📌 Core Information
🔹 Job Title: Senior Brand Design Manager - AXS
🔹 Company: AEG Worldwide
🔹 Location: Los Angeles, CA
🔹 Job Type: On-site
🔹 Category: Entertainment Providers
🔹 Date Posted: June 2, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading brand design projects from concept to completion
- Mentoring junior and mid-level designers
- Ensuring visual identity consistency across all communications
- Collaborating with cross-functional teams to deliver creative solutions
ASSUMPTION: This role requires a high level of independence and creativity, with a focus on maintaining and evolving the AXS brand.
📋 Key Responsibilities
✅ Lead, create, develop, contribute and manage the AXS Brand Guide, iterating frequently to keep it up-to-date and refreshed
✅ Manage and execute brand design projects from conception to completion with minimal guidance from your manager or mentor
✅ Guide and mentor junior and mid-level designers, offering feedback and support to strengthen team output and professional growth
✅ Contribute to overseeing the consistency of AXS’ visual identity by fully understanding the AXS brand and approving or giving feedback for assets created outside the brand design team
✅ Lead the development, delivery, and maintenance of a library of content and creative assets
✅ Serve as a go-to expert for visual branding, helping communicate brand standards and ensuring their effective use across teams and serve as the point of contact for our visual branding, communicated by our brand templates and guidelines
✅ Collaborate with other departments such as marketing, product, and content teams to ensure brand consistency
✅ Stay current with design trends, best practices, and emerging technology, regularly bringing fresh ideas and improvements to the brand design
ASSUMPTION: This role involves a high level of creativity and attention to detail, with a focus on maintaining and evolving the AXS brand.
🎯 Required Qualifications
Education: BA/BS Degree (4-year) Graphic/Visual design degree preferred
Experience: 4-6 years of professional brand design experience
Required Skills:
- Expert level proficiency in Adobe Creative Suite: particularly Photoshop, Illustrator, and InDesign with a portfolio demonstrating high impact, brand-aligned creative work.
- Advanced knowledge of Figma with the ability to design collaboratively, build scalable design systems, and guide others in best practices.
- Exceptional typographic skills and attention to detail
- Proven ability to deliver creative excellence under high-priority initiatives and time-sensitive deliverables.
- Strong communication skills, able to present to stakeholders and provide constructive feedback.
- Problem-solving mindset and receptive to feedback
- Strong understanding of the impact of brand trust
Preferred Skills:
- Experience working directly with senior staff and executives on critical projects with minimal supervision
- Experience leading the creation of brand assets across multiple mediums and platforms
- Experience building a brand guide from scratch
ASSUMPTION: This role requires a high level of expertise in brand design and proficiency in relevant software.
💰 Compensation & Benefits
Salary Range: $74,949 - $112,000 per year
Benefits:
- Medical Insurance
- Dental Insurance
- Vision Insurance
- Paid Holidays
- Vacation Time
- Sick Time
- Company Paid Life Insurance
- Voluntary Life Insurance
- Parental Leave
- 401k Plan
- Flexible Spending Account
- Health Savings Account
- Wellness Offerings
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for a senior brand design manager role in Los Angeles, CA.
📌 Applicant Insights
🔍 Company Context
Industry: Entertainment Providers
Company Size: 10,001+ employees
Founded: 1994
Company Description:
- AEG Worldwide is a leading sports and live entertainment company, operating on five continents and entertaining over 160 million guests annually.
- The company operates a worldwide network of more than 300 venues, powerful sports franchises, and music brands, integrated entertainment districts, and global sponsorship activations.
- AEG is committed to forming a perfect balance between creative excellence and business excellence and fostering a diverse environment that celebrates inclusion and rewards collaboration and success.
Company Specialties:
- Live Entertainment
- Concert Promotion
- Festival Production
- Sports
- Venues and Entertainment District Development and Operations
- Corporate Sponsorships and Consulting
Company Website: http://www.aegworldwide.com
ASSUMPTION: AEG Worldwide is a large, established company with a diverse range of entertainment properties and a strong commitment to inclusion and collaboration.
📊 Role Analysis
Career Level: Senior
Reporting Structure: This role reports directly to the Senior Manager, Brand Design.
Work Arrangement: On-site, full-time, with a 40-hour workweek.
Growth Opportunities:
- Potential to mentor and lead junior designers
- Opportunities to collaborate with cross-functional teams and influence brand strategy
- Possibility to grow into a leadership role within the brand design team
ASSUMPTION: This role offers opportunities for professional growth and development within the brand design team and across the broader organization.
🌍 Location & Work Environment
Office Type: Corporate office
Office Location(s): 800 W. Olympic Boulevard, Suite 305, Los Angeles, CA 90015, US
Geographic Context:
- Los Angeles is a major metropolitan area with a diverse population and a thriving entertainment industry.
- The office is located in Downtown Los Angeles, close to public transportation and numerous amenities.
- The area offers a mix of urban and suburban living options, with a variety of neighborhoods to choose from.
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for project needs
ASSUMPTION: The work environment is a fast-paced, creative office setting with a focus on collaboration and teamwork.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the HR department
- On-site or virtual interview with the hiring manager and/or team members
- Final interview with senior leadership
Key Assessment Areas:
- Design portfolio and process
- Branding and design philosophy
- Communication and presentation skills
- Problem-solving and critical thinking
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare a portfolio showcasing your brand design work, including process and results
- Research AEG Worldwide and the AXS brand to demonstrate your understanding of the company and its products
ATS Keywords: Brand Design, Adobe Creative Suite, Figma, Typography, Stakeholder Communication, Project Management, Creative Solutions, Design Trends, Attention to Detail, Brand Trust
ASSUMPTION: The application process for this role is competitive, and applicants should be prepared to demonstrate their expertise and passion for brand design.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Figma
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, JIRA, Trello)
ASSUMPTION: This role requires proficiency in industry-standard design software and project management tools.
👔 Cultural Fit Considerations
Company Values:
- Creative Excellence
- Business Excellence
- Inclusion
- Collaboration
- Success
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Focused on delivering high-quality results
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you have a strong understanding of the entertainment industry and its trends?
- Are you comfortable working in a fast-paced, collaborative environment?
- Do you have a proven track record of delivering high-quality brand design work under tight deadlines?
ASSUMPTION: A successful candidate for this role will be a creative and collaborative team player with a strong understanding of the entertainment industry and a passion for brand design.
⚠️ Potential Challenges
- Working in a fast-paced, high-pressure environment with tight deadlines
- Managing and mentoring junior designers while maintaining a high level of personal productivity
- Balancing multiple projects and priorities simultaneously
- Navigating a large, complex organization with numerous stakeholders
ASSUMPTION: This role presents unique challenges and opportunities for growth and development within the brand design team and across the broader organization.
📈 Similar Roles Comparison
- Compared to related roles in the entertainment industry, this role offers a unique opportunity to work on high-profile brand design projects for a leading global entertainment company.
- Unlike some roles in the industry, this position offers a high level of independence and creativity, with a focus on maintaining and evolving the AXS brand.
- Career progression in this role may involve moving into a leadership position within the brand design team or transitioning into a related role within the broader organization.
ASSUMPTION: This role offers a unique combination of creative independence, collaboration, and growth opportunities within the entertainment industry.
📝 Sample Projects
- Re-branding a major entertainment venue to reflect its unique identity and appeal to a diverse audience
- Developing a comprehensive brand style guide for a global music festival, including visual identity, tone of voice, and messaging framework
- Creating a cohesive visual identity for a new sports team, including logo design, color scheme, and typography
ASSUMPTION: These sample projects demonstrate the range of brand design work that a successful candidate for this role might be expected to undertake.
❓ Key Questions to Ask During Interview
- Can you describe the brand design team's structure and how this role fits within it?
- What are the biggest challenges facing the brand design team currently, and how can this role help address them?
- How does the brand design team collaborate with other departments, such as marketing and product, to ensure brand consistency?
- What opportunities are there for professional growth and development within the brand design team and across the broader organization?
- How does the company support work-life balance for employees in this role?
ASSUMPTION: These questions are designed to help applicants better understand the role, the team, and the company culture, and to demonstrate their interest and engagement in the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through http://www.aegworldwide.com/careers
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare a portfolio showcasing your brand design work, including process and results
- Research AEG Worldwide and the AXS brand to demonstrate your understanding of the company and its products
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
