📌 Core Information
🔹 Job Title: Senior Director, Marketing Operations and Enablement
🔹 Company: McAfee
🔹 Location: San Jose, California, United States
🔹 Job Type: Hybrid (On-site from time to time)
🔹 Category: Marketing
🔹 Date Posted: April 25, 2025
🔹 Experience Level: 15+ years
🔹 Remote Status: On-site (with flexibility)
🚀 Job Overview
Key aspects of this role include:
- Evolving and modernizing McAfee's tech stack
- Driving efficiency, cohesion, and project management across activation, brand, and creative services teams
- Overseeing end-to-end marketing processes to ensure seamless execution and operational excellence
- Collaborating with cross-functional teams to align on project priorities and milestones
- Managing cross-channel marketing campaign deployment and resource allocation
ASSUMPTION: This role requires a strategic mindset, strong operational leadership, and the ability to influence and drive change across functional boundaries.
📋 Key Responsibilities
✅ Audit existing analytics and Martech stack, recommend shifts/optimizations, and select, negotiate, and manage external vendors
✅ Build an implementation and integration plan for new technology without interrupting existing campaigns and workflows
✅ Ensure adoption of Martech and organizational systems and tools among the Marketing team to boost productivity and effectiveness
✅ Outline cross-funnel subscriber flows and touchpoints to build appropriate segment planning strategies across teams and initiatives
✅ Continuously evaluate and refine marketing operations processes to enhance efficiency, agility, and effectiveness
✅ Implement governance, tools, and frameworks to improve resource allocation, capacity planning, and cross-functional communication
✅ Manage cross-channel marketing campaign deployment, building out timelines, asset delivery plans, and monitoring goal accountability
ASSUMPTION: This role requires a deep understanding of marketing objectives, calendar, and the necessary stages and gates of briefing, strategy, tactical plans, execution, and reporting.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 15+ years of experience leading operational teams with a strong command of marketing channels and planning, marketing technology, systems, and project management
Required Skills:
- Proven experience in marketing workflows, creative production, and resource management
- Strong interpersonal and team-building skills, with the ability to influence and drive change across functional boundaries
- Passionate about process and planning design, with a deep understanding of how everything works
- Experience leading 360 marketing programs across digital, social, content, print, OOH, and experiential
Preferred Skills:
- Experience working with creatives and agencies to collaborate on campaigns
- Familiarity with marketing analytics tools and platforms
- Knowledge of agile methodologies
ASSUMPTION: Candidates with experience in consumer marketing and a strong understanding of the consumer and marketing funnel will be well-suited for this role.
💰 Compensation & Benefits
Salary Range: $171,960 - $282,510 per year (based on experience and location)
Benefits:
- Bonus Program
- 401k Retirement Plan
- Medical, Dental, Vision, Basic Life, Short Term Disability, and Long-Term Disability Coverage
- Paid Parental Leave
- Support for Community Involvement
- 14 Paid Company Holidays
- Unlimited Paid Time Off for Exempt Employees
- 96 Hours of Sick Time and 120 Hours of Vacation for Non-Exempt Employees
Working Hours: Full-time, with flexibility for on-site work from time to time
ASSUMPTION: The salary range provided is based on industry standards for a senior director role in marketing operations and enablement, with consideration for the candidate's experience level and location.
📌 Applicant Insights
🔍 Company Context
Industry: Computer and Network Security
Company Size: 5,001-10,000 employees
Founded: 1987 (as McAfee Associates, Inc.)
Company Description:
- McAfee is a leading provider of security solutions for both consumers and businesses
- The company offers a wide range of products and services, including antivirus, firewalls, intrusion prevention, and endpoint protection
- McAfee is committed to protecting people, not just devices, empowering them to live securely in an always-online world
Company Specialties:
- Antivirus and Anti-malware
- Firewalls and Intrusion Prevention
- Endpoint Protection and Security
- Identity and Access Management
Company Website: www.mcafee.com
ASSUMPTION: McAfee's size and industry experience provide a robust environment for professional growth and learning.
📊 Role Analysis
Career Level: Senior Director
Reporting Structure: Reports directly to the CMO
Work Arrangement: Hybrid (On-site from time to time)
Growth Opportunities:
- Potential to grow within the Marketing organization or explore other departments within McAfee
- Opportunities to work on high-impact projects and initiatives
- Chance to collaborate with and learn from experienced marketing professionals
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on McAfee's marketing operations and strategy.
🌍 Location & Work Environment
Office Type: Hybrid (On-site from time to time)
Office Location(s): San Jose, CA, or Frisco, TX
Geographic Context:
- San Jose, CA: Known for its tech industry and vibrant culture, with a cost of living slightly above the national average
- Frisco, TX: A rapidly growing city with a lower cost of living, offering a mix of urban and suburban living
Work Schedule: Full-time, with flexibility for on-site work from time to time
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing for better work-life integration.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the Talent Acquisition Partner
- Technical interview with the Marketing Operations Manager
- Behavioral interview with the Marketing Director
- Final interview with the CMO
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Operational leadership and project management abilities
- Cross-functional collaboration and communication skills
- Understanding of marketing objectives, calendar, and processes
Application Tips:
- Highlight your experience in marketing operations, project management, and cross-functional collaboration
- Tailor your resume and cover letter to emphasize your relevant skills and experiences
- Prepare for behavioral interview questions that focus on your problem-solving skills, leadership, and ability to drive change
ATS Keywords: Marketing Operations, Project Management, Martech Enablement, Cross-Functional Collaboration, Process Optimization, Creative Production, Resource Management, Campaign Management, Strategic Planning, Interpersonal Skills, Problem Solving, Agile Methodologies, Digital Marketing, Team Building
ASSUMPTION: McAfee's interview process is designed to assess your strategic thinking, operational leadership, and ability to collaborate with cross-functional teams.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, Pardot)
- Customer Relationship Management (CRM) systems (e.g., Salesforce, HubSpot)
- Project management tools (e.g., Asana, Trello, Jira)
- Analytics and reporting tools (e.g., Google Analytics, Tableau, Power BI)
ASSUMPTION: Familiarity with industry-standard marketing, project management, and analytics tools is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Customer Obsessed
- Innovative
- One McAfee
- Uncompromising Integrity
- Results-Driven
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and responsive to change
- Results-focused and action-oriented
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment and enjoy removing roadblocks and driving solutions?
- Are you able to work well with executives, stakeholders, and creative teams, ensuring alignment across priorities?
- Do you have a passion for process and planning design, with a deep understanding of how everything works?
ASSUMPTION: McAfee values a customer-obsessed, innovative, and collaborative work environment, with a strong emphasis on results-driven performance.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Collaborating with cross-functional teams and stakeholders with varying priorities and objectives
- Adapting to a fast-paced, dynamic environment with frequent changes and new initiatives
- Balancing on-site work requirements with remote work flexibility
ASSUMPTION: These challenges can be mitigated by strong project management skills, effective communication, and a results-driven mindset.
📈 Similar Roles Comparison
- Compared to other marketing operations roles, this position offers a broader scope of responsibilities and a higher level of strategic influence
- Industry-specific context: McAfee's focus on consumer security and privacy presents unique challenges and opportunities for marketing operations and enablement
- Career path comparison: This role can serve as a stepping stone to senior marketing leadership positions or other executive roles within McAfee
ASSUMPTION: This role offers a unique blend of strategic, operational, and leadership responsibilities, with significant growth potential for the right candidate.
📝 Sample Projects
- Leading a comprehensive audit and optimization of McAfee's Martech stack, resulting in improved efficiency and effectiveness
- Implementing a new project management tool and process to enhance cross-functional collaboration and communication
- Developing and executing a strategic plan to improve resource allocation, capacity planning, and cross-functional communication across marketing teams
ASSUMPTION: These sample projects illustrate the strategic, operational, and leadership aspects of the role, as well as the opportunity to make a significant impact on McAfee's marketing operations and effectiveness.
❓ Key Questions to Ask During Interview
- Can you describe the current state of McAfee's Martech stack and the plans for modernization and optimization?
- How does the Marketing team collaborate with other departments, such as Product, Engineering, and Sales, to ensure alignment on project priorities and milestones?
- What are the key challenges and opportunities facing McAfee's marketing operations in the next 12-24 months, and how can this role help address them?
- How does McAfee support the professional growth and development of its marketing operations team members?
- What is the expected timeline for on-site work requirements, and how will this be communicated and managed?
ASSUMPTION: These interview questions are designed to assess the strategic, operational, and cultural fit of the role, as well as the opportunity for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences in marketing operations, project management, and cross-functional collaboration
- Prepare for behavioral interview questions that focus on your problem-solving skills, leadership, and ability to drive change
- Research McAfee's company culture, values, and recent initiatives to demonstrate your fit and enthusiasm for the role
- Follow up with the Talent Acquisition Partner one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
