🔹 Job Title: Senior Associate Performance Marketing Manager
🔹 Company: Traveloka
🔹 Location: Indonesia - Jakarta, Green Office Park 1
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-28
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with diverse teams. It is ideal for experienced marketing professionals looking to drive impact in a dynamic, growing company.
✅ Develop and implement comprehensive display advertising strategies that align with overall marketing and business objectives
✅ Lead the planning, execution, and optimization of display campaigns across various platforms (Google Display Network, Youtube, Meta, Tiktok, programmatic networks, etc)
✅ Oversee end-to-end management of display campaigns, from creative development to media buying and performance analysis
✅ Conduct a thorough analysis of campaign performance using analytic tools such as Tableau, Google Analytics, and other relevant platforms
✅ Plan and conduct A/B testing and other testing methodologies to continuously improve ad performance and ROI
✅ Identify optimization opportunities/growth, and analyze the impact and effort required
✅ Collaborate with cross-functional teams (Creative Lab, Sales & Marketing team, Product team) to align marketing strategies with business objectives
✅ Stay up-to-date with industry trends, emerging technologies, and best practices in display advertising
✅ Develop and maintain a testing roadmap to continuously improve campaign effectiveness
✅ Capable of leading and managing small to medium projects with minimal supervision, which can potentially create value for the whole team
✅ Generate regular reports for stakeholders, clearly communicating campaign performance and ROI.
ASSUMPTION: This role involves a mix of strategic planning, hands-on campaign management, and data-driven optimization. Strong project management skills and the ability to work independently are crucial for success.
Education: Bachelor's degree in Marketing, Business, Math, Engineering, or a related field
Experience: 5+ years of experience in digital marketing with expertise in digital app business is a plus
Required Skills:
Preferred Skills:
ASSUMPTION: While the job listing does not explicitly mention preferred skills, experience with data visualization tools and language proficiency may be beneficial for this role.
Salary Range: Based on industry standards for a Senior Associate role in Marketing in Indonesia, the estimated salary range is IDR 30,000,000 - 45,000,000 per year. This is an estimate and the actual salary may vary based on factors such as experience and performance.
Benefits:
Working Hours: Full-time position with standard office hours (8:00 AM - 5:00 PM, Monday - Friday). Occasional overtime may be required to meet project deadlines.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary based on individual performance and company policy.
Industry: Traveloka is a leading all-in-one travel platform in Southeast Asia, offering a wide range of travel and lifestyle services. The company operates in multiple countries and has over 140 million app downloads and 40 million monthly active users.
Company Size: Traveloka has 1,001-5,000 employees, providing ample opportunities for growth and collaboration. As a mid-sized company, Traveloka offers a structured work environment with clear career paths and opportunities for professional development.
Founded: Traveloka was founded in 2012 and has since grown to become one of the most popular travel apps in the region.
Company Description:
Company Specialties:
Company Website: http://www.traveloka.com/careers
ASSUMPTION: Traveloka's focus on customer experience and innovative technology makes it an attractive employer for professionals seeking a dynamic and forward-thinking work environment.
Career Level: This role is at the senior associate level, indicating a high level of responsibility and autonomy. The position requires strategic thinking, strong analytical skills, and the ability to manage teams and projects.
Reporting Structure: The Senior Associate Performance Marketing Manager reports directly to the Head of Marketing or a similar role. They may oversee a team of marketing associates and collaborate with various cross-functional teams.
Work Arrangement: This is an on-site position, requiring regular attendance at the company's office in Jakarta. However, Traveloka may offer flexible work arrangements for qualified candidates.
Growth Opportunities:
ASSUMPTION: Traveloka's rapid growth and expansion provide ample opportunities for career advancement and professional development.
Office Type: Traveloka's office in Jakarta is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): Indonesia - Jakarta, Green Office Park 1
Geographic Context:
Work Schedule: Standard office hours with occasional overtime as needed to meet project deadlines. Traveloka may offer flexible work arrangements for qualified candidates.
ASSUMPTION: The work environment at Traveloka is fast-paced and dynamic, with a strong emphasis on collaboration and innovation.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Display Advertising, Campaign Management, Performance Analysis, A/B Testing, Digital Marketing, Google Ads, Facebook Ads Manager, Analytic Tools, Media Buying, Optimization Techniques, Cross-Functional Collaboration, Creative Development, Project Management, Emerging Technologies, Industry Trends, Reporting
ASSUMPTION: Traveloka's application process is competitive, and candidates should emphasize their relevant experience and skills to increase their chances of success.
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should highlight their proficiency in their applications and interviews.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Traveloka values candidates who are customer-focused, innovative, and collaborative, with a strong data-driven mindset and the ability to thrive in a fast-paced environment.
ASSUMPTION: These challenges can be overcome with strong project management skills, a strategic mindset, and a willingness to adapt and learn in a dynamic environment.
ASSUMPTION: This role offers a unique blend of strategic planning, data-driven optimization, and cross-functional collaboration, making it an attractive opportunity for experienced marketing professionals.
ASSUMPTION: These sample projects illustrate the strategic, data-driven, and collaborative nature of the role, as well as the opportunity to work on high-impact initiatives.
ASSUMPTION: These questions demonstrate a candidate's interest in the role, their understanding of the company, and their commitment to driving success in the position.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.