Search Engine Optimization (SEO) Manager

📌 Core Information

🔹 Job Title: Search Engine Optimization (SEO) Manager

🔹 Company: Wisevu

🔹 Location: Remote (Argentina)

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 4, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Leading SEO strategy for assigned clients, ensuring alignment with business goals and KPIs
• Conducting high-level SEO audits and delegating implementation tasks
• Overseeing keyword strategies, on-page optimization plans, and backlink profiles
• Collaborating with the content team to guide SEO-focused content strategy
• Analyzing performance data and delivering actionable insights
• Monitoring Google algorithm updates and adapting strategies accordingly
• Coordinating with project managers, developers, and designers to ensure SEO best practices

ASSUMPTION: This role requires a strong mix of technical SEO knowledge, content strategy leadership, data analysis, and cross-functional coordination. The ideal candidate will have experience in a digital marketing agency environment and a deep understanding of SEO.

📋 Key Responsibilities

✅ Own and lead SEO strategy for assigned clients, ensuring alignment with business goals and KPIs

✅ Conduct high-level SEO audits and delegate implementation tasks to SEO Specialists and other team members

✅ Oversee and refine keyword strategies, on-page optimization plans, and backlink profiles

✅ Collaborate with the content team to guide SEO-focused content strategy, ensure copy quality, and identify opportunities to grow rankings and conversions

✅ Analyze performance data using Google Analytics, Looker Studio, and other tools; deliver actionable insights and monthly reports to clients and internal stakeholders

✅ Monitor Google algorithm updates and adapt strategies accordingly

✅ Coordinate with project managers, developers, and designers to ensure SEO best practices are implemented site-wide

ASSUMPTION: The responsibilities listed above are based on the provided job description. However, the role may evolve over time, and additional or different responsibilities may be assigned.

🎯 Required Qualifications

Education: Bachelor's or Master's degree in Marketing, Business, Communications, IT, or a relevant field

Experience: At least 3 years of experience as an SEO Manager or similar role in a digital marketing agency environment

Required Skills:

• Excellent command of the English language
• Deep understanding of SEO (technical, on-page, and off-page)
• Google Analytics Certified
• Proficient in industry tools such as Ahrefs, SEMrush, Screaming Frog, or equivalent
• Strong analytical mindset with the ability to interpret data and present insights clearly
• Very high attention to detail

Preferred Skills:

• Experience with Looker Studio
• Fluency in Spanish

ASSUMPTION: While the job listing does not explicitly state preferred skills, having experience with Looker Studio and fluency in Spanish may be beneficial for this role, given the company's focus on the Latin American market.

💰 Compensation & Benefits

Salary Range: $2500-$4000 CAD per month, negotiable based on competencies, skills, and experience

Benefits:

• Premium Employee Development Training
• Quality equipment
• Quarterly performance bonuses
• Many other benefits to be discussed during the interview

Working Hours: 9 am-5 pm EST workday (Monday-Friday). Fully remote

ASSUMPTION: The salary range provided is in Canadian dollars (CAD) and is based on the information given in the job listing. However, the actual salary may vary depending on the candidate's skills, experience, and negotiation during the interview process.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: 2-10 employees. Working in a small company like Wisevu offers the opportunity to have a significant impact on the business and work closely with senior leadership.

Founded: 2008. Wisevu has been providing digital marketing services, including SEO, web design, and Facebook marketing, for over 17 years.

Company Description:

• Wisevu is a professional digital marketing & consulting agency specializing in developing and implementing custom online business strategies for Canadian businesses with local and international reach.
• The company's mission is to help companies involved in activities that contribute to the betterment of our communities and the world, achieve their organizational objectives by implementing their Online Marketing Wisdom at mutually beneficial rates.

Company Specialties:

• Online Marketing Strategy Development
• Search Engine Optimization (SEO)
• Website Design & Development
• Facebook Marketing

Company Website: wisevu.com

ASSUMPTION: Wisevu's focus on custom online business strategies and its mission to contribute to the betterment of communities and the world suggest that the company values personalized, effective marketing solutions and has a strong commitment to social responsibility.

📊 Role Analysis

Career Level: Mid-level. This role requires a balance of technical SEO expertise, strategic thinking, and leadership skills to manage SEO campaigns and guide the work of other team members.

Reporting Structure: The SEO Manager will likely report directly to the company's leadership team and may oversee the work of SEO Specialists and other team members.

Work Arrangement: Fully remote. Wisevu is a fully remote team, allowing for flexibility and work-life balance. However, the role may require occasional collaboration with team members in different time zones.

Growth Opportunities:

• As a mid-sized company, Wisevu offers opportunities for career growth and advancement as the business expands.
• The SEO Manager may have the opportunity to take on additional responsibilities, such as mentoring junior team members or leading special projects.
• Wisevu's focus on continuous learning and development may provide opportunities for professional growth and skill development.

ASSUMPTION: While the job listing does not explicitly mention growth opportunities, working in a mid-sized company like Wisevu may offer more opportunities for career advancement than larger organizations, where roles may be more specialized and hierarchical.

🌍 Location & Work Environment

Office Type: Fully remote. Wisevu is a fully remote team, with no physical office location.

Office Location(s): N/A

Geographic Context:

• Argentina is the second-largest economy in South America and has a growing digital marketing industry.
• The time zone for Argentina is Eastern Standard Time (EST), which may require some flexibility in working hours to accommodate team members in other time zones.
• The cost of living in Argentina is generally lower than in North America, which may impact salary expectations for candidates based in Argentina.

Work Schedule: The work schedule is Monday to Friday, from 9 am to 5 pm EST. However, the fully remote nature of the role may offer some flexibility in working hours.

ASSUMPTION: While the job listing does not specify the work schedule, the fully remote nature of the role may allow for some flexibility in working hours, as long as the candidate can meet the required work output and collaborate effectively with the team.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the hiring manager
• Technical SEO assessment or case study
• Final interview with senior leadership

Key Assessment Areas:

• Technical SEO knowledge and skills
• Data analysis and interpretation
• Content strategy and leadership
• Communication and collaboration skills
• Problem-solving and critical thinking

Application Tips:

• Highlight relevant SEO experience and achievements in your resume and cover letter.
• Tailor your application to demonstrate your understanding of Wisevu's mission and values.
• Prepare for the technical SEO assessment or case study by brushing up on your SEO knowledge and practicing data analysis exercises.
• Research the company and its clients to show your interest and preparation for the role.

ATS Keywords: SEO, SEO Manager, Search Engine Optimization, Digital Marketing, Agency, Strategy, Leadership, Data Analysis, Google Analytics, Ahrefs, SEMrush, Screaming Frog

ASSUMPTION: The interview process for this role may involve a combination of online and in-person interviews, depending on the candidate's location and the company's current hiring practices.

🛠️ Tools & Technologies

• Google Analytics
• Looker Studio
• Ahrefs
• SEMrush
• Screaming Frog
• Google Search Console
• Google Data Studio

ASSUMPTION: The tools and technologies listed above are based on the job description and industry standards for SEO. However, the company may use additional or different tools, depending on its specific needs and preferences.

👔 Cultural Fit Considerations

Company Values:

• Wisdom: The ability to perform the action(s) with the highest degree of adequacy under any given circumstance
• Mutual Benefit: Achieving organizational objectives while contributing to the betterment of communities and the world
• Continuous Learning: A commitment to seeking knowledge and improving skills

Work Style:

• Independent: The role requires self-motivation and the ability to work independently
• Collaborative: The role involves working closely with other team members and stakeholders
• Adaptable: The role may require adjusting to changes in client needs, market trends, and company priorities

Self-Assessment Questions:

• Do you have a strong understanding of SEO and the ability to apply it to achieve business goals?
• Are you comfortable working independently and collaborating with a remote team?
• Do you share Wisevu's commitment to contributing to the betterment of communities and the world?

ASSUMPTION: The self-assessment questions listed above are intended to help candidates evaluate their fit with Wisevu's company values and work style. However, the company may have additional or different questions to assess cultural fit during the interview process.

⚠️ Potential Challenges

• The fully remote nature of the role may require some flexibility in working hours to accommodate team members in different time zones.
• The role may involve managing client expectations and navigating complex SEO projects, which can be challenging at times.
• Working in a small company like Wisevu may require wearing multiple hats and taking on additional responsibilities as needed.
• The SEO industry is constantly evolving, which may require continuous learning and adaptation to stay current with best practices and trends.

ASSUMPTION: The potential challenges listed above are based on the job description and industry insights. However, the company may have additional or different challenges that candidates should be aware of before applying for the role.

📈 Similar Roles Comparison

• SEO Manager vs. SEO Specialist: The SEO Manager role requires more strategic thinking, leadership, and client management skills than the SEO Specialist role, which focuses more on tactical SEO implementation.
• SEO Manager vs. Digital Marketing Manager: The SEO Manager role is more specialized and focused on SEO, while the Digital Marketing Manager role may involve overseeing a broader range of marketing channels and campaigns.
• SEO Manager vs. SEO Consultant: The SEO Manager role is typically an in-house position, while the SEO Consultant role may involve working with multiple clients and providing SEO services on a project basis. Additionally, the SEO Consultant role may require more travel and client-facing responsibilities.

ASSUMPTION: The role comparisons listed above are intended to help candidates understand the differences between similar SEO roles and make informed decisions about their career paths. However, the specific requirements and responsibilities of these roles may vary depending on the company and industry.

📝 Sample Projects

• Conducting a comprehensive SEO audit of a major e-commerce website and developing a strategic plan to improve organic traffic and conversions
• Managing an SEO campaign for a healthcare client, including keyword research, on-page optimization, link building, and performance analysis
• Collaborating with the content team to develop an SEO-focused content strategy for a B2B technology company, including blog posts, whitepapers, and case studies

ASSUMPTION: The sample projects listed above are intended to give candidates an idea of the types of responsibilities and tasks they may encounter in the SEO Manager role at Wisevu. However, the specific projects and campaigns may vary depending on the company's client base and industry focus.

❓ Key Questions to Ask During Interview

• Can you describe the typical SEO projects and campaigns that the SEO Manager will be working on?
• How does Wisevu approach client communication and collaboration, especially in a fully remote work environment?
• What opportunities are there for professional development and growth within the company?
• How does Wisevu measure the success of its SEO campaigns, and how does the SEO Manager contribute to that process?
• What is the company's approach to work-life balance, and how does that manifest in the SEO Manager role?

ASSUMPTION: The key questions listed above are intended to help candidates gain a better understanding of the SEO Manager role at Wisevu and evaluate their fit with the company's culture and priorities. However, candidates should also feel free to ask any other questions they have about the role or the company during the interview process.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Wisevu careers page
• Tailor your resume and cover letter to highlight your relevant SEO experience and achievements
• Prepare for the technical SEO assessment or case study by brushing up on your SEO knowledge and practicing data analysis exercises
• Research the company and its clients to show your interest and preparation for the role
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.