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Product Marketing Specialist

fortunagam
Full-time
On-site
Capital City of Prague, Prague, Czechia
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Product Marketing Specialist

πŸ”Ή Company: Fortuna Entertainment Group

πŸ”Ή Location: Capital City of Prague, Prague, Czechia

πŸ”Ή Job Type: Hybrid

πŸ”Ή Category: Entertainment Providers

πŸ”Ή Date Posted: 2025-07-24

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site with occasional remote work

πŸš€ Job Overview

Key aspects of this role include:

  • Preparing and developing products in poker, betting, and casino areas
  • Testing and monitoring product performance
  • Analyzing customer feedback and market trends
  • Ensuring alignment with customer needs and preferences

ASSUMPTION: This role requires a strong understanding of poker terminology and market trends, as well as excellent analytical and communication skills.

πŸ“‹ Key Responsibilities

βœ… Prepare and develop marketing materials, administrative, and technical content for poker, betting, and casino products

βœ… Test and monitor product performance, including new features and functionalities

βœ… Analyze and evaluate product performance data to identify trends and areas for improvement

βœ… Gather and analyze customer feedback to inform product development and improvements

βœ… Monitor market trends and competitors to stay informed about industry developments and customer preferences

ASSUMPTION: This role involves a significant amount of data analysis and requires strong attention to detail and problem-solving skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-5 years of experience in a similar role, preferably in the gambling industry

Required Skills:

  • Advanced English (written and spoken)
  • Familiarity with poker terminology and rules
  • Basic knowledge of gambling legislation
  • Strong analytical and data handling skills
  • Excellent communication and copywriting skills

Preferred Skills:

  • Experience with data analysis tools (e.g., Google Analytics, Tableau)
  • Fluency in additional languages (e.g., German, Russian)
  • Experience with content management systems (CMS)

ASSUMPTION: Candidates with previous experience in the gambling industry and familiarity with poker terminology will have a significant advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: The average salary for a Product Marketing Specialist in the Czech Republic is approximately 45,000 - 65,000 CZK per month. However, the exact salary for this role may vary depending on the candidate's experience and qualifications.

Benefits:

  • 5 weeks of vacation
  • Meal voucher allowance
  • 15,000 CZK contribution to cafetera or pension insurance
  • Multisport card
  • Free tickets to sports events
  • Free coffee from our cafΓ©
  • Discounts with our business partners
  • Professional growth opportunities
  • Personal development opportunities
  • Occasional remote work

Working Hours: Full-time position with standard working hours (Monday-Friday, 8:00 AM - 5:00 PM) and occasional remote work opportunities

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Entertainment Providers, specifically focused on betting and gaming

Company Size: Medium-sized company with 5,001-10,000 employees, offering a dynamic and engaging work environment

Founded: The company was founded in 1991 and has since grown into a holding company with operations in five European markets

Company Description:

  • FEG is the largest Central European betting operator, bringing entertainment to sports fans and bettors
  • The company offers a wide range of products, including sports betting, live betting, and casino games
  • FEG is committed to investing in new products and expanding its existing network

Company Specialties:

  • Betting and sportsbook
  • Product development
  • Customer service
  • Live betting
  • Gaming and online betting
  • Bookmaking and casino

Company Website: https://www.feg.eu

ASSUMPTION: FEG's focus on entertainment and customer experience makes it an attractive employer for candidates interested in the betting and gaming industry.

πŸ“Š Role Analysis

Career Level: Mid-level position with opportunities for professional growth and development

Reporting Structure: This role reports directly to the Product Marketing Manager

Work Arrangement: Hybrid work arrangement with occasional remote work opportunities

Growth Opportunities:

  • Progression to a senior or management role within the product marketing team
  • Expansion into other areas of the business, such as customer service or product development
  • International career opportunities, as FEG operates in multiple European markets

ASSUMPTION: This role offers significant opportunities for professional growth and development within the company.

🌍 Location & Work Environment

Office Type: Modern and well-equipped office located in Prague 2, with a view of Prague Castle

Office Location(s): ItalskΓ‘ 69, Churchill 2, Praha 2, 12000, Czech Republic

Geographic Context:

  • The office is located in the Vinohrady district of Prague, known for its vibrant atmosphere and numerous cafes, restaurants, and shops
  • Prague is the capital and largest city of the Czech Republic, offering a high quality of life and numerous cultural attractions
  • The office is easily accessible by public transportation, with several tram and bus stops nearby

Work Schedule: Standard working hours (Monday-Friday, 8:00 AM - 5:00 PM) with occasional remote work opportunities

ASSUMPTION: The office location and work environment are likely to appeal to candidates who enjoy working in a modern, dynamic setting with easy access to urban amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • In-depth interview with the hiring manager and/or team members
  • Final interview with the department head or director

Key Assessment Areas:

  • Product marketing skills and experience
  • Familiarity with poker terminology and market trends
  • Analytical and problem-solving skills
  • Communication and copywriting skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Demonstrate your understanding of poker terminology and market trends in your application materials
  • Prepare examples of your copywriting and editing work to showcase your communication skills

ATS Keywords: Product marketing, poker, betting, casino, customer feedback, market trends, data analysis, copywriting, editing

ASSUMPTION: The application process for this role is likely to be competitive, and candidates should take care to tailor their application materials to the specific requirements of the role.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Customer relationship management (CRM) software (e.g., Salesforce, HubSpot)
  • Data analysis tools (e.g., Google Analytics, Tableau)
  • Content management systems (CMS) (e.g., WordPress, Drupal)

ASSUMPTION: Familiarity with these tools and technologies is likely to be beneficial for candidates applying for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Entertainment and customer experience
  • Innovation and continuous improvement
  • Collaboration and teamwork
  • Integrity and responsibility

Work Style:

  • Dynamic and fast-paced work environment
  • Strong focus on data-driven decision-making
  • Collaborative and supportive team culture
  • Opportunities for professional growth and development

Self-Assessment Questions:

  • Do you have a strong understanding of poker terminology and market trends?
  • Are you comfortable working in a dynamic and fast-paced environment?
  • Do you have strong analytical and problem-solving skills?
  • Are you a strong communicator with excellent copywriting and editing skills?

ASSUMPTION: Candidates who are passionate about the betting and gaming industry, have strong analytical skills, and enjoy working in a dynamic and collaborative environment are likely to be a good fit for this role.

⚠️ Potential Challenges

  • The role may require working with sensitive customer data and maintaining strict confidentiality
  • The work may involve dealing with difficult or upset customers, requiring strong communication and conflict resolution skills
  • The role may require occasional travel to other FEG offices or industry events
  • The work may involve irregular hours, including evenings and weekends, to accommodate customer needs and market trends

ASSUMPTION: Candidates should be prepared to address these potential challenges in their application materials and interviews.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Product Marketing Manager or Product Marketing Specialist role in the entertainment or betting industry
  • However, this role may have a stronger focus on data analysis and customer feedback than similar roles in other industries
  • Career progression in this role may involve moving into a senior or management position within the product marketing team or expanding into other areas of the business

ASSUMPTION: Candidates should research similar roles in the entertainment and betting industry to better understand the requirements and expectations of this role.

πŸ“ Sample Projects

  • Developing and implementing a customer feedback analysis system to inform product development and improvements
  • Conducting market research and analysis to identify trends and opportunities in the betting and gaming industry
  • Creating and executing marketing campaigns to promote new products or features to customers

ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects in their application materials and interviews.

❓ Key Questions to Ask During Interview

  • What are the biggest challenges facing the product marketing team in the next 6-12 months?
  • How does this role contribute to the company's overall strategy and goals?
  • What opportunities are there for professional growth and development within the product marketing team or the company as a whole?
  • How does the company support work-life balance for its employees?
  • What is the company's approach to innovation and continuous improvement in the product marketing function?

ASSUMPTION: Candidates should prepare thoughtful and insightful questions to ask during their interviews to demonstrate their interest in the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills, with a focus on your familiarity with poker terminology and market trends
  • Prepare examples of your copywriting and editing work to showcase your communication skills
  • Prepare for your interviews by researching the company and the betting and gaming industry, and by practicing your responses to common interview questions
  • Follow up with the hiring manager or HR department after your interview to express your interest in the role and to ask any remaining questions

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.