Referent / PR Manager – Interne Unternehmenskommunikation & Events (m/w/d)

📌 Core Information

🔹 Job Title: Referent / PR Manager – Interne Unternehmenskommunikation & Events (m/w/d)

🔹 Company: Friedrich PICARD GmbH & Co. KG

🔹 Location: Bochum, North Rhine-Westphalia, Germany

🔹 Job Type: Full-Time, Hybrid (3 office days per week)

🔹 Date Posted: 2025-07-30

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: On-site with hybrid option

🚀 Job Overview

Key aspects of this role include:

• Managing and shaping internal communication flow within the company
• Planning and executing internal events
• Ensuring effective communication during change processes
• Collaborating with various departments to gather relevant content
• Developing and maintaining the company's intranet platform (SharePoint)

ASSUMPTION: This role requires a strong communicator with excellent organizational skills and the ability to work independently. Experience in internal communication and familiarity with SharePoint are essential.

📋 Key Responsibilities

✅ Manage and shape the internal communication flow within the company

✅ Plan and execute internal events, such as kick-offs and jubilees

✅ Ensure effective communication during change processes

✅ Collaborate with departments to gather relevant content for the intranet platform

✅ Develop and maintain the company's intranet platform (SharePoint), including theming and technical updates

✅ Look beyond the intranet's current scope and develop it further thematically and technically

ASSUMPTION: This role involves a mix of strategic planning, creative content development, and technical maintenance. Strong communication, organizational, and problem-solving skills are required.

🎯 Required Qualifications

Education: Completed degree in communication, media studies, journalism, or a related field

Experience: Proven experience in internal communication, ideally on the agency or corporate side

Required Skills:

• Excellent communication skills, both written and verbal
• Strong organizational skills and the ability to work independently
• Familiarity with SharePoint or similar intranet software
• Experience in event planning
• Ability to conduct interviews and create engaging content
• Fluency in German (C1 level or equivalent)

Preferred Skills:

• Experience with change management
• Fluency in English (B2 level or equivalent)
• Knowledge of the wholesale industry

ASSUMPTION: Candidates with a strong academic background in communication or a related field, along with relevant work experience, will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (gross), depending on experience and qualifications

Benefits:

• 30 vacation days
• Flexible working hours and home office option (2 days per week)
• Modern office equipment
• Structured onboarding process
• In-house training opportunities (e.g., English or Excel courses)
• Health management, including ergonomic workplace consultation
• Company restaurant with fresh, bio-quality meals
• Internal fitness studio with qualified trainers and weekly courses
• Regular company events
• Sport and prevention offers through OASE Health & Sports Club, FitX, and Gymondo
• Helle Büroräume mit zahlreichen Kunstinstallationen und lichtdurchflutetem Lager

Working Hours: Full-time (40 hours per week), with flexible working hours and a hybrid work arrangement (3 office days per week)

ASSUMPTION: The salary range is estimated based on industry standards for mid-level communication roles in Germany. Benefits are comprehensive and reflect the company's commitment to employee well-being and work-life balance.

📌 Applicant Insights

🔍 Company Context

Industry: Friedrich PICARD GmbH & Co. KG is a leading distributor of rolling bearings and linear technology in Europe, with over 100 years of experience. They supply premium products exclusively to the specialist trade.

Company Size: The company has 201-500 employees, providing a mid-sized work environment with opportunities for growth and collaboration.

Founded: The company was founded in 1922 and is headquartered in Bochum, Germany.

Company Description:

• PICARD is one of the largest distributors of rolling bearings and linear technology in Europe
• The company carries over 55,000 items, covering rolling bearings, plain bearings, linear technology, V-belts, seals, and accessories
• PICARD stocks premium brands such as Schaeffler, Timken, JTEKT, NSK, SKF, NTN, and NACHI, as well as high-quality alternative brands
• The company offers efficient logistics, with orders received by 7 pm (CET) shipped on the same day
• PICARD is committed to quality assurance, responsible corporate governance, and sustainability

Company Specialties:

• Rolling bearings
• Linear technology
• V-belts
• Seals
• Logistics

Company Website: www.picard.de

ASSUMPTION: PICARD's extensive product range, commitment to quality, and focus on sustainability make it an attractive employer in the wholesale industry.

📊 Role Analysis

Career Level: This role is suitable for mid-level communication professionals with 2-5 years of experience in internal communication.

Reporting Structure: The Referent / PR Manager – Interne Unternehmenskommunikation & Events (m/w/d) reports directly to the Head of HR, Sarah Psczolla.

Work Arrangement: The role follows a hybrid work arrangement, with 3 office days per week and 2 remote days.

Growth Opportunities:

• Expanding the intranet platform's scope and functionality
• Taking on additional responsibilities in the event planning or change management aspects of the role
• Developing expertise in the wholesale industry and related products

ASSUMPTION: This role offers opportunities for professional growth and development within the company.

🌍 Location & Work Environment

Office Type: Modern office with numerous art installations and a light-filled warehouse

Office Location(s): Dietrich-Benking-Straße 78, Bochum, NRW 44805, DE

Geographic Context:

• Bochum is located in the Ruhr district of North Rhine-Westphalia, Germany
• The city offers a mix of urban and industrial environments, with a population of around 360,000 people
• Bochum is well-connected by road, rail, and public transportation

Work Schedule: Full-time (40 hours per week), with flexible working hours and a hybrid work arrangement (3 office days per week)

ASSUMPTION: The hybrid work arrangement and flexible working hours provide a good work-life balance for employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the company's recruitment portal
• Phone or video screening with the HR department
• On-site or virtual interview with the hiring manager, Sarah Psczolla
• Final decision and job offer

Key Assessment Areas:

• Communication skills and ability to create engaging content
• Organizational skills and ability to work independently
• Familiarity with SharePoint or similar intranet software
• Event planning experience
• Cultural fit with the company and team

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of the wholesale industry and PICARD's product range
• Prepare examples of your previous work, such as intranet content or event planning projects
• Follow up with the HR department after submitting your application

ATS Keywords: Internal communication, event planning, SharePoint, intranet, change management, wholesale industry, German language skills

ASSUMPTION: The application process is straightforward and focused on assessing the candidate's communication skills, organizational abilities, and cultural fit.

🛠️ Tools & Technologies

• SharePoint (intranet platform)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Event planning software (e.g., Eventbrite, Cvent)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Quality and sustainability
• Responsible corporate governance
• Collaboration and fair relationships
• Sustainable success for employees, customers, suppliers, and business partners

Work Style:

• Collaborative and team-oriented
• Results-driven and proactive
• Adaptable and open to change
• Creative and innovative

Self-Assessment Questions:

• Do I align with PICARD's commitment to quality and sustainability?
• Am I comfortable working in a hybrid environment with 3 office days per week?
• Do I have the necessary communication, organizational, and technical skills to succeed in this role?

ASSUMPTION: Candidates who share PICARD's values and are comfortable working in a hybrid environment will be well-suited for this role.

⚠️ Potential Challenges

• Managing multiple priorities and deadlines
• Adapting to change processes and communicating effectively during uncertainty
• Balancing remote work and on-site collaboration in a hybrid work arrangement
• Navigating a mid-sized company structure and building relationships with various departments

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a proactive approach to problem-solving.

📈 Similar Roles Comparison

• Compared to external communication roles, this position focuses more on internal stakeholders and less on external audiences
• In the wholesale industry, internal communication plays a crucial role in maintaining strong relationships with customers and suppliers
• Career progression may involve moving into a more senior communication role or specializing in a specific aspect of internal communication

ASSUMPTION: Understanding the unique aspects of internal communication in the wholesale industry will help candidates succeed in this role.

📝 Sample Projects

• Developing and implementing a new intranet structure to improve navigation and user experience
• Planning and executing a company-wide event to celebrate a significant milestone or achievement
• Creating and distributing engaging content to employees during a major organizational change

ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives the Referent / PR Manager – Interne Unternehmenskommunikation & Events (m/w/d) may undertake.

❓ Key Questions to Ask During Interview

• Can you describe the company's intranet platform and how it is currently used?
• How does the role fit into the company's overall communication strategy?
• What are the most significant internal communication challenges facing the company, and how can this role address them?
• What opportunities are there for professional growth and development within the company?
• How does the hybrid work arrangement support work-life balance, and what resources are available to employees?

ASSUMPTION: Asking these questions will help candidates better understand the role, the company, and the work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the company's recruitment portal
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of your previous work, such as intranet content or event planning projects
• Follow up with the HR department after submitting your application
• Prepare for interviews by researching the company, its industry, and the role's requirements

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.