📌 Core Information
🔹 Job Title: Sales-Marketing Associate
🔹 Company: Neighborhood Health Plan of Rhode Island
🔹 Location: Smithfield, RI
🔹 Job Type: Full-Time
🔹 Category: Professional / Experienced
🔹 Date Posted: May 9, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Community outreach and education on Neighborhood product lines
- Recruitment and retention of members through sales and marketing presentations
- Ensuring compliance with CMS guidelines and company policies
- Collaboration with internal departments and external partners
- Data collection and reporting for marketing and sales activities
ASSUMPTION: This role requires a strong understanding of the local community and excellent communication skills to effectively engage with potential members.
📋 Key Responsibilities
✅ Deliver sales and marketing presentations to consumer groups, social service agencies, churches, schools, and other community events
✅ Coordinate and arrange appointments in potential members' homes for the duals program
✅ Report daily duties and responsibilities to the Marketing Sales Outreach Supervisor
✅ Seek new outreach opportunities for all lines of business
✅ Assist potential members in determining the best Neighborhood product for their needs and educate them on plan features and benefits
✅ Assist with the Medicare Medicaid application process for potential eligible members
✅ Document all activities, including community presentations, sales activities, and potential member leads, in Salesforce
✅ Establish and maintain positive working relationships with facility and site staff, community and provider organizations, and regulatory agencies
✅ Gather data, compile information, prepare reports, and analyze data as it relates to the marketing department
✅ Respond to requests for information from the public and distribute promotional materials
✅ Conduct or assist in market research activities to identify targeted populations and appropriate media for promotional information distribution
✅ Maintain database records and files, including mailing and potential member information
✅ Keep informed and adhere to current information pertaining to marketing activity guidelines set forth by various regulatory agencies
✅ Develop a comprehensive outreach strategy for recruiting and outreaching new members from communities of color (BIPOC)
✅ Cross-department partnerships to identify strategies to maintain membership
✅ Assist with inbound and outbound potential member calls when necessary
✅ Follow compliance standards for new lines of business and work in accordance with departmental compliance-related policies and procedures
✅ Adhere to all Centers for Medicare & Medicaid Services (CMS) guidelines and company-driven compliance programs, including the Annual Medicare Training
✅ Perform other duties as assigned
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to work independently and as part of a team.
🎯 Required Qualifications
Education: Bachelor's degree or equivalent education and relevant work experience in lieu of a degree
Experience: Experience working in health insurance sales with a proven track record of success
Required Skills:
- Excellent written and communication skills with phone and/or customer service experience
- Strong facilitation and presentation skills
- Knowledge of marketing strategies, processes, and available community resources
- Flexibility in work schedule to work nights and weekends
- Ability to effectively prioritize and implement tasks in a high-pressure environment and reliably meet deadlines
- Ability to use independent judgment to plan, organize, and coordinate special events
- Ability to gather data, compile information, and prepare reports
- Intermediate to advanced skills in Microsoft Office (Excel, Outlook, PowerPoint, Word)
- Ability to travel for work and possess a valid driver's license and proof of auto insurance
- Ability to lift up to 40 lbs and carry items up to 200 feet
Preferred Skills:
- Bilingual
- Knowledge of Rhode Island Medicaid
- Knowledge of CMS (Center for Medicare and Medicaid Services) marketing rules and regulations
- Possession of Rhode Island Brokers License
- Experience working with Salesforce
ASSUMPTION: Candidates with relevant experience and a strong understanding of the local community will be most successful in this role.
💰 Compensation & Benefits
Salary Range: $45,000 - $60,000 per year (Estimated, based on industry standards for similar roles and experience levels)
Benefits:
- Health, dental, and vision insurance
- Retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Tuition reimbursement
Working Hours: Full-time, Monday-Friday, 8:30 AM - 5:00 PM (Flexible scheduling may be available)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Neighborhood Health Plan of Rhode Island is a nonprofit organization that partners with community health centers and others to secure access to high-quality, cost-effective health care for individuals, families, and small businesses. They focus on advocating for members, fostering partnerships, promoting health equity, and creating an exceptional workplace.
Company Size: 201-500 employees
Founded: 1993
Company Description:
- Mission-driven organization
- Partners with community health centers and other organizations
- Focuses on access to high-quality, cost-effective health care
Company Specialties:
- Advocating for members
- Fostering partnerships
- Promoting health equity
- Creating an exceptional workplace
Company Website: http://www.nhpri.org
ASSUMPTION: Neighborhood Health Plan of Rhode Island values diversity, inclusion, and collaboration in its mission to provide exceptional health care services to its members.
📊 Role Analysis
Career Level: Mid-level professional
Reporting Structure: Reports directly to the Marketing Sales Outreach Supervisor
Work Arrangement: On-site, full-time, with flexible scheduling for community outreach events and appointments
Growth Opportunities:
- Advancement within the marketing and sales department
- Expansion of responsibilities based on performance and company needs
- Potential career paths in related fields, such as health care administration or management
ASSUMPTION: This role offers opportunities for professional growth and development within the organization.
🌍 Location & Work Environment
Office Type: On-site, with a flexible work arrangement for community outreach events and appointments
Office Location(s): 910 Douglas Pike, Smithfield, RI 02917, US
Geographic Context:
- Smithfield, RI is located in northern Rhode Island, approximately 15 miles north of Providence
- The area is home to a diverse population, with a mix of urban and rural communities
- Smithfield is conveniently located near major highways, providing easy access to other parts of Rhode Island and southeastern Massachusetts
Work Schedule: Full-time, Monday-Friday, 8:30 AM - 5:00 PM (Flexible scheduling may be available)
ASSUMPTION: The Smithfield office location provides easy access to various communities throughout Rhode Island, enabling effective outreach and engagement with potential members.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Marketing Sales Outreach Supervisor
- Background check and reference check
- Final decision and offer
Key Assessment Areas:
- Communication skills and presentation abilities
- Sales and marketing experience
- Knowledge of the local community and available resources
- Problem-solving skills and adaptability
- Cultural competency and ability to work with diverse populations
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of successful sales and marketing presentations or campaigns
- Research Neighborhood Health Plan of Rhode Island and be prepared to discuss how your background and skills align with the organization's mission and values
- Practice your presentation skills and be ready to deliver a mock sales pitch during the interview
ATS Keywords: Sales, Marketing, Community Outreach, Customer Service, Presentation Skills, Communication, Health Insurance, Medicare, Medicaid, CMS Guidelines, Data Collection, Report Preparation, Microsoft Office
ASSUMPTION: Applicants should emphasize their sales and marketing experience, as well as their ability to work effectively with diverse communities and regulatory guidelines.
🛠️ Tools & Technologies
- Microsoft Office (Excel, Outlook, PowerPoint, Word)
- Salesforce
- Various presentation and data analysis tools
ASSUMPTION: Familiarity with Microsoft Office and Salesforce is essential for this role, as they are used extensively for data management, reporting, and communication.
👔 Cultural Fit Considerations
Company Values:
- Member-focused
- Collaborative
- Innovative
- Accountable
- Compassionate
Work Style:
- Team-oriented
- Adaptable
- Results-driven
- Detail-oriented
- Strong communication and presentation skills
Self-Assessment Questions:
- How do you align with Neighborhood Health Plan of Rhode Island's mission to advocate for members and promote health equity?
- Describe a time when you had to adapt your sales or marketing approach to meet the needs of a diverse community.
- How do you ensure that you maintain a high level of accuracy and attention to detail when working with sensitive member information?
ASSUMPTION: Applicants should carefully consider how their personal values and work style align with the company's mission and values before applying.
⚠️ Potential Challenges
- Working with diverse communities and regulatory guidelines can be complex and challenging
- Balancing multiple responsibilities and priorities may require strong organizational skills and time management
- Occasional travel and flexible scheduling may be required for community outreach events and appointments
- Working in a fast-paced, high-pressure environment may be challenging for some individuals
ASSUMPTION: Applicants should be prepared to face these challenges and have strategies in place to overcome them.
📈 Similar Roles Comparison
- This role differs from other sales and marketing positions in its focus on community outreach and education within the health care industry
- Neighborhood Health Plan of Rhode Island's mission and values set it apart from other organizations in the industry
- Career paths in this role may lead to advancement within the marketing and sales department or expansion into related fields
ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and personal values.
📝 Sample Projects
- Developing and delivering a successful sales and marketing presentation to a diverse community group
- Assisting potential members in determining the best Neighborhood product for their needs and educating them on plan features and benefits
- Successfully coordinating and arranging appointments in potential members' homes for the duals program
ASSUMPTION: Applicants should be prepared to discuss their relevant experience and how it has prepared them for the responsibilities of this role.
❓ Key Questions to Ask During Interview
- How does the Marketing Sales Outreach Supervisor support the growth and development of team members?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does Neighborhood Health Plan of Rhode Island foster a culture of innovation and collaboration?
- What opportunities are there for professional growth and development within the organization?
- How does the company ensure that its employees maintain a high level of cultural competency and understanding of the diverse communities they serve?
ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of the role, the company, and its culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of successful sales and marketing presentations or campaigns
- Research Neighborhood Health Plan of Rhode Island and be prepared to discuss how your background and skills align with the organization's mission and values
- Practice your presentation skills and be ready to deliver a mock sales pitch during the interview
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
