K

Product Marketing Manger (m/f/d)

KLA
Full-time
On-site
Jena, Thuringia, Germany
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Product Marketing Manager (m/f/d)

πŸ”Ή Company: KLA

πŸ”Ή Location: Jena, Germany & Yavne, Israel

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-28

πŸ”Ή Experience Level: Mid-Senior level

πŸ”Ή Remote Status: On-site (Jena, Germany & Yavne, Israel)

πŸš€ Job Overview

Key aspects of this role include:

  • Driving market research and competitive analysis
  • Influencing company roadmap through market trends and requirements analysis
  • Crafting product messaging and positioning
  • Supporting sales through marketing activities and customer meetings

ASSUMPTION: This role requires a strong blend of business and technical acumen, with a focus on driving market understanding and product strategy.

πŸ“‹ Key Responsibilities

βœ… Drive market research and competitive analysis to understand market trends and customer needs

βœ… Influence company roadmap by translating market trends and requirements into optimal business decisions and product strategy

βœ… Write market requirements documents (MRD) to capture market needs and translate them into product features

βœ… Craft compelling product messaging and positioning that resonates with customers and differentiates our products in the market

βœ… Monitor and analyze business performance to ensure our products meet market needs and achieve business objectives

βœ… Support sales efforts by providing marketing collateral, attending customer meetings, and driving marketing activities

βœ… Develop marketing documentation and sales tools, such as presentations, brochures, and web content, to effectively communicate our product value proposition

βœ… Collaborate with product management, sales organization, and the executive team to align marketing efforts with overall business strategy

ASSUMPTION: This role requires strong analytical, communication, and project management skills to successfully execute these responsibilities.

🎯 Required Qualifications

Education: B.Sc. in relevant fields (e.g., mechanical/electrical engineering); MBA preferred

Experience: 3+ years of work experience as a PMM for global, high-tech, multi-disciplinary companies; experience in product management/application teams – advantage

Required Skills:

  • Sharp, analytical data analysis skills
  • Blend of business and technical savvy
  • Background in the technology and the market of PCB and/or semiconductors – advantage

Preferred Skills:

  • Experience in product management/application teams
  • Fluency in English and German

ASSUMPTION: Candidates with a strong academic background and relevant work experience in high-tech industries will be well-suited for this role.

πŸ’° Compensation & Benefits

Salary Range: €60,000 - €80,000 per year (AI-estimated, based on industry standards for mid-senior level marketing roles in Germany and Israel)

Benefits:

  • Competitive, family-friendly total rewards package
  • Health, dental, and vision insurance
  • Retirement savings plan with company match
  • Paid time off and flexible work arrangements
  • Employee discounts and perks

Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM, with flexibility for occasional overtime or remote work

ASSUMPTION: The salary range is estimated based on industry standards and may vary depending on the candidate's experience, skills, and location.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: KLA operates in the semiconductor manufacturing ecosystem, providing advanced process control and process-enabling solutions for manufacturing wafers, reticles, integrated circuits, packaging, and printed circuit boards.

Company Size: KLA is a large organization with over 10,000 employees worldwide, offering ample opportunities for growth and collaboration.

Founded: KLA was founded in 1975 and has since grown into a global leader in its industry.

Company Description:

  • KLA develops industry-leading equipment and services that enable innovation throughout the electronics industry.
  • The company provides advanced process control and process-enabling solutions for manufacturing wafers and reticles, integrated circuits, packaging, and printed circuit boards.
  • KLA focuses on close collaboration with leading customers across the globe, employing expert teams of physicists, engineers, data scientists, and problem-solvers to design solutions that move the world forward.

Company Specialties:

  • Semiconductor Process Control
  • Inspection and Metrology
  • LED
  • Nanotechnology
  • AI
  • and Packaging

Company Website: www.kla.com

ASSUMPTION: KLA's focus on innovation and collaboration makes it an attractive employer for candidates seeking to work on cutting-edge technology in a global environment.

πŸ“Š Role Analysis

Career Level: This role is at the mid-senior level, offering opportunities for growth and advancement within the marketing organization.

Reporting Structure: The Product Marketing Manager reports directly to the Marketing Director and works closely with product management, sales, and the executive team.

Work Arrangement: This role is on-site, with the primary location in Jena, Germany, and additional presence required in Yavne, Israel. Flexible work arrangements may be available for the right candidate.

Growth Opportunities:

  • Advancement to senior or management roles within the marketing organization
  • Expansion into other business units or regions within KLA
  • Development of leadership and management skills through mentoring and training opportunities

ASSUMPTION: This role offers strong growth potential for candidates eager to advance their careers in marketing within a global organization.

🌍 Location & Work Environment

Office Type: KLA's offices are modern, collaborative workspaces designed to foster innovation and productivity.

Office Location(s): Jena, Germany & Yavne, Israel

Geographic Context:

  • Jena, Germany: A historic city in the state of Thuringia, offering a high quality of life, rich cultural heritage, and easy access to nature
  • Yavne, Israel: A city in the Center District of Israel, known for its high-tech industry and proximity to Tel Aviv

Work Schedule: The work schedule is typically Monday-Friday, 8:00 AM - 5:00 PM, with flexibility for occasional overtime or remote work.

ASSUMPTION: Candidates should be comfortable working in a dynamic, global environment and be willing to travel between the two office locations as needed.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with the HR department
  • In-depth interviews with the hiring manager and other stakeholders
  • Final round interviews with senior leadership
  • Background check and offer extension

Key Assessment Areas:

  • Market research and analysis skills
  • Product positioning and messaging expertise
  • Communication and presentation abilities
  • Collaboration and teamwork skills
  • Problem-solving and critical thinking

Application Tips:

  • Highlight relevant market research and analysis experience in your resume
  • Tailor your cover letter to demonstrate your understanding of KLA's business and the specific needs of this role
  • Prepare examples of successful product positioning and messaging campaigns you've led in the past
  • Be ready to discuss your experience with competitive analysis and market trends

ATS Keywords: Product Marketing, Market Analysis, Technology, Business Growth, Data Analysis, Market Research, Competitive Analysis, Product Messaging, Positioning, Sales Support, Marketing Documentation, Sales Tools, Collaboration, Communication, Problem Solving, Innovation

ASSUMPTION: KLA's hiring process is thorough and designed to assess candidates' skills and cultural fit for the organization.

πŸ› οΈ Tools & Technologies

  • Market research and analysis tools (e.g., SurveyMonkey, Google Trends)
  • Data visualization software (e.g., Tableau, Power BI)
  • Presentation software (e.g., PowerPoint, Google Slides)
  • Collaboration platforms (e.g., Microsoft Teams, Slack)
  • CRM software (e.g., Salesforce, HubSpot)

ASSUMPTION: Candidates should be comfortable using market research tools, data visualization software, and collaboration platforms to effectively perform their job duties.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Integrity
  • Accountability
  • Customer Focus

Work Style:

  • Dynamic and fast-paced
  • Global and collaborative
  • Data-driven and analytical
  • Innovative and forward-thinking

Self-Assessment Questions:

  • Do you thrive in a fast-paced, global environment?
  • Are you comfortable working with large datasets and drawing insights from them?
  • Do you enjoy collaborating with cross-functional teams to drive business growth?

ASSUMPTION: KLA values candidates who are innovative, collaborative, and data-driven, with a strong customer focus and a commitment to integrity and accountability.

⚠️ Potential Challenges

  • Managing multiple priorities and deadlines in a fast-paced environment
  • Working across different time zones and cultures
  • Adapting to changes in market trends and customer needs
  • Balancing the need for deep market analysis with the need for quick decision-making

ASSUMPTION: Candidates should be comfortable working in a dynamic, global environment and be able to adapt to changes and manage multiple priorities effectively.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position requires a strong blend of business and technical acumen, with a focus on market research and analysis
  • KLA's global presence offers unique opportunities for international collaboration and exposure
  • This role offers strong growth potential within a large, established organization

ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and interests.

πŸ“ Sample Projects

  • Conducting a comprehensive market analysis to identify new growth opportunities for a product line
  • Developing a competitive analysis and product positioning strategy to differentiate our products in the market
  • Creating a marketing campaign to launch a new product, including messaging, collateral, and sales tools

ASSUMPTION: These sample projects illustrate the types of initiatives a Product Marketing Manager might lead at KLA.

❓ Key Questions to Ask During Interview

  • Can you describe the current market landscape for our products and how this role will help shape our strategy?
  • How does the marketing team collaborate with product management and sales to ensure our products meet market needs and achieve business objectives?
  • What are the most pressing challenges facing our products in the market, and how can this role help address them?
  • What opportunities exist for growth and development within the marketing organization at KLA?
  • How does KLA support work-life balance for its employees?

ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company culture at KLA.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the KLA careers website
  • Tailor your resume and cover letter to highlight your market research and analysis experience, as well as your product marketing and positioning expertise
  • Prepare examples of successful product positioning and messaging campaigns you've led in the past
  • Be ready to discuss your experience with competitive analysis and market trends
  • Follow up with the KLA HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.