πΉ Job Title: Senior Content and Brand Strategy Manager
πΉ Company: Guidant Financial
πΉ Location: Remote (Available in AZ, FL, GA, ID, KS, LA, MI, MN, NC, NE, TX, UT, VA, MO)
πΉ Job Type: Full-Time
πΉ Category: Marketing & Branding
πΉ Date Posted: May 26, 2025
πΉ Experience Level: Mid-Senior Level (5+ years)
πΉ Remote Status: Fully Remote
Key aspects of this role include:
ASSUMPTION: This role requires a strong creative visionary who can balance strategic thinking with hands-on content creation. The ideal candidate will be comfortable working independently and collaborating with various teams in a remote environment.
β Develop and execute AI-driven content strategy that aligns with brand vision and creative ethos
β Create and customize engaging multimedia content, including videos, infographics, social posts, and podcasts
β Design visually striking assets using tools such as Adobe Creative Cloud, Canva, and Figma
β Oversee strategic editorial calendar, managing content flow from initial idea to final publication
β Act as the creative steward of the brand, ensuring uniformity and narrative coherence throughout all content
β Collaborate with and lead external creative partners, integrating AI tools to enhance outputs
β Utilize brand research and audience insights to guide content strategy and visual approach
β Optimize creative workflows to consistently deliver high-quality, design-focused thought leadership
β Publish and manage content on WordPress, ensuring adherence to SEO and brand guidelines
β Lead the development of concepts and manage video production, from scripting through to final edits
β Track content performance and leverage insights to enhance creative strategies and elevate impact
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and performance analysis. The ideal candidate will be comfortable wearing multiple hats and adapting to the evolving needs of the business.
Education: Bachelor's degree in Marketing, Communications, Design, or a related field
Experience: 5+ years of experience in design, video editing, and branding
Required Skills:
Preferred Skills:
ASSUMPTION: While a degree in a related field is preferred, the ideal candidate's portfolio and experience should demonstrate their ability to excel in this role. Familiarity with AI-driven content platforms is a plus but not required, as the role involves learning and integrating these tools.
Salary Range: $80,000 - $95,000 annually
Benefits:
Working Hours: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: The salary range provided is based on industry standards for mid-senior level marketing roles with similar responsibilities. The benefits package is competitive and designed to support work-life balance and employee well-being.
Industry: Financial Services
Company Size: Small to Medium (51-200 employees)
Founded: 2003
Company Description:
Company Specialties:
Company Website: http://www.guidantfinancial.com
ASSUMPTION: Guidant Financial is a well-established company in the financial services industry, with a strong focus on empowering entrepreneurs and fostering employee growth. Their commitment to innovation and employee development makes them an attractive employer for creative and strategic-minded professionals.
Career Level: Mid-Senior Level
Reporting Structure: This role reports directly to the Vice President of Marketing
Work Arrangement: Fully remote, with availability in select states across the US
Growth Opportunities:
ASSUMPTION: The fully remote work arrangement and growth opportunities make this role an attractive option for candidates seeking flexibility and career advancement. The diverse range of teams and clients provides ample opportunities for professional development and exposure to different aspects of the business.
Office Type: Fully Remote
Office Location(s): Available in AZ, FL, GA, ID, KS, LA, MI, MN, NC, NE, TX, UT, VA, MO
Geographic Context:
Work Schedule: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: The fully remote work environment and flexible work arrangements allow for a better work-life balance and the opportunity to live in various locations. The company's commitment to providing equipment for a comfortable and productive home office environment ensures a positive work experience.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: AI-driven content strategy, multimedia content creation, brand identity, editorial calendar, content performance, video production, remote work, marketing department, career growth
ASSUMPTION: The interview process is designed to assess the candidate's creative, strategic, and collaborative skills, as well as their ability to thrive in a remote environment. Tailoring the resume and cover letter to highlight relevant experience and demonstrating a strong portfolio are crucial for success in this role.
ASSUMPTION: Familiarity with the listed tools and technologies is essential for success in this role. While experience with AI-driven content platforms is preferred, the ideal candidate should be willing to learn and integrate these tools into their workflow.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Guidant Financial values adaptability, connection, and excellence in their employees. Candidates should assess their fit with these values and work style preferences before applying to ensure a successful and fulfilling work experience.
ASSUMPTION: The fully remote work environment, AI-driven content strategy, and diverse range of responsibilities present unique challenges that the ideal candidate should be prepared to tackle.
ASSUMPTION: The focus on AI-driven content and multimedia creation sets this role apart from traditional content strategy and branding positions. The career path comparison highlights the potential for growth and advancement within the organization.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges the ideal candidate might face in this role, from strategic planning and creative execution to performance analysis and optimization.
ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, the company, and the marketing department's priorities and challenges. They also provide insight into the candidate's strategic thinking and cultural fit.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.