π Core Information
πΉ Job Title: Senior Events Marketing Manager
πΉ Company: Unqork
πΉ Location: New York, New York, United States (Remote)
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: June 30, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: Remote OK
π Job Overview
Key aspects of this role include:
- Managing event plans and field marketing strategies across Unqorkβs key industries
- Overseeing event budget management and tracking pipeline development to improve ROI
- Collaborating with cross-functional teams to create and execute events
- Interpreting market dynamics and developing robust plans
- Operating with high organization and adaptability in a fast-paced environment
ASSUMPTION: This role requires a strategic mindset, strong organizational skills, and the ability to thrive in a dynamic, remote work environment.
π Key Responsibilities
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Manage event plan and field marketing strategies across Unqorkβs key industries, including large scale event sponsorships, Unqork hosted executive and user events, and virtual events
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Manage marketing and Demand Generation targets, tracking pipeline development, and making recommendations to improve ROI
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Create different types of events in tandem with Marketing, Sales, Customer Success, and Product leaders, handling logistics pre and post-event to provide the right event experience and return on investment
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Work closely with Product Marketing and Product to enable sales on current messaging and sales plays prior to marquee events
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Use campaign reporting to monitor lead progression, obtain feedback on quality, and adjust plans to reach targets
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Oversee event budget management
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and cross-functional collaboration to deliver successful events and drive pipeline growth.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 3+ years of experience in marketing B2B enterprise software solutions and 5+ years of experience in event marketing
Required Skills:
- Proven experience in event marketing for B2B enterprise software
- Strong organizational skills and ability to manage multiple, competing priorities
- Experience with virtual event platforms like RingCentral
- Experience with high-touch, executive events and user conferences
- Proficient in Salesforce and reporting
- Ability to travel up to 10% of the time
Preferred Skills:
- Experience with enterprise SaaS marketing
- Familiarity with the insurance industry
ASSUMPTION: Candidates with a strong background in B2B enterprise software event marketing and a proven track record of driving pipeline growth through events are most likely to succeed in this role.
π° Compensation & Benefits
Salary Range: $85,000 - $135,000 base salary (Tier 1: New York Metro, Seattle Metro, San Francisco Bay Area; Tier 2: All other US and US territory locations)
Benefits:
- Work from home with a remote-first community
- Unlimited PTO
- Student loan payback program
- 100% employer-covered medical, dental, and vision options available to you and your dependents
- Flexible Spending Account (FSA)
- Monthly stipend toward your WFH setup, vacation, development, and more
- Employer-sponsored 401(k) with contribution match
- Robust DEI Program that compensates ERSG leaders for their efforts
- Subsidized ClassPass Membership
- Generous Paid Parental Leave
Working Hours: Full-time, with flexibility for remote work
ASSUMPTION: The salary range provided is based on Unqork's market-driven approach to compensation, taking into account location, role, skillset, level of experience, and similar peer salaries.
π Applicant Insights
π Company Context
Industry: Software Development, specifically AI-powered Regenerative Applications for highly regulated industries
Company Size: 201-500 employees, which means a mid-sized company structure with opportunities for growth and collaboration
Founded: 2017, with a focus on empowering enterprises to accelerate growth through rapid application development, testing, and running
Company Description:
- Unqork empowers enterprises to accelerate growth by rapidly building, testing, and running AI-powered Regenerative Applications
- Trusted by the worldβs largest organizations in highly regulated industries, including Goldman Sachs, Marsh, BlackRock, and the U.S. Department of Health and Human Services
- Focuses on reducing technical debt and allowing businesses to focus on innovation rather than maintenance
Company Specialties:
- SaaS for Life, P&C, Annuities, and Specialty Insurance
- End-to-end process automation and digitization
- Insurance quoting and applications, asset and wealth management account opening, underwriting automation
- No-Code and Enterprise Software
Company Website: https://www.unqork.com
ASSUMPTION: Unqork's focus on AI-powered Regenerative Applications and highly regulated industries sets it apart in the software development landscape.
π Role Analysis
Career Level: Senior-level role with opportunities for growth and leadership within the marketing department
Reporting Structure: Reports to the Director, Product Marketing, with opportunities to collaborate with cross-functional teams, including Marketing, Sales, Customer Success, and Product
Work Arrangement: Remote OK, with the ideal location being local to the Greater NYC area but flexible for the right candidate
Growth Opportunities:
- Potential to lead and mentor junior team members as the team grows
- Opportunities to take on additional responsibilities and expand the role's scope
- Chance to work on high-impact events and drive significant pipeline growth
ASSUMPTION: This role offers a unique opportunity to grow within a dynamic, fast-paced environment and make a significant impact on Unqork's marketing efforts.
π Location & Work Environment
Office Type: Remote-first, with the option to work from home or from Unqork's New York City office
Office Location(s): 85 5th Ave, New York, 10003, US
Geographic Context:
- New York City offers a vibrant and diverse cultural scene, with numerous attractions, restaurants, and entertainment options
- The Greater NYC area is home to a thriving tech industry, with many networking and professional development opportunities
- Unqork's remote-friendly culture allows for flexibility and work-life balance
Work Schedule: Full-time, with flexibility for remote work and the ability to work from home
ASSUMPTION: The remote-friendly work environment at Unqork offers candidates the opportunity to balance work and personal life while collaborating with a diverse, global team.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- Behavioral and situational interview with the marketing team
- Final interview with the director or another senior leader
Key Assessment Areas:
- Event planning and execution skills
- Strategic thinking and problem-solving abilities
- Cross-functional collaboration and communication skills
- Adaptability and resilience in a fast-paced, remote work environment
Application Tips:
- Highlight relevant event marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of Unqork's mission and the role's requirements
- Prepare for behavioral and situational interview questions by providing specific examples of your event marketing experience
ATS Keywords: Event Marketing, B2B Marketing, Enterprise SaaS, Market Dynamics Interpretation, Organizational Skills, Creative Problem Solving, Virtual Event Platforms, Executive Events, User Conferences, Salesforce, Reporting
ASSUMPTION: Unqork's interview process focuses on assessing candidates' strategic thinking, problem-solving abilities, and cultural fit within the marketing team.
π οΈ Tools & Technologies
- Salesforce
- Virtual event platforms (e.g., RingCentral)
- Microsoft Office Suite or Google Workspace
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with these tools is essential for success in this role, as they are used daily for event planning, execution, and tracking.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Integrity
- Diversity, Equity, and Inclusion
Work Style:
- Remote-friendly and flexible
- Fast-paced and dynamic
- Collaborative and cross-functional
- Focused on driving results and continuous improvement
Self-Assessment Questions:
- Do you thrive in a remote, fast-paced work environment?
- Are you comfortable managing multiple, competing priorities and operating with some ambiguity?
- Do you have experience working with cross-functional teams and driving results through collaboration?
ASSUMPTION: Unqork's remote-friendly, dynamic work environment requires candidates who are adaptable, resilient, and comfortable working in a fast-paced, collaborative setting.
β οΈ Potential Challenges
- Managing multiple, competing priorities and deadlines
- Operating with some ambiguity and adapting to changes in event plans
- Balancing the need for strategic planning with the need for tactical execution
- Working remotely and collaborating with a distributed team
ASSUMPTION: These challenges are inherent to the role and require candidates with strong organizational skills, adaptability, and resilience to succeed.
π Similar Roles Comparison
- Unlike traditional event marketing roles, this position focuses on AI-powered Regenerative Applications and highly regulated industries
- Unqork's remote-friendly work environment offers flexibility and work-life balance compared to more traditional, on-site roles
- This role offers opportunities for growth and leadership within the marketing department, as Unqork continues to expand its team and offerings
ASSUMPTION: This role is unique in its focus on AI-powered Regenerative Applications and offers candidates the opportunity to work in a dynamic, fast-paced environment with significant growth potential.
π Sample Projects
- Planning and executing a virtual user conference for Unqork's key industries
- Managing a high-touch, executive event for C-level clients, including logistics, speaker management, and follow-up
- Developing and executing a targeted campaign to drive pipeline growth for a specific product or industry
ASSUMPTION: These sample projects demonstrate the strategic, tactical, and cross-functional nature of the role and the opportunity to make a significant impact on Unqork's marketing efforts.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does Unqork support the growth and development of its employees, particularly in marketing roles?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Unqork measure the success of its events and marketing campaigns, and how can I contribute to improving these metrics?
- What are the biggest challenges facing the marketing department, and how can this role help address them?
ASSUMPTION: These questions demonstrate your interest in the role, the team, and Unqork's marketing efforts, and provide insight into the company's priorities and culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant event marketing experience and achievements
- Write a cover letter that demonstrates your understanding of Unqork's mission and the role's requirements
- Prepare for behavioral and situational interview questions by providing specific examples of your event marketing experience
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.