📌 Core Information
🔹 Job Title: Retail Brand Specialist
🔹 Company: Nike
🔹 Location: Beaverton, Oregon, United States
🔹 Job Type: Full-Time
🔹 Category: Retail, Marketing
🔹 Date Posted: 2025-07-28
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Planning and executing Nike's seasonal initiatives and retail marketing plans
- Supporting product ordering, event logistics, and project coordination
- Collaborating with cross-functional teams, including Visual Merchandising, Brand Management, and Store Business partners
- Working in a dynamic, fast-paced environment with a team-first energy and optimism
ASSUMPTION: This role requires a strong understanding of retail marketing, digital marketing, and data analysis, as well as excellent organizational and communication skills.
📋 Key Responsibilities
✅ Develop and communicate retail marketing plans, briefs, and project tracking tools
✅ Assist in seasonal product ordering and event logistics
✅ Coordinate with planning & operations partners and external agency partners
✅ Travel up to 25% of the time to support retail marketing initiatives
ASSUMPTION: This role may require working on weekends or evenings to support retail events and initiatives.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, related field, or equivalent combination of education, training, and experience.
Experience: 2+ years of marketing or retail experience, preferably within Small-Large Fleet or vertical retail environments
Required Skills:
- Strong understanding of digital marketing, reporting, and data analysis
- Passion for marketing, storytelling, and collaboration
- Strong attention to detail, curiosity, and willingness to learn and adapt
- Excellent organizational, communication, and multitasking skills
- Proven ability to problem-solve, pivot quickly, and drive team success
- Passion for the Athlete, Sport, Culture, and delivering results with humility and humor
Preferred Skills:
- Experience with event logistics and project coordination
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, experience with retail marketing or a related field is highly preferred for this role.
💰 Compensation & Benefits
Salary Range: $55,000 - $75,000 per year (Based on industry standards for a Marketing Specialist role with 2-5 years of experience in the Beaverton, OR area)
Benefits:
- Medical, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on Nike products
- Tuition assistance and professional development opportunities
Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility to work evenings and weekends as needed
ASSUMPTION: Salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Footwear Manufacturing
Company Size: 10,001+ employees
Founded: 1964
Company Description:
- Nike is committed to redefining the future of sport through a comprehensive approach to environmental sustainability
- The company offers a wide range of footwear, apparel, and equipment for various sports and athletic activities
- Nike is known for its innovative products, marketing campaigns, and sponsorships of high-profile athletes and sporting events
Company Specialties:
- Footwear design and manufacturing
- Apparel design and manufacturing
- Sports equipment and accessories
- Retail marketing and management
Company Website: Nike.com
ASSUMPTION: Nike's commitment to sustainability is a key aspect of its brand and company culture.
📊 Role Analysis
Career Level: Mid-level Marketing Specialist
Reporting Structure: Reports directly to the Retail Marketing Director
Work Arrangement: On-site, with up to 25% travel required
Growth Opportunities:
- Potential advancement to a Retail Marketing Manager role
- Expansion of responsibilities based on performance and company needs
- Opportunities to work on high-profile projects and events
ASSUMPTION: This role offers opportunities for career growth within Nike's marketing department.
🌍 Location & Work Environment
Office Type: Corporate headquarters
Office Location(s): Beaverton, Oregon
Geographic Context:
- Beaverton is a suburb of Portland, Oregon, with a population of approximately 97,000
- The area offers a mix of urban and outdoor recreational opportunities
- Beaverton has a humid continental climate, with mild winters and warm, dry summers
Work Schedule: Full-time, with flexibility to work evenings and weekends as needed
ASSUMPTION: The work environment at Nike's headquarters is fast-paced, collaborative, and focused on innovation and results.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the hiring manager
- In-person or virtual interview with the hiring manager and cross-functional team members
- Final interview with the Retail Marketing Director
Key Assessment Areas:
- Marketing and retail experience
- Digital marketing and data analysis skills
- Organizational and communication skills
- Problem-solving and adaptability
- Cultural fit and passion for Nike's brand and values
Application Tips:
- Highlight relevant marketing and retail experience in your resume and cover letter
- Demonstrate your understanding of Nike's brand and commitment to sustainability in your application materials
- Prepare examples of your marketing and project coordination skills for the interview
- Research Nike's recent marketing campaigns and be prepared to discuss them during the interview
ATS Keywords: Marketing, Retail, Digital Marketing, Data Analysis, Collaboration, Organizational Skills, Communication, Multitasking, Problem-Solving, Attention to Detail, Curiosity, Adaptability, Passion for Sport, Storytelling, Teamwork, Event Logistics
ASSUMPTION: Nike's application process is competitive, and candidates should be prepared to demonstrate their skills and passion for the brand throughout the interview process.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Data analysis tools (e.g., Google Analytics, Tableau)
- Marketing automation tools (e.g., Mailchimp, Hootsuite)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the team's needs and preferences.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer focus
- Integrity
- Inclusion
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on results and continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you passionate about Nike's brand and commitment to sustainability?
- Do you have strong organizational and communication skills, with a proven ability to problem-solve and adapt?
ASSUMPTION: Candidates who are passionate about Nike's brand, values, and commitment to sustainability are likely to be a strong fit for this role.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment with tight deadlines
- Managing multiple projects and priorities simultaneously
- Travel requirements up to 25% of the time
- Working evenings and weekends as needed to support retail events and initiatives
ASSUMPTION: While this role offers many opportunities for growth and development, it also requires a high level of adaptability, organization, and commitment to meeting deadlines.
📈 Similar Roles Comparison
- Retail Marketing Specialist (Nike) vs. Marketing Coordinator (Adidas): Both roles focus on retail marketing, but the Nike role may offer more opportunities for growth and collaboration with cross-functional teams
- Retail Marketing Specialist (Nike) vs. Marketing Manager (Lululemon): The Lululemon role may offer more strategic responsibilities and a focus on brand management, while the Nike role is more focused on retail execution and project coordination
ASSUMPTION: The specific responsibilities and requirements of similar roles may vary depending on the company and industry.
📝 Sample Projects
- Developing and executing a marketing plan for a new product launch
- Coordinating a retail event or promotion, including logistics, vendor management, and on-site support
- Analyzing sales data and consumer behavior to inform marketing strategies and improve retail performance
ASSUMPTION: The specific projects and responsibilities of this role may vary depending on the team's needs and priorities.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role support Nike's commitment to sustainability and environmental responsibility?
- What opportunities are there for growth and development within the marketing department?
- How does this role collaborate with cross-functional teams, such as Visual Merchandising and Brand Management?
- What is the typical work-life balance for someone in this role?
ASSUMPTION: Asking thoughtful, informed questions during the interview process can help demonstrate your interest in the role and commitment to Nike's brand and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing and retail experience
- Prepare examples of your marketing and project coordination skills for the interview
- Research Nike's recent marketing campaigns and be prepared to discuss them during the interview
- Follow up with the hiring manager after the interview to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
