📌 Core Information
🔹 Job Title: Senior Content Designer
🔹 Company: GoFundMe
🔹 Location: San Diego, Los Angeles, or San Francisco
🔹 Job Type: Full-Time
🔹 Category: Fundraising
🔹 Date Posted: 2025-07-29
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK (San Diego, Los Angeles, or San Francisco preferred)
🚀 Job Overview
Key aspects of this role include:
- Leading content design on high-profile product initiatives as part of a cross-functional product team
- Advocating for clear, consistent, engaging content throughout the product cycle
- Partnering with various teams, including product designers, researchers, product managers, engineers, legal, marketing, and other writers
- Aligning work with business goals, user needs, and the design system
- Mentoring designers, PMs, and others to improve their UX writing skills and center content in their processes
ASSUMPTION: This role requires a strong background in content design and experience working with social media platforms. The role is remote-eligible but prefers candidates based in San Diego, Los Angeles, or San Francisco.
📋 Key Responsibilities
✅ Lead content design on high-profile product initiatives as part of a cross-functional product team
✅ Advocate for clear, consistent, engaging content throughout the product cycle
✅ Partner with various teams to align content with business goals, user needs, and the design system
✅ Mentor designers, PMs, and others to improve their UX writing skills and center content in their processes
✅ Champion the impact of content design by proactively contributing to product strategy and vision
ASSUMPTION: The role involves collaborating with multiple teams and requires strong communication and advocacy skills.
🎯 Required Qualifications
Education: Bachelor's degree in a related field or equivalent experience
Experience: 5-10 years of experience in content design, with a focus on social media platforms
Required Skills:
- Proven experience in content design, with a strong portfolio showcasing goals, process, and outcomes
- Background in designing product experiences for social media ecosystems (activity feeds, user-generated content, profiles, sharing, etc.)
- Ability to connect user psychology in online social ecosystems to tangible UX solutions
- Experience working with a design system and tools like Figma, Lyssna (UsabilityHub), and JIRA
Preferred Skills:
- Experience tracking the business impact of content design and communicating it to internal stakeholders
- Writing experience in the digital fundraising space
ASSUMPTION: While not explicitly stated, a bachelor's degree or equivalent experience is assumed for this role.
💰 Compensation & Benefits
Salary Range: $131,000 - $196,000 + equity + benefits (based on role, experience level, and location)
Benefits:
- Competitive pay
- Comprehensive healthcare benefits
- Financial assistance for hybrid work, family planning, and other needs
- Generous parental leave and flexible time-off policies
- Mental health and wellness resources
- Learning and development programs
- Diversity, equity, and inclusion initiatives
- Volunteering programs
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is based on the role, experience level, and possible location across the US. Individual pay is determined by work location and additional factors including job-related skills, experience, and relevant education or training.
📌 Applicant Insights
🔍 Company Context
Industry: Fundraising
Company Size: 201-500 employees
Founded: 2010
Company Description:
- GoFundMe is the world’s most powerful community for good, dedicated to helping people help each other
- The company makes it easy and safe for people to ask for help and support causes—for themselves and each other
- Together, the community has raised more than $40 billion since 2010
Company Specialties:
- Crowdfunding
- Fundraising
- Online fundraising
- Charity
- Social fundraising
Company Website: GoFundMe
ASSUMPTION: GoFundMe is a privately held company with headquarters in Redwood City, California.
📊 Role Analysis
Career Level: Senior
Reporting Structure: This role reports to the Head of Content Design and works cross-functionally with various teams
Work Arrangement: Remote OK, with a preference for candidates based in San Diego, Los Angeles, or San Francisco
Growth Opportunities:
- Developing the growing content design practice and evolving processes and standards across the company
- Potential mentorship opportunities as the team grows
- Career growth within the content design field or related roles
ASSUMPTION: This role offers growth opportunities in developing the content design practice and mentoring others.
🌍 Location & Work Environment
Office Type: Hybrid (preferred offices in San Diego, Los Angeles, or San Francisco)
Office Location(s): Redwood City, CA (headquarters), San Diego, CA, Los Angeles, CA
Geographic Context:
- San Diego: A major city in California with a population of over 1.4 million, known for its beaches, parks, and mild climate
- Los Angeles: The second-most populous city in the US, with a diverse economy and a population of nearly 4 million
- San Francisco: A major city in California, known for its liberal politics, hilly landscape, and iconic landmarks like the Golden Gate Bridge
Work Schedule: Full-time, with flexible hours and remote work options
ASSUMPTION: The work environment is flexible, with a preference for candidates based in San Diego, Los Angeles, or San Francisco.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- Take-home content design challenge
- Final interview with the team
Key Assessment Areas:
- Content design skills and portfolio
- Understanding of user psychology in online social ecosystems
- Ability to advocate for clear, consistent, engaging content
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight your content design experience and skills
- Prepare a strong content design portfolio showcasing your process, goals, and outcomes
- Be ready to discuss your approach to user psychology in online social ecosystems and how it translates to UX solutions
- Practice your advocacy skills and be prepared to discuss your content recommendations and decisions
ATS Keywords: Content Design, UX Writing, Social Media, User-Generated Content, Profiles, Sharing, Equitable Design, Accessible Design, Feedback Incorporation
ASSUMPTION: The application process may include a take-home content design challenge to assess the candidate's skills and approach.
🛠️ Tools & Technologies
- Figma
- Lyssna (UsabilityHub)
- JIRA
ASSUMPTION: Familiarity with these tools is required for the role, as they are essential for content design and collaboration.
👔 Cultural Fit Considerations
Company Values:
- Impatient to be great
- Find a way
- Earn trust every day
- Fueled by purpose
Work Style:
- Collaborative and cross-functional
- Mission-driven and purposeful
- Innovative and forward-thinking
- Flexible and adaptable
Self-Assessment Questions:
- Do you align with GoFundMe's core values?
- Are you comfortable working in a collaborative, cross-functional environment?
- Do you thrive in an innovative, forward-thinking atmosphere?
- Are you adaptable and able to prioritize workload while meeting project deadlines?
ASSUMPTION: GoFundMe values candidates who align with their core values and are comfortable working in a collaborative, cross-functional environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines
- Balancing the needs of various stakeholders
- Adapting to a remote work environment
- Working with a diverse, global user base
ASSUMPTION: These challenges are common in content design roles, especially in a remote and global work environment.
📈 Similar Roles Comparison
- This role is unique in its focus on social media platforms and user-generated content
- Compared to other content design roles, this position offers a unique opportunity to shape the content design practice and processes across the company
- Career growth opportunities may vary depending on the company's expansion and the team's growth
ASSUMPTION: This role is unique in its focus on social media platforms and user-generated content, offering a unique opportunity to shape the content design practice and processes across the company.
📝 Sample Projects
- Redesigning the user profile page to improve engagement and user-generated content
- Streamlining the sharing process to increase user engagement and reach
- Developing a new feature to encourage user-generated content and community building
ASSUMPTION: These sample projects are representative of the types of initiatives a Senior Content Designer at GoFundMe might work on.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how content design fits into the product development process?
- How does GoFundMe support the professional growth and development of its content designers?
- What are the biggest challenges facing the content design team currently, and how can this role help address them?
- How does GoFundMe measure the success and impact of its content design initiatives?
- What is the company's long-term vision for its content design practice, and how does this role contribute to that vision?
ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company's long-term vision for content design.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through GoFundMe's careers page
- Tailor your resume and cover letter to highlight your content design experience and skills
- Prepare a strong content design portfolio showcasing your process, goals, and outcomes
- Be ready to discuss your approach to user psychology in online social ecosystems and how it translates to UX solutions
- Practice your advocacy skills and be prepared to discuss your content recommendations and decisions
- Follow up with the hiring manager one week after your final interview to express your enthusiasm and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
