Sales Representative – Digital Marketing (Home Services Industry)

📌 Core Information

🔹 Job Title: Sales Representative – Digital Marketing (Home Services Industry)

🔹 Company: Staff Financial Group

🔹 Location: Atlanta, Georgia, United States (Hybrid or Remote for top performers)

🔹 Job Type: Full-time

🔹 Category: Sales & Marketing

🔹 Date Posted: April 8, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (Atlanta-based) or Remote (top performers)

🚀 Job Overview

Key aspects of this role include:

• Proactively engaging with presidents and CEOs of home service businesses to sell web optimization services
• Leveraging a proven process for improving search engine rankings
• Building and leveraging a strong professional network to generate leads
• Working in a fast-paced environment with growth opportunities

ASSUMPTION: This role requires a proactive sales approach, strong communication skills, and a solid understanding of digital marketing to effectively sell our services and drive new client acquisition.

📋 Key Responsibilities

✅ Identify and engage potential clients in the home services industry

✅ Build and leverage a strong professional network to generate leads

✅ Effectively communicate the value of our high-performance websites and SEO services

✅ Develop and execute sales strategies to drive revenue growth

✅ Work closely with leadership to refine sales processes and potentially build a team

ASSUMPTION: Success in this role will depend on the candidate's ability to actively prospect, build relationships, and close deals with home service companies.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: Proven track record in digital marketing sales, preferably within an agency setting

Required Skills:

• Excellent communication and relationship-building skills
• Self-motivated and strategic, capable of working independently
• Proven ability to close deals and meet sales targets
• Strong network or book of business in the home services industry (a plus)

Preferred Skills:

• Experience with CRM software (e.g., Salesforce, HubSpot)
• Familiarity with the home services industry
• Bilingual or multilingual skills (a plus)

ASSUMPTION: Candidates with a background in digital marketing sales and a strong network in the home services industry will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: $60,000 base salary plus performance-based incentives, with a first-year OTE of $140,000. This estimate is based on industry standards for sales roles in the digital marketing sector, considering the experience level and location.

Benefits:

• Medical, dental, and vision insurance
• 401(k) retirement plan

Working Hours: Full-time (40 hours per week), with flexible hours and a hybrid work arrangement (Atlanta-based or remote for top performers)

ASSUMPTION: The provided salary range is an estimate based on industry standards and may vary depending on the candidate's experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting, specializing in financial and accounting roles

Company Size: 11-50 employees, offering a supportive culture and strong growth opportunities

Founded: 2003, with a proven track record of placing highly qualified professionals

Company Description:

• Headquartered in Atlanta, with additional offices in Dallas, Charlotte, Nashville, Orlando, Greenville, and Houston
• Specializes in temporary and permanent placement of accounting and finance professionals
• Serves a wide range of clients, including public accounting firms, privately held companies, pre-IPO, and FORTUNE 500 companies

Company Specialties:

• Atlanta Accounting and Finance Recruiting
• Atlanta Tax Recruiting Firm
• Atlanta Accounting Recruiter
• Atlanta Audit Recruiting Firm
• Atlanta Accounting Temps
• Atlanta Financial Staffing
• Atlanta Finance Recruiter
• Atlanta Financial Recruiting
• ATLANTA ACCOUNTING JOBS, ATLANTA AUDIT JOBS, ATLANTA TAX JOBS, and TAX JOBS ATLANTA

Company Website: http://www.stafffinancial.com

ASSUMPTION: Although Staff Financial Group specializes in financial and accounting roles, this sales position focuses on digital marketing services for home service businesses.

📊 Role Analysis

Career Level: Mid-level sales professional with growth opportunities

Reporting Structure: This role reports directly to the sales leadership team

Work Arrangement: Hybrid (Atlanta-based) or Remote (top performers), with flexible hours

Growth Opportunities:

• Potential to grow into a leadership role as the sales team expands
• Career progression within the sales department or related fields

ASSUMPTION: Success in this role may lead to opportunities in sales management or other leadership positions within the company.

🌍 Location & Work Environment

Office Type: Hybrid, with a flexible work arrangement that combines on-site and remote work

Office Location(s): Atlanta, Georgia (with remote options for top performers)

Geographic Context:

• Atlanta, Georgia, United States
• Home services industry focus, with clients primarily in the Southeast region
• Opportunity to work with a diverse range of home service businesses

Work Schedule: Full-time (40 hours per week), with flexible hours and a hybrid work arrangement

ASSUMPTION: The hybrid work arrangement allows for a balance between on-site collaboration and remote flexibility, catering to different work preferences.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the hiring manager
• In-person or virtual interview with the sales leadership team
• Final interview with the CEO or another executive team member

Key Assessment Areas:

• Sales skills and experience
• Communication and relationship-building abilities
• Understanding of digital marketing and SEO services
• Alignment with company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight relevant sales experience, digital marketing skills, and any connections to the home services industry
• Prepare examples of successful sales strategies and client engagement techniques
• Research Staff Financial Group and the home services industry to demonstrate your enthusiasm and understanding of the role

ATS Keywords: Sales, Digital Marketing, Home Services, SEO, Prospecting, Closing Deals, Networking, Strategic Thinking, CRM, Relationship Building

ASSUMPTION: The interview process will focus on assessing the candidate's sales skills, industry knowledge, and cultural fit within the company.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot)
• Sales enablement tools (e.g., LinkedIn Sales Navigator, DiscoverOrg)
• Project management and collaboration tools (e.g., Asana, Slack)

ASSUMPTION: Familiarity with CRM software and sales enablement tools will be beneficial for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Expertise
• Relationships
• Results
• Fun

Work Style:

• Self-motivated and strategic
• Excellent communication and relationship-building skills
• Proven ability to close deals and meet sales targets
• Strong network or book of business in the home services industry (a plus)

Self-Assessment Questions:

• How do you demonstrate integrity in your sales approach?
• Can you provide an example of a time when you built a strong relationship with a client to drive successful results?
• How do you balance a proactive sales approach with a focus on building long-term client relationships?

ASSUMPTION: Candidates who align with Staff Financial Group's core values and demonstrate a strong work ethic will be well-suited for this role.

⚠️ Potential Challenges

• Competitive sales environment with a focus on driving new client acquisition
• Requires a proactive approach to networking, prospecting, and closing deals
• May involve cold outreach to potential clients who are not actively seeking services
• Potential for growth and leadership opportunities, which may come with increased responsibilities

ASSUMPTION: Success in this role will depend on the candidate's ability to thrive in a competitive sales environment and effectively manage their time and priorities.

📈 Similar Roles Comparison

• Unlike traditional sales roles, this position focuses on selling digital marketing services to home service businesses, requiring industry-specific knowledge and a unique sales approach
• Compared to other sales roles in the digital marketing sector, this position offers a competitive salary range and growth opportunities within the company
• Career progression may include opportunities in sales management or related fields, depending on the candidate's performance and the company's growth

ASSUMPTION: This role offers a unique blend of sales and digital marketing experience, with growth opportunities tailored to the candidate's success.

📝 Sample Projects

• Developing a targeted outreach campaign to engage HVAC business owners in the Southeast region
• Creating a customized sales presentation to highlight the benefits of our high-performance websites and SEO services for plumbing companies
• Building a strong professional network within the home services industry to generate leads and drive new client acquisition

ASSUMPTION: Success in this role will depend on the candidate's ability to create tailored sales strategies and effectively communicate the value of our services to potential clients.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does the company support the growth and development of its sales team?
• What are the most successful sales strategies for engaging home service businesses in the current market?
• How does the company measure and evaluate sales performance?
• What are the opportunities for career growth within the sales department or related fields?

ASSUMPTION: Asking thoughtful questions during the interview process will demonstrate the candidate's interest in the role and eagerness to succeed.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant sales experience, digital marketing skills, and any connections to the home services industry
• Prepare examples of successful sales strategies and client engagement techniques
• Research Staff Financial Group and the home services industry to demonstrate your enthusiasm and understanding of the role
• Follow up with the hiring manager one week after submission to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.