📌 Core Information
🔹 Job Title: Regional Brand Manager
🔹 Company: Live Nation
🔹 Location: Atlanta, GA, USA
🔹 Job Type: Full-Time
🔹 Category: Entertainment Providers
🔹 Date Posted: 2025-07-28
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading regional and national sponsorship activations and venue deliverables
- Ensuring flawless program delivery and superior client service
- Overseeing legal contract process, financial documents, and budget management
- Developing deep market expertise within the assigned region
- Fostering strong relationships with executives, venue staff, clients, and seasonal employees
ASSUMPTION: This role requires a high level of organization, communication, and client management skills. The ideal candidate will have experience in brand management, client service, or a related field and a passion for music.
📋 Key Responsibilities
✅ Lead execution of regional and national sponsorship activations and venue deliverables
✅ Ensure flawless program delivery and superior client service
✅ Oversee legal contract process, financial documents, and budget management
✅ Develop deep market expertise within the assigned region
✅ Foster strong relationships with executives, venue staff, clients, and seasonal employees
✅ Collaborate with counterparts nationwide to expand knowledge base and share best practices
ASSUMPTION: The role involves managing multiple projects simultaneously and working under pressure to meet deadlines.
🎯 Required Qualifications
Education: Bachelor’s Degree
Experience: 2+ years direct experience in brand management, client service, media or entertainment, and/or marketing consulting, sales, advertising or activation agencies
Required Skills:
- Diligent with client follow-up and relationship building
- Proactive, collaborative, and organized working style
- Superior project management skills with keen attention to detail
- Excellent communication skills – written, verbal, and presentation
- Strong problem-solving skills and ability to adapt and pivot to new business needs
- Proficient in Microsoft Suite (Word, Excel, and PowerPoint)
- Strong passion for music, including knowledge of current/relevant artists and industry trends
Preferred Skills:
- Salesforce, social media, Asana, Airtable, and graphic design experience
ASSUMPTION: Candidates with experience in the entertainment industry or a related field may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $60,000 - $80,000 per year (based on industry standards for the role, experience level, and location)
Benefits:
- Medical, vision, dental, and mental health benefits
- Free concert tickets
- Generous paid time off
- 401(k) program with company match
- Stock reimbursement program
- New parent programs
- Career development programs
- Tuition reimbursement and student loan repayment
- Volunteer time off
- Crowdfunding match
Working Hours: Full-time, with flexible scheduling as needed for events
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Live Nation is a leading global live entertainment company, comprised of global market leaders Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship.
Company Size: 10,001+ employees
Founded: 2005
Company Description:
- Live Nation produces more concerts, sells more tickets, and connects more brands to music than anyone else in the world.
- The company offers exciting opportunities across every discipline, with business operations and corporate functions across major divisions.
- Live Nation is recognized as a great place to work, offering generous benefits and perks to its global workforce.
Company Specialties:
- Concerts
- Festivals
- Ticketing
- Sponsorship
- Artist Management
- Live Events
Company Website: livenationentertainment.com
ASSUMPTION: Live Nation's large size and global presence offer opportunities for career growth and exposure to diverse projects.
📊 Role Analysis
Career Level: Mid-level, with potential for growth and advancement within the company
Reporting Structure: This role reports directly to the Regional Vice President of Media & Sponsorship
Work Arrangement: On-site, with potential for remote work during events or as needed
Growth Opportunities:
- Expanding market expertise and taking on additional responsibilities
- Transitioning to a leadership role within the company
- Exploring opportunities within other divisions of Live Nation
ASSUMPTION: The regional focus of this role provides opportunities for career growth and advancement within the company.
🌍 Location & Work Environment
Office Type: Live Nation's Atlanta office is located in the Midtown area, offering a vibrant and dynamic work environment
Office Location(s): 359 E Paces Ferry Rd NE, #4, Atlanta, GA 30305, USA
Geographic Context:
- Atlanta is a major hub for the music industry, offering numerous opportunities for networking and professional development
- The city is known for its diverse cultural scene, with a wide range of entertainment options
- Atlanta's climate is generally mild, with warm summers and mild winters
Work Schedule: Full-time, with flexible scheduling as needed for events
ASSUMPTION: The Atlanta location offers a dynamic and vibrant work environment, with numerous opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with a member of the HR team
- In-depth interview with the hiring manager and/or other team members
- Final interview with the Regional Vice President of Media & Sponsorship
Key Assessment Areas:
- Communication and presentation skills
- Problem-solving and critical thinking
li>Industry knowledge and passion for music
- Client management and relationship-building skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare examples of your project management, client management, and problem-solving skills
- Research Live Nation's company culture and be prepared to discuss how your values align with the company's
ATS Keywords: Brand Management, Client Service, Media, Entertainment, Marketing Consulting, Sales, Advertising, Activation Agencies, Project Management, Communication, Problem Solving, Microsoft Suite, Salesforce, Social Media, Graphic Design, Music Knowledge
ASSUMPTION: The interview process for this role may involve multiple rounds of interviews, with a focus on assessing the candidate's communication, problem-solving, and client management skills.
🛠️ Tools & Technologies
- Microsoft Suite (Word, Excel, PowerPoint)
- Salesforce
- Social media platforms
- Asana or other project management tools
- Graphic design software (e.g., Adobe Creative Suite)
ASSUMPTION: The required tools and technologies for this role may vary depending on the specific needs of the assigned region and clients.
👔 Cultural Fit Considerations
Company Values:
- Passion for music and live events
- Collaboration and teamwork
- Innovation and creativity
- Customer focus and excellence
- Integrity and respect
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Results-driven and focused on delivering exceptional client service
- Adaptable and able to work in a constantly changing environment
Self-Assessment Questions:
- How do your personal values align with Live Nation's company values?
- How do you handle working in a fast-paced, dynamic environment with multiple priorities and deadlines?
- How do you approach building and maintaining strong relationships with clients and team members?
ASSUMPTION: Live Nation's company culture is fast-paced, collaborative, and focused on delivering exceptional client service. Candidates who thrive in dynamic environments and share Live Nation's passion for music and live events are likely to be a good fit for the company.
⚠️ Potential Challenges
- Managing multiple projects simultaneously and meeting tight deadlines
- Working in a fast-paced, dynamic environment with changing priorities
- Developing deep market expertise within a specific region
- Building and maintaining strong relationships with clients and team members
ASSUMPTION: The regional focus of this role may present unique challenges related to market expertise and client management.
📈 Similar Roles Comparison
- This role differs from other brand management positions in its focus on regional and national sponsorship activations and venue deliverables
- Live Nation's size and global presence offer opportunities for career growth and advancement not available in smaller organizations
- Career paths within Live Nation may include transitions to leadership roles or opportunities within other divisions of the company
ASSUMPTION: The regional focus and global presence of Live Nation set this role apart from similar positions in other organizations.
📝 Sample Projects
- Managing a regional sponsorship activation for a major brand, including venue deliverables, legal contract process, and budget management
- Developing market expertise within the assigned region, including venue staff, existing sponsorship programs, and non-Media & Sponsorship team members
- Optimizing a client's sponsorship package to increase satisfaction and deliver superior results
ASSUMPTION: The regional focus of this role offers opportunities for diverse and challenging projects, with a significant impact on Live Nation's clients and business operations.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- How does this role fit into the broader organization and contribute to Live Nation's overall success?
- What opportunities are there for growth and advancement within the company?
- How does Live Nation support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://livenation.wd1.myworkdayjobs.com/LNExternalSite/job/Atlanta-GA-USA/Regional-Brand-Manager_JR-82293
- Tailor your resume and cover letter to highlight your relevant experience and skills, including any project management, client management, or problem-solving examples
- Prepare for the interview process by researching Live Nation's company culture and values, and practicing your communication and presentation skills
- Follow up with the hiring manager or HR team after the interview to express your interest in the role and reiterate your qualifications
- If selected for the position, be prepared to discuss your availability for onboarding and training
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
