📌 Core Information
🔹 Job Title: Senior Data Analyst, Marketing
🔹 Company: Bolt Technology
🔹 Location: Tallinn, Estonia
🔹 Job Type: Hybrid
🔹 Category: Marketing
🔹 Date Posted: July 10, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Analyzing marketing investments to optimize budget allocations
- Designing and analyzing A/B tests for marketing communication initiatives
- Providing data-driven insights and recommendations for strategic decision-making
- Supporting stakeholders with ad-hoc analyses and building dashboards
ASSUMPTION: This role requires a strong analytical mindset, excellent communication skills, and the ability to work independently and collaboratively.
📋 Key Responsibilities
✅ Conduct in-depth analyses of marketing investments to recommend optimal budget allocations across channels, markets, and specific campaigns, following existing frameworks.
✅ Collaborate with marketing specialists and managers to independently design and analyze A/B tests for marketing communication initiatives.
✅ Provide data-driven insights and recommendations to marketing teams and leadership to support day-to-day operations, business reviews, and strategic decision-making.
✅ Support stakeholders with ad-hoc analyses and enhance visibility by building dashboards and reports.
ASSUMPTION: This role requires a high level of attention to detail, strong problem-solving skills, and the ability to work with large datasets.
🎯 Required Qualifications
Education: Bachelor’s or Master’s degree in Mathematics, Economics, Computer Science, Information Management, Statistics, Business, or other quantitative discipline.
Experience: 2-4 years of experience working with large volumes of data and solving real-world analytical problems.
Required Skills:
- Strong SQL skills
- Solid proficiency in Python or R for data analysis
- Proficient in at least one BI tool (e.g., Looker, Tableau, Power BI, Qlik, Data Studio, or Metabase)
- Solid understanding of statistics, A/B testing, and experimentation methodologies
- Excellent communication skills with the ability to translate complex insights into clear, actionable recommendations for diverse stakeholders
Preferred Skills:
- Experience with marketing analytics tools (e.g., Google Analytics, Facebook Ads Manager)
- Familiarity with marketing automation platforms (e.g., HubSpot, Marketo)
ASSUMPTION: Candidates with experience in marketing or a related field may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: €45,000 - €65,000 per year (Estimated based on industry standards for a Senior Data Analyst role in Tallinn, Estonia)
Benefits:
- Stock Options
- Wellness Perks
Working Hours: 40 hours per week, with a minimum of 2 days in the office each week
ASSUMPTION: The salary range is estimated based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on mobility and food tech
Company Size: 1,001-5,000 employees (Large company with significant resources and growth opportunities)
Founded: 2013 (Established company with a proven track record)
Company Description:
- Bolt is a global technology company that aims to make cities more accessible and sustainable by providing on-demand transportation and food delivery services
- The company operates in over 600 cities across 50 countries, serving millions of customers and supporting thousands of drivers and couriers
- Bolt is committed to creating a positive impact on society and the environment by reducing car ownership and promoting sustainable transportation options
Company Specialties:
- Technology and software development
- Mobility and ride-hailing services
- Micro-mobility and e-scooters
- Food tech and delivery services
Company Website: bolt.eu
ASSUMPTION: Bolt is a rapidly growing company with a strong focus on innovation and expansion, offering numerous opportunities for professional growth and development.
📊 Role Analysis
Career Level: Mid-level to senior (This role offers significant responsibility and the opportunity to make a substantial impact on the company's marketing strategy)
Reporting Structure: The Senior Data Analyst will report directly to the Marketing Manager and collaborate closely with marketing specialists, business management teams, and industry partners
Work Arrangement: Hybrid (A minimum of 2 days in the office each week to foster strong connections and teamwork)
Growth Opportunities:
- Potential career progression to a leadership role within the marketing team or broader organization
- Opportunities to work on diverse projects and gain exposure to various aspects of the business
- Chance to develop skills in marketing, data analysis, and strategic decision-making
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn, develop, and advance within the organization.
🌍 Location & Work Environment
Office Type: Hybrid (A combination of on-site and remote work)
Office Location(s): Tallinn, Estonia
Geographic Context:
- Tallinn is the capital and largest city of Estonia, with a population of approximately 434,000 people
- The city is known for its well-preserved medieval Old Town, vibrant nightlife, and thriving tech industry
- Tallinn offers a high quality of life, with affordable living costs, a strong sense of community, and numerous cultural attractions
Work Schedule: Full-time (40 hours per week) with flexible hours and the opportunity to work remotely for part of the week
ASSUMPTION: Tallinn provides a dynamic and innovative work environment, with a strong focus on technology, startups, and entrepreneurship.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- On-site or virtual interview with the hiring manager and team members
- Final decision and job offer
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Communication and presentation skills
- Cultural fit and alignment with company values
- Technical proficiency in data analysis tools and marketing analytics
Application Tips:
- Highlight relevant experience and achievements in data analysis, marketing, or a related field
- Tailor your resume and cover letter to emphasize your skills and qualifications for this specific role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, communication abilities, and cultural fit
ATS Keywords: Data Analysis, Marketing, A/B Testing, SQL, Python, R, BI Tools, Statistics, Strategic Decision-Making, Stakeholder Management, Marketing Investments, Budget Allocation
ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on technical skills, cultural fit, and problem-solving abilities.
🛠️ Tools & Technologies
- SQL databases
- Python or R for data analysis
- BI tools (e.g., Looker, Tableau, Power BI, Qlik, Data Studio, or Metabase)
- Marketing analytics tools (e.g., Google Analytics, Facebook Ads Manager)
- Marketing automation platforms (e.g., HubSpot, Marketo)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric: Bolt is committed to understanding and meeting the needs of its customers, providing exceptional service, and continuously improving its products and services
- Innovative: Bolt encourages creativity, experimentation, and a willingness to challenge the status quo in order to drive growth and success
- Collaborative: Bolt fosters a culture of teamwork, open communication, and mutual respect, with a strong emphasis on collaboration and collective problem-solving
Work Style:
- Data-driven: Bolt relies on data and analytics to inform decision-making, measure performance, and optimize processes
- Agile: Bolt operates in a fast-paced and dynamic environment, requiring flexibility, adaptability, and a willingness to pivot and adjust as needed
- Global: Bolt operates in multiple countries and cultures, requiring a global mindset, cultural sensitivity, and the ability to work effectively with diverse teams
Self-Assessment Questions:
- Do you have a strong analytical mindset and the ability to translate complex data into clear, actionable insights?
- Are you comfortable working in a fast-paced, dynamic environment and adapting to change as needed?
- Do you thrive in a collaborative, team-oriented work environment and enjoy working with diverse stakeholders?
ASSUMPTION: Candidates who align strongly with Bolt's values and work style are likely to be the best fit for this role and the organization.
⚠️ Potential Challenges
- Working with large, complex datasets and ensuring data accuracy and integrity
- Balancing the need for data-driven decision-making with the need for timely and actionable insights
- Managing stakeholder expectations and communicating effectively with diverse teams and leadership
- Adapting to a fast-panging and dynamic work environment, with shifting priorities and changing market conditions
ASSUMPTION: These challenges require strong analytical skills, excellent communication abilities, and a high level of adaptability and resilience.
📈 Similar Roles Comparison
- This role is similar to a Senior Marketing Analyst or Senior Data Analyst role in a marketing or analytics department
- However, this role is unique in its focus on marketing investments, budget allocation, and strategic decision-making for a global mobility and food tech company
- Career progression in this role may lead to leadership positions within the marketing team or broader organization, with opportunities to specialize in marketing strategy, data analysis, or a related field
ASSUMPTION: This role offers a unique opportunity to work at the intersection of marketing, data analysis, and strategic decision-making, with a strong focus on driving business impact and growth.
📝 Sample Projects
- Conducting a comprehensive analysis of marketing investments across multiple channels and markets to optimize budget allocation and maximize ROI
- Designing and analyzing A/B tests for marketing communication initiatives to improve customer engagement and conversion rates
- Developing and maintaining dashboards and reports to track marketing performance, identify trends, and inform strategic decision-making
ASSUMPTION: These projects require a strong analytical mindset, excellent communication abilities, and a deep understanding of marketing principles and best practices.
❓ Key Questions to Ask During Interview
- Can you describe the marketing team's structure and how this role fits within the organization?
- How does the company approach A/B testing and experimentation, and what resources are available to support this work?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company support the professional growth and development of its employees?
- What is the company's approach to work-life balance and employee well-being?
ASSUMPTION: These questions will help you better understand the role, the team, and the company culture, allowing you to make an informed decision about the opportunity.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Bolt Careers page
- Tailor your resume and cover letter to highlight your relevant experience and skills for this specific role
- Prepare for the interview by researching Bolt's company culture, values, and recent projects
- Follow up with the hiring manager or HR department within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
