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Senior Content Designer

GoFundMe
Full-time
On-site
Los Angeles, California, United States
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Content Designer

πŸ”Ή Company: GoFundMe

πŸ”Ή Location: Los Angeles, California, United States

πŸ”Ή Job Type: Full-time, Remote OK

πŸ”Ή Category: Fundraising

πŸ”Ή Date Posted: July 29, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote-eligible (preferred locations: San Diego, Los Angeles, San Francisco)

πŸš€ Job Overview

Key aspects of this role include:

  • Leading content design on high-profile product initiatives as part of a cross-functional product team
  • Advocating for clear, consistent, engaging content throughout the product cycle
  • Partnering with various teams to align content with business goals, user needs, and design systems
  • Mentoring designers, PMs, and others to improve UX writing skills and center content in their processes
  • Contributing to product strategy and vision, not just what words to write, but what product to build

ASSUMPTION: This role requires a strong background in UX content design, with a focus on social media platforms, to drive impactful product initiatives at GoFundMe.

πŸ“‹ Key Responsibilities

βœ… Lead content design on high-profile product initiatives as part of a cross-functional product team

βœ… Partner with product designers, researchers, product managers, engineers, legal, marketing, and other writers to align content with business goals, user needs, and design systems

βœ… Advocate confidently for clear, consistent, engaging content for your product area at every stage of the product cycle

βœ… Champion the discipline’s impact by proactively mentoring designers, PMs, and others to help them improve their UX writing skills and center content in their own processes

βœ… Contribute to product strategy and vision, not just what words to write, but what product to build

ASSUMPTION: This role requires strong communication, collaboration, and problem-solving skills to work effectively with various teams and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in a related field or equivalent experience

Experience: 5-10 years of experience in UX content design, with a focus on social media platforms

Required Skills:

  • Proven expertise in UX content design, with a strong portfolio showcasing goals, process, and outcomes, including business impact
  • Experience designing product experiences for social media ecosystems, such as activity feeds, user-generated content, profiles, and sharing
  • Ability to connect strong knowledge of user psychology in online social ecosystems to tangible UX solutions
  • Ability to clearly articulate content recommendations and decisions to stakeholders
  • Experience working with a design system and using tools like Figma, Lyssna (UsabilityHub), and JIRA

Preferred Skills:

  • Experience tracking the business impact of content design and communicating it to internal stakeholders
  • Writing experience in the digital fundraising space

ASSUMPTION: Candidates with a strong background in UX content design for social media platforms and a proven track record of driving business impact through clear, engaging content are most likely to succeed in this role.

πŸ’° Compensation & Benefits

Salary Range: $131,000 - $196,000 USD per year, plus equity and benefits. The salary range was determined by role, level, and possible location across the US. Individual pay is determined by work location and additional factors including job-related skills, experience, and relevant education or training.

Benefits:

  • Competitive pay
  • Comprehensive healthcare benefits
  • Financial assistance for hybrid work, family planning, and other needs
  • Generous parental leave and flexible time-off policies
  • Mental health and wellness resources
  • Learning and development programs
  • Diversity, equity, and inclusion initiatives
  • Volunteering programs

Working Hours: Full-time, typically 40 hours per week, with flexibility for remote work

ASSUMPTION: The salary range provided is an estimate based on the role, experience level, and location. Actual compensation may vary based on individual qualifications and market conditions.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Fundraising, with a focus on online crowdfunding and social fundraising

Company Size: 201-500 employees, with a collaborative and innovative work environment

Founded: 2010, with a mission to help people help each other by providing a platform for fundraising campaigns

Company Description:

  • GoFundMe is the world’s most powerful community for good, dedicated to helping people help each other
  • The platform makes it easy and safe for people to ask for help and support causesβ€”for themselves and each other
  • GoFundMe has raised more than $40 billion since 2010, with a presence in more than 200 million donor communities worldwide

Company Specialties:

  • Crowdfunding
  • Fundraising
  • Online fundraising
  • Charity
  • Social fundraising

Company Website: GoFundMe

ASSUMPTION: GoFundMe is a mission-driven organization with a strong focus on helping people and making a positive difference in the world.

πŸ“Š Role Analysis

Career Level: Senior role, with the opportunity to lead high-profile product initiatives and mentor others

Reporting Structure: This role will report to the Head of Content Design and work closely with cross-functional product teams

Work Arrangement: Remote-eligible, with preferred locations in San Diego, Los Angeles, or San Francisco

Growth Opportunities:

  • Potential to grow within the content design team or explore other opportunities within the company
  • Chance to develop and refine skills in UX content design, product strategy, and mentoring
  • Opportunity to make a significant impact on the company’s mission and products

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a real impact on the company’s mission and products.

🌍 Location & Work Environment

Office Type: Remote-eligible, with preferred locations in San Diego, Los Angeles, or San Francisco

Office Location(s): Redwood City, CA (headquarters), San Diego, CA, Los Angeles, CA

Geographic Context:

  • Los Angeles, CA: A large, diverse city with a thriving tech industry and a cost of living slightly above the national average
  • San Diego, CA: A mid-sized city with a strong tech industry and a higher cost of living compared to other cities in the region
  • San Francisco, CA: A major tech hub with a high cost of living and a competitive job market

Work Schedule: Full-time, typically 40 hours per week, with flexibility for remote work

ASSUMPTION: The preferred locations for this role offer a mix of urban and suburban environments, with access to diverse cultural and recreational opportunities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with a recruiter
  • Portfolio review and content design challenge
  • On-site or virtual interview with the hiring manager and team members
  • Final decision and offer

Key Assessment Areas:

  • Content design skills and process
  • Ability to connect user psychology to UX solutions
  • Product strategy and vision contributions
  • Communication and collaboration skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and portfolio to highlight your experience with social media platforms and UX content design
  • Prepare a strong cover letter that demonstrates your understanding of the role and company mission
  • Be ready to discuss your content design process, business impact, and how you approach mentoring others

ATS Keywords: UX content design, social media platforms, user psychology, product strategy, mentoring, Figma, Lyssna, JIRA

ASSUMPTION: The interview process for this role will focus on assessing the candidate’s content design skills, product strategy contributions, and cultural fit with the company.

πŸ› οΈ Tools & Technologies

  • Figma: A collaborative design tool used to create and manage design systems and user interfaces
  • Lyssna (UsabilityHub): A user testing platform that allows designers to gather feedback on their designs
  • JIRA: A project management tool used to track and manage tasks and projects within the content design team

ASSUMPTION: Familiarity with these tools is preferred, but not required, as training and support will be provided.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Impatient to be great: GoFundMe is committed to continuous improvement and innovation
  • Find a way: The company encourages creativity, resourcefulness, and problem-solving in the face of challenges
  • Earn trust every day: GoFundMe prioritizes transparency, honesty, and accountability in all interactions
  • Fueled by purpose: The company is driven by its mission to help people help each other and make a positive difference in the world

Work Style:

  • Collaborative: GoFundMe values teamwork and cross-functional collaboration to drive success
  • Agile: The company embraces an iterative and flexible approach to product development and design
  • Mission-driven: GoFundMe is committed to its mission and values, and expects employees to align with and contribute to this culture

Self-Assessment Questions:

  • How do you align with GoFundMe’s mission and values?
  • How do you approach mentoring and helping others improve their UX writing skills?
  • How do you balance collaboration and autonomy in your work style?

ASSUMPTION: Candidates who demonstrate a strong alignment with GoFundMe’s mission and values, as well as a collaborative and mission-driven work style, are most likely to succeed in this role.

⚠️ Potential Challenges

  • Balancing multiple high-profile product initiatives and mentoring responsibilities
  • Navigating a fast-paced and ever-changing work environment
  • Managing remote work and collaboration with team members in different locations
  • Adapting to the unique challenges and opportunities of the digital fundraising space

ASSUMPTION: These challenges can be overcome with strong time management, communication, and collaboration skills, as well as a willingness to adapt and learn in a dynamic environment.

πŸ“ˆ Similar Roles Comparison

  • Compared to other UX content design roles, this position offers a unique opportunity to focus on social media platforms and drive impactful product initiatives in the digital fundraising space
  • Industry-specific context: GoFundMe’s mission and focus on online crowdfunding set it apart from other fundraising organizations and tech companies
  • Career path comparison: This role offers growth opportunities within the content design team and the broader organization, with the potential to develop skills in product strategy, mentoring, and leadership

ASSUMPTION: Candidates should consider their long-term career goals and how this role aligns with their desired path in UX content design and product strategy.

πŸ“ Sample Projects

  • Redesigning the user profile page to improve engagement and user-generated content
  • Streamlining the campaign creation process to reduce friction and increase completion rates
  • Developing a new feature to facilitate group fundraising and collaboration

ASSUMPTION: These sample projects demonstrate the types of initiatives a Senior Content Designer at GoFundMe might work on, with a focus on driving business impact and user engagement.

❓ Key Questions to Ask During Interview

  • Can you describe the current state of the content design practice at GoFundMe and how this role will contribute to its evolution?
  • How does the content design team collaborate with other departments, such as product, design, and marketing, to ensure consistency and alignment across products and platforms?
  • What are the biggest challenges facing the content design team, and how can this role help address them?
  • How does GoFundMe support the professional development and growth of its content design team members?
  • What are the most important qualities and skills for someone to succeed in this role, and how does the company support these areas of development?

ASSUMPTION: These questions will help candidates better understand the role, the team, and the company, and demonstrate their interest in and preparation for the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through GoFundMe’s careers page
  • Tailor your resume and portfolio to highlight your experience with social media platforms and UX content design
  • Prepare a strong cover letter that demonstrates your understanding of the role and company mission
  • Be ready to discuss your content design process, business impact, and how you approach mentoring others
  • Follow up with the recruiter one week after submission to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.