π Core Information
πΉ Job Title: Product Marketing Manager - Consumer Monetization
πΉ Company: Linda Werner & Associates
πΉ Location: United States (Remote)
πΉ Job Type: Contract (6 Month Position)
πΉ Category: Marketing
πΉ Date Posted: 2025-08-07
πΉ Experience Level: Mid-Senior level (5+ years)
πΉ Remote Status: Remote (United States)
π Job Overview
Key aspects of this role include:
- Driving consumer monetization product initiatives with a focus on transparency, user control, and trust
- Leveraging data-driven insights to guide product launches and enhance user journeys
- Developing and executing go-to-market strategies for consumer-facing features
- Collaborating cross-functionally to deliver high-impact monetization features
- Expanding audience understanding and identifying emerging trends for long-term strategy
ASSUMPTION: This role requires a strategic and results-driven individual with a strong background in product marketing and a passion for consumer-focused products.
π Key Responsibilities
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Lead initiatives on the consumer side of monetization products, driving business growth while safeguarding user privacy
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Champion the consumer perspective by ensuring clear communication, robust controls, and transparency in value exchange
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Develop and execute GTM strategies that foster seamless user experiences and build trust across consumer channels, media, and policy stakeholders
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Drive cross-functional alignment across Product, Engineering, Data Science, Policy, Privacy, Legal, Communications, and Partnerships
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Lead with confidence and agility on fast-paced projects, demonstrating sound judgment and flawless execution
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Collaborate closely with internal teams to support key launches and announcements
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Expand audience understanding, with a focus on demographic diversity and international markets
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Identify emerging trends and product opportunities to inform long-term strategy and innovation
ASSUMPTION: This role requires a high level of autonomy and the ability to work effectively in a fast-paced, dynamic environment.
π― Required Qualifications
Education: Bachelorβs degree in Business, Marketing, Social Sciences, or a related field
Experience: 5+ years of experience in product marketing, product management, or related business functions
Required Skills:
- Proven project management skills with a track record of successful cross-functional collaboration
- Experience navigating complex stakeholder environments to solve strategic challenges
- Strong analytical and data-driven decision-making skills
- Excellent communication and presentation skills
- Fluency in English (required)
Preferred Skills:
- Background in consumer-facing products, including collaboration with brand teams and agencies
- Experience in technology, startups, or mobile app ecosystems
- Familiarity with international markets and global audience engagement
ASSUMPTION: While not explicitly stated, proficiency in project management tools and data analysis software is likely expected for this role.
π° Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (based on industry standards for a mid-senior level product marketing role in the United States)
Benefits:
- Dental insurance
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
Working Hours: 40 hours per week, with extended hours as needed on weekends
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and negotiation skills.
π Applicant Insights
π Company Context
Industry: Linda Werner & Associates operates in the writing and editing industry, providing staffing and project resources for various sectors, including software, retail, financial, telecommunications, and others.
Company Size: With 51-200 employees, Linda Werner & Associates is a mid-sized company that offers opportunities for growth and collaboration.
Founded: In 1997, Linda Werner & Associates has over two decades of experience in providing technical staffing and project resources.
Company Description:
- Linda Werner & Associates is a technology, consulting, and technical staffing firm that specializes in content management, learning, knowledge management, and Web solutions.
- The company serves various industries and offers delivery models ranging from consulting to managed teams and staffing services.
- Linda Werner & Associates is committed to providing acumen and solutions that meet the unique needs of its clients.
Company Specialties:
- Recruiting
- Content Publishing
- Technical Communications
- IT Project Management
- Business Consulting
Company Website: http://www.lwerner.com
ASSUMPTION: As a mid-sized company, Linda Werner & Associates offers a supportive work environment that encourages collaboration and professional growth.
π Role Analysis
Career Level: This role is at the mid-senior level, requiring a significant amount of experience and expertise in product marketing.
Reporting Structure: The Product Marketing Manager will likely report directly to the Head of Product Marketing or a similar role and may oversee junior team members or interns.
Work Arrangement: This is a remote position based in the United States, with extended hours as needed on weekends.
Growth Opportunities:
- After successfully completing the 6-month contract, there may be opportunities for full-time employment or contract renewal.
- As a mid-sized company, Linda Werner & Associates offers opportunities for career progression and taking on more responsibilities.
- Gaining experience in a remote work environment can enhance the candidate's versatility and adaptability.
ASSUMPTION: While the role is currently a 6-month contract position, there may be opportunities for full-time employment or contract renewal based on performance and company needs.
π Location & Work Environment
Office Type: Remote work environment with the possibility of on-site collaboration with team members or clients.
Office Location(s): United States (with the possibility of on-site work in Seattle, US)
Geographic Context:
- The United States offers a diverse range of consumer markets, allowing the Product Marketing Manager to gain experience in various regions and cultural contexts.
- Working remotely provides flexibility and the opportunity to work from different locations within the United States.
- The possibility of on-site work in Seattle, US, allows for face-to-face collaboration and networking opportunities.
Work Schedule: The work schedule is 8 hours per day, Monday to Friday, with extended hours as needed on weekends.
ASSUMPTION: The remote work environment offers a high degree of flexibility, allowing the candidate to balance work and personal responsibilities more effectively.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screen with the hiring manager or HR representative
- In-depth interview with the hiring manager and relevant team members
- Final interview or presentation with senior leadership
Key Assessment Areas:
- Product marketing expertise and strategic thinking
- Data-driven decision-making skills
- Cross-functional collaboration and communication abilities
- Adaptability and resilience in a fast-paced environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant product marketing experience and achievements
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and adaptability
- Research Linda Werner & Associates and the consumer monetization industry to demonstrate your knowledge and enthusiasm for the role
ATS Keywords: Product Marketing, Consumer Monetization, Data-Driven Insights, User Experience, Cross-Functional Collaboration, Project Management, Stakeholder Management, Emerging Trends, International Markets, Agility, Communication, Privacy, Trust, Innovation
ASSUMPTION: As a mid-sized company, Linda Werner & Associates may use an Applicant Tracking System (ATS) to manage and filter job applications. Including relevant keywords in your resume and cover letter can help your application stand out.
π οΈ Tools & Technologies
- Project management tools (e.g., Asana, Trello, Jira)
- Data analysis and visualization tools (e.g., Tableau, Power BI, Google Analytics)
- Marketing automation and analytics tools (e.g., Marketo, HubSpot, Google Ads)
- Collaboration and communication tools (e.g., Slack, Microsoft Teams, Google Workspace)
ASSUMPTION: While not explicitly stated, proficiency in relevant project management, data analysis, and marketing automation tools is likely expected for this role.
π Cultural Fit Considerations
Company Values:
- Integrity
- Expertise
- Collaboration
- Innovation
- Customer Focus
Work Style:
- Adaptable and resilient in a fast-paced environment
- Strong communication and collaboration skills
- Data-driven and strategic mindset
- Ability to work independently and in a team setting
Self-Assessment Questions:
- Do I have a proven track record of driving business growth through strategic product marketing initiatives?
- Am I comfortable working in a fast-paced, dynamic environment with extended hours as needed?
- Can I effectively collaborate with cross-functional teams and stakeholders to deliver high-impact features?
ASSUMPTION: Linda Werner & Associates values candidates who are adaptable, collaborative, and committed to driving business growth through innovative product marketing strategies.
β οΈ Potential Challenges
- Managing multiple projects and priorities in a fast-paced environment
- Navigating complex stakeholder relationships and competing interests
- Balancing the need for user privacy and trust with business growth objectives
- Adapting to a remote work environment and collaborating effectively with distributed teams
ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and learning in a dynamic and rewarding role.
π Similar Roles Comparison
- This role differs from traditional product marketing positions in its focus on consumer monetization and the need to balance user privacy and trust with business growth objectives.
- In the consumer monetization industry, this role requires a strong understanding of user behavior, data-driven insights, and strategic go-to-market strategies.
- Career progression in this role may lead to senior product marketing positions, product management roles, or other strategic leadership opportunities within the company or the industry.
ASSUMPTION: While this role shares similarities with other product marketing positions, its focus on consumer monetization and the need to balance user privacy and trust with business growth objectives make it a unique and challenging opportunity.
π Sample Projects
- Developing and executing a go-to-market strategy for a new consumer-facing feature that enhances user value while maintaining user privacy and trust
- Conducting user research and data analysis to identify growth opportunities and inform product development
- Collaborating with cross-functional teams to launch a high-impact monetization feature that drives business growth and improves user experience
ASSUMPTION: These sample projects illustrate the strategic and collaborative nature of the Product Marketing Manager role and the need to balance business growth objectives with user privacy and trust.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics, and how this role fits within the organization?
- How does the company support work-life balance for remote employees, especially when working extended hours?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company approach innovation and staying ahead of emerging trends in consumer monetization?
- What opportunities are there for professional development and growth within the company?
ASSUMPTION: Asking these questions demonstrates your interest in the role and your commitment to understanding the company culture and expectations.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your relevant product marketing experience and achievements
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and adaptability
- Research Linda Werner & Associates and the consumer monetization industry to demonstrate your knowledge and enthusiasm for the role
- Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.