📌 Core Information
🔹 Job Title: Senior Brand Manager
🔹 Company: Teva Pharmaceuticals
🔹 Location: Sydney, New South Wales, Australia
🔹 Job Type: On-site
🔹 Category: Pharmaceuticals
🔹 Date Posted: 2025-05-19
🔹 Experience Level: Mid-Senior level (4-8 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing brand strategies and marketing plans to drive brand performance and market share.
- Leading brand campaigns across multiple channels, including digital, print, and in-person events.
- Conducting market research and competitive analysis to inform brand positioning and identify growth opportunities.
- Collaborating with cross-functional teams to align on brand objectives and strategies.
- Managing the brand's budget, ensuring effective allocation of resources and maximizing ROI.
ASSUMPTION: This role requires a strategic mindset with strong analytical skills and the ability to manage multiple priorities in a fast-paced environment.
📋 Key Responsibilities
✅ Develop and implement brand strategies and marketing plans to drive brand performance and market share.
✅ Lead the planning and execution of brand campaigns across multiple channels, including digital, print, and in-person events.
✅ Conduct market research and competitive analysis to inform brand positioning and identify growth opportunities.
✅ Collaborate with cross-functional teams, including sales, medical, regulatory, and finance, to align on brand objectives and strategies.
✅ Manage the brand's budget, ensuring effective allocation of resources and maximizing ROI.
✅ Oversee new product launches, including go-to-market planning, promotional activities, and performance tracking.
✅ Build and maintain relationships with key stakeholders, including healthcare professionals, KOLs, and external partners.
✅ Monitor and analyze brand performance, providing insights and recommendations for continuous improvement.
✅ Ensure all marketing activities comply with regulatory requirements and industry codes of conduct.
ASSUMPTION: This role requires strong leadership skills, commercial acumen, experience with forecasting and analytics, launching new products, and a deep understanding of the pharmaceutical industry.
🎯 Required Qualifications
Education: Bachelor's degree in marketing, Business, Life Sciences, or a related field (Master's/MBA preferred)
Experience: 4-8 years of experience in brand management or marketing, with a track record of success in the pharmaceutical, life science, healthcare industry
Required Skills:
- Hands-on experience from strategy to execution
- Experience in new product launches and mature brands
- Experience in neurology and psychiatry desirable
- Proven experience in leading brand strategy and managing large-scale marketing campaigns
- Strong analytical skills with the ability to interpret complex data and translate it into actionable insights
- Excellent communication and presentation skills, with the ability to influence senior stakeholders
- Strategic thinker with a hands-on approach and the ability to manage multiple priorities in a fast-paced environment
- Strong knowledge of the Australian pharmaceutical market and regulatory environment
Preferred Skills:
- Experience with digital marketing and multichannel strategies
- Experience in Veeva
ASSUMPTION: Given the role's focus on strategic direction and management of key brands, candidates should have a proven track record in brand management within the pharmaceutical industry.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Senior Brand Manager role in Australia, the estimated salary range is AUD 150,000 - AUD 200,000 per annum. This estimate is based on market research and may vary depending on the candidate's experience and qualifications.
Benefits:
- Generous leave, health, and wellbeing benefits
- Commitment to ongoing personal & professional growth via a blend of learning opportunities
- Parking available at the Macquarie Park site
- Opportunity to join a leading global organization with a network of 37,000 employees operating in 60 markets, with 25 R&D sites
Working Hours: Full-time position with standard business hours, Monday to Friday
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications. Teva Pharmaceuticals offers a competitive benefits package to attract and retain top talent.
📌 Applicant Insights
🔍 Company Context
Industry: Teva Pharmaceuticals operates in the pharmaceutical manufacturing industry, with a focus on generic medicines and specialty medicines, including CNS, respiratory, biosimilars, and pain care products.
Company Size: Teva Pharmaceuticals is a large organization with over 37,000 employees worldwide, providing a diverse and dynamic work environment.
Founded: Teva Pharmaceuticals was founded in 1901 and has since grown to become one of the world's leading manufacturers of generic medicines.
Company Description:
- Teva Pharmaceuticals is committed to making good health more affordable and accessible to millions of people worldwide.
- The company produces a wide range of generic and specialty medicines, with a portfolio of 3,500 products in nearly every therapeutic area.
- Teva Pharmaceuticals is dedicated to being a global leader in generic and specialty medicines, with a strong focus on innovation and research.
Company Specialties:
- Generic medicines
- Specialty medicines
- CNS
- Active pharmaceutical ingredients
- Respiratory
- Biosimilars
- Biologics
- Pain care
- Migraine
- Oncology
Company Website: Teva Pharmaceuticals
ASSUMPTION: Teva Pharmaceuticals is a well-established company with a strong global presence and a commitment to improving people's lives through its extensive portfolio of medicines.
📊 Role Analysis
Career Level: This role is at the mid-senior level, requiring a significant amount of experience and expertise in brand management within the pharmaceutical industry.
Reporting Structure: The Senior Brand Manager reports directly to the Marketing Director.
Work Arrangement: This is an on-site role based in Sydney, with standard business hours from Monday to Friday.
Growth Opportunities:
- Progression to a Marketing Director or other senior leadership roles within the organization
- Expansion of responsibilities to include additional brands or therapeutic areas
- International assignments or relocation opportunities within the global organization
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance their career within a large, global organization.
🌍 Location & Work Environment
Office Type: Teva Pharmaceuticals' Sydney office is located in Macquarie Park, offering a modern and collaborative work environment.
Office Location(s): 37 Epping Rd, Macquarie Park, New South Wales 2113, Australia
Geographic Context:
- Sydney is the largest city in Australia, with a population of over 5 million people.
- The city is known for its diverse culture, vibrant arts scene, and beautiful beaches.
- Macquarie Park is a suburb located approximately 15 kilometers northwest of the Sydney central business district, offering easy access to public transportation and major highways.
Work Schedule: Standard business hours, Monday to Friday, with flexibility for occasional overtime or weekend work as needed.
ASSUMPTION: The location of Teva Pharmaceuticals' Sydney office in Macquarie Park provides easy access to public transportation and major highways, making it an attractive option for commuters.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-depth behavioral and technical interviews with hiring managers and team members
- Final round interviews with senior leadership
- Background and reference checks
Key Assessment Areas:
- Brand management and marketing strategy skills
- Analytical and problem-solving abilities
- Communication and presentation skills
- Industry knowledge and understanding of the Australian pharmaceutical market
- Cultural fit and alignment with Teva Pharmaceuticals' values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Demonstrate your understanding of the pharmaceutical industry and Teva Pharmaceuticals' products and mission.
- Prepare examples of your brand management and marketing success stories to discuss during the interview.
- Research Teva Pharmaceuticals' competitors and market position to show your industry knowledge.
ATS Keywords: Brand Management, Marketing Strategy, Pharmaceutical Industry, Australian Pharmaceutical Market, Brand Campaigns, Market Research, Competitive Analysis, Budget Management, New Product Launches, Stakeholder Relationships, Regulatory Compliance, Digital Marketing, Multichannel Strategies, Communication Skills, Strategic Thinking
ASSUMPTION: Teva Pharmaceuticals uses an Applicant Tracking System (ATS) to manage job applications, and including relevant keywords in your resume can help your application stand out.
🛠️ Tools & Technologies
- Veeva
- Microsoft Office Suite
- Google Workspace
- CRM and marketing automation platforms
- Data analysis and visualization tools (e.g., Excel, Power BI, Tableau)
ASSUMPTION: Familiarity with Veeva and other relevant tools is desirable for this role, as they are commonly used in the pharmaceutical industry for brand management and marketing purposes.
👔 Cultural Fit Considerations
Company Values:
- Patient-centricity: Putting patients first in all decisions and actions
- Integrity: Acting with honesty, transparency, and ethical behavior
- Respect: Valuing and appreciating the diversity of our employees and partners
- Innovation: Encouraging creativity and continuous learning
- Teamwork: Collaborating and supporting each other to achieve common goals
Work Style:
- Dynamic and fast-paced work environment
- Cross-functional collaboration and teamwork
- Focus on results and performance
- Continuous learning and professional development
- Adaptability and flexibility in a changing market
Self-Assessment Questions:
- How do you demonstrate patient-centricity in your brand management approach?
- Can you provide an example of a time when you had to adapt to a significant change in the market or regulatory environment?
- How do you prioritize and manage multiple projects and deadlines in a fast-paced work environment?
ASSUMPTION: Teva Pharmaceuticals values employees who align with their core values and work style, and assessing your fit with these aspects is an essential part of the interview process.
⚠️ Potential Challenges
- Managing multiple brands and campaigns simultaneously, requiring strong organizational skills and prioritization
- Navigating a complex and evolving regulatory environment, demanding up-to-date knowledge of industry guidelines and standards
- Balancing short-term tactical needs with long-term strategic goals, requiring a strategic mindset and adaptability
- Working in a fast-paced and dynamic industry, necessitating continuous learning and flexibility
ASSUMPTION: These challenges are inherent to the brand management role within the pharmaceutical industry and require a proactive and adaptable approach to succeed.
📈 Similar Roles Comparison
- Compared to other brand management roles in the pharmaceutical industry, this position offers a unique opportunity to work on a diverse portfolio of brands and therapeutic areas.
- The Australian pharmaceutical market is highly competitive, requiring strong analytical skills and strategic thinking to succeed.
- Career progression in this role may lead to international assignments or senior leadership positions within the global organization.
ASSUMPTION: Understanding the unique aspects of this role and the Australian pharmaceutical market can help candidates tailor their application and interview responses effectively.
📝 Sample Projects
- Developing and executing a successful brand campaign for a newly launched product in the neurology therapeutic area
- Conducting market research and competitive analysis to inform brand positioning and identify growth opportunities for an established brand in the respiratory therapeutic area
- Overseeing the launch of a new biosimilar product, including go-to-market planning, promotional activities, and performance tracking
ASSUMPTION: These sample projects demonstrate the range of responsibilities and therapeutic areas that the Senior Brand Manager may be involved in at Teva Pharmaceuticals.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30-60-90 days?
- How does this role fit into the broader marketing strategy for the company's portfolio of brands?
- What are the most significant challenges facing the brands in this role, and how can I help address them?
- How does Teva Pharmaceuticals support the professional development and growth of its brand management team members?
- What are the most important qualities and skills you're looking for in a candidate for this role?
ASSUMPTION: Asking thoughtful and insightful questions during the interview demonstrates your interest in the role and the company, and can help you better understand the expectations and requirements of the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role, including the ATS keywords provided above.
- Prepare examples of your brand management and marketing success stories to discuss during the interview.
- Research Teva Pharmaceuticals' competitors and market position to show your industry knowledge.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
