📌 Core Information
🔹 Job Title: Senior Brand Manager, Mayo
🔹 Company: The Kraft Heinz Company
🔹 Location: Chicago, IL
🔹 Job Type: Full-Time
🔹 Category: Food & Beverage Services
🔹 Date Posted: July 8, 2025
🔹 Experience Level: 8+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving global innovation strategies for the Mayonnaise category
- Leading a cross-functional team to launch new products
- Collaborating with business units to implement innovation initiatives
- Building and maintaining relationships with senior stakeholders
- Achieving significant revenue growth through innovation initiatives
ASSUMPTION: This role requires a high level of strategic thinking, leadership, and cross-functional collaboration to drive innovation and growth in the Mayonnaise category.
📋 Key Responsibilities
✅ Develop and drive global innovation strategies for the Mayonnaise category
✅ Lead a dedicated Agile Pod team to launch new innovation
✅ Foster a culture of innovation, experimentation, and continuous learning
✅ Collaborate with business units and cross-functional teams to develop and implement innovation initiatives
✅ Build and maintain relationships with senior stakeholders to drive innovation initiatives forward
✅ Communicate complex innovation strategies and plans to non-technical team members
✅ Drive significant revenue growth through innovation initiatives
✅ Be responsible for the P&L, competitive analysis, and retailer sell-in materials
ASSUMPTION: This role involves a high degree of strategic planning, team leadership, and cross-functional collaboration to deliver successful innovation initiatives.
🎯 Required Qualifications
Education: Bachelor’s degree required, MBA preferred
Experience: 8+ years of experience in marketing for an established or startup CPG company, with prior experience in innovation
Required Skills:
- Proven ability to influence teams and manage multiple stakeholders
- Ability to simplify complex problems and make decisions quickly
- Critical thinker with a consumer-centric and growth mindset
- Strong personal motivation in a fast-paced, often ambiguous environment
- Excellent strategic and analytical skills
- Excellent organizational and project management skills
- Understanding of Financial P&L
Preferred Skills:
- Experience in both employee management and cross-functional team management
- Strong “big picture” perspective
- Excellent verbal, written, and interpersonal communication skills
ASSUMPTION: This role requires a well-rounded marketing professional with a strong background in innovation, leadership, and cross-functional collaboration.
💰 Compensation & Benefits
Salary Range: $137,400.00 - $171,700.00 per year
Benefits:
- Healthcare
- Paid Time Off
- Flexible Work Arrangements
- 401k
- Life Insurance
- Disability Insurance
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is based on industry standards for a senior marketing role in the CPG industry, with consideration for the candidate's experience level and the location of the role.
📌 Applicant Insights
🔍 Company Context
Industry: The Kraft Heinz Company operates in the Food & Beverage Services industry, with a focus on producing high-quality, great-tasting, and nutritious foods for over 150 years.
Company Size: The Kraft Heinz Company has 10,001+ employees globally, with a presence in over 40 countries.
Founded: The company was founded in 2015, following the merger of Kraft Foods and Heinz.
Company Description:
- One of the largest food and beverage companies in the world
- Portfolio of over 200 legacy and emerging brands, including Kraft, Oscar Mayer, Heinz, and Philadelphia
- Committed to sustainable growth and responsible, sustainable practices
Company Specialties:
- Food
- Fast Moving Consumer Packaged Goods (CPG)
- Consumer Packaged Goods
Company Website: http://www.careers.kraftheinz.com
ASSUMPTION: The Kraft Heinz Company is a well-established and globally recognized brand in the food and beverage industry, with a strong commitment to innovation and sustainability.
📊 Role Analysis
Career Level: This role is at the senior management level, requiring a high degree of strategic thinking, leadership, and cross-functional collaboration.
Reporting Structure: The Senior Brand Manager, Mayo reports directly to the Global Innovation team and collaborates with various business units and cross-functional teams.
Work Arrangement: This role is on-site, with the opportunity for flexible work arrangements as needed.
Growth Opportunities:
- Potential to lead larger innovation projects or teams in the future
- Opportunities to work on global brands and gain international experience
- Chance to develop skills in Agile methodologies and cross-functional team leadership
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a significant impact on the company's global innovation efforts.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): Chicago, IL (Aon Center)
Geographic Context:
- Chicago, IL is a major metropolitan area with a diverse population and a thriving food and beverage industry
- The Aon Center is a prominent skyscraper in downtown Chicago, offering easy access to public transportation and amenities
- Chicago is known for its vibrant food scene, with numerous restaurants, cafes, and food festivals
Work Schedule: Full-time, with the opportunity for flexible work arrangements as needed
ASSUMPTION: The work environment is fast-paced, collaborative, and dynamic, with a strong focus on innovation and growth.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with a member of the Global Innovation team
- On-site interview with the hiring manager and other team members
- Final interview with the Global Innovation leadership team
Key Assessment Areas:
- Strategic thinking and innovation mindset
- Leadership and team management skills
- Cross-functional collaboration and stakeholder management
- Analytical and problem-solving skills
Application Tips:
- Highlight your relevant experience in marketing, innovation, and leadership roles
- Tailor your resume and cover letter to emphasize your skills and experience in driving global innovation and collaborating with cross-functional teams
- Prepare examples of your past innovation initiatives and their outcomes
ATS Keywords: Global Innovation, Mayonnaise, CPG, Marketing, Leadership, Cross-Functional Teams, Stakeholder Management, Agile, P&L, Competitive Analysis
ASSUMPTION: The application process is competitive, and candidates should be prepared to demonstrate their strategic thinking, leadership, and cross-functional collaboration skills.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Jira)
- Data analysis tools (e.g., Excel, SQL)
- Presentation software (e.g., PowerPoint, Google Slides)
ASSUMPTION: The tools and technologies required for this role are standard for marketing and project management, with a focus on data-driven decision-making and effective communication.
👔 Cultural Fit Considerations
Company Values:
- Our People: We believe in the power of our people to create the future
- Our Brands: We are proud of our iconic brands and the trust they have earned with consumers
- Our Performance: We strive for excellence in all that we do
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on innovation and growth
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with multiple stakeholders and managing ambiguity?
- Do you have a consumer-centric and growth mindset?
ASSUMPTION: The ideal candidate for this role is a strategic thinker with strong leadership and cross-functional collaboration skills, who is comfortable working in a fast-paced, dynamic environment.
⚠️ Potential Challenges
- Managing multiple stakeholders and competing priorities
- Working in a fast-paced, often ambiguous environment
- Balancing short-term project demands with long-term strategic goals
- Adapting to changes in the market and consumer preferences
ASSUMPTION: This role presents unique challenges that require a high degree of adaptability, strategic thinking, and leadership.
📈 Similar Roles Comparison
- This role is unique in its focus on global innovation for the Mayonnaise category within the Kraft Heinz portfolio
- Similar roles in other CPG companies may have a different brand focus or regional scope
- Career progression in this role may lead to broader global innovation or brand management responsibilities
ASSUMPTION: This role offers a unique opportunity to drive global innovation in the Mayonnaise category, with potential for career growth within the Kraft Heinz portfolio.
📝 Sample Projects
- Developing and launching a new, innovative Mayonnaise product line in key global markets
- Conducting consumer research and market analysis to identify whitespace opportunities for Mayonnaise innovation
- Collaborating with cross-functional teams to create and execute a global marketing campaign for a new Mayonnaise product
ASSUMPTION: These sample projects illustrate the strategic, cross-functional, and global nature of the innovation initiatives required for this role.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the Mayonnaise category, and how can this role address them?
- How does this role collaborate with other business units and cross-functional teams to drive innovation initiatives?
- What opportunities are there for growth and development within the Global Innovation team and the broader Kraft Heinz portfolio?
- How does the company support a culture of innovation and experimentation?
- What is the expected timeline for launching new Mayonnaise products, and how is this role involved in the process?
ASSUMPTION: These key questions help applicants better understand the role's responsibilities, the company's culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in marketing, innovation, and leadership roles
- Prepare examples of your past innovation initiatives and their outcomes
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
