Sales Representative – Digital Marketing (Home Services Industry)

📌 Core Information

🔹 Job Title: Sales Representative – Digital Marketing (Home Services Industry)

🔹 Company: Staff Financial Group

🔹 Location: Atlanta, Georgia, United States

🔹 Job Type: Full-time

🔹 Category: Sales & Marketing

🔹 Date Posted: April 17, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Hybrid (Atlanta-based with remote option for top performers)

🚀 Job Overview

Key aspects of this role include:

• Proactively engaging with presidents and CEOs of home service businesses to sell web optimization services
• Leveraging a proven process for improving search engine rankings
• Building and leveraging a strong professional network to generate leads
• Working closely with leadership to refine sales processes and potentially build a team

ASSUMPTION: This role requires a proactive approach to networking, prospecting, and closing deals, with a focus on the home services sector.

📋 Key Responsibilities

✅ Identify and engage potential clients in the home services industry

✅ Build and leverage a strong professional network to generate leads

✅ Effectively communicate the value of our high-performance websites and SEO services

✅ Develop and execute sales strategies to drive revenue growth

✅ Work closely with leadership to refine sales processes and potentially build a team

ASSUMPTION: Success in this role will depend on the candidate's ability to actively reach out to business owners, network effectively, and close deals.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: Proven experience (5-10 years) in digital marketing sales, preferably within an agency setting

Required Skills:

• Proven track record of successfully closing deals and meeting sales targets
• Excellent communication and relationship-building skills
• Self-motivated, strategic, and capable of working independently
• Strong network or book of business in the home services industry (a plus)

Preferred Skills:

• Experience with CRM software (e.g., Salesforce, HubSpot)
• Familiarity with the home services industry

ASSUMPTION: Candidates with a strong background in digital marketing sales and a relevant network will be most successful in this role.

💰 Compensation & Benefits

Salary Range: $60,000 base salary plus performance-based incentives, with a first-year OTE of $140,000

Benefits:

• Medical, dental, and vision insurance
• 401(k) plan

Working Hours: Full-time (40 hours/week), with flexible hours and a hybrid work arrangement

ASSUMPTION: The salary range provided is competitive for the Atlanta market and the experience level required for this role.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting, specializing in accounting and finance roles

Company Size: 11-50 employees, offering a supportive culture and strong growth opportunities

Founded: 2003, with a proven track record of placing highly qualified professionals

Company Description:

• Headquartered in Atlanta, with additional offices in Dallas, Charlotte, Nashville, Orlando, Greenville, and Houston
• Recognized leader in the industry, serving public accounting, privately held, pre-IPO, and FORTUNE 500 companies
• Offers temporary, temp-to-hire, direct hire, and project/staff augmentation services

Company Specialties:

• Atlanta Accounting and Finance Recruiting
• Atlanta Tax Recruiting Firm
• Atlanta Accounting Recruiter
• Atlanta Audit Recruiting Firm
• Atlanta Accounting Temps
• Atlanta Financial Staffing
• Atlanta Finance Recruiter
• Atlanta Financial Recruiting
• ATLANTA ACCOUNTING JOBS
• ATLANTA AUDIT JOBS
• ATLANTA TAX JOBS
• and TAX JOBS ATLANTA

Company Website: http://www.stafffinancial.com

ASSUMPTION: Staff Financial Group's expertise in accounting and finance recruitment may provide valuable insights into the home services industry, but the company's core business is not in this sector.

📊 Role Analysis

Career Level: Experienced professional, with potential for growth into a leadership role

Reporting Structure: This role reports directly to the leadership team, with the potential to build and manage a team

Work Arrangement: Hybrid (Atlanta-based with remote option for top performers), with flexible hours

Growth Opportunities:

• Expanding the sales team and potentially leading it
• Developing expertise in the home services industry
• Advancing within the company as it grows

ASSUMPTION: Success in this role may lead to opportunities in team leadership and industry specialization.

🌍 Location & Work Environment

Office Type: Hybrid, with a convenient location at The Battery in Atlanta

Office Location(s): Atlanta, GA (with remote option for top performers)

Geographic Context:

• Atlanta, GA: Cost of living is relatively low compared to other major U.S. cities, with a diverse cultural scene and numerous job opportunities
• Home Services Industry: Primarily focused on residential services, with a strong demand for digital marketing to reach customers

Work Schedule: Full-time (40 hours/week), with flexible hours and a hybrid work arrangement

ASSUMPTION: The hybrid work arrangement allows for a good balance between in-office collaboration and remote flexibility.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the leadership team
• Background check and reference check
• Job offer

Key Assessment Areas:

• Sales experience and track record
• Industry knowledge and network
• Communication and relationship-building skills
• Strategic thinking and problem-solving

Application Tips:

• Tailor your resume and cover letter to highlight relevant sales experience and industry knowledge
• Prepare examples of successful sales strategies and deals closed
• Research the home services industry and Staff Financial Group to demonstrate your interest and understanding

ATS Keywords: Sales, Digital Marketing, Networking, Prospecting, Closing Deals, Communication, Relationship Building, Strategic Thinking, Home Services Industry, SEO, Web Optimization

ASSUMPTION: Applicants should focus on demonstrating their sales experience, industry knowledge, and strategic approach to networking and closing deals.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot)
• Sales enablement tools (e.g., LinkedIn Sales Navigator, DiscoverOrg)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with CRM software and sales enablement tools will be beneficial for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Expertise
• Relationships
• Results

Work Style:

• Collaborative
• Results-driven
• Adaptable
• Proactive

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you comfortable working independently and proactively driving sales efforts?
• Do you have a strong network or book of business in the home services industry?

ASSUMPTION: Candidates who align with Staff Financial Group's values and work style will be most successful in this role.

⚠️ Potential Challenges

• Building a strong network and book of business in the home services industry may take time
• Competition in the digital marketing space may require continuous learning and adaptation
• Managing a hybrid work arrangement may present unique challenges and opportunities
• Balancing sales efforts with administrative tasks and reporting

ASSUMPTION: Success in this role will depend on the candidate's ability to overcome these challenges and adapt to the unique aspects of the home services industry and hybrid work arrangement.

📈 Similar Roles Comparison

• Compared to other sales roles in digital marketing agencies, this role has a stronger focus on the home services industry and may offer more growth opportunities
• Unlike many sales roles, this position does not require extensive travel and offers a hybrid work arrangement
• Career paths may include expanding the sales team and potentially leading it, as well as developing expertise in the home services industry

ASSUMPTION: Applicants should consider the unique aspects of this role and how it compares to other sales opportunities in the digital marketing industry.

📝 Sample Projects

• Developing a targeted outreach strategy to engage HVAC business owners
• Creating tailored sales presentations to highlight the benefits of high-performance websites and SEO services
• Building and maintaining a strong pipeline of qualified leads in the home services industry

ASSUMPTION: Success in this role will depend on the candidate's ability to execute these and other sales-related projects effectively.

❓ Key Questions to Ask During Interview

• What are the key challenges facing the home services industry, and how can our services address them?
• How does this role fit into the company's long-term growth plans, and what opportunities exist for advancement?
• What resources and support will be provided to help me succeed in this role?
• How does the company measure and evaluate sales performance?
• What is the company's approach to work-life balance, and how does that manifest in this role?

ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their interest in the role and the company's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant sales experience and industry knowledge
• Prepare examples of successful sales strategies and deals closed
• Research the home services industry and Staff Financial Group to demonstrate your interest and understanding
• Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.