📌 Core Information
🔹 Job Title: Senior Communications/Content Marketing Specialist, Asset Servicing
🔹 Company: Northern Trust
🔹 Location: Chicago, Illinois, United States
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: May 14, 2025
🔹 Experience Level: 7-10 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Developing and driving marketing and sales content for Asset Servicing products and services
- Creating compelling financial B2B marketing content
- Managing communications during crisis scenarios
- Collaborating with various stakeholders, including executive leadership
- Staying updated on industry trends and making content recommendations
ASSUMPTION: This role requires a high level of independence, strong communication skills, and the ability to manage multiple projects simultaneously.
📋 Key Responsibilities
✅ Developing and driving marketing and sales content for Asset Servicing products and services
✅ Creating compelling financial B2B marketing content, including:
- Business Unit-specific press releases
- Articles, white papers, and market trends
- Promotional communications, scripts, talking points, and client communications
✅ Representing Asset Servicing comms on incident response calls and leading communications workstream in crisis communications scenarios
✅ Researching and drafting content specific to BU themes, products, and priorities to increase media opportunities for key spokespeople
✅ Staying abreast of industry trends and making content recommendations to market and drive business
✅ Effectively project-managing communications and content development from idea generation to client-ready version, including proof-reading and editing materials as needed
ASSUMPTION: This role requires a strong understanding of the financial services industry and the ability to translate complex information into clear, engaging content.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field
Experience: 7-10 years of related work experience in the financial services industry and B2B marketing
Required Skills:
- Expertise in the principles of marketing, communication, and public relations
- Excellent technical writing, editing, creative, and proof-reading skills
- Excellent organizational and project management skills
- Attentiveness to detail
- Ability to work independently with minimal supervision
- Relationship building skills and experience in managing multiple complex stakeholders
- Knowledge of the financial services industry
- Proficient in Microsoft Office (Word, Excel, OneDrive, and PowerPoint)
Preferred Skills:
- Corporate communications, marketing, or agency content-writing experience
ASSUMPTION: Candidates with a strong portfolio of B2B marketing content and experience in the financial services industry are preferred.
💰 Compensation & Benefits
Salary Range: $74,200 - 126,200 USD per year
Benefits:
- Retirement benefits (401k and pension)
- Health and welfare benefits (medical, dental, vision, spending accounts, and disability)
- Paid time off
- Parental and caregiver leave
- Life and accident insurance
- Voluntary and well-being benefits
- Discretionary bonus program
Working Hours: Full-time, with a hybrid work arrangement (2-3 days in the office per week)
ASSUMPTION: The salary range provided is a good faith estimate and may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Investment Management
Company Size: 501-1,000 employees
Founded: 1889
Company Description:
- Northern Trust is a globally recognized, award-winning financial institution with over 130 years of financial experience
- Provides innovative financial services and guidance to the world’s most successful individuals, families, and institutions
- Emphasizes service, expertise, and integrity in its operations
Company Specialties:
- Equity
- Fixed Income
- Alternatives
- Asset Allocation
- ESG
Company Website: northerntrust.com/global
ASSUMPTION: Northern Trust is a well-established company with a strong reputation in the investment management industry.
📊 Role Analysis
Career Level: Senior
Reporting Structure: This role reports directly to the Head of Marketing for Asset Servicing
Work Arrangement: Hybrid, with 2-3 days in the office per week
Growth Opportunities:
- Potential to take on additional responsibilities and advance within the Marketing department
- Opportunities to work on high-profile projects and collaborate with senior leadership
- Chance to gain experience in crisis communications and incident response
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a significant impact on the company's marketing efforts.
🌍 Location & Work Environment
Office Type: Hybrid (2-3 days in the office per week)
Office Location(s): 50 South LaSalle Street, Chicago, Illinois 60603, US
Geographic Context:
- Chicago is a major city with a diverse economy and a vibrant cultural scene
- The office is located in the heart of the city's financial district
- The hybrid work arrangement offers flexibility and a balance between office and remote work
Work Schedule: Full-time, with a flexible work schedule that may include occasional overtime during crisis scenarios
ASSUMPTION: The hybrid work arrangement provides a good balance between collaboration and flexibility, allowing employees to enjoy the benefits of both office and remote work.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with senior leadership
Key Assessment Areas:
- Communication and writing skills
- Industry knowledge and understanding of financial services
- Project management and organizational skills
- Ability to work independently and manage multiple projects
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience in B2B marketing and the financial services industry
- Include examples of compelling content created for similar roles
- Demonstrate strong communication and project management skills in your resume and cover letter
- Prepare for interview questions related to industry trends, crisis communications, and content strategy
ATS Keywords: B2B marketing, content creation, financial services, crisis communications, project management, marketing strategy
ASSUMPTION: The interview process for this role will focus on assessing the candidate's communication, writing, and project management skills, as well as their understanding of the financial services industry and alignment with the company's values.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, OneDrive, PowerPoint)
- Content management systems (CMS)
- Project management tools (e.g., Asana, Trello, JIRA)
- Design tools (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's experience and the team's preferences.
👔 Cultural Fit Considerations
Company Values:
- Service
- Expertise
- Integrity
Work Style:
- Collaborative
- Results-driven
- Adaptable
Self-Assessment Questions:
- Do you have a strong commitment to providing exceptional service to clients and stakeholders?
- Are you able to work independently and manage multiple projects simultaneously?
- Do you thrive in a collaborative environment and enjoy working with diverse teams?
ASSUMPTION: Candidates who align with Northern Trust's values and work style will be the best fit for this role.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with complex and sensitive information
- Adapting to changing priorities and tight deadlines during crisis scenarios
- Navigating a large organization with multiple stakeholders
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a commitment to excellence.
📈 Similar Roles Comparison
- This role is similar to other senior content marketing positions in the financial services industry, but with a focus on crisis communications and incident response
- Unlike other roles, this position requires a strong understanding of the financial services industry and the ability to create compelling B2B marketing content
- Career progression in this role may lead to management or leadership positions within the Marketing department
ASSUMPTION: This role offers unique opportunities and challenges compared to similar positions in the industry.
📝 Sample Projects
- Developing a comprehensive content strategy for a new Asset Servicing product launch
- Creating a series of thought leadership articles on industry trends and insights
- Managing a crisis communications response to a significant incident, including coordinating with leadership and subject matter experts
ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of independence required for this role.
❓ Key Questions to Ask During Interview
- What are the most pressing challenges facing the Asset Servicing business, and how can this role help address them?
- How does this role collaborate with other departments and teams within the organization?
- What opportunities are there for professional development and growth within the Marketing department?
- How does the company support work-life balance for employees in this role?
- What is the company's approach to crisis communications, and how does this role fit into that strategy?
ASSUMPTION: Asking these questions will help candidates better understand the role, the team, and the company's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in B2B marketing and the financial services industry
- Prepare for interview questions related to industry trends, crisis communications, and content strategy
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
