Retail Sales & Partnerships Manager

📌 Core Information

🔹 Job Title: Retail Sales & Partnerships Manager

🔹 Company: [Fitt Talent Partners]

🔹 Location: United States (Remote)

🔹 Job Type: Full-Time

🔹 Category: Sales & Business Development

🔹 Date Posted: April 3, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: Remote (Telecommute)

🚀 Job Overview

Key aspects of this role include:

• Growing and managing retail strategy for a fast-growing wellness startup
• Developing and executing commercial strategies to drive top-line revenue growth
• Leading sales efforts across multiple channels and managing key partnerships
• Collaborating with cross-functional teams to optimize marketing, sales, and operations
• Securing new key accounts and expanding into new channels

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to thrive in a fast-paced, rapidly changing environment.

📋 Key Responsibilities

✅ Develop and execute commercial strategies to drive profitable top-line revenue and market share growth in the wellness and natural grocer categories

✅ Lead strategic sales leadership across all channels, ensuring cohesive growth and market expansion

✅ Provide strategic direction to the sales team, brokers, and distributors to ensure consistent execution of brand plans across all trade channels

✅ Identify and evaluate new market opportunities, including emerging channels and potential international expansion, to diversify revenue streams and drive strategic growth

✅ Strengthen relationships with key retail partners, brokers, and distributors to expand distribution and improve shelf positioning

✅ Work with the creative and brand team to execute eye-catching marketing campaigns in-store and various OOH/trade marketing to drive velocities in-store

✅ Leverage syndicated data (IRI, Nielsen, SPINS) to track performance, optimize pricing, and report data on a weekly basis to the executive team

✅ Manage trade spend efficiency and ROI to optimize promotional investments and improve profitability

✅ Partner with finance to develop budgets, forecast revenue, and ensure cost-effective commercial initiatives

✅ Work closely with operations and supply chain to align demand planning and inventory strategies with sales growth

✅ Collaborate with the CEO and board on commercial growth plans, ensuring transparency and alignment on strategic priorities

✅ Secure new key accounts and expand into new channels, creating high-branded marketing partnerships in conjunction with the brand team

✅ Prospect and build a pipeline of potential accounts and leads inclusive of retail and ecommerce partners

✅ Train store staff in person or via zoom, demos, and visit stores with products on shelf

✅ Analyze and upsell existing accounts based on customer buying history, suggest related and new products, and explain technical features based on customer-identified needs

✅ Analyze and summarize competitor information and trends to identify new sales opportunities

✅ Travel as needed to meet with clients, attend and host industry events (e.g., Expo West), and nurture relationships

ASSUMPTION: This role requires a strong sales background, excellent communication skills, and the ability to manage multiple priorities and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field; MBA preferred

Experience: 3-5 years of progressively responsible sales experience in the consumer goods, beauty, or wellness industry

Required Skills:

• Proven track record of driving sales growth, especially within natural and beauty
• Strong leadership skills with a history of managing high-performing sales teams
• Excellent communication, negotiation, and presentation abilities
• Strategic thinker with the ability to translate insights into actionable plans
• Entrepreneurial spirit and a passion for contributing to a fast-paced environment
• Willingness to adapt, learn, and thrive in a rapidly changing industry
• Availability for travel as required

Preferred Skills:

• Experience with syndicated data (IRI, Nielsen, SPINS)
• Background in retail or wholesale distribution
• Familiarity with the wellness and natural grocer categories

ASSUMPTION: Candidates with experience in the wellness or natural grocer categories may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (Based on industry standards for mid-senior level sales roles in the United States)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Flexible work arrangements
• Professional development opportunities

Working Hours: Full-time (40 hours per week) with flexibility for remote work

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. Actual compensation may vary based on experience, skills, and other factors.

📌 Applicant Insights

🔍 Company Context

Industry: The wellness industry is projected to reach $7.0 trillion globally by 2025, with herbal remedies being a significant segment.

Company Size: The company is a fast-growing startup with 26 employees, offering a dynamic and agile work environment.

Founded: The company was founded in 2023, focusing on preventative healthcare rooted in herbal medicine.

Company Description:

• Developing herbal remedies for modern health challenges
• Experienced 100x growth in two years and raised over $16M in capital
• Tight-knit, passionate team with a collaborative work environment

Company Specialties:

• Herbal medicine and preventative healthcare
• Fast-growing startup with a focus on innovation and disruption
• Integrated talent solutions and data-driven people decisions

Company Website: https://www.fitt.ai

ASSUMPTION: The company's focus on herbal remedies and preventative healthcare positions it well for growth in the wellness industry.

📊 Role Analysis

Career Level: Mid-Senior level (2-5 years of experience)

Reporting Structure: Reports directly to the VP of Marketing and has a direct line of communication with the Founder & CEO

Work Arrangement: Remote (Telecommute) with flexibility for in-person meetings and events

Growth Opportunities:

• Potential for career advancement as the company grows
• Opportunities to work closely with the executive team and contribute to strategic decision-making
• Chance to gain experience in a fast-paced, rapidly changing industry

ASSUMPTION: This role offers significant growth potential as the company continues to expand and gain market share.

🌍 Location & Work Environment

Office Type: Remote (Telecommute) with flexibility for in-person meetings and events

Office Location(s): United States (Remote)

Geographic Context:

• The United States is the largest market for wellness products, with a growing demand for herbal remedies
• Remote work offers flexibility and the ability to work from anywhere in the United States
• The company's headquarters are in Dubai, with additional offices in South Africa

Work Schedule: Full-time (40 hours per week) with flexibility for remote work

ASSUMPTION: The remote work arrangement allows for greater flexibility and work-life balance, while still enabling collaboration and communication with the team.

💼 Interview & Application Insights

Typical Process:

• Phone or video screening with the hiring manager
• In-depth interview with the VP of Marketing and other team members
• Final interview with the Founder & CEO

Key Assessment Areas:

• Sales experience and track record
• Leadership and communication skills
• Strategic thinking and problem-solving abilities
• Adaptability and cultural fit

Application Tips:

• Highlight specific sales achievements and their impact on revenue growth
• Tailor your resume and cover letter to emphasize relevant experience and skills
• Prepare for behavioral and situational interview questions that focus on sales scenarios
• Research the company and its products to demonstrate your enthusiasm and understanding of the role

ATS Keywords: Sales growth, retail strategy, market expansion, relationship management, marketing campaigns, data analysis, budgeting, collaboration, training, negotiation, communication, leadership, strategic thinking, entrepreneurial spirit, customer acquisition, trend analysis

ASSUMPTION: The interview process will focus on assessing the candidate's sales experience, leadership skills, and cultural fit with the company.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot)
• Sales enablement tools (e.g., Showpad, Seismic)
• Data analysis tools (e.g., Excel, Google Sheets)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and industry standards.

👔 Cultural Fit Considerations

Company Values:

• Innovation and disruption
• Collaboration and teamwork
• Passion for wellness and preventative healthcare

Work Style:

• Fast-paced and dynamic
• Remote-friendly with a focus on results and accountability
• Data-driven and strategic

Self-Assessment Questions:

• Do you thrive in fast-paced, rapidly changing environments?
• Are you passionate about wellness and preventative healthcare?
• Do you have strong leadership skills and the ability to manage multiple priorities?

ASSUMPTION: Candidates who are adaptable, passionate about wellness, and strong leaders will likely be a good fit for the company's culture.

⚠️ Potential Challenges

• Managing multiple priorities and stakeholders in a fast-paced environment
• Adapting to a rapidly changing industry and market
• Securing new key accounts and expanding into new channels
• Balancing remote work and in-person meetings and events

ASSUMPTION: These challenges can be overcome with strong leadership, strategic thinking, and a willingness to adapt and learn.

📈 Similar Roles Comparison

• Retail Sales Manager vs. Retail Sales & Partnerships Manager: The latter role has a broader scope, including strategic sales leadership, market expansion, and new business opportunities
• Business Development Manager vs. Retail Sales & Partnerships Manager: The latter role focuses more on retail strategy and key partnerships, while the former may have a broader scope across various channels and industries
• Career Path: Retail Sales & Partnerships Manager → Senior Retail Sales Manager → Director of Sales → VP of Sales

ASSUMPTION: The Retail Sales & Partnerships Manager role offers a clear career path for growth and advancement within the sales organization.

📝 Sample Projects

• Developing and executing a commercial strategy to drive top-line revenue growth in the wellness and natural grocer categories
• Securing new key accounts and expanding into new channels, such as practitioner, independent, hospitality (hotels), and creating high-branded marketing partnerships
• Analyzing and upselling existing accounts based on customer buying history, suggesting related and new products, and explaining technical features based on customer-identified needs

ASSUMPTION: These sample projects demonstrate the strategic and tactical aspects of the Retail Sales & Partnerships Manager role.

❓ Key Questions to Ask During Interview

• Can you describe the company's growth plans and how this role contributes to them?
• How does the sales team collaborate with other departments, such as marketing, operations, and finance?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company support the professional development and growth of its employees?
• What is the company's approach to work-life balance, especially for remote employees?

ASSUMPTION: These questions will help candidates better understand the role, the company, and its culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Prepare for behavioral and situational interview questions that focus on sales scenarios
• Research the company and its products to demonstrate your enthusiasm and understanding of the role
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.