📌 Core Information
🔹 Job Title: Senior Digital Marketing Analyst (CONTRACT)
🔹 Company: Kepler Group
🔹 Location: Singapore
🔹 Job Type: Contract
🔹 Category: Marketing
🔹 Date Posted: July 7, 2025
🔹 Experience Level: 1-2 years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Managing and optimizing campaigns across paid media channels
- Collaborating with clients to ensure campaign planning and management align with expectations
- Providing data-driven recommendations to achieve the best performance
- Training and coaching junior team members
- Contributing to improvements in efficiency across the business
ASSUMPTION: This role requires a balance of technical skills, client management, and team leadership. It's ideal for someone looking to grow their career in digital marketing while contributing to a team's success.
📋 Key Responsibilities
✅ Manage and own campaigns across paid media channels, optimizing tactics and strategies for best performance
✅ Own campaign execution and quality assurance within buying platforms, proactively troubleshooting issues
✅ Optimize campaign performance against forecasts, driving results and providing new ideas and solutions
✅ Manage day-to-day contact with clients, providing feedback and data-driven recommendations
✅ Produce end-of-campaign reports highlighting deeper insights into campaign performance and learnings
✅ Provide basic trafficking support as required
✅ Build relationships with platform partners to deliver best-in-class service and opportunities for clients
✅ Train and coach Digital Marketing Analysts to develop and grow within the team
ASSUMPTION: This role involves a mix of tactical execution, strategic planning, and team leadership. Strong organizational skills and the ability to multitask are essential.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 1-2 years of hands-on in-platform experience across at least 2 of the following digital channels: programmatic display, video, paid search, and/or paid social
Required Skills:
- Excellent communication and presentation skills
- Strong analytical skills and comfort with MS Excel, data analysis, and internet technologies
- Ability to multitask with great attention to detail
- Enjoyment when working as part of a team
Preferred Skills:
- Experience in client and account management
- Passion for digital media/advertising and technology
ASSUMPTION: Candidates with a strong academic background and relevant work experience will be well-suited for this role. A passion for digital marketing and a willingness to learn are crucial.
💰 Compensation & Benefits
Salary Range: SGD 5,000 - 7,000 per month (Estimated based on industry standards for 1-2 years of experience in Singapore)
Benefits:
- Holiday entitlement of 20 days per year plus national holidays, with the option to earn an extra day each year of service up to a maximum of 23 days
- Subsidised wellness membership
- Subsidised home internet and mobile phone
- Flexible working hours (start between 8 or 10 am)
- Tuition reimbursement available
- Up to 4 weeks of flexible work from anywhere in the world arrangement available
- Weekly snacks and fruit
- Regular paid socials
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is estimated based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and company policy.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 501-1,000 employees
Founded: 2012
Company Description:
- Kepler Group executes engineered marketing, creating personalized and productive relationships between brands and their consumers
- They act as clients' agency of record, in-house team, or a hybrid of both, harnessing data and technology across all paid digital media and data-driven CRM channels
- Kepler Group prides itself on being a great place to work, offering transparency, growth opportunities, and a fun work environment
Company Specialties:
- Marketing Consulting
- Digital Media
- Digital Marketing
Company Website: keplergrp.com
ASSUMPTION: Kepler Group is a well-established company in the advertising industry, offering a dynamic work environment with opportunities for growth and development.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and development
Reporting Structure: Reports directly to the Campaign Manager or Senior Campaign Manager
Work Arrangement: Hybrid (on-site and remote work arrangement)
Growth Opportunities:
- Potential to extend the contract and transition to a permanent role
- Opportunities to work on diverse campaigns and learn from experienced team members
- Chance to develop leadership skills by training and coaching junior team members
ASSUMPTION: This role offers a unique blend of tactical execution, strategic planning, and team leadership, providing ample opportunities for professional growth and development.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): 18 Cross Street, Singapore, 048423
Geographic Context:
- Singapore is a global hub for business, technology, and innovation
- The office is located in the Central Business District, offering easy access to public transportation, shopping, and dining options
- The city-state has a tropical climate, with hot and humid weather year-round
Work Schedule: Full-time, with flexible working hours (start between 8 or 10 am)
ASSUMPTION: The office environment is modern and collaborative, with easy access to amenities and a comfortable work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the team
Key Assessment Areas:
- Technical skills and knowledge of digital marketing channels
- Client management and communication skills
- Analytical and problem-solving abilities
- Teamwork and leadership potential
Application Tips:
- Highlight relevant experience and achievements in digital marketing
- Tailor your resume and cover letter to emphasize your fit for the role and company culture
- Prepare for behavioral and situational interview questions focusing on client management, problem-solving, and teamwork
ATS Keywords: Digital Marketing, Campaign Management, Client Management, Analytical Skills, Communication Skills, Presentation Skills, Attention to Detail, Teamwork, Data Analysis, Paid Media, Optimization, Troubleshooting, Training, Coaching, Relationship Building, Technology
ASSUMPTION: The application process is straightforward, with a focus on assessing technical skills, client management, and cultural fit.
🛠️ Tools & Technologies
- Google Analytics
- Adobe Creative Suite
- Social media platforms (Facebook, Instagram, LinkedIn, etc.)
- Paid media platforms (Google Ads, Facebook Ads, etc.)
- Project management tools (Asana, Trello, etc.)
ASSUMPTION: Familiarity with industry-standard tools and platforms is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
Work Style:
- Collaborative
- Dynamic
- Data-driven
Self-Assessment Questions:
- Do you thrive in a transparent and collaborative work environment?
- Are you passionate about digital marketing and eager to learn and grow?
- Do you enjoy working in a fun and dynamic team setting?
ASSUMPTION: Kepler Group values transparency, growth, and a fun work environment. Candidates who align with these values and enjoy working in a collaborative and dynamic team setting will likely find success at the company.
⚠️ Potential Challenges
- Managing multiple client campaigns simultaneously, requiring strong organizational skills and the ability to multitask
- Working in a fast-paced and dynamic environment, which may require adaptability and flexibility
- Balancing tactical execution, strategic planning, and team leadership responsibilities, which may be challenging for candidates new to these roles
- Adapting to a hybrid work arrangement, which may require self-motivation and time management skills
ASSUMPTION: This role presents unique challenges that require strong organizational skills, adaptability, and the ability to balance multiple responsibilities.
📈 Similar Roles Comparison
- Unlike other digital marketing roles, this position requires a mix of tactical execution, strategic planning, and team leadership
- Compared to other marketing agencies, Kepler Group offers a unique blend of data-driven insights and creative execution
- Career progression in this role may lead to opportunities in campaign management, team leadership, or specialized digital marketing channels
ASSUMPTION: This role offers a unique blend of responsibilities and growth opportunities compared to other digital marketing positions in the industry.
📝 Sample Projects
- Developing and executing a targeted social media campaign to increase brand awareness and engagement
- Analyzing campaign performance data to identify trends and optimize strategies for improved results
- Collaborating with cross-functional teams to create and implement integrated marketing campaigns
ASSUMPTION: Sample projects in this role may involve campaign planning, execution, optimization, and analysis, as well as collaboration with cross-functional teams.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does this role contribute to the team's and company's overall success?
- What are the most challenging aspects of this role, and how can I prepare for them?
- How does Kepler Group support the professional development and growth of its employees?
- What is the company's approach to work-life balance, and how is it maintained in a hybrid work arrangement?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare for behavioral and situational interview questions focusing on client management, problem-solving, and teamwork
- Research Kepler Group and the role to demonstrate your understanding and enthusiasm for the opportunity
- Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
