π Core Information
πΉ Job Title: Senior Account Management Specialist(Retail Ad Management)[L4]
πΉ Company: Coupang Internal
πΉ Location: Seoul, South Korea
πΉ Job Type: Full-time
πΉ Category: Retail Ad Management
πΉ Date Posted: 2025-06-12
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site/Hybrid
π Job Overview
Key aspects of this role include:
- Managing internal processes for advertising execution to achieve monthly targets for assigned advertisers.
- Close collaboration with sales teams and ongoing communication with advertisers to ensure effective ad management.
- Handling ad budget allocation, tracking, and optimization.
- Monitoring and analyzing ad performance data to drive informed decision-making.
ASSUMPTION: This role requires a strong understanding of advertising principles, excellent communication skills, and proficiency in data analysis. Candidates should be able to work effectively in a fast-paced, dynamic environment.
π Key Responsibilities
Advertiser Management:
- Develop and maintain strong relationships with assigned advertisers to understand their business objectives and advertising needs.
- Coordinate with sales teams to ensure advertisers' targets are met or exceeded.
- Monitor and analyze ad performance data to provide regular updates to advertisers and make data-driven optimizations.
Ad Operations:
- Manage ad budget allocation, tracking, and optimization to maximize ad spend efficiency.
- Collaborate with internal teams to ensure smooth ad delivery and troubleshoot any issues that arise.
- Stay up-to-date with industry trends and best practices in ad operations to continuously improve processes.
Data Analysis:
- Analyze ad performance data to identify trends, insights, and areas for improvement.
- Develop and maintain dashboards and reports to communicate key performance indicators to stakeholders.
- Collaborate with data science teams to leverage advanced analytics and machine learning techniques.
ASSUMPTION: Successful candidates will have a strong analytical mindset, proficiency in data analysis tools, and the ability to translate complex data into actionable insights.
π― Required Qualifications
Education: Bachelor's degree in Business, Marketing, Statistics, or a related field.
Experience: 2-5 years of experience in advertising, marketing, or a related field, with at least 1 year in an account management or similar role.
Required Skills:
- Proven track record in account management or a similar role.
- Strong analytical skills and proficiency in data analysis tools (e.g., Excel, SQL, Python).
- Excellent communication skills, both written and verbal, in Korean and English.
- Familiarity with advertising platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads) and ad management tools (e.g., Google Ads Manager, Facebook Ads Manager).
- Ability to work effectively in a fast-paced, dynamic environment and manage multiple priorities.
Preferred Skills:
- Master's degree in Business, Marketing, Statistics, or a related field.
- Experience in retail advertising or e-commerce advertising.
- Fluency in additional languages (e.g., Mandarin, Japanese).
ASSUMPTION: Candidates with relevant industry experience and a strong analytical background will be given priority consideration.
π° Compensation & Benefits
Salary Range: Competitive salary range based on experience and industry standards for the role, location, and level of responsibility.
Benefits:
- Comprehensive health, dental, and vision insurance.
- Retirement savings plan with company matching.
- Generous vacation and paid time off policies.
- Employee discounts on Coupang services and products.
- Opportunities for professional development and career growth.
Working Hours: Full-time position with standard working hours (Monday-Friday, 9:00 AM - 6:00 PM) and occasional overtime as needed.
ASSUMPTION: The salary range and benefits package are competitive and reflect the company's commitment to attracting and retaining top talent in the industry.
π Applicant Insights
π Company Context
Industry: E-commerce and retail advertising
Company Size: 10,001+ employees
Founded: 2000
Company Description:
- Coupang is a global e-commerce and retail company headquartered in South Korea, with a strong presence in Southeast Asia and expanding into other markets.
- The company offers a wide range of products and services, including online shopping, food delivery, and fintech solutions.
- Coupang is known for its innovative use of technology to enhance the customer experience and drive growth.
Company Specialties:
- E-commerce and retail technology.
- Data-driven decision-making.
- Customer-centric design and innovation.
- Global expansion and market leadership.
Company Website: Coupang Careers
ASSUMPTION: Coupang's size, industry leadership, and commitment to innovation make it an attractive employer for professionals seeking growth and impact in the e-commerce and retail sectors.
π Role Analysis
Career Level: Mid-level to senior
Reporting Structure: The role reports directly to the Head of Retail Ad Management or a similar senior manager within the organization.
Work Arrangement: On-site/Hybrid, with a flexible work arrangement that may include remote work options depending on the candidate's needs and the company's policies.
Growth Opportunities:
- Potential career progression into senior management or leadership roles within the Retail Ad Management team or related departments.
- Opportunities to gain experience in cross-functional teams and projects, driving growth and innovation across the organization.
- Access to professional development resources and training to support career growth and skill development.
ASSUMPTION: This role offers significant opportunities for career growth and development within Coupang's expanding retail ad management function and the broader organization.
π Location & Work Environment
Office Type: Modern, collaborative office spaces with state-of-the-art technology and amenities.
Office Location(s): Seoul, South Korea (with potential for remote work or hybrid arrangements).
Geographic Context:
- Seoul, South Korea, is a major global hub for e-commerce and technology, offering a vibrant and dynamic work environment.
- The city is known for its high quality of life, with a wide range of cultural, entertainment, and dining options.
- Seoul's central location in Northeast Asia makes it an ideal base for working with regional and global teams.
Work Schedule: Standard full-time work schedule with flexible hours and remote work options to support work-life balance.
ASSUMPTION: Coupang's office environment and location offer a dynamic and engaging work experience, with opportunities for professional growth and development in a global context.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the company's careers website.
- Phone or video screening interview to assess communication skills and cultural fit.
- In-depth behavioral and technical interviews with senior team members and stakeholders.
- Final round interviews with senior leadership or the hiring manager.
Key Assessment Areas:
- Advertising and marketing knowledge and experience.
- Data analysis and problem-solving skills.
- Communication and interpersonal skills, with a focus on stakeholder management and collaboration.
- Cultural fit and alignment with the company's values and mission.
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare for behavioral interview questions that focus on your problem-solving skills, leadership, and teamwork.
- Research Coupang's business and industry trends to demonstrate your understanding of the company and its market.
- Practice common interview questions and answers to build confidence and refine your responses.
ASSUMPTION: Coupang's interview process is designed to assess candidates' skills, cultural fit, and potential for success in the role and the organization.
π Cultural Fit Considerations
Company Values:
- Customer-centricity: Putting customers first in all decisions and actions.
- Innovation: Embracing a culture of continuous improvement and experimentation.
- Collaboration: Working together across teams and functions to achieve common goals.
- Integrity: Acting with honesty, transparency, and accountability in all aspects of work.
- Passion: Demonstrating enthusiasm, energy, and a strong work ethic.
Work Style:
- Agile and adaptable, with a focus on delivering results in a fast-paced environment.
- Data-driven and analytical, with a strong problem-solving mindset.
- Collaborative and team-oriented, with a focus on cross-functional collaboration and stakeholder management.
- Innovative and creative, with a willingness to challenge the status quo and drive change.
Self-Assessment Questions:
- How do you demonstrate customer-centricity in your daily work?
- Can you provide an example of a time when you drove innovation or embraced change in a previous role?
- How do you approach collaboration and stakeholder management in a dynamic, fast-paced environment?
- How do you balance data-driven decision-making with a strong customer focus?
ASSUMPTION: Coupang's culture values and work style require candidates who are adaptable, data-driven, and customer-focused, with a strong commitment to collaboration and innovation.
β οΈ Potential Challenges
- Working in a fast-paced, dynamic environment may require candidates to adapt quickly and manage multiple priorities effectively.
- The role may involve managing high-pressure situations and tight deadlines, which can be challenging for some candidates.
- Candidates may need to navigate complex stakeholder relationships and manage expectations from multiple parties, requiring strong communication and interpersonal skills.
- The role may require candidates to work with diverse teams and functions, necessitating a high degree of adaptability and cultural intelligence.
ASSUMPTION: Coupang's dynamic work environment and high expectations may present challenges for some candidates, but the organization's commitment to professional development and growth opportunities can help mitigate these factors.
π Similar Roles Comparison
- This role is similar to other account management or advertising operations roles in the industry, but with a focus on retail ad management and a strong emphasis on data-driven decision-making.
- Candidates with experience in retail advertising or e-commerce advertising may find this role particularly appealing due to its focus on driving growth and innovation in these sectors.
- Compared to other roles in the industry, this position may offer unique opportunities for career growth and development within Coupang's expanding retail ad management function and the broader organization.
ASSUMPTION: While this role shares similarities with other account management or advertising operations roles, its focus on retail ad management and data-driven decision-making sets it apart and offers unique opportunities for career growth and development within Coupang.
π Key Questions to Ask During Interview
- Can you describe the company's approach to data-driven decision-making in retail ad management?
- How does the role balance short-term priorities with long-term strategic goals?
- Can you provide an example of a time when you drove significant growth or innovation in a previous role?
- How do you approach managing high-pressure situations and tight deadlines?
- Can you describe the company's culture and how it supports employee growth and development?
ASSUMPTION: Asking insightful questions about the role, the company, and the industry can help candidates demonstrate their interest and commitment to the position and the organization.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Coupang Careers website.
- Prepare for phone or video screening interviews to assess your communication skills and cultural fit.
- Participate in in-depth behavioral and technical interviews with senior team members and stakeholders.
- Prepare for final round interviews with senior leadership or the hiring manager.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.