more specialized marketing or sales positions within the company or the broader industry

ASSUMPTION: This hybrid marketing and sales role offers unique opportunities for growth and development, with a focus on both strategic planning and hands-on execution.

📝 Sample Projects

• Conducting market research and analysis to identify new growth opportunities for Amprius' products
• Developing and executing a go-to-market strategy for a new product launch, in collaboration with product teams, sales, and customers
• Creating and delivering presentations tailored to specific customer segments, highlighting the benefits of Amprius' silicon anode technology

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role, from data analysis and strategic planning to customer engagement and communication.

❓ Key Questions to Ask During Interview

• Can you describe the company's long-term vision for growth and expansion in the lithium-ion battery industry?
• How does the marketing and sales team collaborate to ensure consistent messaging and customer engagement across all channels?
• What opportunities exist for professional development and career growth within the company?
• How does Amprius Technologies support work-life balance for its employees?
• Can you provide an example of a successful marketing or sales campaign that the company has executed in the past, and what made it effective?

ASSUMPTION: These interview questions are designed to assess the company's culture, growth opportunities, and alignment with the candidate's personal and professional goals.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Workable application link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this hybrid marketing and sales role
• Prepare for behavioral and situational interview questions that assess your problem-solving, communication, and customer focus skills
• Research Amprius Technologies and the lithium-ion battery industry to demonstrate your interest and understanding of the company and market
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.