S

Retail Marketing Intern

Sacramento Kings
Full-time
On-site
Sacramento, Kentucky, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Retail Marketing Intern

πŸ”Ή Company: Sacramento Kings

πŸ”Ή Location: Sacramento, CA

πŸ”Ή Job Type: Part-Time, Intern

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: August 7, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Executing marketing and media campaigns for retail products
  • Assisting with partnered brand activations and deliverables
  • Planning and executing retail events and merchandise releases
  • Contributing innovative content ideas to enhance brand storytelling
  • Collaborating with various departments to drive engagement and revenue

ASSUMPTION: This role is ideal for students pursuing degrees in Business, Marketing, Communications, or related fields, seeking practical experience in retail marketing and sports entertainment.

πŸ“‹ Key Responsibilities

βœ… Effectively work with the creative department to execute retail marketing and media campaigns

βœ… Assist with partnered brand deliverables and activations, including printed collateral, email construction, and content promotion

βœ… Assist in the development, planning, and execution of retail events and merchandise releases

βœ… Support targeted retail email campaigns to drive awareness and revenue

βœ… Proactively assist with Retail Marketing and Creative Services projects for internal clients

βœ… Support the development, planning, and execution of marketing promotions on social platforms

βœ… Contribute innovative content ideas that elevate brand storytelling and enhance retail campaign performance across digital platforms

βœ… Stay current on retail, social, and content trends to bring forward fresh, creative strategies that drive engagement and revenue

βœ… Collaborate with the Team Store operations team to ensure branding is up to date in all store locations and creative deadlines are met

βœ… Assist with creative and copy requests for the eComm storefront

βœ… Anticipate hurdles, solve problems, and offer solutions

βœ… Build and maintain collaborative relationships with all departments

βœ… Perform additional duties as assigned by the Manager, Retail Marketing

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to multitask in a fast-paced environment.

🎯 Required Qualifications

Education: Currently enrolled in college or have graduated within the last 12 months

Experience: No prior experience required

Required Skills:

  • Strong writing and proofing skills
  • Detail-oriented with the ability to multi-task and adapt quickly
  • Demonstrated ability to think creatively about solutions to complex problems
  • Desire for continued learning and development
  • Knowledge of Microsoft Word, Excel, PowerPoint, and Outlook
  • Highly organized with the ability to prioritize time-sensitive assignments
  • Passion for the sports and entertainment industry

Preferred Skills:

  • Previous experience using project management software

ASSUMPTION: While not required, previous experience in marketing, retail, or a related field may be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $16.50 per hour

Benefits:

  • California Paid Sick Leave
  • Discounts on Sacramento Kings merchandise
  • Free parking

Working Hours: Up to 25 hours per week, including some nights and weekends

ASSUMPTION: The salary range provided is based on industry standards for entry-level marketing internships in the Sacramento area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: The Sacramento Kings are a professional basketball team in the National Basketball Association (NBA), operating in the sports entertainment industry.

Company Size: The Sacramento Kings organization has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for collaboration and growth.

Founded: The Sacramento Kings were founded in 1985 and moved to Sacramento in 1985, with Vivek RanadivΓ© purchasing the team in 2013.

Company Description:

  • The Sacramento Kings are committed to profoundly impacting the Sacramento region on- and off-the-court, with a focus on community development and innovation.
  • The organization is recognized for its technological advancements and sustainability efforts, including the construction of Golden 1 Center – the world's most technologically advanced and sustainable arena.
  • The Sacramento Kings have been recognized for their innovative approach to sports entertainment, including being named Fast Company’s β€œMost Innovative Company in Sports.”

Company Specialties:

  • Professional basketball team operations
  • Community development and engagement
  • Innovative sports entertainment experiences
  • Sustainable and technologically advanced facilities

Company Website: http://www.Kings.com

ASSUMPTION: The Sacramento Kings organization is dedicated to creating a positive impact on the Sacramento community and providing an innovative and engaging experience for fans.

πŸ“Š Role Analysis

Career Level: This role is an entry-level position, ideal for students or recent graduates seeking to gain practical experience in marketing and retail.

Reporting Structure: The Retail Marketing Intern reports directly to the Manager, Retail Marketing.

Work Arrangement: This is an on-site, part-time position, with the opportunity to work up to 25 hours per week, including some nights and weekends.

Growth Opportunities:

  • Gain practical experience in retail marketing and sports entertainment
  • Develop strong relationships with various departments within the organization
  • Potential for full-time employment opportunities upon completion of the internship

ASSUMPTION: This role provides an excellent opportunity for students to gain valuable experience in the sports entertainment industry and develop their marketing skills.

🌍 Location & Work Environment

Office Type: The Sacramento Kings' office is located in downtown Sacramento, CA.

Office Location(s): 500 David J Stern Walk, Sacramento, CA 95814, US

Geographic Context:

  • Sacramento is the capital city of California, with a population of approximately 500,000 people.
  • The city is known for its rich history, vibrant culture, and growing tech industry.
  • Sacramento is home to various professional sports teams, including the Sacramento Kings, Sacramento Republic FC (soccer), and the Sacramento River Cats (baseball).

Work Schedule: The work schedule for this role is flexible, with the opportunity to work up to 25 hours per week, including some nights and weekends.

ASSUMPTION: The downtown Sacramento location provides easy access to various amenities, including restaurants, shops, and public transportation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Submit your application through the provided link
  • Complete an initial screening process
  • Participate in one or more interviews with the hiring manager and/or team members
  • Receive a job offer, if selected

Key Assessment Areas:

  • Writing and communication skills
  • Attention to detail and organizational skills
  • Creativity and problem-solving abilities
  • Passion for the sports and entertainment industry

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Demonstrate your passion for the sports and entertainment industry in your application materials
  • Prepare questions to ask during the interview to showcase your interest in the role and organization

ATS Keywords: Retail Marketing, Intern, Marketing Campaigns, Brand Activations, Event Planning, Content Creation, Social Media Marketing, Creative Thinking, Problem-Solving, Attention to Detail, Organization, Time Management

ASSUMPTION: The application process for this role may involve multiple rounds of interviews and assessments to evaluate candidates' skills and cultural fit.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
  • Project management software (e.g., Asana, Trello, Microsoft Project)
  • Social media platforms (e.g., Facebook, Instagram, Twitter)
  • Email marketing platforms (e.g., Mailchimp, Constant Contact)

ASSUMPTION: Familiarity with these tools and technologies is preferred but not required. Training may be provided as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Community
  • Excellence

Work Style:

  • Collaborative
  • Fast-paced
  • Creative

Self-Assessment Questions:

  • How do you embody the company values of innovation, community, and excellence in your daily life?
  • How do you thrive in a fast-paced, collaborative work environment?
  • Can you provide an example of a creative solution you've developed to address a complex problem?

ASSUMPTION: The Sacramento Kings organization values candidates who are passionate about sports entertainment, committed to community engagement, and dedicated to continuous learning and improvement.

⚠️ Potential Challenges

  • Balancing schoolwork and internship responsibilities
  • Adapting to a fast-paced work environment with tight deadlines
  • Managing multiple projects and priorities simultaneously
  • Working some nights and weekends, as needed

ASSUMPTION: These challenges can be overcome with strong time management skills, effective communication, and a commitment to prioritizing tasks and meeting deadlines.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing internships, this role focuses specifically on retail marketing within the sports entertainment industry
  • This role provides the opportunity to work with a wide range of departments and collaborate on various projects
  • Gaining experience in retail marketing and sports entertainment can lead to a variety of career paths, including brand management, event planning, and marketing strategy

ASSUMPTION: This role offers a unique opportunity to gain practical experience in retail marketing and sports entertainment, with the potential for long-term career growth.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to promote a new merchandise release
  • Assisting with the planning and execution of a retail event, including vendor coordination and on-site support
  • Creating targeted email campaigns to drive awareness and revenue for specific retail products

ASSUMPTION: These sample projects are intended to provide an idea of the types of tasks and responsibilities associated with this role. Actual projects may vary based on the organization's needs and priorities.

❓ Key Questions to Ask During Interview

  • Can you describe a typical day or week in this role?
  • How does this role contribute to the overall success of the Sacramento Kings organization?
  • What opportunities are there for professional development and growth within the organization?
  • How does the Sacramento Kings organization support work-life balance for its employees?
  • What are the most rewarding aspects of working in retail marketing for the Sacramento Kings?

ASSUMPTION: Asking thoughtful and relevant questions during the interview demonstrates your interest in the role and commitment to the organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare for your interview by researching the Sacramento Kings organization and retail marketing trends in the sports entertainment industry
  • Follow up with the hiring manager within one week of your interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.