Sales Marketing RFP Specialist
Casco International LLC
Full-time
On-site
Shelby, North Carolina, United States
📌 Core Information
- Job Title: Sales Marketing RFP Specialist
- Company: Casco International LLC
- Location: Shelby, North Carolina
- Job Type: On-site, Full-time
- Category: Manufacturing, Sales & Marketing
- Date Posted: May 10, 2025
- Experience Level: 2-5 years
- Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Bridging sales and marketing functions to drive opportunities and maintain brand visibility
- Managing RFP, RFI, and RFQ responses using Responsive and other tools
- Monitoring GovSpend for new opportunities and proactive outreach planning
- Maintaining sales and marketing collateral, proposal content, and case studies
- Supporting trade show planning, event logistics, and post-event follow-ups
- Assisting with email marketing campaigns and lead generation activities
- Tracking and reporting on sales and marketing metrics, RFP success rates, and campaign performance
*ASSUMPTION:* This role requires strong organizational skills and the ability to work effectively with cross-functional teams to ensure projects and campaigns stay on track.
📋 Key Responsibilities
✅ Coordinate daily sales and marketing activities, keeping projects and campaigns on track
✅ Manage RFP, RFI, and RFQ responses by coordinating internal stakeholders and leveraging Responsive to streamline submissions
✅ Monitor GovSpend to identify new RFP opportunities and assist with proactive outreach planning
✅ Maintain and organize up-to-date sales and marketing collateral, proposal content, and case studies
✅ Develop and maintain a comprehensive library of standard responses, templated, and supporting documents to streamline the RFP response process
✅ Support trade show planning, event logistics, and post-event follow-ups
✅ Assist with email marketing campaigns and lead generation activities
✅ Track and report on sales and marketing metrics, RFP success rates, and campaign performance
✅ Support CRM management across HubSpot and Dynamics, ensuring clean data for marketing and sales use
✅ Help ensure brand consistency across proposals, communications, and marketing materials
*ASSUMPTION:* This role may require occasional travel for trade shows and events, although current travel is not required.
🎯 Required Qualifications
Education:
- High School Diploma required
- Associate degree preferred or 2-4 years of relevant experience
Experience:
- 2-4 years of experience in sales support, marketing coordination, or RFP management
- Familiarity with Responsive or similar RFP management tools
- Experience using GovSpend or other procurement platforms is a plus
Required Skills:
- Working knowledge of market research, surveys, and data analytics
- Excellent communication and presentation skills
- Collaboration skills, with the ability to work effectively with cross-functional teams
- Ability to work in a team environment and resolve customer concerns
- Accuracy and thoroughness, with the ability to multi-task and manage time efficiently
- Ethical conduct and professionalism
- Ability to analyze information and generate creative solutions
Preferred Skills:
- Experience with HubSpot and Dynamics CRM
- Familiarity with manufacturing industry trends and best practices
*ASSUMPTION:* Candidates with experience in a similar role or relevant transferable skills are encouraged to apply.
💰 Compensation & Benefits
Salary Range: $65,000 - $70,000 per year (based on experience and industry standards for the Shelby, NC area)
Benefits:
- Comprehensive benefits package (details not specified)
- Opportunities for professional growth and development
Working Hours: Full-time, 40 hours per week (with occasional overtime as needed)
*ASSUMPTION:* The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual salary may vary based on individual qualifications and company policy.
📌 Applicant Insights
🔍 Company Context
- Industry: Manufacturing
- Company Size: 11-50 employees
- Founded: 1972 (as a division of Casco Products, Inc.)
- Company Description: Casco International LLC specializes in the design and manufacture of industrial valves and related products for various industries, including chemical, food processing, and pharmaceuticals.
- Company Specialties: Industrial valves, valve automation, and custom engineered solutions
📊 Role Analysis
- Career Level: Mid-level, supporting both sales and marketing teams
- Reporting Structure: Reports directly to the Director of Marketing
- Work Arrangement: On-site, with occasional travel for trade shows and events
- Growth Opportunities: Potential for career advancement within the marketing or sales departments, as well as opportunities to gain experience in various aspects of the business
*ASSUMPTION:* This role offers a unique opportunity to gain experience in both sales and marketing functions, providing a strong foundation for future career growth.
🌍 Location & Work Environment
- Office Type: On-site, with a casual and collaborative work environment
- Office Location(s): 3850 River Ridge Dr Ne, Cedar Rapids, Iowa 52402-7530, US
- Geographic Context: Shelby, North Carolina, is located in the western part of the state, with a population of approximately 20,000 people. The area offers a mix of urban and rural living, with easy access to outdoor recreation and cultural attractions.
- Work Schedule: Full-time, with occasional overtime as needed
*ASSUMPTION:* The on-site work environment encourages collaboration and teamwork, fostering a strong sense of camaraderie among employees.
💼 Interview & Application Insights
- Typical Process: Phone or video screen, followed by in-person interviews with the hiring manager and other team members
- Key Assessment Areas: Problem-solving skills, communication and collaboration abilities, and relevant experience in sales support, marketing coordination, or RFP management
- Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills
- Be prepared to discuss your experience with RFP management tools and procurement platforms
- Showcase your ability to work effectively with cross-functional teams and manage multiple projects simultaneously
*ASSUMPTION:* The interview process will focus on assessing your ability to work effectively with cross-functional teams and manage multiple projects simultaneously, as well as your relevant experience in sales support, marketing coordination, or RFP management.
🛠️ Tools & Technologies
- Responsive (RFP management tool)
- GovSpend (procurement platform)
- HubSpot (CRM and marketing automation platform)
- Dynamics CRM (customer relationship management software)
- Microsoft Office Suite (word processing, spreadsheet, and presentation software)
*ASSUMPTION:* Familiarity with these tools and technologies is preferred but not required. Training will be provided as needed.
👔 Cultural Fit Considerations
- Company Values: Operational Excellence, Collaboration, Deliver Exceptional Service, Attention to Detail/Sense of Urgency, Lead with Integrity, Accountability
- Work Style: Casual and collaborative, with a strong emphasis on teamwork and cross-functional collaboration
- Self-Assessment Questions:
- How do you ensure that you maintain a strong sense of urgency while also paying close attention to detail?
- Can you provide an example of a time when you successfully collaborated with a cross-functional team to achieve a common goal?
- How do you approach generating creative solutions to complex problems?
*ASSUMPTION:* Candidates who are strong team players, with a keen attention to detail and a sense of urgency, will thrive in this collaborative work environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Coordinating with cross-functional teams to ensure projects and campaigns stay on track
- Keeping up with industry trends and best practices in sales and marketing
- Occasional travel for trade shows and events
*ASSUMPTION:* Successful candidates will be able to manage their time effectively, prioritize tasks, and work collaboratively with cross-functional teams to overcome these challenges.
📈 Similar Roles Comparison
- Sales & Marketing Coordinator: This role focuses more on day-to-day administrative tasks and may have less involvement in RFP management and proactive outreach planning.
- RFP Specialist: This role may be more specialized, focusing solely on RFP management and may have less involvement in daily sales and marketing activities.
- Marketing Manager: This role typically involves more strategic decision-making and may have less hands-on involvement in daily sales and marketing activities.
*ASSUMPTION:* This role offers a unique blend of sales and marketing responsibilities, providing a strong foundation for future career growth in either function.
📝 Sample Projects
- Managing an RFP response for a major client, coordinating with internal stakeholders to ensure a timely and successful submission
- Assisting with trade show planning and logistics, including vendor coordination and on-site support
- Developing and maintaining a comprehensive library of standard responses, templated, and supporting documents to streamline the RFP response process
- Tracking and reporting on sales and marketing metrics, RFP success rates, and campaign performance
*ASSUMPTION:* These sample projects provide a snapshot of the day-to-day responsibilities and challenges faced by the Sales Marketing RFP Specialist.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for managing an RFP response, from initial receipt to final submission?
- How does the marketing team collaborate with the sales team to ensure consistent messaging and branding across proposals and communications?
- What opportunities are available for professional growth and development within the marketing or sales departments?
- How does the company support employees in maintaining a healthy work-life balance?
- What is the company's approach to continuous improvement and innovation in sales and marketing strategies?
*ASSUMPTION:* These questions will help you better understand the day-to-day responsibilities, company culture, and growth opportunities associated with this role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://recruiting.paylocity.com/Recruiting/Jobs/Details/3248248)
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare for your interview by researching the company and practicing your responses to common interview questions
- Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
- Job Title: Sales Marketing RFP Specialist
- Company: Casco International LLC
- Location: Shelby, North Carolina
- Job Type: On-site, Full-time
- Category: Manufacturing, Sales & Marketing
- Date Posted: May 10, 2025
- Experience Level: 2-5 years
- Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Bridging sales and marketing functions to drive opportunities and maintain brand visibility
- Managing RFP, RFI, and RFQ responses using Responsive and other tools
- Monitoring GovSpend for new opportunities and proactive outreach planning
- Maintaining sales and marketing collateral, proposal content, and case studies
- Supporting trade show planning, event logistics, and post-event follow-ups
- Assisting with email marketing campaigns and lead generation activities
- Tracking and reporting on sales and marketing metrics, RFP success rates, and campaign performance
*ASSUMPTION:* This role requires strong organizational skills and the ability to work effectively with cross-functional teams to ensure projects and campaigns stay on track.
📋 Key Responsibilities
✅ Coordinate daily sales and marketing activities, keeping projects and campaigns on track
✅ Manage RFP, RFI, and RFQ responses by coordinating internal stakeholders and leveraging Responsive to streamline submissions
✅ Monitor GovSpend to identify new RFP opportunities and assist with proactive outreach planning
✅ Maintain and organize up-to-date sales and marketing collateral, proposal content, and case studies
✅ Develop and maintain a comprehensive library of standard responses, templated, and supporting documents to streamline the RFP response process
✅ Support trade show planning, event logistics, and post-event follow-ups
✅ Assist with email marketing campaigns and lead generation activities
✅ Track and report on sales and marketing metrics, RFP success rates, and campaign performance
✅ Support CRM management across HubSpot and Dynamics, ensuring clean data for marketing and sales use
✅ Help ensure brand consistency across proposals, communications, and marketing materials
*ASSUMPTION:* This role may require occasional travel for trade shows and events, although current travel is not required.
🎯 Required Qualifications
Education:
- High School Diploma required
- Associate degree preferred or 2-4 years of relevant experience
Experience:
- 2-4 years of experience in sales support, marketing coordination, or RFP management
- Familiarity with Responsive or similar RFP management tools
- Experience using GovSpend or other procurement platforms is a plus
Required Skills:
- Working knowledge of market research, surveys, and data analytics
- Excellent communication and presentation skills
- Collaboration skills, with the ability to work effectively with cross-functional teams
- Ability to work in a team environment and resolve customer concerns
- Accuracy and thoroughness, with the ability to multi-task and manage time efficiently
- Ethical conduct and professionalism
- Ability to analyze information and generate creative solutions
Preferred Skills:
- Experience with HubSpot and Dynamics CRM
- Familiarity with manufacturing industry trends and best practices
*ASSUMPTION:* Candidates with experience in a similar role or relevant transferable skills are encouraged to apply.
💰 Compensation & Benefits
Salary Range: $65,000 - $70,000 per year (based on experience and industry standards for the Shelby, NC area)
Benefits:
- Comprehensive benefits package (details not specified)
- Opportunities for professional growth and development
Working Hours: Full-time, 40 hours per week (with occasional overtime as needed)
*ASSUMPTION:* The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual salary may vary based on individual qualifications and company policy.
📌 Applicant Insights
🔍 Company Context
- Industry: Manufacturing
- Company Size: 11-50 employees
- Founded: 1972 (as a division of Casco Products, Inc.)
- Company Description: Casco International LLC specializes in the design and manufacture of industrial valves and related products for various industries, including chemical, food processing, and pharmaceuticals.
- Company Specialties: Industrial valves, valve automation, and custom engineered solutions
📊 Role Analysis
- Career Level: Mid-level, supporting both sales and marketing teams
- Reporting Structure: Reports directly to the Director of Marketing
- Work Arrangement: On-site, with occasional travel for trade shows and events
- Growth Opportunities: Potential for career advancement within the marketing or sales departments, as well as opportunities to gain experience in various aspects of the business
*ASSUMPTION:* This role offers a unique opportunity to gain experience in both sales and marketing functions, providing a strong foundation for future career growth.
🌍 Location & Work Environment
- Office Type: On-site, with a casual and collaborative work environment
- Office Location(s): 3850 River Ridge Dr Ne, Cedar Rapids, Iowa 52402-7530, US
- Geographic Context: Shelby, North Carolina, is located in the western part of the state, with a population of approximately 20,000 people. The area offers a mix of urban and rural living, with easy access to outdoor recreation and cultural attractions.
- Work Schedule: Full-time, with occasional overtime as needed
*ASSUMPTION:* The on-site work environment encourages collaboration and teamwork, fostering a strong sense of camaraderie among employees.
💼 Interview & Application Insights
- Typical Process: Phone or video screen, followed by in-person interviews with the hiring manager and other team members
- Key Assessment Areas: Problem-solving skills, communication and collaboration abilities, and relevant experience in sales support, marketing coordination, or RFP management
- Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills
- Be prepared to discuss your experience with RFP management tools and procurement platforms
- Showcase your ability to work effectively with cross-functional teams and manage multiple projects simultaneously
*ASSUMPTION:* The interview process will focus on assessing your ability to work effectively with cross-functional teams and manage multiple projects simultaneously, as well as your relevant experience in sales support, marketing coordination, or RFP management.
🛠️ Tools & Technologies
- Responsive (RFP management tool)
- GovSpend (procurement platform)
- HubSpot (CRM and marketing automation platform)
- Dynamics CRM (customer relationship management software)
- Microsoft Office Suite (word processing, spreadsheet, and presentation software)
*ASSUMPTION:* Familiarity with these tools and technologies is preferred but not required. Training will be provided as needed.
👔 Cultural Fit Considerations
- Company Values: Operational Excellence, Collaboration, Deliver Exceptional Service, Attention to Detail/Sense of Urgency, Lead with Integrity, Accountability
- Work Style: Casual and collaborative, with a strong emphasis on teamwork and cross-functional collaboration
- Self-Assessment Questions:
- How do you ensure that you maintain a strong sense of urgency while also paying close attention to detail?
- Can you provide an example of a time when you successfully collaborated with a cross-functional team to achieve a common goal?
- How do you approach generating creative solutions to complex problems?
*ASSUMPTION:* Candidates who are strong team players, with a keen attention to detail and a sense of urgency, will thrive in this collaborative work environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Coordinating with cross-functional teams to ensure projects and campaigns stay on track
- Keeping up with industry trends and best practices in sales and marketing
- Occasional travel for trade shows and events
*ASSUMPTION:* Successful candidates will be able to manage their time effectively, prioritize tasks, and work collaboratively with cross-functional teams to overcome these challenges.
📈 Similar Roles Comparison
- Sales & Marketing Coordinator: This role focuses more on day-to-day administrative tasks and may have less involvement in RFP management and proactive outreach planning.
- RFP Specialist: This role may be more specialized, focusing solely on RFP management and may have less involvement in daily sales and marketing activities.
- Marketing Manager: This role typically involves more strategic decision-making and may have less hands-on involvement in daily sales and marketing activities.
*ASSUMPTION:* This role offers a unique blend of sales and marketing responsibilities, providing a strong foundation for future career growth in either function.
📝 Sample Projects
- Managing an RFP response for a major client, coordinating with internal stakeholders to ensure a timely and successful submission
- Assisting with trade show planning and logistics, including vendor coordination and on-site support
- Developing and maintaining a comprehensive library of standard responses, templated, and supporting documents to streamline the RFP response process
- Tracking and reporting on sales and marketing metrics, RFP success rates, and campaign performance
*ASSUMPTION:* These sample projects provide a snapshot of the day-to-day responsibilities and challenges faced by the Sales Marketing RFP Specialist.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for managing an RFP response, from initial receipt to final submission?
- How does the marketing team collaborate with the sales team to ensure consistent messaging and branding across proposals and communications?
- What opportunities are available for professional growth and development within the marketing or sales departments?
- How does the company support employees in maintaining a healthy work-life balance?
- What is the company's approach to continuous improvement and innovation in sales and marketing strategies?
*ASSUMPTION:* These questions will help you better understand the day-to-day responsibilities, company culture, and growth opportunities associated with this role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://recruiting.paylocity.com/Recruiting/Jobs/Details/3248248)
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare for your interview by researching the company and practicing your responses to common interview questions
- Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.