- Job Title: Sales & Marketing Manager
- Company: Etnyre International
- Location: Anderson, SC (open to hybrid/remote)
- Job Type: Full Time
- Category: Sales
- Date Posted: May 9, 2025
- Experience Level: 2-5 years
- Remote Status: Hybrid
🚀 Job Overview
Key aspects of this role include:
- Managing and growing key customer accounts
- Identifying and pursuing new sales opportunities
- Guiding and supporting sales representatives
- Collaborating with internal teams to meet customer needs
- Contributing to marketing campaigns and branding efforts
ASSUMPTION: This role requires a balance of strategic thinking, relationship-building, and hands-on sales management. The ideal candidate will have experience in outside sales, preferably in manufacturing, metals, or fabrication.
📋 Key Responsibilities
- Customer Relationship Management: Manage and grow key customer accounts by developing strong, long-term relationships.
- New Business Development: Identify and pursue new sales opportunities in manufacturing and fabrication markets.
- Sales Team Leadership: Guide and support sales representatives to ensure a consistent, high-quality customer experience.
- Sales Strategy & Execution: Assist in the development of sales strategies, quoting, and closing deals.
- Sales Performance Tracking: Track and report sales performance to meet revenue and profitability targets.
- Internal Collaboration: Collaborate with internal teams such as Engineering, Scheduling, and Operations to meet customer needs.
- Marketing Contribution: Contribute to marketing campaigns, branding efforts, and social media outreach.
- Travel Requirements: Travel to customer sites and company locations.
ASSUMPTION: This role requires strong communication, interpersonal, and organizational skills. The ideal candidate will be comfortable working in a dynamic, fast-paced environment and have a proven track record in sales management.
🎯 Required Qualifications
- Education: Bachelor’s degree in Business, Marketing, or a related field, or equivalent work experience.
- Experience: 3+ years of experience in outside sales, preferably in manufacturing, metals, or fabrication.
- Required Skills:
- Strong sales strategy and customer relationship management skills
- Excellent verbal and written communication skills
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
- Valid driver’s license and ability to travel regionally
Preferred Skills:
- Experience with CRM software (e.g., Salesforce, HubSpot)
- Knowledge of the manufacturing, metals, or fabrication industries
- Familiarity with marketing automation tools (e.g., Marketo, Pardot)
ASSUMPTION: While a degree in Business or Marketing is preferred, relevant work experience may be considered. The ideal candidate will have a strong sales background and a proven track record in sales management.
💰 Compensation & Benefits
- Salary Range: $90,436.80 - $135,655.20 per year (based on experience and qualifications)
- Benefits:
- Annual bonus program for all employees
- Annual wage increases
- 11 paid holidays + 3 paid break days
- Generous PTO (vacation & flex time)
- Affordable health insurance (PPO & HSA options)
- Low/no-cost dental & vision coverage
- Accident, critical illness, and hospital coverage options
- Company-paid life, short-term & long-term disability
- 401(k) with company match + annual profit sharing
Working Hours: 40 hours per week, with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Sales & Marketing Manager with 2-5 years of experience. The actual salary may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
- Industry: Machinery Manufacturing
- Company Size: 51-200 employees
- Founded: 1969
- Company Description: Etnyre International is a diversified manufacturing company that focuses on international and domestic growth, expanding its capacity, moving into new markets, and delighting customers with better, more innovative solutions. The company is guided by its North Star of Improving Lives and is committed to high-performance, quality, and reliability.
- Company Specialties: Manufacturing, asphalt distributors, highway maintenance equipment, and asphalt equipment
📊 Role Analysis
- Career Level: Mid-level management
- Reporting Structure: This role reports directly to the General Manager and oversees a team of sales representatives.
- Work Arrangement: Hybrid (open to remote work)
- Growth Opportunities: This role offers growth potential into a senior management role as the company expands.
ASSUMPTION: This role is ideal for a motivated individual with leadership potential who is looking to make a direct impact and grow within the company.
🌍 Location & Work Environment
- Office Type: Hybrid (open to remote work)
- Office Location: Anderson, SC
- Geographic Context: Anderson is a city in the Upstate region of South Carolina, with a population of approximately 57,000. It is known for its rich history, cultural attractions, and outdoor recreation opportunities.
- Work Schedule: Flexible, with core hours from 9:00 AM to 5:00 PM, and the ability to work remotely as needed.
ASSUMPTION: The hybrid work arrangement allows for flexibility and a better work-life balance, while still maintaining a strong connection to the company and its customers.
💼 Interview & Application Insights
- Typical Process: Phone or video screening, followed by in-person or virtual interviews with the hiring manager and team members.
- Key Assessment Areas: Sales strategy, customer relationship management, team leadership, communication skills, and cultural fit.
- Application Tips:
- Tailor your resume and cover letter to highlight your sales management experience and relevant skills.
- Prepare examples of your sales strategy, customer relationship management, and team leadership successes.
- Research the company and its products to demonstrate your understanding of their business and industry.
ASSUMPTION: Familiarity with these tools is preferred, but not required. The ideal candidate will be comfortable learning and adapting to new technologies as needed.
👔 Cultural Fit Considerations
- Company Values: Care, humility, integrity, trust, and respect
- Work Style: Collaborative, growth-driven, and customer-focused
- Self-Assessment Questions:
- How do you align with the company's values of care, humility, integrity, trust, and respect?
- How comfortable are you working in a dynamic, fast-paced environment?
- How do you approach building and maintaining strong customer relationships?
ASSUMPTION: The ideal candidate will share Etnyre International's values and be comfortable working in a collaborative, growth-driven environment.
⚠️ Potential Challenges
- Managing a team of sales representatives remotely, requiring strong communication and leadership skills.
- Balancing sales management responsibilities with hands-on sales activities.
- Adapting to a dynamic, fast-paced work environment.
📈 Similar Roles Comparison
- Sales Manager (Manufacturing): This role focuses more on managing a team of sales representatives and less on hands-on sales activities. It may require less travel and more strategic planning.
- Business Development Manager: This role may involve more strategic planning and less day-to-day sales management. It may require more travel and a broader focus on business development.
- Sales Director: This role is typically more senior and involves strategic planning, team leadership, and overall sales management. It may require less hands-on sales activities and more focus on high-level strategy.
ASSUMPTION: This role offers a unique blend of sales management, strategic planning, and hands-on sales activities, making it an attractive opportunity for the right candidate.
📝 Sample Projects
- Developing and implementing a sales strategy to grow key customer accounts by 20% within the first year.
- Identifying and pursuing new sales opportunities in untapped markets, resulting in a 15% increase in revenue within the first six months.
- Collaborating with internal teams to streamline the sales process, reducing order-to-cash time by 10% within the first quarter.
ASSUMPTION: These sample projects demonstrate the strategic, hands-on, and collaborative nature of the role, requiring strong sales management skills and a deep understanding of the manufacturing industry.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does the company support the growth and development of its sales team members?
- What are the most significant challenges facing the sales team, and how can this role address them?
- How does the company measure and track sales performance?
- What opportunities are there for collaboration with other departments, such as Engineering, Scheduling, and Operations?
ASSUMPTION: These questions will help you better understand the role, the company's sales strategies, and the team dynamics, allowing you to make a more informed decision about the opportunity.
📌 Next Steps for Applicants
- To apply for this position:
- Submit your application through this [link](https://www.paycomonline.net/v4/ats/web.php/jobs/ViewJobDetails?job=252123&clientkey=04A96B98624551FE05911B1872A6EE91).
- Tailor your resume and cover letter to highlight your sales management experience and relevant skills.
- Prepare examples of your sales strategy, customer relationship management, and team leadership successes.
- Research the company and its products to demonstrate your understanding of their business and industry.
- Follow up with the hiring manager one week after submitting your application to express your interest in the role.
⚠️ Disclaimer: This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
