Sales Representative – Digital Marketing (Home Services Industry)

📌 Core Information

🔹 Job Title: Sales Representative – Digital Marketing (Home Services Industry)

🔹 Company: Staff Financial Group

🔹 Location: Atlanta, GA

🔹 Job Type: Full-time

🔹 Category: Sales & Marketing

🔹 Date Posted: April 4, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (2 days/week in office) or fully remote for top performers

🚀 Job Overview

Key aspects of this role include:

• Proactively engaging with presidents and CEOs of home service businesses to sell web optimization services
• Leveraging a proven process for improving search engine rankings
• Building and leveraging a strong professional network to generate leads
• Working in a fast-paced environment with growth opportunities

ASSUMPTION: This role requires a proactive approach to networking, prospecting, and closing deals, with a focus on the home services industry.

📋 Key Responsibilities

✅ Identify and engage potential clients in the home services industry

✅ Build and leverage a strong professional network to generate leads

✅ Effectively communicate the value of our high-performance websites and SEO services

✅ Develop and execute sales strategies to drive revenue growth

✅ Work closely with leadership to refine sales processes and potentially build a team

ASSUMPTION: Successful candidates will have experience in digital marketing sales, preferably within an agency setting, and a strong network or book of business in the home services industry.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 2-5 years of experience in digital marketing sales, with a focus on the home services industry

Required Skills:

• Proven track record of successfully closing deals and meeting sales targets
• Excellent communication and relationship-building skills
• Self-motivated, strategic, and capable of working independently
• Strong network or book of business in the home services industry (preferred)

Preferred Skills:

• Experience with CRM software (e.g., Salesforce, HubSpot)
• Familiarity with SEO best practices and strategies
• Knowledge of the home services industry

ASSUMPTION: Candidates with a strong network or book of business in the home services industry will have a competitive advantage.

💰 Compensation & Benefits

Salary Range: $60,000 base salary plus performance-based incentives, with a first-year OTE of $140,000

Benefits:

• Medical, dental, vision, and 401(k) benefits
• Flexible, hybrid, and remote-friendly work environment
• Strong growth opportunities within the company

Working Hours: Full-time (40 hours/week), with flexible hours and the ability to work remotely 3 days/week

ASSUMPTION: The provided salary range is based on industry standards for a sales representative role with 2-5 years of experience in the home services industry.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting, specializing in accounting and finance roles

Company Size: 11-50 employees, offering a supportive culture and strong growth opportunities

Founded: 2003, with a proven track record of placing highly qualified professionals with organizations ranging from Public Accounting, Privately Held, Pre-IPO, and FORTUNE 500 companies

Company Description:

• Staff Financial Group is an Atlanta-based accounting and finance recruiting firm that also places temporary accounting and finance professionals
• The company is a recognized leader in the industry, with a focus on providing exceptional service to both clients and candidates
• Staff Financial Group offers temp, temp-to-hire, direct hire, and project/staff augmentation services

Company Specialties:

• Atlanta Accounting and Finance Recruiting
• Atlanta Tax Recruiting Firm
• Atlanta Accounting Recruiter
• Atlanta Audit Recruiting Firm
• Atlanta Accounting Temps
• Atlanta Financial Staffing
• Atlanta Finance Recruiter
• Atlanta Financial Recruiting
• ATLANTA ACCOUNTING JOBS
• ATLANTA AUDIT JOBS
• ATLANTA TAX JOBS
• and TAX JOBS ATLANTA

Company Website: https://www.stafffinancial.com

ASSUMPTION: Staff Financial Group's expertise in accounting and finance recruiting may provide valuable insights into the company's approach to sales and business development.

📊 Role Analysis

Career Level: Mid-level sales role with potential for growth into a leadership position

Reporting Structure: This role reports directly to the sales leadership team and works closely with other departments to refine sales processes

Work Arrangement: Hybrid (2 days/week in office) or fully remote for top performers, with flexible hours and the ability to work remotely 3 days/week

Growth Opportunities:

• Potential to grow into a leadership role as the sales team expands
• Opportunities to learn and develop skills in digital marketing and SEO
• Chance to build a team and mentor junior sales professionals

ASSUMPTION: Successful candidates will have a strong desire to grow within the company and contribute to its continued success.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace with a focus on employee well-being

Office Location(s): The Battery, Atlanta, GA

Geographic Context:

• Atlanta, GA, with a cost of living slightly above the national average
• Access to a diverse range of cultural attractions, entertainment, and outdoor activities
• Strong job market with numerous opportunities in various industries

Work Schedule: Full-time (40 hours/week), with flexible hours and the ability to work remotely 3 days/week

ASSUMPTION: The hybrid work arrangement allows for a better work-life balance while still fostering collaboration and team-building.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen to assess cultural fit and basic qualifications
• In-person or virtual interview with the sales leadership team to discuss the role and company in more detail
• Final interview with the CEO or another senior leader to assess long-term fit and growth potential

Key Assessment Areas:

• Sales skills and experience, with a focus on digital marketing and SEO
• Communication and relationship-building abilities
• Networking and prospecting strategies
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your sales experience, digital marketing skills, and any relevant industry knowledge
• Prepare examples of successful sales strategies and deals you've closed in the past
• Research the company and be ready to discuss how your skills and experience align with their mission and values

ATS Keywords: Sales, digital marketing, SEO, home services, networking, prospecting, closing deals, communication, relationship-building, strategic thinking

ASSUMPTION: The interview process will focus on assessing the candidate's sales skills, cultural fit, and long-term potential within the company.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot)
• SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)
• Sales enablement tools (e.g., SalesLoft, Outreach, SalesHandy)

ASSUMPTION: Successful candidates will be comfortable using CRM software and other sales enablement tools to manage their pipeline and close deals.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Expertise
• Relationships
• Results
• Growth

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on achieving goals
• Adaptable and open to feedback and continuous learning

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you comfortable working independently and managing your own pipeline?
• Do you have a strong desire to grow within the company and contribute to its success?

ASSUMPTION: Successful candidates will be a strong cultural fit, with a focus on integrity, expertise, relationships, results, and growth.

⚠️ Potential Challenges

• Competitive sales environment with a focus on closing deals and meeting targets
• Requires a strong network or book of business in the home services industry
• May involve cold calling and prospecting to generate leads
• Hybrid work arrangement may require occasional travel to the Atlanta office

ASSUMPTION: Successful candidates will be able to overcome these challenges and thrive in a fast-paced, competitive sales environment.

📈 Similar Roles Comparison

• This role is similar to other sales representative positions, but with a focus on the home services industry and digital marketing
• Unlike other sales roles, this position requires a strong network or book of business in the home services industry
• Career path may include growth into a leadership role as the sales team expands

ASSUMPTION: Successful candidates will have experience in digital marketing sales and a strong network or book of business in the home services industry.

📝 Sample Projects

• Developing and executing a sales strategy to target HVAC companies in the Southeast
• Leveraging SEO best practices to improve the search engine rankings of home service websites
• Building and maintaining strong relationships with key decision-makers in the home services industry

ASSUMPTION: Successful candidates will have experience in digital marketing sales and a strong network or book of business in the home services industry.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does the company support the growth and development of its sales team?
• What are the most successful sales strategies for this role, and how can I leverage them to achieve my targets?
• How does the company measure success for this role, and what are the key performance indicators?
• What are the opportunities for growth and advancement within the sales team?

ASSUMPTION: Successful candidates will ask thoughtful questions about the role, the company, and the sales team to demonstrate their interest and engagement.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your sales experience, digital marketing skills, and any relevant industry knowledge
• Prepare examples of successful sales strategies and deals you've closed in the past
• Research the company and be ready to discuss how your skills and experience align with their mission and values
• Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.