Retail Activation Specialist - Leading Beverage Brand - Dallas, TX

📌 Core Information

🔹 Job Title: Retail Activation Specialist - Leading Beverage Brand - Dallas, TX

🔹 Company: Greenhouse Agency

🔹 Location: Dallas, TX

🔹 Job Type: Full-time

🔹 Category: Sales & Marketing

🔹 Date Posted: July 3, 2025

🔹 Experience Level: Entry-level

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Maintaining beverage merchandising products in retail stores
• Executing promotional activities to drive consumer engagement and sales growth
• Selling and merchandising incremental cases on displays to grow retail floor space
• Collaborating with diverse teams to achieve commercial goals
• Acting as a passionate brand ambassador

ASSUMPTION: This role requires a balance of strategic planning, physical execution, and customer interaction. It's ideal for someone who enjoys working independently and collaborating with teams to achieve common goals.

📋 Key Responsibilities

✅ Maintain beverage merchandising products in retail stores, including lifting/carrying cases, building displays, and product placement

✅ Execute promotional activities to drive consumer engagement and sales growth, such as setting up POS, gaining new facings, and closing out of stocks

✅ Sell and merchandise incremental cases on displays to grow retail floor space and gain market share

✅ Collaborate with extended sales and brand teams to develop and maintain effective working relationships

✅ Travel out of state as required to execute territory coverage plans

ASSUMPTION: This role involves a significant amount of physical work, including lifting heavy cases and building displays. It also requires strong communication skills and the ability to work effectively with diverse teams.

🎯 Required Qualifications

Education: High school diploma or equivalent required

Experience: No formal experience required, but relevant work experience (e.g., retail, sales, or customer service) is a plus

Required Skills:

• Valid Driver’s License and reliable vehicle
• Ability to lift/carry cases in excess of 40 lbs and build displays on your own
• Strong customer service skills
• Results-driven and customer-focused mentality with a collaborative attitude
• Ability to be a passionate and enthusiastic brand ambassador
• Adept at networking, selling, and interacting with diverse groups of people
• Ability to develop and maintain effective working relationships with extended sales and brand teams
• Ability to get things done by leveraging opportunities against multiple resources

Preferred Skills:

• Previous experience in retail, sales, or customer service
• Fluency in Spanish

ASSUMPTION: While no formal experience is required, candidates with relevant work experience in retail, sales, or customer service may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: $50,000.00 - $55,000.00 annually

Benefits:

• Auto Allowance: $600 monthly
• Communication Allowance: $75 bi-monthly
• Wellness Benefit: $50 monthly
• Health Insurance
• Unlimited Paid Time Off

Working Hours: 40 hours per week, with flexible hours to meet outlet/bottler needs, including early mornings and weekends

ASSUMPTION: The salary range provided is based on industry standards for entry-level retail activation specialist roles in the Dallas, TX area. Benefits are subject to change and may be subject to employee eligibility requirements.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: 1,001-5,000 employees

Founded: 2021 (as per LinkedIn profile)

Company Description:

• Greenhouse Agency is an integrated creative engagement agency that cultivates and grows quantifiable, results-driven creativity
• Their mission is to grow brands forward by applying art and science to creative brand engagements
• They offer a dynamic, hybrid, and inclusive work environment with opportunities for growth and advancement

Company Specialties:

• Sales
• Merchandising
• Promotions
• Marketing

Company Website: www.wearegreenhouse.com

ASSUMPTION: Greenhouse Agency is a growing agency with a focus on cultivating and growing brands through creative brand engagements. They offer a dynamic work environment with opportunities for growth and advancement.

📊 Role Analysis

Career Level: Entry-level

Reporting Structure: This role reports directly to the Field Sales Manager

Work Arrangement: This is an on-site role with flexible hours to meet outlet/bottler needs, including early mornings and weekends

Growth Opportunities:

• Potential for career advancement within the company
• Opportunities to work with globally recognized brands
• Chance to develop leadership skills and gain experience in a dynamic work environment

ASSUMPTION: This role offers opportunities for growth and advancement within the company. Candidates should be eager to learn and take on new challenges as they arise.

🌍 Location & Work Environment

Office Type: On-site

Office Location(s): Dallas, TX

Geographic Context:

• Dallas is the fourth most populous city in the United States and the largest city in the state of Texas
• The city is known for its diverse economy, with major industries including defense, energy, healthcare, and logistics
• Dallas offers a variety of cultural and recreational opportunities, including museums, parks, and sports teams

Work Schedule: 40 hours per week, with flexible hours to meet outlet/bottler needs, including early mornings and weekends

ASSUMPTION: Dallas offers a diverse and dynamic work environment with a variety of cultural and recreational opportunities. The flexible work schedule allows for a good work-life balance.

💼 Interview & Application Insights

Typical Process:

• Complete the quick application
• 30-minute video meeting with the hiring team (must be on camera)

Key Assessment Areas:

• Customer service skills
• Sales and merchandising abilities
• Collaboration and teamwork
• Physical capabilities (lifting/carrying cases, building displays)

Application Tips:

• Highlight any relevant work experience in retail, sales, or customer service
• Demonstrate your enthusiasm for the brand and your ability to act as a brand ambassador
• Showcase your ability to work effectively with diverse teams

ATS Keywords: Retail Activation, Beverage Brand, Sales, Merchandising, Customer Service, Brand Ambassador, Collaboration, Teamwork, Physical Execution

ASSUMPTION: The interview process for this role is designed to assess the candidate's customer service skills, sales and merchandising abilities, collaboration and teamwork, and physical capabilities. Candidates should be prepared to demonstrate their enthusiasm for the brand and their ability to act as a brand ambassador.

🛠️ Tools & Technologies

• Repsly (for recording account calls and working hours)
• Communication tools (e.g., email, phone, video conferencing)

ASSUMPTION: This role requires the use of Repsly for recording account calls and working hours, as well as communication tools for collaboration with extended sales and brand teams.

👔 Cultural Fit Considerations

Company Values:

• Cultivate
• Grow
• Innovate
• Collaborate
• Exceed

Work Style:

• Dynamic
• Hybrid
• Inclusive
• Results-driven

Self-Assessment Questions:

• Do you have a valid Driver’s License and reliable vehicle?
• Are you able to lift/carry cases in excess of 40 lbs and build displays on your own?
• Do you have strong customer service skills and a collaborative attitude?
• Are you able to work flexible hours, including early mornings and weekends?

ASSUMPTION: Greenhouse Agency values candidates who are able to cultivate and grow brands through creative brand engagements, collaborate effectively with diverse teams, and exceed commercial goals. Candidates should be results-driven, dynamic, and able to work effectively in a hybrid and inclusive work environment.

⚠️ Potential Challenges

• Physical demands of the role, including lifting/carrying cases and building displays
• Flexible work hours, including early mornings and weekends
• Travel out of state as required to execute territory coverage plans
• Working effectively with diverse teams to achieve commercial goals

ASSUMPTION: This role involves a significant amount of physical work, flexible work hours, and travel out of state as required. Candidates should be comfortable with these demands and able to work effectively with diverse teams to achieve commercial goals.

📈 Similar Roles Comparison

• This role is similar to a retail sales representative or merchandiser, but with a focus on beverage brands and promotional activities
• It requires a combination of strategic planning, physical execution, and customer interaction
• Career paths may include advancement within the company or transition to related roles in sales, marketing, or brand management

ASSUMPTION: This role is similar to a retail sales representative or merchandiser, but with a focus on beverage brands and promotional activities. It requires a combination of strategic planning, physical execution, and customer interaction. Career paths may include advancement within the company or transition to related roles in sales, marketing, or brand management.

📝 Sample Projects

• Executing a new display to gain market share and brand availability in outlets
• Gaining new facings for assigned brands to grow market share and case volume
• Closing out of stocks for brand(s) in accounts via incremental salesfloor displays

ASSUMPTION: These sample projects demonstrate the key responsibilities of the retail activation specialist role, including executing promotional activities to drive consumer engagement and sales growth.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role fit into the overall sales and marketing strategy for the brand?
• What opportunities are there for growth and advancement within the company?
• How does the company support work-life balance for employees?
• What is the company culture like, and how does this role contribute to it?

ASSUMPTION: These key questions help candidates understand the priorities, fit, growth opportunities, work-life balance, and culture of the company and role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Customize your resume to highlight relevant skills and experiences for this role
• Prepare a cover letter explaining your interest in the role and how your skills and experiences make you a strong fit
• Follow up with the hiring team one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.